Dstillery Audiences

PHILANTHROPY - CHARITIES & FUNDRAISING

Audience Size: 1.4 Million Devices

Explore the Philanthropy - Charities & Fundraising Audience

Below you'll find more information about the Philanthropy - Charities & Fundraising audience, broken down in different categories based on their digital and physical behaviors. These are 1.4 million unique devices whose actions qualify for the Philanthropy - Charities & Fundraising audience.

Dstillery Crafted Audiences

INTERESTS

The Philanthropy - Charities & Fundraising audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Philanthropy - Charities & Fundraising audience is Charitable Organization Researchers.

Interest Composition Index
Charitable Organization Researchers 53.64% 23.59x
Charitable Organization Supporters 45.86% 21.76x
Budget Small Business Researchers 32.32% 13.76x
Business Communication Product Researchers 33.17% 13.62x
Environmental Activists 30.59% 12.41x
Retired Assisted Living Shoppers 22.06% 12.40x
Voters 27.18% 12.11x
Democrats 24.27% 12.06x
Liberal Think Tank Readers 29.27% 12.00x
Recreational Sports Participants 26.48% 11.87x
Composition Percentage: The overlap percentage between the Philanthropy - Charities & Fundraising audience and the Interest attribute.
Index: A comparison of the Philanthropy - Charities & Fundraising audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Philanthropy - Charities & Fundraising audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Philanthropy - Charities & Fundraising audience is Uniqlo.

Location Composition Index
Uniqlo 0.02% 1.61x
Madewell 0.02% 1.55x
Patagonia 0.01% 1.52x
Lululemon 0.07% 1.51x
LOFT 0.05% 1.50x
Zara 0.03% 1.50x
Brooks Brothers 0.04% 1.49x
Urban Outfitters 0.06% 1.42x
REI 0.02% 1.40x
Michael Kors 0.02% 1.40x
Composition Percentage: The overlap percentage between the Philanthropy - Charities & Fundraising audience and the Location attribute.
Index: A comparison of the Philanthropy - Charities & Fundraising audience to the internet population.
Dstillery Web Insights

WEBSITES

The Philanthropy - Charities & Fundraising audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Philanthropy - Charities & Fundraising audience is nonprofitpro.com.

Website Composition Index
nonprofitpro.com 3.41% 201.77x
lcif.org 1.11% 197.94x
tgci.com 3.61% 184.95x
snpo.org 1.10% 181.82x
blueavocado.org 4.38% 181.45x
thenonprofittimes.com 4.54% 179.81x
councilofnonprofits.org 11.78% 174.26x
bridgespan.org 5.69% 173.16x
cof.org 2.68% 172.31x
networkforgood.com 6.91% 170.28x
Composition Percentage: The overlap percentage between the Philanthropy - Charities & Fundraising audience and the Web attribute.
Index: A comparison of the Philanthropy - Charities & Fundraising audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Philanthropy - Charities & Fundraising audience is Philanthropy - Nonprofits.

Content Affinity Composition Index
Philanthropy - Nonprofits 5.50% 64.87x
Assorted Topics #11554 (Children'S Activities, Outdoor Play, Viral Media) 2.69% 36.02x
Aid Groups 4.32% 24.88x
Liberal Views on LGBTQ Rights and Pro-Choice 1.16% 23.70x
Human Resources & Employee Management 2.05% 19.07x
Liberal Views on Government, Finance, and Economy 4.72% 18.80x
Social & Demographic Trends 3.61% 16.63x
Meeting Planning & Hotels 1.16% 16.53x
Assorted Topics #11640 (Business Support ToolsForm Templates) 1.05% 16.17x
Psychology & Social Work 2.62% 15.36x
Composition Percentage: The overlap percentage between the Philanthropy - Charities & Fundraising audience and the Content Affinity attribute.
Index: A comparison of the Philanthropy - Charities & Fundraising audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Philanthropy - Charities & Fundraising audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male