Dstillery Audiences

REAL ESTATE CLUSTER

Audience Size: 171.1 Thousand Devices

Explore the Real Estate Cluster Audience

Below you'll find more information about the Real Estate Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 171.1 thousand unique devices whose actions qualify for the Real Estate Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Real Estate Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Real Estate Cluster audience is Real Estate Decision Makers.

Interest Composition Index
Real Estate Decision Makers 82.95% 29.69x
Venture Capitalists 58.95% 22.14x
Commercial Architects and Designers 56.55% 21.58x
Business Communication Product Researchers 58.69% 20.44x
Budget Small Business Researchers 55.27% 20.00x
Shared Work Space Researchers 61.24% 18.89x
Commercial Contractors & Designers 50.13% 18.82x
Insurance Professionals 47.97% 17.80x
Market Intelligence Researchers 40.77% 17.53x
Luxury Boutique Hotel Researchers 47.38% 17.44x
Composition Percentage: The overlap percentage between the Real Estate Cluster audience and the Interest attribute.
Index: A comparison of the Real Estate Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Real Estate Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Real Estate Cluster audience is Everlane.

Location Composition Index
Everlane 0.03% 7.16x
Calvin Klein 0.02% 6.69x
Supreme 0.03% 4.91x
Bonobos 0.33% 4.50x
Madewell 0.03% 3.87x
Intermix 0.02% 3.69x
Abercrombie & Fitch 0.02% 3.65x
Urban Outfitters 0.12% 2.90x
Ralph Lauren 0.02% 2.70x
Uniqlo 0.03% 2.53x
Composition Percentage: The overlap percentage between the Real Estate Cluster audience and the Location attribute.
Index: A comparison of the Real Estate Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Real Estate Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Real Estate Cluster audience is jll.com.

Website Composition Index
jll.com 27.21% 771.91x
marcusmillichap.com 13.93% 390.30x
bisnow.com 69.24% 277.75x
commercialobserver.com 20.72% 216.45x
areadevelopment.com 5.04% 130.99x
turnerconstruction.com 3.92% 124.58x
crainsnewyork.com 7.15% 116.54x
urbanturf.com 3.90% 113.66x
wework.com 3.65% 109.73x
architecturalrecord.com 4.19% 109.18x
Composition Percentage: The overlap percentage between the Real Estate Cluster audience and the Web attribute.
Index: A comparison of the Real Estate Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Real Estate Cluster audience is Apartment & Community Real Estate Researchers.

Content Affinity Composition Index
Apartment & Community Real Estate Researchers 2.20% 80.81x
Community Planning & Transportation 5.00% 72.63x
Institutional Investing 9.92% 68.17x
Meeting Planning & Hotels 3.42% 65.31x
Franchising 1.57% 64.79x
Retail Industry News 5.75% 57.46x
Design Software 18.04% 50.66x
Paper & Packaging 1.90% 44.84x
New York City Real Estate Research Cluster 25.74% 43.53x
Office Furniture Design 1.96% 37.82x
Composition Percentage: The overlap percentage between the Real Estate Cluster audience and the Content Affinity attribute.
Index: A comparison of the Real Estate Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Real Estate Cluster audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male