Explore the Peru Media Audience
Below you'll find more information about the Peru Media audience, broken down in different categories based on their digital and physical behaviors. These are 354.4 thousand unique devices whose actions qualify for the Peru Media audience.
INTERESTS
The Peru Media audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Peru Media audience is Readers of Spanish Content.
| Interest | Composition | Index |
| Readers of Spanish Content | 86.92% | 32.07x |
| Readers of Cuban Content | 80.98% | 29.52x |
| Readers of South American Content | 94.58% | 27.41x |
| Readers of Costa Rican Content | 80.68% | 27.25x |
| Readers of Panamanian Content | 85.62% | 26.36x |
| Readers of Belizean Content | 91.63% | 26.04x |
| Readers of Honduran Content | 88.62% | 25.99x |
| Readers of Caribbean Content | 86.41% | 25.67x |
| Readers of Hispanic Content | 66.97% | 25.58x |
| Colombia Trip Planners | 86.73% | 25.53x |
Composition Percentage:
The overlap percentage between the Peru Media audience and the Interest attribute.
Index: A comparison of the Peru Media audience to the internet population.
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APPAREL RETAILERS
The Peru Media audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Peru Media audience is Zara.
| Location | Composition | Index |
| Zara | 0.03% | 3.04x |
| Express Outlets | 0.01% | 2.85x |
| Uniqlo | 0.02% | 2.64x |
| Club Monaco | 0.01% | 2.60x |
| Armani | 0.02% | 2.56x |
| Ann Taylor | 0.02% | 2.32x |
| Michael Kors | 0.05% | 2.28x |
| Gymboree | 0.05% | 2.28x |
| Hollister | 0.05% | 2.26x |
| H&M | 0.06% | 2.25x |
Composition Percentage:
The overlap percentage between the Peru Media audience and the Location attribute.
Index: A comparison of the Peru Media audience to the internet population.
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WEBSITES
The Peru Media audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Peru Media audience is latercera.com.
| Website | Composition | Index |
| latercera.com | 23.08% | 467.78x |
| noticias24.com | 6.95% | 452.03x |
| periodistadigital.com | 18.02% | 421.12x |
| cibercuba.com | 18.94% | 379.93x |
| informe21.com | 8.74% | 352.90x |
| elespanol.com | 35.63% | 341.37x |
| merca20.com | 6.98% | 337.93x |
| mdzol.com | 4.71% | 332.07x |
| noticialdia.com | 4.84% | 331.00x |
| mujerhoy.com | 9.89% | 329.93x |
Composition Percentage:
The overlap percentage between the Peru Media audience and the Web attribute.
Index: A comparison of the Peru Media audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Peru Media audience is Golf & Boats.
| Content Affinity | Composition | Index |
| Golf & Boats | 0.57% | 245.01x |
| Spanish Lifestyle & Health | 18.41% | 152.44x |
| Central & South American News | 40.68% | 144.14x |
| Spain News - Madrid & Seville | 63.52% | 114.69x |
| Latin American News | 57.33% | 113.60x |
| Spanish Health & Wellness | 42.19% | 107.86x |
| Cuba & Mexico Media | 5.25% | 93.20x |
| Gossip & Entertainment | 49.66% | 88.60x |
| Latin American Spanish Language News | 38.24% | 70.31x |
| Mexico Cluster | 64.46% | 66.90x |
Composition Percentage:
The overlap percentage between the Peru Media audience and the Content Affinity attribute.
Index: A comparison of the Peru Media audience to the internet population.
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DEMOGRAPHICS
The Peru Media audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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