Dstillery Audiences

REAL ESTATE CLUSTER

Audience Size: 105.7 Thousand Devices

Explore the Real Estate Cluster Audience

Below you'll find more information about the Real Estate Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 105.7 thousand unique devices whose actions qualify for the Real Estate Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Real Estate Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Real Estate Cluster audience is Real Estate Decision Makers.

Interest Composition Index
Real Estate Decision Makers 84.46% 34.71x
Venture Capitalists 61.55% 23.20x
Commercial Architects and Designers 57.16% 22.97x
Budget Small Business Researchers 60.40% 22.73x
Business Communication Product Researchers 64.09% 21.69x
Luxury Boutique Hotel Researchers 54.08% 20.49x
Executive Travelers 44.60% 20.09x
Commercial Contractors & Designers 49.25% 19.79x
Property and Facility Managers 51.01% 19.19x
Men's Shoe Shoppers 50.13% 19.02x
Composition Percentage: The overlap percentage between the Real Estate Cluster audience and the Interest attribute.
Index: A comparison of the Real Estate Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Real Estate Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Real Estate Cluster audience is Talbots.

Location Composition Index
Talbots 0.03% 5.06x
J. Crew 0.02% 3.46x
Ann Taylor 0.02% 2.85x
American Eagle Outfitters 0.03% 2.51x
Madewell 0.02% 2.51x
Johnston and Murphy 0.02% 2.13x
Lululemon 0.02% 2.11x
Banana Republic 0.02% 2.10x
Old Navy 0.03% 2.00x
Gap 0.02% 1.98x
Composition Percentage: The overlap percentage between the Real Estate Cluster audience and the Location attribute.
Index: A comparison of the Real Estate Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Real Estate Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Real Estate Cluster audience is bisnow.com.

Website Composition Index
bisnow.com 69.87% 359.53x
commercialobserver.com 20.52% 306.95x
bdcnetwork.com 7.42% 154.29x
pehub.com 9.94% 143.79x
enr.com 9.19% 122.66x
institutionalinvestor.com 6.53% 110.51x
showcase.com 5.26% 102.82x
legistar.com 5.65% 96.84x
chainstoreage.com 6.10% 87.09x
enterprisecarsales.com 11.32% 81.87x
Composition Percentage: The overlap percentage between the Real Estate Cluster audience and the Web attribute.
Index: A comparison of the Real Estate Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Real Estate Cluster audience is Apartment & Community Real Estate Researchers.

Content Affinity Composition Index
Apartment & Community Real Estate Researchers 1.81% 153.30x
Institutional Investing 9.28% 111.94x
Community Planning & Transportation 5.36% 93.52x
Franchising 1.23% 88.43x
Retail Industry News 4.89% 78.38x
Meeting Planning & Hotels 2.91% 74.73x
Paper & Packaging 1.37% 70.04x
Design Software 18.80% 66.98x
Office Furniture Design 1.74% 63.09x
Business News & Information Readers 24.62% 59.62x
Composition Percentage: The overlap percentage between the Real Estate Cluster audience and the Content Affinity attribute.
Index: A comparison of the Real Estate Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Real Estate Cluster audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male