Dstillery Audiences

PERU MEDIA

Audience Size: 340.6 Thousand Devices

Explore the Peru Media Audience

Below you'll find more information about the Peru Media audience, broken down in different categories based on their digital and physical behaviors. These are 340.6 thousand unique devices whose actions qualify for the Peru Media audience.

Dstillery Crafted Audiences

INTERESTS

The Peru Media audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Peru Media audience is Readers of Cuban Content.

Interest Composition Index
Readers of Cuban Content 84.66% 30.30x
Readers of Spanish Content 90.64% 28.63x
Readers of Honduran Content 90.29% 28.07x
Readers of Caribbean Content 87.92% 27.35x
Readers of South American Content 95.51% 26.43x
Readers of Hispanic Content 72.41% 26.30x
Readers of Panamanian Content 87.52% 25.85x
Readers of Mexican Content 92.43% 25.84x
Readers of Belizean Content 92.78% 25.77x
Colombia Trip Planners 88.93% 25.46x
Composition Percentage: The overlap percentage between the Peru Media audience and the Interest attribute.
Index: A comparison of the Peru Media audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Peru Media audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Peru Media audience is Uniqlo.

Location Composition Index
Uniqlo 0.03% 3.85x
Ralph Lauren 0.02% 3.38x
Hugo Boss 0.04% 3.09x
Zara 0.03% 2.94x
Hollister 0.06% 2.76x
Coach 0.05% 2.58x
J. Crew 0.06% 2.46x
Gap 0.09% 2.45x
Ann Taylor 0.02% 2.31x
Express 0.08% 2.14x
Composition Percentage: The overlap percentage between the Peru Media audience and the Location attribute.
Index: A comparison of the Peru Media audience to the internet population.
Dstillery Web Insights

WEBSITES

The Peru Media audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Peru Media audience is latercera.com.

Website Composition Index
latercera.com 24.95% 435.25x
periodistadigital.com 16.88% 416.67x
cibercuba.com 18.18% 391.70x
informe21.com 8.88% 362.64x
merca20.com 7.99% 330.86x
noticialdia.com 7.12% 330.63x
estrategiaynegocios.net 6.22% 329.66x
mdzol.com 6.79% 326.85x
miamidiario.com 13.70% 324.45x
contextotucuman.com 5.98% 323.15x
Composition Percentage: The overlap percentage between the Peru Media audience and the Web attribute.
Index: A comparison of the Peru Media audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Peru Media audience is Golf & Boats.

Content Affinity Composition Index
Golf & Boats 0.57% 245.01x
Spanish Lifestyle & Health 19.23% 163.00x
Central & South American News 44.76% 158.11x
Latin American News 62.53% 120.84x
Spain News - Madrid & Seville 69.81% 119.42x
Spanish Health & Wellness 44.49% 115.37x
Gossip & Entertainment 55.21% 101.15x
Cuba & Mexico Media 4.94% 96.58x
Mexico Cluster 71.35% 77.62x
Latin American Spanish Language News 44.68% 74.17x
Composition Percentage: The overlap percentage between the Peru Media audience and the Content Affinity attribute.
Index: A comparison of the Peru Media audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Peru Media audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male