Dstillery Audiences

PHOTOGRAPHY

Audience Size: 1.9 Million Devices

Explore the Photography Audience

Below you'll find more information about the Photography audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the Photography audience.

Dstillery Crafted Audiences

INTERESTS

The Photography audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Photography audience is Camera Shoppers.

Interest Composition Index
Camera Shoppers 63.66% 23.65x
Photography Enthusiasts 51.94% 23.07x
High-End Camera Shoppers 42.55% 18.15x
Videographers 33.40% 14.58x
Sony Fans 27.58% 12.11x
Apple Fans 22.50% 11.29x
Camera Review Readers 42.10% 11.07x
IT Decision Makers 19.22% 10.83x
Telecom Industry 18.70% 10.39x
High End TV Shoppers 21.30% 10.39x
Composition Percentage: The overlap percentage between the Photography audience and the Interest attribute.
Index: A comparison of the Photography audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Photography audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Photography audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.01% 2.50x
Calvin Klein 0.01% 1.95x
Columbia 0.01% 1.72x
REI 0.02% 1.68x
Intermix 0.01% 1.56x
Free People 0.02% 1.54x
Ralph Lauren 0.01% 1.52x
Eddie Bauer 0.01% 1.48x
J. Crew 0.03% 1.44x
Madewell 0.02% 1.44x
Composition Percentage: The overlap percentage between the Photography audience and the Location attribute.
Index: A comparison of the Photography audience to the internet population.
Dstillery Web Insights

WEBSITES

The Photography audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Photography audience is flashhavoc.com.

Website Composition Index
flashhavoc.com 0.74% 188.30x
dslrbodies.com 1.13% 184.35x
learn.usa.canon.com 0.78% 181.46x
nikonrumors.com 1.37% 180.82x
cameratimes.org 1.51% 176.58x
photorumors.com 0.53% 176.57x
cameradecision.com 0.47% 174.91x
canonrumors.com 3.46% 174.57x
43rumors.com 0.51% 171.48x
the-digital-picture.com 8.97% 170.94x
Composition Percentage: The overlap percentage between the Photography audience and the Web attribute.
Index: A comparison of the Photography audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Photography audience is Film Production.

Content Affinity Composition Index
Film Production 4.19% 26.54x
Home Décor, Furniture, & Decorating 0.09% 17.62x
Professional Audio Visual 0.85% 16.54x
Handyman Tools 0.05% 15.64x
Local & Travel England - East Midlands 0.18% 15.32x
Drawing & Animation 0.24% 14.58x
Computer Printers 1.01% 13.94x
Bags & Luggage 2.41% 13.89x
Gadgets 0.71% 13.87x
Assorted Topics #11154 (Art, Photography, Fashion, Paranormal Activity) 2.52% 13.87x
Composition Percentage: The overlap percentage between the Photography audience and the Content Affinity attribute.
Index: A comparison of the Photography audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Photography audience resonates most for the following age and income brackets.
Age
55-64
Income
$150,000-$249,999