Dstillery Audiences

PERU MEDIA

Audience Size: 354.4 Thousand Devices

Explore the Peru Media Audience

Below you'll find more information about the Peru Media audience, broken down in different categories based on their digital and physical behaviors. These are 354.4 thousand unique devices whose actions qualify for the Peru Media audience.

Dstillery Crafted Audiences

INTERESTS

The Peru Media audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Peru Media audience is Readers of Spanish Content.

Interest Composition Index
Readers of Spanish Content 86.92% 32.07x
Readers of Cuban Content 80.98% 29.52x
Readers of South American Content 94.58% 27.41x
Readers of Costa Rican Content 80.68% 27.25x
Readers of Panamanian Content 85.62% 26.36x
Readers of Belizean Content 91.63% 26.04x
Readers of Honduran Content 88.62% 25.99x
Readers of Caribbean Content 86.41% 25.67x
Readers of Hispanic Content 66.97% 25.58x
Colombia Trip Planners 86.73% 25.53x
Composition Percentage: The overlap percentage between the Peru Media audience and the Interest attribute.
Index: A comparison of the Peru Media audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Peru Media audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Peru Media audience is Zara.

Location Composition Index
Zara 0.03% 3.04x
Express Outlets 0.01% 2.85x
Uniqlo 0.02% 2.64x
Club Monaco 0.01% 2.60x
Armani 0.02% 2.56x
Ann Taylor 0.02% 2.32x
Michael Kors 0.05% 2.28x
Gymboree 0.05% 2.28x
Hollister 0.05% 2.26x
H&M 0.06% 2.25x
Composition Percentage: The overlap percentage between the Peru Media audience and the Location attribute.
Index: A comparison of the Peru Media audience to the internet population.
Dstillery Web Insights

WEBSITES

The Peru Media audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Peru Media audience is latercera.com.

Website Composition Index
latercera.com 23.08% 467.78x
noticias24.com 6.95% 452.03x
periodistadigital.com 18.02% 421.12x
cibercuba.com 18.94% 379.93x
informe21.com 8.74% 352.90x
elespanol.com 35.63% 341.37x
merca20.com 6.98% 337.93x
mdzol.com 4.71% 332.07x
noticialdia.com 4.84% 331.00x
mujerhoy.com 9.89% 329.93x
Composition Percentage: The overlap percentage between the Peru Media audience and the Web attribute.
Index: A comparison of the Peru Media audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Peru Media audience is Golf & Boats.

Content Affinity Composition Index
Golf & Boats 0.57% 245.01x
Spanish Lifestyle & Health 18.41% 152.44x
Central & South American News 40.68% 144.14x
Spain News - Madrid & Seville 63.52% 114.69x
Latin American News 57.33% 113.60x
Spanish Health & Wellness 42.19% 107.86x
Cuba & Mexico Media 5.25% 93.20x
Gossip & Entertainment 49.66% 88.60x
Latin American Spanish Language News 38.24% 70.31x
Mexico Cluster 64.46% 66.90x
Composition Percentage: The overlap percentage between the Peru Media audience and the Content Affinity attribute.
Index: A comparison of the Peru Media audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Peru Media audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male