Explore the Philanthropy - Nonprofits Audience
Below you'll find more information about the Philanthropy - Nonprofits audience, broken down in different categories based on their digital and physical behaviors. These are 42.7 thousand unique devices whose actions qualify for the Philanthropy - Nonprofits audience.
INTERESTS
The Philanthropy - Nonprofits audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Philanthropy - Nonprofits audience is Fundraising Advocates.
| Interest | Composition | Index |
| Fundraising Advocates | 85.13% | 32.57x |
| Harvard University Fans | 71.85% | 30.24x |
| Yale University Fans | 67.96% | 30.14x |
| Charitable Organization Researchers | 67.28% | 29.33x |
| Charitable Organization Supporters | 63.62% | 29.29x |
| Budget Small Business Researchers | 67.51% | 28.78x |
| College Professors | 67.96% | 28.56x |
| Liberal Think Tank Readers | 62.93% | 28.31x |
| Business Communication Product Researchers | 66.13% | 27.34x |
| United Nations Donors | 61.33% | 25.93x |
Composition Percentage:
The overlap percentage between the Philanthropy - Nonprofits audience and the Interest attribute.
Index: A comparison of the Philanthropy - Nonprofits audience to the internet population.
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APPAREL RETAILERS
The Philanthropy - Nonprofits audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Philanthropy - Nonprofits audience is J. Crew.
| Location | Composition | Index |
| J. Crew | 0.03% | 3.50x |
| Johnston and Murphy | 0.03% | 2.89x |
| Buckle | 0.03% | 2.58x |
| American Eagle Outfitters | 0.03% | 1.97x |
| Carhartt | 0.12% | 1.89x |
| Hollister | 0.02% | 1.85x |
| Eddie Bauer | 0.01% | 1.65x |
| Forever 21 | 0.02% | 1.55x |
| REI | 0.01% | 1.42x |
| The Childrens Place | 0.04% | 1.32x |
Composition Percentage:
The overlap percentage between the Philanthropy - Nonprofits audience and the Location attribute.
Index: A comparison of the Philanthropy - Nonprofits audience to the internet population.
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WEBSITES
The Philanthropy - Nonprofits audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Philanthropy - Nonprofits audience is guidestar.org.
| Website | Composition | Index |
| guidestar.org | 37.95% | 141.25x |
| columbia.edu | 16.36% | 90.41x |
| charitynavigator.org | 19.95% | 89.84x |
| chronicle.com | 19.61% | 84.86x |
| yale.edu | 12.15% | 81.10x |
| jhu.edu | 10.97% | 73.37x |
| thecrimson.com | 9.71% | 70.84x |
| insidehighered.com | 24.59% | 66.27x |
| berkeley.edu | 10.50% | 65.15x |
| nap.edu | 10.75% | 64.73x |
Composition Percentage:
The overlap percentage between the Philanthropy - Nonprofits audience and the Web attribute.
Index: A comparison of the Philanthropy - Nonprofits audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Philanthropy - Nonprofits audience is Assorted Topics (Children'S Activities, Outdoor Play, Viral Media).
| Content Affinity | Composition | Index |
| Assorted Topics (Children'S Activities, Outdoor Play, Viral Media) | 9.79% | 322.17x |
| Philanthropy - Charities & Fundraising | 48.89% | 161.38x |
| Aid Groups | 13.20% | 133.81x |
| International Development & Health | 5.96% | 109.03x |
| Institutional Investing | 5.82% | 94.03x |
| Social & Demographic Trends | 2.86% | 87.41x |
| Education Cluster | 21.38% | 82.18x |
| Human Resources & Employee Management | 3.19% | 76.77x |
| MBA Education | 14.50% | 61.92x |
| Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) | 6.79% | 61.06x |
Composition Percentage:
The overlap percentage between the Philanthropy - Nonprofits audience and the Content Affinity attribute.
Index: A comparison of the Philanthropy - Nonprofits audience to the internet population.
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DEMOGRAPHICS
The Philanthropy - Nonprofits audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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