Dstillery Audiences

PUBLIC POLICY MEDIA

Audience Size: 43.9 Thousand Devices

Explore the Public Policy Media Audience

Below you'll find more information about the Public Policy Media audience, broken down in different categories based on their digital and physical behaviors. These are 43.9 thousand unique devices whose actions qualify for the Public Policy Media audience.

Dstillery Crafted Audiences

INTERESTS

The Public Policy Media audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Public Policy Media audience is Liberal Think Tank Readers.

Interest Composition Index
Liberal Think Tank Readers 76.96% 44.85x
US Judiciary System Researchers 55.99% 35.79x
Readers of Jewish Content 55.99% 34.42x
Liberal News Readers 41.94% 34.41x
Executive and C-Suite 38.94% 34.30x
Marines 38.94% 32.44x
Conservative News Readers 69.59% 29.44x
Eco-Conscious Consumers 18.89% 28.88x
Ivy League College Researchers 20.05% 28.08x
Market Intelligence Researchers 36.41% 26.52x
Composition Percentage: The overlap percentage between the Public Policy Media audience and the Interest attribute.
Index: A comparison of the Public Policy Media audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Public Policy Media audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Public Policy Media audience is Forever 21.

Location Composition Index
Forever 21 0.03% 3.88x
Buckle 0.04% 3.85x
Urban Outfitters 0.04% 3.41x
Zumiez 0.05% 2.74x
Banana Republic 0.03% 2.72x
Journeys 0.05% 2.65x
Hollister 0.01% 1.77x
Express 0.02% 1.75x
Eddie Bauer 0.02% 1.75x
Gymboree 0.02% 1.68x
Composition Percentage: The overlap percentage between the Public Policy Media audience and the Location attribute.
Index: A comparison of the Public Policy Media audience to the internet population.
Dstillery Web Insights

WEBSITES

The Public Policy Media audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Public Policy Media audience is theamericanconservative.com.

Website Composition Index
theamericanconservative.com 65.12% 469.94x
pjmedia.com 27.65% 204.07x
amac.us 25.48% 195.03x
hotair.com 31.64% 191.18x
prospect.org 31.95% 133.86x
newrepublic.com 29.76% 118.76x
thefederalist.com 38.55% 111.98x
twitchy.com 17.15% 111.15x
rollcall.com 34.94% 107.42x
newsbusters.org 24.30% 106.84x
Composition Percentage: The overlap percentage between the Public Policy Media audience and the Web attribute.
Index: A comparison of the Public Policy Media audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Public Policy Media audience is Australia & New Zealand Media.

Content Affinity Composition Index
Australia & New Zealand Media 5.79% 64.01x
Middle East News 10.84% 59.01x
Conservatives & Conspiracies 5.18% 38.12x
Assorted Topics (Television, Origami, Men's Health) 1.14% 34.82x
Historical Information - Museums & Libraries 1.32% 32.51x
Space & National Security 10.01% 31.34x
Legal Information Research Cluster 4.43% 23.23x
Asia Travel 13.87% 22.86x
Israel News 32.44% 21.61x
US Military Cluster 1.36% 21.56x
Composition Percentage: The overlap percentage between the Public Policy Media audience and the Content Affinity attribute.
Index: A comparison of the Public Policy Media audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Public Policy Media audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male