Dstillery Audiences

POOL CLEANING

Audience Size: 15.2 Thousand Devices

Explore the Pool Cleaning Audience

Below you'll find more information about the Pool Cleaning audience, broken down in different categories based on their digital and physical behaviors. These are 15.2 thousand unique devices whose actions qualify for the Pool Cleaning audience.

Dstillery Crafted Audiences

INTERESTS

The Pool Cleaning audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pool Cleaning audience is Spa and Pool Owners.

Interest Composition Index
Spa and Pool Owners 92.31% 62.51x
Hardware Shoppers 53.85% 49.31x
Home Exterior Design Enthusiasts 61.54% 47.52x
Product Manuals Researchers 71.15% 46.19x
Home Heating and Cooling Researchers 55.77% 42.84x
Auto Insurance Shoppers 46.15% 41.90x
Power Tools Shoppers 65.38% 38.68x
DIYers 55.77% 37.79x
Kitchen Stove Shoppers 51.92% 36.14x
Sale Seekers 42.31% 35.20x
Composition Percentage: The overlap percentage between the Pool Cleaning audience and the Interest attribute.
Index: A comparison of the Pool Cleaning audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pool Cleaning audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pool Cleaning audience is Saint Laurent Paris.

Location Composition Index
Saint Laurent Paris 0.02% 3.62x
Lorna Jane 0.02% 3.21x
Urban Outfitters 0.05% 2.30x
Belk 0.01% 1.95x
Johnston and Murphy 0.03% 1.82x
Lane Bryant 0.02% 1.80x
REI 0.01% 1.60x
Carhartt 0.21% 1.43x
Ralph Lauren 0.01% 1.32x
Madewell 0.02% 1.11x
Composition Percentage: The overlap percentage between the Pool Cleaning audience and the Location attribute.
Index: A comparison of the Pool Cleaning audience to the internet population.
Dstillery Web Insights

WEBSITES

The Pool Cleaning audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Pool Cleaning audience is manualslib.com.

Website Composition Index
manualslib.com 23.78% 63.48x
instructables.com 22.97% 40.72x
dengarden.com 30.97% 36.95x
diychatroom.com 12.89% 36.92x
nerdwallet.com 15.20% 36.81x
toptenreviews.com 11.26% 32.97x
petmd.com 11.92% 31.99x
officedepot.com 13.36% 31.89x
doityourself.com 43.79% 31.58x
finehomebuilding.com 9.54% 26.65x
Composition Percentage: The overlap percentage between the Pool Cleaning audience and the Web attribute.
Index: A comparison of the Pool Cleaning audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pool Cleaning audience is Appliances & Reviews.

Content Affinity Composition Index
Appliances & Reviews 26.20% 45.30x
Finance & Accounting Cluster 11.07% 37.62x
Medical Diagnostics 7.01% 35.92x
Furniture Shopping 10.70% 35.57x
High-End Audio 6.27% 31.76x
Woodwork 5.90% 29.92x
Auto Enthusiast Information Researchers 5.90% 26.90x
Trucking 5.17% 26.78x
Do It Yourself 56.09% 25.03x
People Search 8.86% 24.85x
Composition Percentage: The overlap percentage between the Pool Cleaning audience and the Content Affinity attribute.
Index: A comparison of the Pool Cleaning audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pool Cleaning audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male