Dstillery Audiences

POLICE GEAR

Audience Size: 534.3 Thousand Devices

Explore the Police Gear Audience

Below you'll find more information about the Police Gear audience, broken down in different categories based on their digital and physical behaviors. These are 534.3 thousand unique devices whose actions qualify for the Police Gear audience.

Dstillery Crafted Audiences

INTERESTS

The Police Gear audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Police Gear audience is Blades and Hunting Knife Shoppers.

Interest Composition Index
Blades and Hunting Knife Shoppers 63.05% 35.00x
Gun Rights Advocates 65.03% 33.49x
Off the Grid Living Enthusiasts 50.15% 30.02x
Hunters 55.47% 29.66x
Outdoors Enthusiasts 51.06% 26.24x
Marines 33.50% 23.79x
Model Aircraft and Rocket Hobbyists 41.51% 22.83x
Archery Enthusiasts 38.24% 22.37x
Survivalist Enthusiasts 33.10% 20.99x
Power Tools Shoppers 30.81% 19.18x
Composition Percentage: The overlap percentage between the Police Gear audience and the Interest attribute.
Index: A comparison of the Police Gear audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Police Gear audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Police Gear audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.42% 1.16x
Jos A. Bank Clothiers 0.18% 0.81x
Composition Percentage: The overlap percentage between the Police Gear audience and the Location attribute.
Index: A comparison of the Police Gear audience to the internet population.
Dstillery Web Insights

WEBSITES

The Police Gear audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Police Gear audience is highspeedgear.com.

Website Composition Index
highspeedgear.com 5.67% 507.10x
skdtac.com 12.15% 469.61x
cmcgov.com 4.39% 413.43x
lapolicegear.com 13.78% 390.17x
botach.com 3.97% 357.32x
spartanarmorsystems.com 12.66% 339.32x
qmuniforms.com 9.71% 325.23x
apexgunparts.com 3.01% 305.06x
coppercustom.com 4.55% 293.74x
spikestactical.com 4.26% 292.79x
Composition Percentage: The overlap percentage between the Police Gear audience and the Web attribute.
Index: A comparison of the Police Gear audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Police Gear audience is Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing).

Content Affinity Composition Index
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 21.03% 65.53x
Survival Guides 1.87% 64.97x
Airsoft & Paintball Equipment 3.51% 63.65x
Fire Fighting 3.96% 52.87x
Gun Enthusiast - Rifles & Ammo 51.25% 46.55x
Hunting 18.78% 35.18x
Gun Enthusiast - Hunting & Self Defense 59.96% 33.92x
Construction Apparel 4.26% 30.10x
Military & Law Enforcement 7.75% 21.64x
Bags & Luggage 3.44% 19.74x
Composition Percentage: The overlap percentage between the Police Gear audience and the Content Affinity attribute.
Index: A comparison of the Police Gear audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Police Gear audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male