Dstillery Audiences

PHARMACY

Audience Size: 956.4 Thousand Devices

Explore the Pharmacy Audience

Below you'll find more information about the Pharmacy audience, broken down in different categories based on their digital and physical behaviors. These are 956.4 thousand unique devices whose actions qualify for the Pharmacy audience.

Dstillery Crafted Audiences

INTERESTS

The Pharmacy audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pharmacy audience is Pharmacy Shoppers.

Interest Composition Index
Pharmacy Shoppers 48.35% 19.03x
Pain Medication Users 45.18% 16.18x
Retired Health Insurance Researchers 38.51% 15.70x
Heart Surgery Researchers 37.48% 15.35x
Heartburn Sufferers 36.73% 15.19x
Seasonal Allergy Sufferers 41.40% 15.18x
Retired Budget Healthcare Shoppers 38.59% 15.10x
Arthritis Sufferers 42.69% 14.80x
Healthcare Discount Shoppers 50.67% 14.76x
Medical Consultation Researchers 37.27% 14.22x
Composition Percentage: The overlap percentage between the Pharmacy audience and the Interest attribute.
Index: A comparison of the Pharmacy audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pharmacy audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pharmacy audience is Belk.

Location Composition Index
Belk 0.02% 1.61x
Topshop 0.02% 1.34x
Mens Wearhouse 0.45% 1.18x
Jos A. Bank Clothiers 0.27% 1.18x
Armani 0.02% 1.16x
Levi Strauss 0.03% 1.15x
Michael Kors 0.05% 1.10x
Zumiez 0.07% 1.08x
Buckle 0.22% 1.07x
Chicos 0.05% 1.06x
Composition Percentage: The overlap percentage between the Pharmacy audience and the Location attribute.
Index: A comparison of the Pharmacy audience to the internet population.
Dstillery Web Insights

WEBSITES

The Pharmacy audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Pharmacy audience is internetdrugcoupons.com.

Website Composition Index
internetdrugcoupons.com 4.33% 212.35x
smartprescriptionsavings.com 1.09% 205.29x
rxpharmacycoupons.com 7.64% 203.74x
manufacturerdrugcoupons.com 2.62% 191.27x
truemedcost.com 2.67% 180.97x
helprx.info 4.04% 175.55x
thecanadianpharmacy.com 1.02% 174.58x
gskforyou.com 2.42% 168.35x
healthwarehouse.com 31.12% 154.82x
goodrx.com 41.71% 145.22x
Composition Percentage: The overlap percentage between the Pharmacy audience and the Web attribute.
Index: A comparison of the Pharmacy audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pharmacy audience is Vitamin Shoppers.

Content Affinity Composition Index
Vitamin Shoppers 7.97% 18.32x
Arthritis & Bones 5.74% 17.91x
Cardiac & Other Health Research 5.79% 17.65x
As Seen On TV Products 0.10% 16.82x
Diabetes Research 6.61% 16.76x
Discount Shopping 3.86% 16.18x
Medical Supplies 5.45% 15.99x
Natural Diet & Supplement Researchers 5.70% 15.40x
Low Budget Shoppers 1.44% 14.08x
Eye Health & Vision 3.11% 13.88x
Composition Percentage: The overlap percentage between the Pharmacy audience and the Content Affinity attribute.
Index: A comparison of the Pharmacy audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pharmacy audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female