Explore the Public Policy Media Audience
Below you'll find more information about the Public Policy Media audience, broken down in different categories based on their digital and physical behaviors. These are 104.5 thousand unique devices whose actions qualify for the Public Policy Media audience.
INTERESTS
The Public Policy Media audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Public Policy Media audience is Conservative News Readers.
| Interest | Composition | Index |
| Conservative News Readers | 65.71% | 31.85x |
| US Judiciary System Researchers | 55.48% | 26.11x |
| Readers of Japanese Content | 47.00% | 25.47x |
| Executive and C-Suite | 41.01% | 25.06x |
| Financial News Readers | 42.86% | 24.60x |
| Financial Business Intelligence Researchers | 43.96% | 24.30x |
| Liberal Think Tank Readers | 49.95% | 24.22x |
| Eco-Conscious Consumers | 40.28% | 23.89x |
| Media Buying Professionals | 43.04% | 23.44x |
| Liberal News Readers | 41.84% | 23.19x |
Composition Percentage:
The overlap percentage between the Public Policy Media audience and the Interest attribute.
Index: A comparison of the Public Policy Media audience to the internet population.
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APPAREL RETAILERS
The Public Policy Media audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Public Policy Media audience is Chicos.
| Location | Composition | Index |
| Chicos | 0.07% | 4.20x |
| J. Crew | 0.04% | 3.73x |
| H&M | 0.04% | 3.70x |
| Michael Kors | 0.03% | 3.07x |
| Jos A. Bank Clothiers | 0.04% | 2.66x |
| Coach | 0.02% | 2.53x |
| Hollister | 0.03% | 2.29x |
| LOFT | 0.03% | 1.73x |
| Talbots | 0.02% | 1.59x |
| Old Navy | 0.05% | 1.51x |
Composition Percentage:
The overlap percentage between the Public Policy Media audience and the Location attribute.
Index: A comparison of the Public Policy Media audience to the internet population.
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WEBSITES
The Public Policy Media audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Public Policy Media audience is realcleardefense.com.
| Website | Composition | Index |
| realcleardefense.com | 36.51% | 462.15x |
| realclearscience.com | 53.67% | 461.04x |
| spiked-online.com | 24.70% | 388.62x |
| theamericanconservative.com | 73.61% | 357.39x |
| quillette.com | 24.12% | 235.62x |
| spectator.org | 46.14% | 227.20x |
| amgreatness.com | 39.51% | 193.33x |
| campusreform.org | 11.14% | 167.78x |
| theconservativetreehouse.com | 7.89% | 160.39x |
| hotair.com | 42.17% | 159.98x |
Composition Percentage:
The overlap percentage between the Public Policy Media audience and the Web attribute.
Index: A comparison of the Public Policy Media audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Public Policy Media audience is Australia & New Zealand Media.
| Content Affinity | Composition | Index |
| Australia & New Zealand Media | 11.16% | 78.53x |
| Writing & Publishing | 1.19% | 69.22x |
| University Press | 0.84% | 62.90x |
| Middle East News | 12.18% | 56.61x |
| Local & Travel England - Northern England | 0.73% | 47.53x |
| Space & National Security | 13.88% | 39.55x |
| Assorted Topics (Art, Photography, Fashion, Paranormal Activity) | 11.36% | 36.52x |
| Education Cluster | 1.04% | 33.63x |
| Survival Guides | 0.33% | 33.43x |
| Video Content Sites | 2.21% | 33.13x |
Composition Percentage:
The overlap percentage between the Public Policy Media audience and the Content Affinity attribute.
Index: A comparison of the Public Policy Media audience to the internet population.
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DEMOGRAPHICS
The Public Policy Media audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
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