Dstillery Audiences

SASKATCHEWAN MEDIA & RETAIL CLUSTER

Audience Size: 30.9 Thousand Devices

Explore the Saskatchewan Media & Retail Cluster Audience

Below you'll find more information about the Saskatchewan Media & Retail Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 30.9 thousand unique devices whose actions qualify for the Saskatchewan Media & Retail Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Saskatchewan Media & Retail Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Saskatchewan Media & Retail Cluster audience is Crafting Enthusiasts.

Interest Composition Index
Crafting Enthusiasts 56.08% 19.66x
Canada Trip Planners 52.76% 18.50x
Business Accounting Software Researchers 45.30% 15.25x
Beard Care Shoppers 52.21% 14.56x
Foot Health Researchers 37.57% 13.63x
Mens Shaving Products Shoppers 35.08% 13.31x
Software Directory Researchers 41.99% 12.93x
Government Student Loan Researchers 38.12% 12.62x
Australia Trip Planners 28.45% 11.89x
Travel Guide and Review Readers 29.28% 11.82x
Composition Percentage: The overlap percentage between the Saskatchewan Media & Retail Cluster audience and the Interest attribute.
Index: A comparison of the Saskatchewan Media & Retail Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Saskatchewan Media & Retail Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Saskatchewan Media & Retail Cluster audience is Lululemon.

Location Composition Index
Lululemon 0.01% 1.75x
Victoria's Secret 0.01% 0.94x
Buckle 0.01% 0.40x
Johnston and Murphy 0.02% 0.38x
Composition Percentage: The overlap percentage between the Saskatchewan Media & Retail Cluster audience and the Location attribute.
Index: A comparison of the Saskatchewan Media & Retail Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Saskatchewan Media & Retail Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Saskatchewan Media & Retail Cluster audience is edmontonsun.com.

Website Composition Index
edmontonsun.com 26.89% 149.81x
calgarysun.com 31.80% 131.95x
remembering.ca 32.04% 127.20x
winnipegfreepress.com 41.97% 116.13x
theguardian.pe.ca 20.69% 111.46x
kelownanow.com 31.76% 110.75x
canadapost.ca 28.34% 107.66x
kraftcanada.com 23.82% 106.80x
thetelegram.com 21.38% 101.53x
citynews1130.com 35.12% 92.98x
Composition Percentage: The overlap percentage between the Saskatchewan Media & Retail Cluster audience and the Web attribute.
Index: A comparison of the Saskatchewan Media & Retail Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Saskatchewan Media & Retail Cluster audience is As Seen On TV Products.

Content Affinity Composition Index
As Seen On TV Products 1.73% 178.51x
Canadian Seniors Real Estate Research Cluster 3.79% 126.48x
Canada Job Seekers Cluster 4.15% 117.65x
Texas Off-Roading 1.27% 116.53x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 1.28% 110.26x
Vancouver British Columbia Research Cluster 25.82% 104.67x
Men's Fashion Shopping 1.68% 101.72x
ISPs & Local Services 0.88% 94.93x
Assorted Topics (Coupons, Stain Removal, Seafood) 1.63% 92.74x
Canadian Real Estate Researcher Cluster 4.66% 69.79x
Composition Percentage: The overlap percentage between the Saskatchewan Media & Retail Cluster audience and the Content Affinity attribute.
Index: A comparison of the Saskatchewan Media & Retail Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Saskatchewan Media & Retail Cluster audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male