Dstillery Audiences

PHARMACY

Audience Size: 1.2 Million Devices

Explore the Pharmacy Audience

Below you'll find more information about the Pharmacy audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Pharmacy audience.

Dstillery Crafted Audiences

INTERESTS

The Pharmacy audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pharmacy audience is Pharmacy Shoppers.

Interest Composition Index
Pharmacy Shoppers 38.72% 21.87x
Retired Health Insurance Researchers 26.34% 15.93x
Heart Surgery Researchers 24.93% 15.60x
Retired Budget Healthcare Shoppers 26.12% 15.39x
Pain Medication Users 31.31% 15.19x
Arthritis Sufferers 28.63% 15.00x
Headache and Migraine Sufferers 25.84% 14.63x
Asthma Sufferers 28.25% 13.72x
Vitamin Shoppers 29.14% 13.69x
Doctors 29.57% 13.67x
Composition Percentage: The overlap percentage between the Pharmacy audience and the Interest attribute.
Index: A comparison of the Pharmacy audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pharmacy audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pharmacy audience is Columbia.

Location Composition Index
Columbia 0.01% 1.46x
Tommy Bahama 0.02% 1.29x
Charlotte Russe 0.02% 1.28x
Belk 0.01% 1.24x
Michael Kors 0.02% 1.21x
Lane Bryant 0.05% 1.17x
Jos A. Bank Clothiers 0.15% 1.16x
Joe's Jeans 0.01% 1.14x
Mens Wearhouse 0.23% 1.13x
Express Outlets 0.00% 1.12x
Composition Percentage: The overlap percentage between the Pharmacy audience and the Location attribute.
Index: A comparison of the Pharmacy audience to the internet population.
Dstillery Web Insights

WEBSITES

The Pharmacy audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Pharmacy audience is manufacturerdrugcoupons.com.

Website Composition Index
manufacturerdrugcoupons.com 2.50% 220.57x
internetdrugcoupons.com 7.37% 215.77x
smartprescriptionsavings.com 1.25% 213.59x
rxpharmacycoupons.com 12.97% 196.25x
truemedcost.com 2.31% 180.05x
helprx.info 5.97% 162.96x
healthwarehouse.com 27.60% 145.01x
goodrx.com 52.07% 113.57x
drugpatentwatch.com 1.15% 66.27x
ehealthme.com 1.09% 48.75x
Composition Percentage: The overlap percentage between the Pharmacy audience and the Web attribute.
Index: A comparison of the Pharmacy audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pharmacy audience is Arthritis & Bones.

Content Affinity Composition Index
Arthritis & Bones 6.44% 17.80x
Vitamin Shoppers 8.46% 17.76x
As Seen On TV Products 0.12% 16.52x
Medical Supplies 5.86% 16.10x
Diabetes Research 7.17% 15.45x
Cardiac & Other Health Research 6.48% 14.45x
Natural Diet & Supplement Researchers 7.21% 14.12x
Medical Diagnostics 23.96% 13.96x
Discount Shopping 4.74% 13.73x
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 0.78% 13.35x
Composition Percentage: The overlap percentage between the Pharmacy audience and the Content Affinity attribute.
Index: A comparison of the Pharmacy audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pharmacy audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female