Dstillery Audiences

PHILANTHROPY - CHARITIES & FUNDRAISING

Audience Size: 1.4 Million Devices

Explore the Philanthropy - Charities & Fundraising Audience

Below you'll find more information about the Philanthropy - Charities & Fundraising audience, broken down in different categories based on their digital and physical behaviors. These are 1.4 million unique devices whose actions qualify for the Philanthropy - Charities & Fundraising audience.

Dstillery Crafted Audiences

INTERESTS

The Philanthropy - Charities & Fundraising audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Philanthropy - Charities & Fundraising audience is Charitable Organization Researchers.

Interest Composition Index
Charitable Organization Researchers 53.48% 22.69x
Charitable Organization Supporters 46.58% 20.74x
Budget Small Business Researchers 31.23% 13.71x
Business Communication Product Researchers 32.70% 13.67x
Environmental Activists 30.35% 12.14x
Liberal Think Tank Readers 27.88% 12.08x
Democrats 23.82% 11.56x
Retired Assisted Living Shoppers 23.68% 11.53x
Recreational Sports Participants 26.40% 11.47x
Voters 27.72% 11.47x
Composition Percentage: The overlap percentage between the Philanthropy - Charities & Fundraising audience and the Interest attribute.
Index: A comparison of the Philanthropy - Charities & Fundraising audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Philanthropy - Charities & Fundraising audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Philanthropy - Charities & Fundraising audience is Uniqlo.

Location Composition Index
Uniqlo 0.02% 2.13x
REI 0.02% 1.68x
Aeropostale 0.03% 1.68x
The North Face 0.02% 1.65x
Patagonia 0.01% 1.58x
Kate Spade 0.02% 1.57x
Club Monaco 0.01% 1.54x
Madewell 0.01% 1.52x
Talbots 0.04% 1.44x
Brooks Brothers 0.03% 1.44x
Composition Percentage: The overlap percentage between the Philanthropy - Charities & Fundraising audience and the Location attribute.
Index: A comparison of the Philanthropy - Charities & Fundraising audience to the internet population.
Dstillery Web Insights

WEBSITES

The Philanthropy - Charities & Fundraising audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Philanthropy - Charities & Fundraising audience is nonprofitpro.com.

Website Composition Index
nonprofitpro.com 3.62% 203.76x
lcif.org 1.49% 195.18x
nten.org 1.02% 190.15x
thenonprofittimes.com 4.66% 185.40x
snpo.org 1.16% 183.61x
tgci.com 3.98% 183.54x
blueavocado.org 4.84% 181.58x
councilofnonprofits.org 12.66% 174.40x
networkforgood.com 6.77% 173.84x
fundsnetservices.com 0.63% 171.14x
Composition Percentage: The overlap percentage between the Philanthropy - Charities & Fundraising audience and the Web attribute.
Index: A comparison of the Philanthropy - Charities & Fundraising audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Philanthropy - Charities & Fundraising audience is Philanthropy - Nonprofits.

Content Affinity Composition Index
Philanthropy - Nonprofits 6.03% 63.92x
Assorted Topics #11554 (Children'S Activities, Outdoor Play, Viral Media) 2.91% 34.70x
Aid Groups 4.39% 23.78x
Liberal Views on LGBTQ Rights and Pro-Choice 1.18% 23.24x
Liberal Views on Government, Finance, and Economy 4.80% 18.83x
Human Resources & Employee Management 2.15% 18.16x
Social & Demographic Trends 4.11% 15.80x
Assorted Topics #11640 (Business Support ToolsForm Templates) 1.16% 15.70x
Meeting Planning & Hotels 1.23% 15.68x
Cosmetics Business 0.87% 14.23x
Composition Percentage: The overlap percentage between the Philanthropy - Charities & Fundraising audience and the Content Affinity attribute.
Index: A comparison of the Philanthropy - Charities & Fundraising audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Philanthropy - Charities & Fundraising audience resonates most for the following age and income brackets.
Age
18-24
Income
$50,000-$74,999