Dstillery Audiences

PHARMACY

Audience Size: 58.9 Thousand Devices

Explore the Pharmacy Audience

Below you'll find more information about the Pharmacy audience, broken down in different categories based on their digital and physical behaviors. These are 58.9 thousand unique devices whose actions qualify for the Pharmacy audience.

Dstillery Crafted Audiences

INTERESTS

The Pharmacy audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pharmacy audience is Pharmacy Shoppers.

Interest Composition Index
Pharmacy Shoppers 67.50% 35.08x
Heart Surgery Researchers 63.52% 34.19x
Generic Prescription Drug Shoppers 73.07% 32.80x
Pain Medication Users 67.16% 30.53x
Heartburn Sufferers 51.14% 30.29x
Retired Health Insurance Researchers 62.50% 30.23x
Online Health Researchers 48.07% 28.76x
Seasonal Allergy Sufferers 60.00% 28.76x
Medical Consultation Researchers 62.39% 28.61x
Doctors 59.55% 28.46x
Composition Percentage: The overlap percentage between the Pharmacy audience and the Interest attribute.
Index: A comparison of the Pharmacy audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pharmacy audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pharmacy audience is Buckle.

Location Composition Index
Buckle 0.02% 2.32x
Journeys 0.03% 2.12x
Chicos 0.01% 1.98x
American Eagle Outfitters 0.01% 1.78x
Express 0.01% 1.77x
White House Black Market 0.01% 1.76x
The Childrens Place 0.01% 1.39x
Old Navy 0.01% 1.32x
Victoria's Secret 0.01% 1.22x
Carhartt 0.05% 0.78x
Composition Percentage: The overlap percentage between the Pharmacy audience and the Location attribute.
Index: A comparison of the Pharmacy audience to the internet population.
Dstillery Web Insights

WEBSITES

The Pharmacy audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Pharmacy audience is cancer.org.

Website Composition Index
cancer.org 8.44% 83.38x
shopping.net 5.76% 67.13x
steinmart.com 5.54% 61.98x
justanswer.com 11.46% 61.48x
healthnfitness.net 13.47% 60.60x
arthritis.org 6.90% 59.28x
geniuskitchen.com 9.05% 58.67x
alberta.ca 5.32% 58.01x
scribol.com 9.35% 55.58x
healthtopquestions.com 15.32% 52.91x
Composition Percentage: The overlap percentage between the Pharmacy audience and the Web attribute.
Index: A comparison of the Pharmacy audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pharmacy audience is Vitamin Shoppers.

Content Affinity Composition Index
Vitamin Shoppers 2.07% 78.43x
Cardiac & Other Health Research 1.31% 71.09x
Disease Cluster 1.33% 65.20x
Diabetes Research 1.94% 63.82x
Medical Supplies 1.39% 57.53x
Medical Diagnostics 11.90% 49.40x
Arthritis & Bones 1.85% 48.32x
Addiction & Recovery Reference 0.68% 48.08x
Medical & Pharmaceutical Scholarship 8.52% 44.46x
Custom Gifts 0.92% 42.32x
Composition Percentage: The overlap percentage between the Pharmacy audience and the Content Affinity attribute.
Index: A comparison of the Pharmacy audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pharmacy audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female