Dstillery Audiences

REAL ESTATE CLUSTER

Audience Size: 171.6 Thousand Devices

Explore the Real Estate Cluster Audience

Below you'll find more information about the Real Estate Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 171.6 thousand unique devices whose actions qualify for the Real Estate Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Real Estate Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Real Estate Cluster audience is Real Estate Decision Makers.

Interest Composition Index
Real Estate Decision Makers 83.02% 31.40x
Commercial Architects and Designers 54.36% 23.58x
Venture Capitalists 59.21% 21.61x
Business Communication Product Researchers 57.55% 21.51x
Budget Small Business Researchers 54.33% 21.29x
Commercial Contractors & Designers 48.99% 19.60x
Shared Work Space Researchers 60.13% 19.43x
Executive Travelers 28.61% 18.67x
Luxury Boutique Hotel Researchers 46.36% 18.54x
Insurance Professionals 47.00% 18.26x
Composition Percentage: The overlap percentage between the Real Estate Cluster audience and the Interest attribute.
Index: A comparison of the Real Estate Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Real Estate Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Real Estate Cluster audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.07% 3.98x
Ann Taylor 0.03% 3.92x
Urban Outfitters 0.06% 3.63x
Patagonia 0.01% 3.40x
Banana Republic 0.10% 3.13x
American Apparel 0.03% 3.07x
Columbia 0.01% 3.05x
Tommy Bahama 0.02% 2.97x
Gap 0.09% 2.61x
Lululemon 0.04% 2.46x
Composition Percentage: The overlap percentage between the Real Estate Cluster audience and the Location attribute.
Index: A comparison of the Real Estate Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Real Estate Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Real Estate Cluster audience is jll.com.

Website Composition Index
jll.com 27.54% 842.04x
marcusmillichap.com 13.63% 407.84x
bisnow.com 70.51% 265.94x
commercialobserver.com 20.88% 231.55x
areadevelopment.com 4.71% 130.84x
urbanturf.com 3.92% 117.28x
crainsnewyork.com 7.80% 112.15x
architecturalrecord.com 4.04% 111.63x
pehub.com 10.56% 101.69x
greystar.com 3.49% 99.08x
Composition Percentage: The overlap percentage between the Real Estate Cluster audience and the Web attribute.
Index: A comparison of the Real Estate Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Real Estate Cluster audience is Apartment & Community Real Estate Researchers.

Content Affinity Composition Index
Apartment & Community Real Estate Researchers 1.97% 90.62x
Institutional Investing 9.91% 75.59x
Community Planning & Transportation 5.19% 72.45x
Franchising 1.44% 67.85x
Meeting Planning & Hotels 3.22% 63.83x
Retail Industry News 5.15% 59.39x
Design Software 18.02% 51.08x
New York City Real Estate Research Cluster 25.41% 48.21x
Paper & Packaging 1.69% 48.00x
Mortgages & Insurance 16.33% 39.21x
Composition Percentage: The overlap percentage between the Real Estate Cluster audience and the Content Affinity attribute.
Index: A comparison of the Real Estate Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Real Estate Cluster audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male