Dstillery Audiences

RECREATIONAL VEHICLES

Audience Size: 593.3 Thousand Devices

Explore the Recreational Vehicles Audience

Below you'll find more information about the Recreational Vehicles audience, broken down in different categories based on their digital and physical behaviors. These are 593.3 thousand unique devices whose actions qualify for the Recreational Vehicles audience.

Dstillery Crafted Audiences

INTERESTS

The Recreational Vehicles audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Recreational Vehicles audience is Commercial Vehicles Shoppers.

Interest Composition Index
Commercial Vehicles Shoppers 80.39% 54.87x
RV Shoppers 85.89% 38.27x
RV Owners and Upgraders 66.51% 34.78x
Airstream Enthusiasts 69.35% 30.82x
Camping Enthusiasts 61.76% 17.54x
Tailgate Enthusiasts 42.73% 15.07x
Florida Trip Planners 18.98% 12.29x
Self Storage Shoppers 23.55% 11.74x
Moving Truck Rental Researchers 17.68% 11.63x
Work Hard, Play Hard Travelers 8.96% 11.30x
Composition Percentage: The overlap percentage between the Recreational Vehicles audience and the Interest attribute.
Index: A comparison of the Recreational Vehicles audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Recreational Vehicles audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Recreational Vehicles audience is Dressbarn.

Location Composition Index
Dressbarn 0.01% 2.11x
Urban Outfitters 0.02% 2.02x
Mens Wearhouse 0.01% 1.77x
Journeys 0.01% 1.70x
Maurices 0.03% 1.57x
Old Navy 0.01% 1.08x
Composition Percentage: The overlap percentage between the Recreational Vehicles audience and the Location attribute.
Index: A comparison of the Recreational Vehicles audience to the internet population.
Dstillery Web Insights

WEBSITES

The Recreational Vehicles audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Recreational Vehicles audience is rvusa.com.

Website Composition Index
rvusa.com 41.73% 186.33x
rvt.com 33.01% 183.49x
mhsrv.com 9.68% 182.13x
rvinsider.com 11.38% 174.19x
doityourselfrv.com 13.59% 157.40x
rvrepairclub.com 4.85% 148.50x
rvlove.com 1.17% 129.76x
camperadvise.com 1.69% 123.73x
thorforums.com 2.15% 118.59x
gotraveltrailers.com 1.54% 117.05x
Composition Percentage: The overlap percentage between the Recreational Vehicles audience and the Web attribute.
Index: A comparison of the Recreational Vehicles audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Recreational Vehicles audience is Motorcycles & Snowmobiles.

Content Affinity Composition Index
Motorcycles & Snowmobiles 15.30% 24.74x
National Parks 0.06% 13.68x
Telescopes 0.04% 13.51x
Recreational Motor Sport Enthusiasts 0.77% 13.35x
All-Terrain Vehicles 4.59% 13.12x
Sports - Golf, Hunting, Fishing 0.04% 12.84x
Trucking 0.60% 12.78x
Car Keys, Locks & Remotes 0.03% 11.98x
Garden Power Equipment 1.23% 10.51x
Survival Guides 0.03% 9.82x
Composition Percentage: The overlap percentage between the Recreational Vehicles audience and the Content Affinity attribute.
Index: A comparison of the Recreational Vehicles audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Recreational Vehicles audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male