Explore the Saskatchewan Media & Retail Cluster Audience
Below you'll find more information about the Saskatchewan Media & Retail Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 18.8 thousand unique devices whose actions qualify for the Saskatchewan Media & Retail Cluster audience.
INTERESTS
The Saskatchewan Media & Retail Cluster audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Saskatchewan Media & Retail Cluster audience is Crafting Enthusiasts.
| Interest | Composition | Index |
| Crafting Enthusiasts | 63.33% | 16.36x |
| Canada Trip Planners | 53.89% | 14.06x |
| Ireland Trip Planners | 42.22% | 12.43x |
| NHL Fans | 41.67% | 12.41x |
| Home Cleaning Researchers | 44.44% | 12.20x |
| Business Accounting Software Researchers | 48.33% | 12.15x |
| Mens Shaving Products Shoppers | 41.11% | 11.77x |
| Tire Shoppers | 44.44% | 11.74x |
| Beard Care Shoppers | 54.44% | 11.72x |
| Italy Trip Planners | 40.56% | 11.28x |
Composition Percentage:
The overlap percentage between the Saskatchewan Media & Retail Cluster audience and the Interest attribute.
Index: A comparison of the Saskatchewan Media & Retail Cluster audience to the internet population.
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APPAREL RETAILERS
The Saskatchewan Media & Retail Cluster audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Saskatchewan Media & Retail Cluster audience is Lululemon.
| Location | Composition | Index |
| Lululemon | 0.01% | 1.75x |
| Victoria's Secret | 0.01% | 0.94x |
| Buckle | 0.01% | 0.40x |
| Johnston and Murphy | 0.02% | 0.38x |
Composition Percentage:
The overlap percentage between the Saskatchewan Media & Retail Cluster audience and the Location attribute.
Index: A comparison of the Saskatchewan Media & Retail Cluster audience to the internet population.
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WEBSITES
The Saskatchewan Media & Retail Cluster audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Saskatchewan Media & Retail Cluster audience is winnipegfreepress.com.
| Website | Composition | Index |
| winnipegfreepress.com | 43.53% | 159.92x |
| citynews.ca | 44.61% | 120.80x |
| thechronicleherald.ca | 34.99% | 108.65x |
| princessauto.com | 30.24% | 98.25x |
| timescolonist.com | 34.65% | 95.87x |
| macleans.ca | 55.13% | 84.47x |
| richmond-news.com | 21.77% | 73.71x |
| tsn.ca | 32.88% | 72.18x |
| sportsnet.ca | 31.13% | 67.97x |
| tripadvisor.ca | 49.61% | 62.25x |
Composition Percentage:
The overlap percentage between the Saskatchewan Media & Retail Cluster audience and the Web attribute.
Index: A comparison of the Saskatchewan Media & Retail Cluster audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Saskatchewan Media & Retail Cluster audience is Winnipeg Canada News.
| Content Affinity | Composition | Index |
| Winnipeg Canada News | 34.26% | 223.58x |
| As Seen On TV Products | 1.73% | 178.51x |
| Texas Off-Roading | 1.27% | 116.53x |
| Vancouver British Columbia Research Cluster | 28.21% | 113.65x |
| Assorted Topics (Car Rental, Travel, Fashion, Blogs) | 1.28% | 110.26x |
| Canada Tax and Finance Research Cluster | 13.54% | 108.97x |
| Men's Fashion Shopping | 1.68% | 101.72x |
| Canada Shopping - Lifestyle and Mommy Blogs | 31.69% | 96.88x |
| ISPs & Local Services | 0.88% | 94.93x |
| Assorted Topics (Coupons, Stain Removal, Seafood) | 1.63% | 92.74x |
Composition Percentage:
The overlap percentage between the Saskatchewan Media & Retail Cluster audience and the Content Affinity attribute.
Index: A comparison of the Saskatchewan Media & Retail Cluster audience to the internet population.
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DEMOGRAPHICS
The Saskatchewan Media & Retail Cluster audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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