Explore the Phone & Business Information Searchers Audience
Below you'll find more information about the Phone & Business Information Searchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Phone & Business Information Searchers audience.
INTERESTS
The Phone & Business Information Searchers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Phone & Business Information Searchers audience is Online Directory Searchers.
| Interest | Composition | Index |
| Online Directory Searchers | 37.59% | 14.48x |
| Retired Health Insurance Researchers | 34.22% | 13.47x |
| First Aid Researchers | 33.21% | 12.81x |
| Realtors & Real Estate Researchers | 26.96% | 11.88x |
| Home Buyers | 30.85% | 11.82x |
| Retired Assisted Living Shoppers | 29.34% | 11.61x |
| Online Health Researchers | 22.81% | 11.30x |
| Retired Budget Healthcare Shoppers | 30.01% | 11.16x |
| Hardware Shoppers | 23.10% | 11.06x |
| Budget Grocery Shoppers | 27.11% | 10.96x |
Composition Percentage:
The overlap percentage between the Phone & Business Information Searchers audience and the Interest attribute.
Index: A comparison of the Phone & Business Information Searchers audience to the internet population.
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APPAREL RETAILERS
The Phone & Business Information Searchers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Phone & Business Information Searchers audience is Maurices.
| Location | Composition | Index |
| Maurices | 0.02% | 1.29x |
| Carhartt | 0.13% | 1.14x |
| Mens Wearhouse | 0.01% | 1.11x |
| Victoria's Secret | 0.01% | 1.09x |
| Journeys | 0.01% | 0.87x |
| Old Navy | 0.01% | 0.80x |
Composition Percentage:
The overlap percentage between the Phone & Business Information Searchers audience and the Location attribute.
Index: A comparison of the Phone & Business Information Searchers audience to the internet population.
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WEBSITES
The Phone & Business Information Searchers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Phone & Business Information Searchers audience is buzzfile.com.
| Website | Composition | Index |
| buzzfile.com | 10.89% | 51.88x |
| quicktransportsolutions.com | 2.09% | 51.71x |
| 411.com | 13.82% | 46.67x |
| drivingdirectionsandmaps.com | 1.12% | 46.11x |
| forlocations.com | 1.21% | 39.81x |
| merchantcircle.com | 4.24% | 37.00x |
| rehold.com | 2.49% | 35.65x |
| radaris.com | 3.49% | 34.99x |
| netronline.com | 2.77% | 32.33x |
| ussearch.com | 1.08% | 29.83x |
Composition Percentage:
The overlap percentage between the Phone & Business Information Searchers audience and the Web attribute.
Index: A comparison of the Phone & Business Information Searchers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Phone & Business Information Searchers audience is Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding).
| Content Affinity | Composition | Index |
| Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) | 0.02% | 16.63x |
| Paper & Packaging | 0.08% | 16.39x |
| People Search | 10.72% | 14.88x |
| Rural Living | 0.01% | 14.54x |
| Home Printing | 0.04% | 14.47x |
| Home Decoration - Crafts & Kids | 0.25% | 14.45x |
| Franchising | 0.05% | 13.72x |
| Home Improvement Contractor | 0.03% | 13.63x |
| Spam Call Number Searchers | 2.64% | 13.54x |
| Barcode Site & App Users | 0.01% | 13.21x |
Composition Percentage:
The overlap percentage between the Phone & Business Information Searchers audience and the Content Affinity attribute.
Index: A comparison of the Phone & Business Information Searchers audience to the internet population.
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DEMOGRAPHICS
The Phone & Business Information Searchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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