Dstillery Audiences

PET FORUMS

Audience Size: 298.2 Thousand Devices

Explore the Pet Forums Audience

Below you'll find more information about the Pet Forums audience, broken down in different categories based on their digital and physical behaviors. These are 298.2 thousand unique devices whose actions qualify for the Pet Forums audience.

Dstillery Crafted Audiences

INTERESTS

The Pet Forums audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pet Forums audience is Home-Made Face Mask Researchers.

Interest Composition Index
Home-Made Face Mask Researchers 0.21% 13.64x
Shelf-Stable Food Content Readers 1.50% 11.99x
Retired Budget Healthcare Shoppers 26.89% 11.49x
Sleep Researchers 29.43% 10.97x
Pantry Recipes Researchers 0.58% 10.88x
Chloroquine Information Researchers 0.21% 10.83x
Streaming Video Fans 26.07% 10.31x
Fast Food Lovers 22.37% 9.25x
Remdesivir Information Researchers 0.18% 8.80x
Celebrity Gossip Fans 20.36% 8.68x
Composition Percentage: The overlap percentage between the Pet Forums audience and the Interest attribute.
Index: A comparison of the Pet Forums audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pet Forums audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pet Forums audience is Urban Outfitters.

Location Composition Index
Urban Outfitters 0.01% 6.58x
Chicos 0.02% 2.13x
Old Navy 0.02% 1.12x
Carhartt 0.13% 0.95x
Composition Percentage: The overlap percentage between the Pet Forums audience and the Location attribute.
Index: A comparison of the Pet Forums audience to the internet population.
Dstillery Web Insights

WEBSITES

The Pet Forums audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Pet Forums audience is petsafe.net.

Website Composition Index
petsafe.net 4.03% 231.80x
bettafish.com 4.85% 226.89x
goldenretrieverforum.com 15.24% 183.26x
cattime.com 18.59% 152.98x
dailypuppy.com 29.87% 138.87x
animalplanet.com 15.14% 129.97x
modernmom.com 13.54% 118.30x
thetinylife.com 5.34% 109.31x
thepeacefulmom.com 1.62% 87.24x
honeywerehome.com 3.45% 82.94x
Composition Percentage: The overlap percentage between the Pet Forums audience and the Web attribute.
Index: A comparison of the Pet Forums audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pet Forums audience is Pet Cluster.

Content Affinity Composition Index
Pet Cluster 69.16% 26.38x
Reproductive Health 1.33% 24.62x
Comedy Content 0.63% 23.43x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 13.08% 23.31x
Environmental Conservation 0.10% 19.74x
Dermatology 1.32% 19.12x
Pet Adoption 9.35% 18.78x
Wedding Planning 10.28% 18.59x
Stay at Home Mom 19.63% 17.99x
Homeschooling 0.35% 17.90x
Composition Percentage: The overlap percentage between the Pet Forums audience and the Content Affinity attribute.
Index: A comparison of the Pet Forums audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pet Forums audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female