Dstillery Audiences

PHOTOGRAPHY

Audience Size: 1.7 Million Devices

Explore the Photography Audience

Below you'll find more information about the Photography audience, broken down in different categories based on their digital and physical behaviors. These are 1.7 million unique devices whose actions qualify for the Photography audience.

Dstillery Crafted Audiences

INTERESTS

The Photography audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Photography audience is Photography Enthusiasts.

Interest Composition Index
Photography Enthusiasts 52.38% 26.37x
Camera Shoppers 64.43% 25.57x
High-End Camera Shoppers 44.17% 20.74x
Electronics Shoppers 37.46% 16.40x
Videographers 34.75% 15.52x
Sony Fans 28.39% 13.46x
Apple Fans 26.71% 12.35x
IT Decision Makers 23.09% 12.03x
Camera Review Readers 45.64% 11.68x
High End TV Shoppers 24.07% 11.35x
Composition Percentage: The overlap percentage between the Photography audience and the Interest attribute.
Index: A comparison of the Photography audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Photography audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Photography audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 0.01% 1.99x
Everlane 0.01% 1.97x
Calvin Klein 0.02% 1.79x
Supreme 0.02% 1.69x
REI 0.03% 1.68x
Club Monaco 0.01% 1.66x
Michael Kors 0.04% 1.63x
Charlotte Russe 0.03% 1.63x
Madewell 0.03% 1.61x
American Apparel 0.05% 1.57x
Composition Percentage: The overlap percentage between the Photography audience and the Location attribute.
Index: A comparison of the Photography audience to the internet population.
Dstillery Web Insights

WEBSITES

The Photography audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Photography audience is cameratimes.org.

Website Composition Index
cameratimes.org 1.18% 195.00x
nikonrumors.com 1.61% 194.81x
thenewcamera.com 2.22% 194.35x
canonrumors.com 3.65% 192.98x
thinktankphoto.com 1.73% 188.54x
tamron-usa.com 2.41% 188.43x
the-digital-picture.com 9.73% 187.89x
shutterbug.com 1.89% 186.64x
sigmaphoto.com 5.09% 183.77x
fredmiranda.com 3.86% 180.18x
Composition Percentage: The overlap percentage between the Photography audience and the Web attribute.
Index: A comparison of the Photography audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Photography audience is Film Production.

Content Affinity Composition Index
Film Production 4.24% 28.66x
Home Décor, Furniture, & Decorating 0.06% 19.69x
Handyman Tools 0.04% 18.22x
Drawing & Animation 0.23% 17.64x
Professional Audio Visual 0.85% 17.50x
Bags & Luggage 2.61% 15.50x
Graphic Design 17.21% 15.33x
Computer Printers 0.90% 15.18x
Gadgets 0.70% 14.57x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.11% 14.52x
Composition Percentage: The overlap percentage between the Photography audience and the Content Affinity attribute.
Index: A comparison of the Photography audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Photography audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male