Dstillery Audiences

POOL CLEANING

Audience Size: 76.5 Thousand Devices

Explore the Pool Cleaning Audience

Below you'll find more information about the Pool Cleaning audience, broken down in different categories based on their digital and physical behaviors. These are 76.5 thousand unique devices whose actions qualify for the Pool Cleaning audience.

Dstillery Crafted Audiences

INTERESTS

The Pool Cleaning audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pool Cleaning audience is Spa and Pool Owners.

Interest Composition Index
Spa and Pool Owners 89.29% 38.91x
Home Exterior Design Enthusiasts 53.15% 26.06x
Product Manuals Researchers 55.79% 24.06x
Country Home Decorators 49.75% 23.08x
Home Heating and Cooling Researchers 47.23% 22.77x
Kitchen Stove Shoppers 47.86% 22.50x
DIYers 49.75% 22.10x
Power Tools Shoppers 52.39% 21.23x
Flooring Shoppers 46.35% 20.76x
Lawn and Home Pest Control Researchers 45.59% 20.35x
Composition Percentage: The overlap percentage between the Pool Cleaning audience and the Interest attribute.
Index: A comparison of the Pool Cleaning audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pool Cleaning audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pool Cleaning audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.03% 3.70x
Buckle 0.03% 3.63x
Lane Bryant 0.03% 3.63x
Gap 0.03% 3.62x
Saint Laurent Paris 0.02% 3.62x
Lorna Jane 0.02% 3.21x
Express 0.03% 3.18x
Journeys 0.03% 2.42x
Urban Outfitters 0.05% 2.30x
Zara 0.02% 2.26x
Composition Percentage: The overlap percentage between the Pool Cleaning audience and the Location attribute.
Index: A comparison of the Pool Cleaning audience to the internet population.
Dstillery Web Insights

WEBSITES

The Pool Cleaning audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Pool Cleaning audience is inyopools.com.

Website Composition Index
inyopools.com 49.50% 556.61x
decks.com 4.09% 55.19x
abchomeandcommercial.com 5.10% 48.80x
homewyse.com 4.21% 48.76x
searspartsdirect.com 6.11% 43.02x
oreillyauto.com 4.80% 40.01x
westmarine.com 5.51% 38.58x
hvacdirect.com 2.58% 38.18x
geappliances.com 5.81% 35.84x
midlandhardware.com 3.76% 33.54x
Composition Percentage: The overlap percentage between the Pool Cleaning audience and the Web attribute.
Index: A comparison of the Pool Cleaning audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pool Cleaning audience is Lighting & Power.

Content Affinity Composition Index
Lighting & Power 3.32% 34.02x
Yard Structures 4.05% 33.11x
Home Furnishings 12.41% 32.07x
Home Remodeling 2.85% 28.88x
Grilling 2.87% 28.23x
Bathrooms & Plumbing 2.93% 27.29x
Discount Shopping 1.02% 27.02x
Painting & Renovation 3.21% 25.85x
Holiday Gifts 0.71% 25.66x
Lawns & Pest Control 7.47% 24.94x
Composition Percentage: The overlap percentage between the Pool Cleaning audience and the Content Affinity attribute.
Index: A comparison of the Pool Cleaning audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pool Cleaning audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male