Dstillery Audiences

RECREATIONAL VEHICLES

Audience Size: 1.3 Million Devices

Explore the Recreational Vehicles Audience

Below you'll find more information about the Recreational Vehicles audience, broken down in different categories based on their digital and physical behaviors. These are 1.3 million unique devices whose actions qualify for the Recreational Vehicles audience.

Dstillery Crafted Audiences

INTERESTS

The Recreational Vehicles audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Recreational Vehicles audience is RV Shoppers.

Interest Composition Index
RV Shoppers 79.01% 30.36x
RV Owners and Upgraders 76.55% 30.17x
Airstream Enthusiasts 74.34% 28.36x
Camping Enthusiasts 60.87% 25.39x
Xtreme Sports Fans 44.23% 16.42x
Commercial Vehicles Shoppers 46.23% 15.21x
Diesel Vehicle Shoppers 39.59% 14.54x
Truck Shoppers 36.89% 14.23x
Pontoon Boat Researchers 36.79% 14.07x
Tiny Home Researchers 31.40% 13.55x
Composition Percentage: The overlap percentage between the Recreational Vehicles audience and the Interest attribute.
Index: A comparison of the Recreational Vehicles audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Recreational Vehicles audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Recreational Vehicles audience is Carhartt.

Location Composition Index
Carhartt 0.21% 1.49x
Mens Wearhouse 0.02% 0.96x
Old Navy 0.01% 0.95x
Composition Percentage: The overlap percentage between the Recreational Vehicles audience and the Location attribute.
Index: A comparison of the Recreational Vehicles audience to the internet population.
Dstillery Web Insights

WEBSITES

The Recreational Vehicles audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Recreational Vehicles audience is lakeshore-rv.com.

Website Composition Index
lakeshore-rv.com 1.13% 155.15x
camperfinds.com 1.28% 154.68x
camperpartsworld.com 1.02% 148.07x
rvguide.com 9.29% 142.34x
thousandtrails.com 1.42% 142.00x
campingworld.com 1.80% 140.78x
rvt.com 44.80% 138.75x
jayco.com 1.94% 138.42x
rvupgradestore.com 7.09% 137.47x
pplmotorhomes.com 14.29% 136.72x
Composition Percentage: The overlap percentage between the Recreational Vehicles audience and the Web attribute.
Index: A comparison of the Recreational Vehicles audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Recreational Vehicles audience is Texas Off-Roading.

Content Affinity Composition Index
Texas Off-Roading 0.14% 27.90x
Rural Living 0.08% 27.55x
Trucking 9.05% 21.19x
Motorcycles & Snowmobiles 13.51% 20.95x
Yard Structures 2.55% 20.83x
Trucks 3.36% 18.47x
Recreational Motor Sport Enthusiasts 2.82% 18.31x
Home Improvement Contractor 0.16% 18.04x
Auctions & Repossessions 0.92% 17.19x
Auto Body Upkeep & Repair Researchers 2.70% 16.85x
Composition Percentage: The overlap percentage between the Recreational Vehicles audience and the Content Affinity attribute.
Index: A comparison of the Recreational Vehicles audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Recreational Vehicles audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male