Dstillery Audiences

SAN FRANCISCO TOURISM

Audience Size: 24.6 Thousand Devices

Explore the San Francisco Tourism Audience

Below you'll find more information about the San Francisco Tourism audience, broken down in different categories based on their digital and physical behaviors. These are 24.6 thousand unique devices whose actions qualify for the San Francisco Tourism audience.

Dstillery Crafted Audiences

INTERESTS

The San Francisco Tourism audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the San Francisco Tourism audience is Santa Cruz Trip Planners.

Interest Composition Index
Santa Cruz Trip Planners 74.93% 22.08x
Travel Book Readers 47.32% 21.77x
Luxury Second Home Owners 37.75% 17.99x
Landscape Architects 38.03% 17.94x
Supermarket Shoppers 43.10% 17.40x
Western Canada Skiers and Snowboarders 33.52% 17.32x
Nature and Outdoors Book Readers 36.06% 17.13x
Hawaii Trip Planners 46.48% 16.74x
Trendy Shoe Shoppers 36.34% 16.33x
Charitable Organization Supporters 35.21% 16.17x
Composition Percentage: The overlap percentage between the San Francisco Tourism audience and the Interest attribute.
Index: A comparison of the San Francisco Tourism audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The San Francisco Tourism audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the San Francisco Tourism audience is Abercrombie & Fitch.

Location Composition Index
Abercrombie & Fitch 0.02% 3.21x
Carhartt 0.16% 2.64x
Uniqlo 0.02% 2.64x
Free People 0.02% 2.33x
Zumiez 0.04% 2.08x
Hugo Boss 0.02% 2.06x
Madewell 0.01% 1.80x
Johnston and Murphy 0.02% 1.49x
Gap 0.02% 1.37x
H&M 0.02% 1.33x
Composition Percentage: The overlap percentage between the San Francisco Tourism audience and the Location attribute.
Index: A comparison of the San Francisco Tourism audience to the internet population.
Dstillery Web Insights

WEBSITES

The San Francisco Tourism audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the San Francisco Tourism audience is ktvu.com.

Website Composition Index
ktvu.com 17.95% 65.31x
nbcbayarea.com 12.18% 51.49x
eastbaytimes.com 13.59% 39.98x
sanluisobispo.com 10.44% 38.35x
vrbo.com 9.41% 37.79x
ksbw.com 10.29% 36.70x
freetoursbyfoot.com 7.58% 33.32x
pressdemocrat.com 22.14% 32.93x
frommers.com 11.59% 32.08x
la.curbed.com 9.75% 31.29x
Composition Percentage: The overlap percentage between the San Francisco Tourism audience and the Web attribute.
Index: A comparison of the San Francisco Tourism audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the San Francisco Tourism audience is Southern California Tourism.

Content Affinity Composition Index
Southern California Tourism 8.87% 135.05x
National Parks 7.21% 75.76x
California Universities 8.04% 74.55x
European Museums, Restaurants & Events 4.85% 61.12x
Central California Cluster 12.32% 34.53x
Smart Travel 9.25% 27.18x
Weather Information 1.60% 26.84x
Colorado Snow 2.68% 26.03x
Retail Industry News 1.15% 25.96x
Pac 12 Sports 0.96% 24.88x
Composition Percentage: The overlap percentage between the San Francisco Tourism audience and the Content Affinity attribute.
Index: A comparison of the San Francisco Tourism audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The San Francisco Tourism audience resonates most for the following age bracket and gender.
Age
Gender
Male