Explore the Promo Codes Audience
Below you'll find more information about the Promo Codes audience, broken down in different categories based on their digital and physical behaviors. These are 807.9 thousand unique devices whose actions qualify for the Promo Codes audience.
INTERESTS
The Promo Codes audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Promo Codes audience is Budget Grocery Shoppers.
| Interest | Composition | Index |
| Budget Grocery Shoppers | 45.44% | 19.01x |
| Bargain Shopping Researchers | 41.39% | 17.69x |
| Sale Seekers | 44.94% | 17.30x |
| Discount Big Box Shoppers | 45.82% | 17.18x |
| Big Box Shoppers | 45.23% | 17.01x |
| Misc-Deal Seekers or Coupon Shoppers | 41.50% | 16.74x |
| Apartment Furniture Shoppers | 45.74% | 16.41x |
| Online Home Decor Shoppers | 45.08% | 16.37x |
| Home Rug Shoppers | 41.93% | 16.08x |
| Home Goods Supercenter Shoppers | 41.93% | 16.07x |
Composition Percentage:
The overlap percentage between the Promo Codes audience and the Interest attribute.
Index: A comparison of the Promo Codes audience to the internet population.
Curious about what else the Promo Codes audience is interested in?
Sign Up
APPAREL RETAILERS
The Promo Codes audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Promo Codes audience is Jos A. Bank Clothiers.
| Location | Composition | Index |
| Jos A. Bank Clothiers | 0.38% | 1.33x |
| Mens Wearhouse | 0.63% | 1.32x |
| Ann Taylor | 0.03% | 1.24x |
| White House Black Market | 0.41% | 1.24x |
| Johnston and Murphy | 0.56% | 1.23x |
| Buckle | 0.32% | 1.21x |
| Journeys | 0.06% | 1.16x |
| Gymboree | 0.06% | 1.14x |
| Columbia | 0.01% | 1.10x |
| Forever 21 | 0.05% | 1.10x |
Composition Percentage:
The overlap percentage between the Promo Codes audience and the Location attribute.
Index: A comparison of the Promo Codes audience to the internet population.
Want to find more of the Promo Codes audience in the real world?
Sign Up
WEBSITES
The Promo Codes audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Promo Codes audience is personalizedplanet.com.
| Website | Composition | Index |
| personalizedplanet.com | 3.12% | 202.34x |
| itechdeals.com | 5.26% | 185.57x |
| limogesjewelry.com | 3.52% | 180.31x |
| dealgenius.com | 8.17% | 173.03x |
| monogramonline.com | 2.52% | 170.95x |
| checks-superstore.com | 1.20% | 170.71x |
| couponorcode.com | 1.37% | 160.54x |
| cardbear.com | 1.32% | 160.20x |
| carouselchecks.com | 3.20% | 158.30x |
| metalunlimited.com | 2.33% | 158.24x |
Composition Percentage:
The overlap percentage between the Promo Codes audience and the Web attribute.
Index: A comparison of the Promo Codes audience to the internet population.
Want to see more of the websites the Promo Codes audience visits?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Promo Codes audience is Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales).
| Content Affinity | Composition | Index |
| Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) | 0.18% | 23.69x |
| Assorted Topics (Retail Products, Food Service, Package Delivery) | 0.49% | 23.21x |
| As Seen On TV Products | 0.13% | 22.20x |
| Holiday Gifts | 1.16% | 21.14x |
| Higher-End Fashion Brands | 1.64% | 20.98x |
| Custom Gifts | 4.74% | 20.15x |
| Discount Shopping | 4.76% | 19.94x |
| Home Decoration - Crafts & Kids | 2.60% | 19.40x |
| Shopping Catalogs | 3.49% | 19.25x |
| Toys Shopping | 5.71% | 19.25x |
Composition Percentage:
The overlap percentage between the Promo Codes audience and the Content Affinity attribute.
Index: A comparison of the Promo Codes audience to the internet population.
Want to see more of the Content Affinities the Promo Codes audience visits?
Sign Up
DEMOGRAPHICS
The Promo Codes audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
Interested in seeing other characteristics of the Promo Codes audience?
Sign Up