REAL ESTATE CLUSTER

Audience Size: 190.2 Thousand Devices

View All Audiences

Explore the Real Estate Cluster Audience

Below you'll find more information about the Real Estate Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 190.2 thousand unique devices whose actions qualify for the Real Estate Cluster audience.

INTERESTS

The Real Estate Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Real Estate Cluster audience is Real Estate Decision Makers.

Interest	Composition	Index
Real Estate Decision Makers	74.21%	32.21x
Venture Capitalists	48.22%	25.04x
Commercial Architects and Designers	46.56%	21.64x
Business Communication Product Researchers	48.62%	21.30x
Shared Work Space Researchers	45.36%	21.20x
Budget Small Business Researchers	47.29%	21.04x
Commercial Contractors & Designers	40.93%	18.38x
Commercial Healthcare Hospitality & Retail Designers	41.42%	18.25x
Market Intelligence Researchers	38.87%	18.01x
Enterprise Field Services Researchers	37.40%	17.34x

Composition Percentage: The overlap percentage between the Real Estate Cluster audience and the Interest attribute.

Index: A comparison of the Real Estate Cluster audience to the internet population.

APPAREL RETAILERS

The Real Estate Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Real Estate Cluster audience is Saint Laurent Paris.

Location	Composition	Index
Saint Laurent Paris	0.11%	10.42x
Intermix	0.08%	8.43x
Patagonia	0.08%	4.73x
Club Monaco	0.08%	4.37x
Calvin Klein	0.02%	4.34x
Madewell	0.15%	3.95x
Lorna Jane	0.02%	3.68x
Urban Outfitters	0.19%	3.52x
Bonobos	0.23%	3.52x
Tommy Bahama	0.13%	3.50x

Composition Percentage: The overlap percentage between the Real Estate Cluster audience and the Location attribute.

Index: A comparison of the Real Estate Cluster audience to the internet population.

WEBSITES

The Real Estate Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Real Estate Cluster audience is icsc.org.

Website	Composition	Index
icsc.org	20.96%	568.19x
jll.com	26.67%	549.76x
nahb.org	9.39%	348.15x
marcusmillichap.com	13.11%	323.00x
nreionline.com	14.07%	322.19x
bisnow.com	67.45%	239.72x
enterpriseholdings.com	5.26%	199.52x
bdcnetwork.com	6.84%	182.03x
commercialobserver.com	20.44%	167.81x
cityrealty.com	3.60%	134.53x

Composition Percentage: The overlap percentage between the Real Estate Cluster audience and the Web attribute.

Index: A comparison of the Real Estate Cluster audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Real Estate Cluster audience is Meeting Planning & Hotels.

Content Affinity	Composition	Index
Meeting Planning & Hotels	3.75%	72.27x
Institutional Investing	7.56%	71.04x
Community Planning & Transportation	4.04%	66.01x
Apartment & Community Real Estate Researchers	1.58%	54.96x
Retail Industry News	5.22%	54.62x
Design Software	16.36%	51.03x
Franchising	1.39%	47.69x
Paper & Packaging	1.56%	42.58x
Office Furniture Design	1.26%	38.91x
Human Resources & Employee Management	2.36%	37.17x

Composition Percentage: The overlap percentage between the Real Estate Cluster audience and the Content Affinity attribute.

Index: A comparison of the Real Estate Cluster audience to the internet population.

DEMOGRAPHICS

The Real Estate Cluster audience resonates most for the following age bracket and gender.

Age

25-34

Gender

Male