Dstillery Audiences

PUBLIC POLICY MEDIA

Audience Size: 212.6 Thousand Devices

Explore the Public Policy Media Audience

Below you'll find more information about the Public Policy Media audience, broken down in different categories based on their digital and physical behaviors. These are 212.6 thousand unique devices whose actions qualify for the Public Policy Media audience.

Dstillery Crafted Audiences

INTERESTS

The Public Policy Media audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Public Policy Media audience is Conservative News Readers.

Interest Composition Index
Conservative News Readers 68.99% 22.99x
Financial Business Intelligence Researchers 58.38% 21.86x
Executive and C-Suite 53.19% 21.63x
Readers of Japanese Content 61.88% 21.61x
Financial News Readers 51.61% 20.76x
Conservative Think Tank Readers 65.63% 19.97x
Liberal News Readers 52.42% 19.97x
Liberal Think Tank Readers 58.76% 19.93x
Nature and Outdoors Book Readers 40.37% 19.63x
US Judiciary System Researchers 56.17% 19.51x
Composition Percentage: The overlap percentage between the Public Policy Media audience and the Interest attribute.
Index: A comparison of the Public Policy Media audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Public Policy Media audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Public Policy Media audience is Michael Kors.

Location Composition Index
Michael Kors 0.01% 2.32x
American Eagle Outfitters 0.02% 2.14x
LOFT 0.02% 1.81x
Lane Bryant 0.02% 1.70x
Gap 0.01% 1.47x
Chicos 0.01% 1.21x
Carhartt 0.18% 1.17x
Victoria's Secret 0.02% 1.17x
Mens Wearhouse 0.01% 1.02x
Journeys 0.01% 0.90x
Composition Percentage: The overlap percentage between the Public Policy Media audience and the Location attribute.
Index: A comparison of the Public Policy Media audience to the internet population.
Dstillery Web Insights

WEBSITES

The Public Policy Media audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Public Policy Media audience is mises.org.

Website Composition Index
mises.org 15.44% 364.45x
aei.org 9.20% 339.01x
realclearpolicy.com 15.67% 282.79x
realcleardefense.com 30.74% 278.48x
fee.org 27.78% 257.07x
city-journal.org 8.53% 250.94x
realclearhistory.com 8.87% 227.34x
nysun.com 12.72% 223.75x
gatestoneinstitute.org 5.43% 218.40x
realclearscience.com 42.74% 202.97x
Composition Percentage: The overlap percentage between the Public Policy Media audience and the Web attribute.
Index: A comparison of the Public Policy Media audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Public Policy Media audience is Social & Demographic Trends.

Content Affinity Composition Index
Social & Demographic Trends 0.90% 57.67x
Right Wing Blogs - Political Activism 0.61% 53.61x
Australia & New Zealand Media 11.87% 45.57x
Writing & Publishing 3.45% 43.60x
Middle East News 17.97% 40.46x
University Press 3.80% 36.48x
Education Cluster 6.23% 34.69x
Local & Travel England - North Midlands 0.20% 34.44x
Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) 2.27% 33.25x
Space & National Security 13.65% 31.98x
Composition Percentage: The overlap percentage between the Public Policy Media audience and the Content Affinity attribute.
Index: A comparison of the Public Policy Media audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Public Policy Media audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male