Explore the Phone & Business Information Searchers Audience
Below you'll find more information about the Phone & Business Information Searchers audience, broken down in different categories based on their digital and physical behaviors. These are 11.7 million unique devices whose actions qualify for the Phone & Business Information Searchers audience.
INTERESTS
The Phone & Business Information Searchers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Phone & Business Information Searchers audience is Online Directory Searchers.
| Interest | Composition | Index |
| Online Directory Searchers | 18.65% | 10.02x |
| Retired Health Insurance Researchers | 15.85% | 8.26x |
| Flower & Gift Basket Shoppers | 16.25% | 8.09x |
| Realtors & Real Estate Researchers | 13.33% | 8.00x |
| First Aid Researchers | 16.26% | 7.99x |
| Home Buyers | 13.40% | 7.76x |
| Budget Grocery Shoppers | 15.35% | 7.75x |
| Hardware Shoppers | 13.12% | 7.51x |
| Retired Assisted Living Shoppers | 14.71% | 7.26x |
| Auto Insurance Shoppers | 14.87% | 7.12x |
Composition Percentage:
The overlap percentage between the Phone & Business Information Searchers audience and the Interest attribute.
Index: A comparison of the Phone & Business Information Searchers audience to the internet population.
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APPAREL RETAILERS
The Phone & Business Information Searchers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Phone & Business Information Searchers audience is Chicos.
| Location | Composition | Index |
| Chicos | 0.04% | 1.23x |
| Belk | 0.01% | 1.19x |
| Talbots | 0.03% | 1.16x |
| Carhartt | 0.15% | 1.12x |
| Dressbarn | 0.03% | 1.12x |
| Ralph Lauren | 0.01% | 1.09x |
| Tommy Bahama | 0.02% | 1.09x |
| Gymboree | 0.02% | 1.06x |
| Kate Spade | 0.01% | 1.00x |
| LOFT | 0.03% | 1.00x |
Composition Percentage:
The overlap percentage between the Phone & Business Information Searchers audience and the Location attribute.
Index: A comparison of the Phone & Business Information Searchers audience to the internet population.
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WEBSITES
The Phone & Business Information Searchers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Phone & Business Information Searchers audience is truckdriver.com.
| Website | Composition | Index |
| truckdriver.com | 0.04% | 32.69x |
| businessdatabase.us | 0.06% | 31.14x |
| usbiz.org | 0.07% | 30.90x |
| allusbiz.com | 0.02% | 30.30x |
| myusattorneys.com | 0.04% | 30.24x |
| freightconnect.com | 2.88% | 29.93x |
| whereorg.com | 0.56% | 29.81x |
| smallbusinessdb.com | 0.35% | 29.63x |
| statelog.com | 0.12% | 29.54x |
| findthecompany.com | 4.36% | 29.40x |
Composition Percentage:
The overlap percentage between the Phone & Business Information Searchers audience and the Web attribute.
Index: A comparison of the Phone & Business Information Searchers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Phone & Business Information Searchers audience is Assorted Topics #11548 (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews).
| Content Affinity | Composition | Index |
| Assorted Topics #11548 (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) | 0.48% | 9.02x |
| Rural Living | 0.11% | 8.76x |
| Assorted Topics #11750 (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) | 0.40% | 8.36x |
| ISPs & Local Services | 0.09% | 7.95x |
| Ancestry & Memorial Researchers | 4.26% | 7.92x |
| Paper & Packaging | 0.63% | 7.90x |
| Assorted Topics #11365 (Web Hosting, Fiction Storytelling, Research) | 0.17% | 7.83x |
| Discount Shopping | 4.11% | 7.78x |
| People Search | 19.70% | 7.74x |
| Home Improvement Contractor | 1.48% | 7.59x |
Composition Percentage:
The overlap percentage between the Phone & Business Information Searchers audience and the Content Affinity attribute.
Index: A comparison of the Phone & Business Information Searchers audience to the internet population.
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DEMOGRAPHICS
The Phone & Business Information Searchers audience resonates most for the following age and income brackets.
Age
65+
Income
$75,000-$99,999
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