Dstillery Audiences

POOL CLEANING

Audience Size: 91.9 Thousand Devices

Explore the Pool Cleaning Audience

Below you'll find more information about the Pool Cleaning audience, broken down in different categories based on their digital and physical behaviors. These are 91.9 thousand unique devices whose actions qualify for the Pool Cleaning audience.

Dstillery Crafted Audiences

INTERESTS

The Pool Cleaning audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pool Cleaning audience is Spa and Pool Owners.

Interest Composition Index
Spa and Pool Owners 87.61% 38.36x
Home Exterior Design Enthusiasts 51.17% 23.86x
Product Manuals Researchers 52.49% 22.84x
Country Home Decorators 48.32% 21.06x
DIYers 49.44% 20.96x
Kitchen Stove Shoppers 46.40% 20.91x
Power Tools Shoppers 49.24% 20.77x
Lawn and Home Pest Control Researchers 47.41% 19.43x
Hardware Shoppers 39.39% 19.15x
Flooring Shoppers 43.25% 19.14x
Composition Percentage: The overlap percentage between the Pool Cleaning audience and the Interest attribute.
Index: A comparison of the Pool Cleaning audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pool Cleaning audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pool Cleaning audience is Saint Laurent Paris.

Location Composition Index
Saint Laurent Paris 0.02% 3.62x
Lorna Jane 0.02% 3.21x
Jos A. Bank Clothiers 0.07% 2.67x
Dressbarn 0.04% 2.07x
Urban Outfitters 0.04% 2.01x
H&M 0.06% 1.93x
Hollister 0.04% 1.89x
Johnston and Murphy 0.03% 1.82x
Lane Bryant 0.04% 1.82x
Banana Republic 0.06% 1.56x
Composition Percentage: The overlap percentage between the Pool Cleaning audience and the Location attribute.
Index: A comparison of the Pool Cleaning audience to the internet population.
Dstillery Web Insights

WEBSITES

The Pool Cleaning audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Pool Cleaning audience is inyopools.com.

Website Composition Index
inyopools.com 45.99% 677.48x
decks.com 4.24% 50.06x
homewyse.com 4.60% 44.69x
gardenwinds.com 3.08% 44.01x
abchomeandcommercial.com 4.93% 42.17x
searspartsdirect.com 6.67% 40.47x
kompareit.com 2.28% 39.99x
myoutdoorplans.com 2.14% 39.15x
ripoffreport.com 2.35% 39.05x
costowl.com 2.70% 38.84x
Composition Percentage: The overlap percentage between the Pool Cleaning audience and the Web attribute.
Index: A comparison of the Pool Cleaning audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pool Cleaning audience is Home Improvement Contractor.

Content Affinity Composition Index
Home Improvement Contractor 1.40% 58.44x
Yard Structures 5.16% 34.12x
Lighting & Power 3.63% 30.44x
Home Furnishings 13.65% 29.02x
Home Remodeling 3.31% 26.98x
Discount Shopping 2.14% 26.48x
Painting & Renovation 3.63% 26.05x
Bathrooms & Plumbing 3.52% 25.79x
Grilling 3.10% 25.60x
Lawns & Pest Control 7.70% 21.44x
Composition Percentage: The overlap percentage between the Pool Cleaning audience and the Content Affinity attribute.
Index: A comparison of the Pool Cleaning audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pool Cleaning audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male