Dstillery Audiences

SAN FRANCISCO BAY AREA CLUSTER

Audience Size: 2.7 Million Devices

Explore the San Francisco Bay Area Cluster Audience

Below you'll find more information about the San Francisco Bay Area Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the San Francisco Bay Area Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The San Francisco Bay Area Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the San Francisco Bay Area Cluster audience is Santa Cruz Trip Planners.

Interest Composition Index
Santa Cruz Trip Planners 49.67% 19.36x
San Francisco Trip Planners 37.38% 15.30x
Tahoe Skiers and Snowboarders 36.25% 14.70x
San Francisco Giants Fans 27.32% 13.89x
Liberal News Readers 18.11% 12.46x
Financial Business Intelligence Researchers 18.55% 11.88x
Readers of Japanese Content 21.07% 11.35x
Readers of Filipinos Content 19.71% 11.29x
Financial News Readers 16.56% 10.80x
Readers of South Asian Content 20.85% 10.60x
Composition Percentage: The overlap percentage between the San Francisco Bay Area Cluster audience and the Interest attribute.
Index: A comparison of the San Francisco Bay Area Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The San Francisco Bay Area Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the San Francisco Bay Area Cluster audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 0.02% 5.78x
Levi Strauss 0.03% 3.67x
Calvin Klein 0.02% 2.66x
The North Face 0.05% 2.63x
Uniqlo 0.03% 2.62x
Saint Laurent Paris 0.01% 2.15x
Armani 0.04% 2.07x
Forever 21 0.06% 1.93x
REI 0.03% 1.71x
Gymboree 0.05% 1.70x
Composition Percentage: The overlap percentage between the San Francisco Bay Area Cluster audience and the Location attribute.
Index: A comparison of the San Francisco Bay Area Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The San Francisco Bay Area Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the San Francisco Bay Area Cluster audience is miramarevents.com.

Website Composition Index
miramarevents.com 1.22% 114.62x
mountainviewamphitheater.com 1.08% 112.78x
oaklandmagazine.com 1.20% 112.04x
apr.com 1.05% 109.70x
ebparks.org 4.56% 109.22x
santanarow.com 1.15% 109.03x
calperformances.org 1.18% 108.97x
sparetheair.org 4.39% 108.67x
petaluma360.com 2.51% 108.21x
almanacnews.com 1.97% 105.97x
Composition Percentage: The overlap percentage between the San Francisco Bay Area Cluster audience and the Web attribute.
Index: A comparison of the San Francisco Bay Area Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the San Francisco Bay Area Cluster audience is San Francisco Tourism.

Content Affinity Composition Index
San Francisco Tourism 5.83% 32.06x
Northern California Cluster 21.85% 22.21x
Tahoe & Reno Tourism 5.43% 17.10x
Los Angeles Cluster 0.94% 16.17x
Central California Cluster 7.16% 15.70x
California Universities 9.17% 14.76x
Southern California Cluster 1.82% 13.69x
Assorted Topics #11662 (Viral Media, Paid Traffic) 4.18% 12.90x
Middle East News 4.57% 11.64x
Asia Travel 5.43% 11.18x
Composition Percentage: The overlap percentage between the San Francisco Bay Area Cluster audience and the Content Affinity attribute.
Index: A comparison of the San Francisco Bay Area Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The San Francisco Bay Area Cluster audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male