Dstillery Audiences

RECREATIONAL VEHICLES

Audience Size: 1.9 Million Devices

Explore the Recreational Vehicles Audience

Below you'll find more information about the Recreational Vehicles audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the Recreational Vehicles audience.

Dstillery Crafted Audiences

INTERESTS

The Recreational Vehicles audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Recreational Vehicles audience is RV Shoppers.

Interest Composition Index
RV Shoppers 68.29% 32.86x
RV Owners and Upgraders 66.34% 29.56x
Airstream Enthusiasts 51.11% 26.93x
Camping Enthusiasts 52.79% 24.34x
Commercial Vehicles Shoppers 36.91% 16.76x
Xtreme Sports Fans 29.98% 13.84x
Truck Shoppers 27.23% 12.49x
Tiny Home Researchers 23.86% 11.90x
Quads and ATV Enthusiasts 27.20% 11.66x
Truck Drivers 22.59% 11.25x
Composition Percentage: The overlap percentage between the Recreational Vehicles audience and the Interest attribute.
Index: A comparison of the Recreational Vehicles audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Recreational Vehicles audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Recreational Vehicles audience is Belk.

Location Composition Index
Belk 0.02% 1.45x
Carhartt 0.25% 1.37x
Eddie Bauer 0.01% 0.99x
LL Bean 0.00% 0.90x
REI 0.01% 0.89x
Old Navy 0.04% 0.85x
Tommy Bahama 0.02% 0.84x
Gymboree 0.02% 0.84x
LOFT 0.03% 0.84x
Chicos 0.04% 0.83x
Composition Percentage: The overlap percentage between the Recreational Vehicles audience and the Location attribute.
Index: A comparison of the Recreational Vehicles audience to the internet population.
Dstillery Web Insights

WEBSITES

The Recreational Vehicles audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Recreational Vehicles audience is rvzez.com.

Website Composition Index
rvzez.com 1.23% 176.52x
motorhomefinds.com 1.32% 173.56x
keystonerv.com 2.30% 166.63x
tradenetrvs.com 1.02% 164.46x
rvguide.com 6.42% 163.06x
arbogastrvs.com 1.47% 157.37x
motorhome.com 1.61% 156.92x
passportamerica.com 2.56% 156.67x
nationalrvdetroit.com 2.72% 156.58x
lci1.com 1.57% 155.52x
Composition Percentage: The overlap percentage between the Recreational Vehicles audience and the Web attribute.
Index: A comparison of the Recreational Vehicles audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Recreational Vehicles audience is Rural Living.

Content Affinity Composition Index
Rural Living 0.31% 23.45x
Texas Off-Roading 0.21% 19.91x
Home Improvement Contractor 2.99% 17.47x
Motorcycles & Snowmobiles 4.75% 16.70x
All-Terrain Vehicles 10.10% 16.13x
Yard Structures 3.60% 15.80x
Trucking 11.62% 15.65x
Recreational Motor Sport Enthusiasts 4.01% 15.55x
Motorsports 1.29% 13.53x
Trucks 4.85% 13.21x
Composition Percentage: The overlap percentage between the Recreational Vehicles audience and the Content Affinity attribute.
Index: A comparison of the Recreational Vehicles audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Recreational Vehicles audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female