Dstillery Audiences

RECREATIONAL VEHICLES

Audience Size: 1 Million Devices

Explore the Recreational Vehicles Audience

Below you'll find more information about the Recreational Vehicles audience, broken down in different categories based on their digital and physical behaviors. These are 1 million unique devices whose actions qualify for the Recreational Vehicles audience.

Dstillery Crafted Audiences

INTERESTS

The Recreational Vehicles audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Recreational Vehicles audience is RV Owners and Upgraders.

Interest Composition Index
RV Owners and Upgraders 77.48% 25.80x
RV Shoppers 80.36% 24.36x
Airstream Enthusiasts 75.81% 24.07x
Camping Enthusiasts 58.72% 21.13x
Xtreme Sports Fans 44.00% 13.38x
Truck Shoppers 38.01% 11.73x
Diesel Vehicle Shoppers 39.23% 11.39x
Florida Trip Planners 31.33% 11.20x
Used Compact Pickup Intenders 21.12% 10.87x
Tiny Home Researchers 30.32% 10.79x
Composition Percentage: The overlap percentage between the Recreational Vehicles audience and the Interest attribute.
Index: A comparison of the Recreational Vehicles audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Recreational Vehicles audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Recreational Vehicles audience is Maurices.

Location Composition Index
Maurices 0.03% 1.82x
Carhartt 0.21% 1.32x
Dressbarn 0.01% 1.31x
Chicos 0.01% 1.18x
Buckle 0.01% 1.16x
Express 0.01% 1.05x
Mens Wearhouse 0.01% 1.03x
Old Navy 0.01% 0.74x
The Childrens Place 0.01% 0.74x
Victoria's Secret 0.01% 0.73x
Composition Percentage: The overlap percentage between the Recreational Vehicles audience and the Location attribute.
Index: A comparison of the Recreational Vehicles audience to the internet population.
Dstillery Web Insights

WEBSITES

The Recreational Vehicles audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Recreational Vehicles audience is rvguide.com.

Website Composition Index
rvguide.com 13.34% 171.01x
pplmotorhomes.com 3.77% 166.44x
lci1.com 1.09% 165.27x
rvupgradestore.com 1.87% 164.76x
everything-about-rving.com 3.39% 164.41x
rvt.com 46.65% 160.83x
passportamerica.com 1.76% 156.22x
motorhome.com 8.45% 152.54x
rvuniverse.com 1.34% 145.68x
mhsrv.com 11.71% 144.43x
Composition Percentage: The overlap percentage between the Recreational Vehicles audience and the Web attribute.
Index: A comparison of the Recreational Vehicles audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Recreational Vehicles audience is Texas Off-Roading.

Content Affinity Composition Index
Texas Off-Roading 0.04% 29.79x
Yard Structures 0.80% 21.81x
Motorcycles & Snowmobiles 13.16% 19.52x
Trucking 5.64% 18.49x
Auctions & Repossessions 0.31% 17.47x
Trucks 1.13% 16.37x
National Parks 0.76% 16.13x
Telescopes 0.32% 16.05x
Rural Living 0.02% 15.29x
Mexico Travel 0.12% 15.24x
Composition Percentage: The overlap percentage between the Recreational Vehicles audience and the Content Affinity attribute.
Index: A comparison of the Recreational Vehicles audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Recreational Vehicles audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male