Explore the Saskatchewan Media & Retail Cluster Audience
Below you'll find more information about the Saskatchewan Media & Retail Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 44.1 thousand unique devices whose actions qualify for the Saskatchewan Media & Retail Cluster audience.
INTERESTS
The Saskatchewan Media & Retail Cluster audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Saskatchewan Media & Retail Cluster audience is Crafting Enthusiasts.
| Interest | Composition | Index |
| Crafting Enthusiasts | 52.58% | 19.09x |
| Canada Trip Planners | 51.35% | 18.25x |
| Food Bank Researchers | 23.59% | 16.42x |
| Tire Shoppers | 42.75% | 15.52x |
| Beard Care Shoppers | 52.58% | 15.29x |
| NHL Fans | 36.12% | 14.46x |
| Las Vegas Trip Planners | 56.76% | 14.13x |
| Business Accounting Software Researchers | 43.98% | 14.07x |
| Western Canada Skiers and Snowboarders | 31.20% | 13.24x |
| Foot Health Researchers | 34.15% | 12.91x |
Composition Percentage:
The overlap percentage between the Saskatchewan Media & Retail Cluster audience and the Interest attribute.
Index: A comparison of the Saskatchewan Media & Retail Cluster audience to the internet population.
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APPAREL RETAILERS
The Saskatchewan Media & Retail Cluster audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Saskatchewan Media & Retail Cluster audience is Lululemon.
| Location | Composition | Index |
| Lululemon | 0.01% | 1.75x |
| Victoria's Secret | 0.01% | 0.94x |
| Buckle | 0.01% | 0.40x |
| Johnston and Murphy | 0.02% | 0.38x |
Composition Percentage:
The overlap percentage between the Saskatchewan Media & Retail Cluster audience and the Location attribute.
Index: A comparison of the Saskatchewan Media & Retail Cluster audience to the internet population.
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WEBSITES
The Saskatchewan Media & Retail Cluster audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Saskatchewan Media & Retail Cluster audience is winnipegsun.com.
| Website | Composition | Index |
| winnipegsun.com | 24.22% | 179.77x |
| 660citynews.com | 20.41% | 167.60x |
| edmontonsun.com | 23.84% | 145.18x |
| calgarysun.com | 27.53% | 145.05x |
| lowes.ca | 22.55% | 130.32x |
| remembering.ca | 23.78% | 128.30x |
| winnipegfreepress.com | 37.10% | 116.12x |
| kamloopsthisweek.com | 14.49% | 116.11x |
| theguardian.pe.ca | 18.03% | 114.55x |
| kelownanow.com | 27.00% | 109.04x |
Composition Percentage:
The overlap percentage between the Saskatchewan Media & Retail Cluster audience and the Web attribute.
Index: A comparison of the Saskatchewan Media & Retail Cluster audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Saskatchewan Media & Retail Cluster audience is Winnipeg Canada News.
| Content Affinity | Composition | Index |
| Winnipeg Canada News | 29.47% | 181.62x |
| As Seen On TV Products | 1.73% | 178.51x |
| Canadian Seniors Real Estate Research Cluster | 4.73% | 131.54x |
| Texas Off-Roading | 1.27% | 116.53x |
| Assorted Topics (Car Rental, Travel, Fashion, Blogs) | 1.28% | 110.26x |
| Canada Job Seekers Cluster | 4.19% | 106.30x |
| Men's Fashion Shopping | 1.68% | 101.72x |
| Vancouver British Columbia Research Cluster | 24.74% | 101.62x |
| ISPs & Local Services | 0.88% | 94.93x |
| Assorted Topics (Coupons, Stain Removal, Seafood) | 1.63% | 92.74x |
Composition Percentage:
The overlap percentage between the Saskatchewan Media & Retail Cluster audience and the Content Affinity attribute.
Index: A comparison of the Saskatchewan Media & Retail Cluster audience to the internet population.
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DEMOGRAPHICS
The Saskatchewan Media & Retail Cluster audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male
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