Explore the Professional & Collegiate Sports Audience
Below you'll find more information about the Professional & Collegiate Sports audience, broken down in different categories based on their digital and physical behaviors. These are 20.8 million unique devices whose actions qualify for the Professional & Collegiate Sports audience.
INTERESTS
The Professional & Collegiate Sports audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Professional & Collegiate Sports audience is MLB Fans.
| Interest | Composition | Index |
| MLB Fans | 8.81% | 3.91x |
| NBA Fans | 7.87% | 3.79x |
| Mens Business Clothes Shoppers | 2.09% | 3.77x |
| ESPN Enthusiasts | 6.65% | 3.73x |
| Orlando Activities Researchers | 0.54% | 3.70x |
| San Francisco Giants Fans | 9.10% | 3.68x |
| Washington Nationals Fans | 8.67% | 3.67x |
| Baseball Enthusiasts | 12.27% | 3.63x |
| Meal Kit Delivery Researchers | 5.86% | 3.61x |
| Nashville Activity Researchers | 1.16% | 3.61x |
Composition Percentage:
The overlap percentage between the Professional & Collegiate Sports audience and the Interest attribute.
Index: A comparison of the Professional & Collegiate Sports audience to the internet population.
Curious about what else the Professional & Collegiate Sports audience is interested in?
Sign Up
APPAREL RETAILERS
The Professional & Collegiate Sports audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Professional & Collegiate Sports audience is Mens Wearhouse.
| Location | Composition | Index |
| Mens Wearhouse | 0.01% | 1.16x |
| Chicos | 0.01% | 1.13x |
| Old Navy | 0.02% | 1.11x |
| H&M | 0.01% | 1.10x |
| J. Crew | 0.01% | 1.10x |
| White House Black Market | 0.01% | 1.08x |
| Dressbarn | 0.01% | 1.08x |
| American Eagle Outfitters | 0.02% | 1.06x |
| Aeropostale | 0.02% | 1.05x |
| Journeys | 0.02% | 1.04x |
Composition Percentage:
The overlap percentage between the Professional & Collegiate Sports audience and the Location attribute.
Index: A comparison of the Professional & Collegiate Sports audience to the internet population.
Want to find more of the Professional & Collegiate Sports audience in the real world?
Sign Up
WEBSITES
The Professional & Collegiate Sports audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Professional & Collegiate Sports audience is baseballamerica.com.
| Website | Composition | Index |
| baseballamerica.com | 1.14% | 7.60x |
| nba.com | 8.34% | 7.14x |
| fangraphs.com | 3.74% | 7.07x |
| footballdb.com | 2.40% | 6.95x |
| sports-reference.com | 5.18% | 6.91x |
| basketball-reference.com | 6.84% | 6.88x |
| milb.com | 7.77% | 6.62x |
| pro-football-reference.com | 9.87% | 6.59x |
| pinstripealley.com | 1.58% | 6.51x |
| nbaanalysis.net | 1.07% | 6.47x |
Composition Percentage:
The overlap percentage between the Professional & Collegiate Sports audience and the Web attribute.
Index: A comparison of the Professional & Collegiate Sports audience to the internet population.
Want to see more of the websites the Professional & Collegiate Sports audience visits?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Professional & Collegiate Sports audience is Illinois College Sports.
| Content Affinity | Composition | Index |
| Illinois College Sports | 0.11% | 3.31x |
| College Sports | 0.05% | 3.24x |
| Lacrosse College Athletics | 0.03% | 3.23x |
| Florida College Athletics | 0.18% | 3.17x |
| Southeast College Athletics | 0.31% | 3.16x |
| New England & Ivy League Sports | 0.16% | 3.15x |
| Virginia Athletics | 0.02% | 3.08x |
| Pac 12 Sports | 0.30% | 3.04x |
| Assorted Topics (Allergies, Chinese Goods, Trade Shows, Apparel, Product Reviews) | 0.01% | 2.92x |
| Nature & Wildlife | 0.57% | 2.89x |
Composition Percentage:
The overlap percentage between the Professional & Collegiate Sports audience and the Content Affinity attribute.
Index: A comparison of the Professional & Collegiate Sports audience to the internet population.
Want to see more of the Content Affinities the Professional & Collegiate Sports audience visits?
Sign Up
DEMOGRAPHICS
The Professional & Collegiate Sports audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
Interested in seeing other characteristics of the Professional & Collegiate Sports audience?
Sign Up