Dstillery Audiences

PHILANTHROPY - CHARITIES & FUNDRAISING

Audience Size: 1.3 Million Devices

Explore the Philanthropy - Charities & Fundraising Audience

Below you'll find more information about the Philanthropy - Charities & Fundraising audience, broken down in different categories based on their digital and physical behaviors. These are 1.3 million unique devices whose actions qualify for the Philanthropy - Charities & Fundraising audience.

Dstillery Crafted Audiences

INTERESTS

The Philanthropy - Charities & Fundraising audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Philanthropy - Charities & Fundraising audience is Fundraising Advocates.

Interest Composition Index
Fundraising Advocates 64.02% 26.18x
Charitable Organization Researchers 52.90% 25.31x
Charitable Organization Supporters 47.27% 22.62x
Budget Small Business Researchers 35.36% 13.88x
Environmental Activists 29.19% 13.64x
Business Communication Product Researchers 36.23% 13.49x
Voters 26.80% 13.38x
Retired Assisted Living Shoppers 25.22% 13.06x
Democrats 23.58% 12.98x
Home Custom Bedroom Decorators 22.23% 12.98x
Composition Percentage: The overlap percentage between the Philanthropy - Charities & Fundraising audience and the Interest attribute.
Index: A comparison of the Philanthropy - Charities & Fundraising audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Philanthropy - Charities & Fundraising audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Philanthropy - Charities & Fundraising audience is Uniqlo.

Location Composition Index
Uniqlo 0.03% 2.35x
Intermix 0.02% 2.34x
Kate Spade 0.03% 1.68x
Patagonia 0.02% 1.59x
Urban Outfitters 0.07% 1.59x
American Apparel 0.05% 1.57x
LL Bean 0.01% 1.57x
REI 0.03% 1.57x
LOFT 0.07% 1.56x
Supreme 0.01% 1.56x
Composition Percentage: The overlap percentage between the Philanthropy - Charities & Fundraising audience and the Location attribute.
Index: A comparison of the Philanthropy - Charities & Fundraising audience to the internet population.
Dstillery Web Insights

WEBSITES

The Philanthropy - Charities & Fundraising audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Philanthropy - Charities & Fundraising audience is nonprofitpro.com.

Website Composition Index
nonprofitpro.com 3.59% 210.39x
tgci.com 3.36% 200.09x
blueavocado.org 4.44% 189.87x
cof.org 2.47% 189.66x
thenonprofittimes.com 4.91% 189.16x
councilofnonprofits.org 10.96% 188.74x
snpo.org 1.15% 187.52x
nten.org 1.15% 182.24x
networkforgood.com 7.13% 178.24x
bridgespan.org 5.83% 177.03x
Composition Percentage: The overlap percentage between the Philanthropy - Charities & Fundraising audience and the Web attribute.
Index: A comparison of the Philanthropy - Charities & Fundraising audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Philanthropy - Charities & Fundraising audience is Philanthropy - Nonprofits.

Content Affinity Composition Index
Philanthropy - Nonprofits 5.52% 69.35x
Assorted Topics (Children'S Activities, Outdoor Play, Viral Media) 2.71% 38.49x
Aid Groups 4.24% 26.59x
Washington D.C. Hotels 0.04% 25.93x
Liberal Views on LGBTQ Rights and Pro-Choice 1.17% 25.72x
Human Resources & Employee Management 2.11% 21.09x
Liberal Views on Government, Finance, and Economy 4.64% 19.90x
Social & Demographic Trends 3.55% 18.24x
Meeting Planning & Hotels 1.16% 17.92x
Assorted Topics (Business Support ToolsForm Templates) 1.07% 17.71x
Composition Percentage: The overlap percentage between the Philanthropy - Charities & Fundraising audience and the Content Affinity attribute.
Index: A comparison of the Philanthropy - Charities & Fundraising audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Philanthropy - Charities & Fundraising audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male