Dstillery Audiences

PROFESSIONAL & COLLEGIATE SPORTS

Audience Size: 14.1 Million Devices

Explore the Professional & Collegiate Sports Audience

Below you'll find more information about the Professional & Collegiate Sports audience, broken down in different categories based on their digital and physical behaviors. These are 14.1 million unique devices whose actions qualify for the Professional & Collegiate Sports audience.

Dstillery Crafted Audiences

INTERESTS

The Professional & Collegiate Sports audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Professional & Collegiate Sports audience is MLB Fans.

Interest Composition Index
MLB Fans 7.04% 5.71x
NCAA Fans 6.82% 5.65x
NBA Fans 8.04% 5.61x
Orlando Activities Researchers 7.06% 5.58x
Texas Activity Researchers 7.39% 5.56x
ESPN Enthusiasts 6.79% 5.53x
Auto Insurance Shoppers 6.95% 5.51x
Nashville Activity Researchers 6.62% 5.49x
Heartburn Sufferers 6.65% 5.47x
Olympic Sports Enthusiasts 7.83% 5.46x
Composition Percentage: The overlap percentage between the Professional & Collegiate Sports audience and the Interest attribute.
Index: A comparison of the Professional & Collegiate Sports audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Professional & Collegiate Sports audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Professional & Collegiate Sports audience is Journeys.

Location Composition Index
Journeys 0.01% 1.53x
Carhartt 0.05% 0.96x
Composition Percentage: The overlap percentage between the Professional & Collegiate Sports audience and the Location attribute.
Index: A comparison of the Professional & Collegiate Sports audience to the internet population.
Dstillery Web Insights

WEBSITES

The Professional & Collegiate Sports audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Professional & Collegiate Sports audience is nbadraft.net.

Website Composition Index
nbadraft.net 1.18% 7.50x
fangraphs.com 2.01% 7.46x
rotoworld.com 2.24% 7.37x
baseball-reference.com 7.17% 7.24x
baseballamerica.com 1.55% 7.22x
sports-reference.com 4.88% 7.20x
milb.com 2.43% 7.14x
footballdb.com 2.17% 6.99x
fbschedules.com 2.54% 6.90x
basketball-reference.com 7.15% 6.82x
Composition Percentage: The overlap percentage between the Professional & Collegiate Sports audience and the Web attribute.
Index: A comparison of the Professional & Collegiate Sports audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Professional & Collegiate Sports audience is Hipster Clothing.

Content Affinity Composition Index
Hipster Clothing 0.02% 5.97x
Homeschooling 0.03% 5.97x
South Carolina Travel 0.02% 5.97x
Assorted Topics (Business Support ToolsForm Templates) 0.01% 5.97x
Concert Posters 0.01% 5.97x
Texas Sporting & Outdoors Cluster 0.01% 5.97x
Marijuana 0.02% 5.97x
Men's Fashion Shopping 0.02% 5.97x
Professional Audio Visual 0.02% 5.97x
Institutional Investing 0.04% 5.57x
Composition Percentage: The overlap percentage between the Professional & Collegiate Sports audience and the Content Affinity attribute.
Index: A comparison of the Professional & Collegiate Sports audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Professional & Collegiate Sports audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male