Explore the Saskatchewan Media & Retail Cluster Audience
Below you'll find more information about the Saskatchewan Media & Retail Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 14.3 thousand unique devices whose actions qualify for the Saskatchewan Media & Retail Cluster audience.
INTERESTS
The Saskatchewan Media & Retail Cluster audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Saskatchewan Media & Retail Cluster audience is Crafting Enthusiasts.
| Interest | Composition | Index |
| Crafting Enthusiasts | 56.76% | 18.86x |
| Home Cleaning Researchers | 46.62% | 17.96x |
| Australia Trip Planners | 43.92% | 17.77x |
| Travel Guide and Review Readers | 41.89% | 17.23x |
| Ireland Trip Planners | 40.54% | 16.89x |
| NHL Fans | 42.57% | 16.47x |
| Canada Trip Planners | 51.35% | 16.47x |
| Mens Shaving Products Shoppers | 44.59% | 16.41x |
| Infiniti Vehicle Shoppers | 43.24% | 15.87x |
| Tire Shoppers | 48.65% | 15.70x |
Composition Percentage:
The overlap percentage between the Saskatchewan Media & Retail Cluster audience and the Interest attribute.
Index: A comparison of the Saskatchewan Media & Retail Cluster audience to the internet population.
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APPAREL RETAILERS
The Saskatchewan Media & Retail Cluster audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Saskatchewan Media & Retail Cluster audience is Lululemon.
| Location | Composition | Index |
| Lululemon | 0.01% | 1.75x |
| Victoria's Secret | 0.01% | 0.94x |
| Buckle | 0.01% | 0.40x |
| Johnston and Murphy | 0.02% | 0.38x |
Composition Percentage:
The overlap percentage between the Saskatchewan Media & Retail Cluster audience and the Location attribute.
Index: A comparison of the Saskatchewan Media & Retail Cluster audience to the internet population.
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WEBSITES
The Saskatchewan Media & Retail Cluster audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Saskatchewan Media & Retail Cluster audience is timescolonist.com.
| Website | Composition | Index |
| timescolonist.com | 36.18% | 102.50x |
| macleans.ca | 53.92% | 94.40x |
| sportsnet.ca | 28.54% | 81.25x |
| canoe.com | 38.96% | 79.90x |
| canadapost.ca | 28.74% | 79.55x |
| tripadvisor.ca | 48.79% | 78.80x |
| ratemds.com | 27.63% | 66.55x |
| autotrader.ca | 36.67% | 59.29x |
| ctvnews.ca | 78.15% | 54.73x |
| redflagdeals.com | 48.43% | 54.71x |
Composition Percentage:
The overlap percentage between the Saskatchewan Media & Retail Cluster audience and the Web attribute.
Index: A comparison of the Saskatchewan Media & Retail Cluster audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Saskatchewan Media & Retail Cluster audience is Winnipeg Canada News.
| Content Affinity | Composition | Index |
| Winnipeg Canada News | 34.20% | 267.20x |
| As Seen On TV Products | 1.73% | 178.51x |
| Canada Tax and Finance Research Cluster | 13.91% | 144.52x |
| Vancouver British Columbia Research Cluster | 27.96% | 138.40x |
| Canadian Healthcare | 9.49% | 132.25x |
| Canada Shopping - Lifestyle and Mommy Blogs | 30.43% | 125.72x |
| Texas Off-Roading | 1.27% | 116.53x |
| Assorted Topics (Car Rental, Travel, Fashion, Blogs) | 1.28% | 110.26x |
| Men's Fashion Shopping | 1.68% | 101.72x |
| Canada Consumer Product Cluster | 32.90% | 100.43x |
Composition Percentage:
The overlap percentage between the Saskatchewan Media & Retail Cluster audience and the Content Affinity attribute.
Index: A comparison of the Saskatchewan Media & Retail Cluster audience to the internet population.
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DEMOGRAPHICS
The Saskatchewan Media & Retail Cluster audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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