Dstillery Audiences

SAN FRANCISCO TOURISM

Audience Size: 36.3 Thousand Devices

Explore the San Francisco Tourism Audience

Below you'll find more information about the San Francisco Tourism audience, broken down in different categories based on their digital and physical behaviors. These are 36.3 thousand unique devices whose actions qualify for the San Francisco Tourism audience.

Dstillery Crafted Audiences

INTERESTS

The San Francisco Tourism audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the San Francisco Tourism audience is California Trip Planners.

Interest Composition Index
California Trip Planners 92.29% 33.07x
Tahoe Skiers and Snowboarders 82.24% 28.27x
San Diego Activities Researchers 63.32% 27.26x
San Francisco Trip Planners 84.81% 25.71x
Travel Researchers 61.68% 25.58x
Travel Book Readers 50.47% 23.39x
San Diego Trip Planners 66.12% 23.29x
Santa Cruz Trip Planners 77.80% 22.95x
Restaurant Researchers 48.83% 22.71x
San Francisco Activities Researchers 52.10% 22.29x
Composition Percentage: The overlap percentage between the San Francisco Tourism audience and the Interest attribute.
Index: A comparison of the San Francisco Tourism audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The San Francisco Tourism audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the San Francisco Tourism audience is Abercrombie & Fitch.

Location Composition Index
Abercrombie & Fitch 0.02% 3.21x
Uniqlo 0.02% 2.64x
Carhartt 0.16% 2.45x
Free People 0.02% 2.33x
Zumiez 0.04% 2.08x
Hugo Boss 0.02% 2.06x
Madewell 0.01% 1.80x
Johnston and Murphy 0.02% 1.49x
Gap 0.02% 1.37x
Michael Kors 0.01% 1.36x
Composition Percentage: The overlap percentage between the San Francisco Tourism audience and the Location attribute.
Index: A comparison of the San Francisco Tourism audience to the internet population.
Dstillery Web Insights

WEBSITES

The San Francisco Tourism audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the San Francisco Tourism audience is napavalleyregister.com.

Website Composition Index
napavalleyregister.com 13.74% 93.97x
ktvu.com 18.76% 66.10x
nbcbayarea.com 13.07% 62.38x
ritzcarlton.com 9.41% 51.01x
eastbaytimes.com 14.40% 47.09x
southwest.com 11.45% 42.91x
sanluisobispo.com 11.19% 41.05x
sanfrancisco.cbslocal.com 30.25% 41.02x
localadventurer.com 5.63% 40.92x
frommers.com 12.12% 40.29x
Composition Percentage: The overlap percentage between the San Francisco Tourism audience and the Web attribute.
Index: A comparison of the San Francisco Tourism audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the San Francisco Tourism audience is Southern California Tourism.

Content Affinity Composition Index
Southern California Tourism 9.47% 123.19x
National Parks 7.40% 70.94x
California Universities 8.90% 68.75x
European Museums, Restaurants & Events 4.66% 51.99x
Meeting Planning & Hotels 1.50% 49.01x
San Francisco Bay Area Cluster 52.04% 37.34x
Travel Adventure 25.71% 35.91x
Central California Cluster 12.73% 35.14x
Philanthropy - Nonprofits 0.88% 30.56x
Northern California Cluster 23.80% 30.09x
Composition Percentage: The overlap percentage between the San Francisco Tourism audience and the Content Affinity attribute.
Index: A comparison of the San Francisco Tourism audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The San Francisco Tourism audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male