Dstillery Audiences

PERU MEDIA

Audience Size: 220.8 Thousand Devices

Explore the Peru Media Audience

Below you'll find more information about the Peru Media audience, broken down in different categories based on their digital and physical behaviors. These are 220.8 thousand unique devices whose actions qualify for the Peru Media audience.

Dstillery Crafted Audiences

INTERESTS

The Peru Media audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Peru Media audience is Readers of South American Content.

Interest Composition Index
Readers of South American Content 95.88% 40.82x
Readers of Belizean Content 93.92% 40.58x
Readers of Honduran Content 91.23% 39.01x
Readers of Cuban Content 81.02% 38.51x
Readers of Caribbean Content 87.60% 38.35x
Readers of El Salvadoran Content 88.44% 38.34x
Readers of Panamanian Content 88.08% 38.11x
Readers of Spanish Content 88.09% 37.95x
Colombia Trip Planners 89.54% 37.79x
Readers of Guatemalan Content 84.90% 36.89x
Composition Percentage: The overlap percentage between the Peru Media audience and the Interest attribute.
Index: A comparison of the Peru Media audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Peru Media audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Peru Media audience is Zara.

Location Composition Index
Zara 0.11% 5.06x
Hugo Boss 0.09% 3.69x
Uniqlo 0.05% 3.41x
Ralph Lauren 0.04% 2.92x
Tommy Bahama 0.07% 2.78x
Hollister 0.07% 2.63x
Aeropostale 0.13% 2.61x
Charlotte Russe 0.10% 2.56x
Lorna Jane 0.01% 2.51x
Coach 0.12% 2.40x
Composition Percentage: The overlap percentage between the Peru Media audience and the Location attribute.
Index: A comparison of the Peru Media audience to the internet population.
Dstillery Web Insights

WEBSITES

The Peru Media audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Peru Media audience is latercera.com.

Website Composition Index
latercera.com 14.94% 538.52x
informe21.com 10.23% 356.11x
fayerwayer.com 8.23% 337.29x
adslzone.net 8.12% 322.40x
andro4all.com 12.91% 317.29x
trendencias.com 9.70% 316.72x
quien.com 11.86% 305.97x
el-nacional.com 8.35% 297.94x
colombia.com 9.14% 287.05x
perfil.com 8.73% 284.19x
Composition Percentage: The overlap percentage between the Peru Media audience and the Web attribute.
Index: A comparison of the Peru Media audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Peru Media audience is Golf & Boats.

Content Affinity Composition Index
Golf & Boats 0.57% 245.01x
Sports - Skiing, Snowboarding 0.76% 221.73x
Spanish Lifestyle & Health 17.94% 155.35x
Central & South American News 37.92% 143.05x
Spain News - Madrid & Seville 56.70% 120.29x
Latin American News 54.77% 119.63x
Spanish Health & Wellness 46.46% 99.12x
Gossip & Entertainment 52.79% 89.16x
Cuba & Mexico Media 8.67% 77.69x
Latin American Spanish Language News 32.11% 76.09x
Composition Percentage: The overlap percentage between the Peru Media audience and the Content Affinity attribute.
Index: A comparison of the Peru Media audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Peru Media audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male