Explore the Phone & Business Information Searchers Audience
Below you'll find more information about the Phone & Business Information Searchers audience, broken down in different categories based on their digital and physical behaviors. These are 11.8 million unique devices whose actions qualify for the Phone & Business Information Searchers audience.
INTERESTS
The Phone & Business Information Searchers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Phone & Business Information Searchers audience is Online Directory Searchers.
| Interest | Composition | Index |
| Online Directory Searchers | 16.76% | 10.93x |
| Retired Health Insurance Researchers | 13.28% | 9.84x |
| Budget Grocery Shoppers | 12.50% | 9.19x |
| Flower & Gift Basket Shoppers | 15.56% | 9.10x |
| First Aid Researchers | 15.72% | 9.09x |
| Realtors & Real Estate Researchers | 14.36% | 8.90x |
| Retired Assisted Living Shoppers | 12.74% | 8.69x |
| Home Buyers | 14.81% | 8.66x |
| Hardware Shoppers | 13.42% | 8.59x |
| Family Tree Enthusiasts | 12.55% | 8.49x |
Composition Percentage:
The overlap percentage between the Phone & Business Information Searchers audience and the Interest attribute.
Index: A comparison of the Phone & Business Information Searchers audience to the internet population.
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APPAREL RETAILERS
The Phone & Business Information Searchers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Phone & Business Information Searchers audience is Jos A. Bank Clothiers.
| Location | Composition | Index |
| Jos A. Bank Clothiers | 0.22% | 1.21x |
| Mens Wearhouse | 0.33% | 1.09x |
Composition Percentage:
The overlap percentage between the Phone & Business Information Searchers audience and the Location attribute.
Index: A comparison of the Phone & Business Information Searchers audience to the internet population.
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WEBSITES
The Phone & Business Information Searchers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Phone & Business Information Searchers audience is freightconnect.com.
| Website | Composition | Index |
| freightconnect.com | 1.32% | 27.11x |
| findthecompany.com | 2.27% | 25.99x |
| searchonamerica.com | 1.18% | 23.94x |
| anywho.com | 1.93% | 23.23x |
| bbb.org | 3.11% | 22.82x |
| ripoffreport.com | 4.11% | 22.34x |
| gosmith.com | 2.21% | 22.08x |
| hotfrog.com | 1.52% | 21.83x |
| mystore411.com | 5.12% | 21.82x |
| buzzfile.com | 29.27% | 21.68x |
Composition Percentage:
The overlap percentage between the Phone & Business Information Searchers audience and the Web attribute.
Index: A comparison of the Phone & Business Information Searchers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Phone & Business Information Searchers audience is Discount Shopping.
| Content Affinity | Composition | Index |
| Discount Shopping | 2.61% | 8.30x |
| People Search | 18.56% | 7.49x |
| Ancestry & Memorial Researchers | 3.54% | 7.49x |
| Celebrity Gossip | 1.59% | 7.30x |
| Spam Call Number Searchers | 6.04% | 7.12x |
| Shopping Catalogs | 1.56% | 6.96x |
| Trucks | 2.20% | 6.43x |
| Medical Diagnostics | 11.32% | 6.37x |
| Painting & Renovation | 1.59% | 6.11x |
| Local Events & Travel Guide | 4.25% | 5.98x |
Composition Percentage:
The overlap percentage between the Phone & Business Information Searchers audience and the Content Affinity attribute.
Index: A comparison of the Phone & Business Information Searchers audience to the internet population.
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DEMOGRAPHICS
The Phone & Business Information Searchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
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