REAL ESTATE CLUSTER

Audience Size: 28.8 Thousand Devices

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Explore the Real Estate Cluster Audience

Below you'll find more information about the Real Estate Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 28.8 thousand unique devices whose actions qualify for the Real Estate Cluster audience.

INTERESTS

The Real Estate Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Real Estate Cluster audience is Real Estate Decision Makers.

Interest	Composition	Index
Real Estate Decision Makers	92.50%	36.49x
Executive Travelers	48.12%	25.30x
Venture Capitalists	67.50%	23.22x
Small Business COVID-19 Relief Researchers	35.31%	22.80x
Commercial Architects and Designers	59.06%	22.63x
Budget Small Business Researchers	62.19%	21.61x
Telemedicine Content Readers	32.19%	21.28x
Post COVID-19 Restaurant Reopening Researchers	31.25%	20.49x
Finance Continuing Education Researchers	47.81%	20.38x
Commercial Contractors & Designers	44.06%	20.28x

Composition Percentage: The overlap percentage between the Real Estate Cluster audience and the Interest attribute.

Index: A comparison of the Real Estate Cluster audience to the internet population.

APPAREL RETAILERS

The Real Estate Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Real Estate Cluster audience is Johnston and Murphy.

Location	Composition	Index
Johnston and Murphy	0.02%	2.13x
Old Navy	0.02%	1.96x
Carhartt	0.07%	1.55x

Composition Percentage: The overlap percentage between the Real Estate Cluster audience and the Location attribute.

Index: A comparison of the Real Estate Cluster audience to the internet population.

WEBSITES

The Real Estate Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Real Estate Cluster audience is businesswire.com.

Website	Composition	Index
businesswire.com	19.20%	94.46x
spglobal.com	18.02%	72.29x
marketscreener.com	11.02%	62.01x
lawinsider.com	11.99%	59.00x
corporationwiki.com	20.89%	49.62x
mansionglobal.com	11.07%	47.47x
housingwire.com	11.89%	46.62x
owler.com	14.79%	42.96x
streetinsider.com	10.87%	42.22x
hilton.com	14.55%	41.39x

Composition Percentage: The overlap percentage between the Real Estate Cluster audience and the Web attribute.

Index: A comparison of the Real Estate Cluster audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Real Estate Cluster audience is Business News & Information Readers.

Content Affinity	Composition	Index
Business News & Information Readers	10.13%	129.12x
Mortgages & Insurance	10.26%	102.26x
Design Software	15.62%	86.38x
Startup Investment	6.67%	65.62x
New York City Real Estate Research Cluster	31.63%	56.56x
Grocery & Food Service	1.63%	49.58x
Accounting	6.14%	48.88x
Corporate Employment Pages	2.75%	46.90x
Marketing Professionals	1.90%	40.59x
Legal Information Research Cluster	14.64%	33.86x

Composition Percentage: The overlap percentage between the Real Estate Cluster audience and the Content Affinity attribute.

Index: A comparison of the Real Estate Cluster audience to the internet population.

DEMOGRAPHICS

The Real Estate Cluster audience resonates most for the following age bracket and gender.

Age

25-34

Gender

Male