Dstillery Audiences

POLICE GEAR

Audience Size: 20.6 Thousand Devices

Explore the Police Gear Audience

Below you'll find more information about the Police Gear audience, broken down in different categories based on their digital and physical behaviors. These are 20.6 thousand unique devices whose actions qualify for the Police Gear audience.

Dstillery Crafted Audiences

INTERESTS

The Police Gear audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Police Gear audience is Marines.

Interest Composition Index
Marines 53.33% 28.37x
Law Enforcement Officers 58.10% 27.97x
Getting Off the Grid Travelers 64.29% 27.00x
First Responders 70.95% 26.81x
Military Servicemembers & Veterans 66.67% 23.68x
Conservative News Readers 47.62% 23.05x
Off the Grid Living Enthusiasts 49.05% 22.07x
Men's Clothing Shoppers 36.19% 21.81x
First Aid Researchers 42.38% 20.74x
Archery Enthusiasts 51.43% 20.52x
Composition Percentage: The overlap percentage between the Police Gear audience and the Interest attribute.
Index: A comparison of the Police Gear audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Police Gear audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Police Gear audience is Victoria's Secret.

Location Composition Index
Victoria's Secret 0.08% 2.82x
Carhartt 0.60% 2.44x
Buckle 0.04% 1.98x
Banana Republic 0.04% 1.80x
Gymboree 0.03% 1.70x
Journeys 0.04% 1.55x
Mens Wearhouse 0.05% 1.42x
White House Black Market 0.03% 1.35x
Old Navy 0.04% 1.24x
The Childrens Place 0.04% 1.13x
Composition Percentage: The overlap percentage between the Police Gear audience and the Location attribute.
Index: A comparison of the Police Gear audience to the internet population.
Dstillery Web Insights

WEBSITES

The Police Gear audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Police Gear audience is lawofficer.com.

Website Composition Index
lawofficer.com 45.22% 154.06x
ammoland.com 43.54% 149.10x
police1.com 34.70% 113.47x
budsgunshop.com 34.83% 111.53x
sportsmansguide.com 44.40% 75.53x
armytimes.com 22.39% 70.28x
militarytimes.com 37.11% 47.90x
wearethemighty.com 30.33% 47.72x
lawenforcementtoday.com 37.89% 47.02x
navytimes.com 10.82% 45.27x
Composition Percentage: The overlap percentage between the Police Gear audience and the Web attribute.
Index: A comparison of the Police Gear audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Police Gear audience is Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing).

Content Affinity Composition Index
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 15.18% 161.56x
Gun Enthusiast - Rifles & Ammo 41.81% 127.27x
Gun Enthusiast - Hunting & Self Defense 52.61% 91.83x
Bags & Luggage 4.00% 58.39x
Hunting 12.10% 37.43x
US Military Cluster 13.87% 35.99x
Assorted Topics (Conservative News, Politics, Viral Media) 12.85% 35.26x
Military & Law Enforcement 31.75% 31.93x
Assorted Topics (Viral Media, Paid Traffic) 3.82% 27.98x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 2.51% 26.02x
Composition Percentage: The overlap percentage between the Police Gear audience and the Content Affinity attribute.
Index: A comparison of the Police Gear audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Police Gear audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male