Explore the San Diego Cluster Audience
Below you'll find more information about the San Diego Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 1.4 million unique devices whose actions qualify for the San Diego Cluster audience.
INTERESTS
The San Diego Cluster audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the San Diego Cluster audience is San Francisco Activities Researchers.
| Interest | Composition | Index |
| San Francisco Activities Researchers | 69.13% | 29.58x |
| San Diego Events Researchers | 69.13% | 29.58x |
| San Diego Activities Researchers | 58.55% | 25.20x |
| Liberal News Readers | 35.48% | 18.04x |
| Financial Business Intelligence Researchers | 35.22% | 17.51x |
| Readers of Japanese Content | 32.44% | 16.24x |
| Financial News Readers | 31.82% | 16.05x |
| Advertising Professionals | 32.03% | 15.94x |
| Readers of South Asian Content | 31.87% | 15.85x |
| Conservative News Readers | 32.65% | 15.51x |
Composition Percentage:
The overlap percentage between the San Diego Cluster audience and the Interest attribute.
Index: A comparison of the San Diego Cluster audience to the internet population.
Curious about what else the San Diego Cluster audience is interested in?
Sign Up
APPAREL RETAILERS
The San Diego Cluster audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the San Diego Cluster audience is Old Navy.
| Location | Composition | Index |
| Old Navy | 0.01% | 1.59x |
| Carhartt | 0.13% | 1.09x |
Composition Percentage:
The overlap percentage between the San Diego Cluster audience and the Location attribute.
Index: A comparison of the San Diego Cluster audience to the internet population.
Want to find more of the San Diego Cluster audience in the real world?
Sign Up
WEBSITES
The San Diego Cluster audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the San Diego Cluster audience is sdhumane.org.
| Website | Composition | Index |
| sdhumane.org | 1.06% | 140.58x |
| sdccu.com | 1.34% | 130.89x |
| sdzsafaripark.org | 2.95% | 101.92x |
| sandiegomagazine.com | 2.98% | 100.72x |
| sandiego.com | 1.28% | 95.77x |
| sandiegoreader.com | 4.05% | 93.16x |
| thecoastnews.com | 1.04% | 88.48x |
| sandiego.org | 6.98% | 74.60x |
| nbcsandiego.com | 15.49% | 72.03x |
| kusi.com | 15.62% | 71.47x |
Composition Percentage:
The overlap percentage between the San Diego Cluster audience and the Web attribute.
Index: A comparison of the San Diego Cluster audience to the internet population.
Want to see more of the websites the San Diego Cluster audience visits?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the San Diego Cluster audience is Southern California Cluster.
| Content Affinity | Composition | Index |
| Southern California Cluster | 0.42% | 38.88x |
| Southern California Tourism | 2.49% | 32.44x |
| Los Angeles Cluster | 0.32% | 29.94x |
| Central California Cluster | 9.98% | 27.56x |
| Cars, Travel & Food | 0.05% | 23.69x |
| Assorted Topics (Web Hosting, Fiction Storytelling, Research) | 0.08% | 21.86x |
| Northern California Cluster | 16.53% | 20.91x |
| Local & Travel England - North Midlands | 0.10% | 20.51x |
| Cuba & Mexico Media | 0.90% | 19.22x |
| Environmental Conservation | 0.09% | 19.04x |
Composition Percentage:
The overlap percentage between the San Diego Cluster audience and the Content Affinity attribute.
Index: A comparison of the San Diego Cluster audience to the internet population.
Want to see more of the Content Affinities the San Diego Cluster audience visits?
Sign Up
DEMOGRAPHICS
The San Diego Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
Interested in seeing other characteristics of the San Diego Cluster audience?
Sign Up