Dstillery Audiences

PERU MEDIA

Audience Size: 70 Thousand Devices

Explore the Peru Media Audience

Below you'll find more information about the Peru Media audience, broken down in different categories based on their digital and physical behaviors. These are 70 thousand unique devices whose actions qualify for the Peru Media audience.

Dstillery Crafted Audiences

INTERESTS

The Peru Media audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Peru Media audience is Readers of Mexican Content.

Interest Composition Index
Readers of Mexican Content 82.44% 35.06x
Readers of Argentinian Content 98.55% 32.97x
Readers of Cuban Content 89.55% 30.37x
Readers of Hispanic Content 80.55% 30.37x
Readers of Puerto Rican Content 88.53% 28.91x
Readers of Costa Rican Content 84.03% 28.84x
Readers of South American Content 92.60% 28.73x
Audio Book Listeners 27.58% 26.50x
Readers of Spanish Content 90.71% 26.18x
Readers of Italian Content 60.52% 25.70x
Composition Percentage: The overlap percentage between the Peru Media audience and the Interest attribute.
Index: A comparison of the Peru Media audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Peru Media audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Peru Media audience is Michael Kors.

Location Composition Index
Michael Kors 0.04% 4.35x
Forever 21 0.03% 3.41x
Express 0.06% 3.02x
Hollister 0.03% 2.89x
Lane Bryant 0.03% 2.64x
American Apparel 0.03% 2.45x
Gymboree 0.06% 2.45x
Patagonia 0.01% 1.90x
H&M 0.03% 1.89x
Talbots 0.03% 1.88x
Composition Percentage: The overlap percentage between the Peru Media audience and the Location attribute.
Index: A comparison of the Peru Media audience to the internet population.
Dstillery Web Insights

WEBSITES

The Peru Media audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Peru Media audience is elespanol.com.

Website Composition Index
elespanol.com 64.97% 614.48x
lavanguardia.com 48.08% 466.30x
elnuevoherald.com 40.84% 448.95x
elperiodico.com 34.96% 438.67x
laprensagrafica.com 36.87% 431.50x
elespectador.com 49.55% 425.29x
eltiempo.com 47.45% 415.23x
mdzol.com 50.64% 402.70x
listindiario.com 37.78% 369.74x
clarin.com 55.48% 357.17x
Composition Percentage: The overlap percentage between the Peru Media audience and the Web attribute.
Index: A comparison of the Peru Media audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Peru Media audience is Central & South American News.

Content Affinity Composition Index
Central & South American News 24.86% 425.24x
Spanish Lifestyle & Health 14.99% 370.34x
Spanish Health & Wellness 15.80% 281.34x
Golf & Boats 0.57% 245.01x
Spain News - Madrid & Seville 69.94% 208.45x
Gossip & Entertainment 51.05% 203.44x
Sports - Climbing, Non-traditional 49.75% 171.87x
Mexico Cluster 62.69% 143.81x
Latin American News 82.27% 118.57x
Latin American Spanish Language News 47.04% 113.66x
Composition Percentage: The overlap percentage between the Peru Media audience and the Content Affinity attribute.
Index: A comparison of the Peru Media audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Peru Media audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male