Dstillery Audiences

SASKATCHEWAN MEDIA & RETAIL CLUSTER

Audience Size: 14.3 Thousand Devices

Explore the Saskatchewan Media & Retail Cluster Audience

Below you'll find more information about the Saskatchewan Media & Retail Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 14.3 thousand unique devices whose actions qualify for the Saskatchewan Media & Retail Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Saskatchewan Media & Retail Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Saskatchewan Media & Retail Cluster audience is Crafting Enthusiasts.

Interest Composition Index
Crafting Enthusiasts 56.76% 18.86x
Home Cleaning Researchers 46.62% 17.96x
Australia Trip Planners 43.92% 17.77x
Travel Guide and Review Readers 41.89% 17.23x
Ireland Trip Planners 40.54% 16.89x
NHL Fans 42.57% 16.47x
Canada Trip Planners 51.35% 16.47x
Mens Shaving Products Shoppers 44.59% 16.41x
Infiniti Vehicle Shoppers 43.24% 15.87x
Tire Shoppers 48.65% 15.70x
Composition Percentage: The overlap percentage between the Saskatchewan Media & Retail Cluster audience and the Interest attribute.
Index: A comparison of the Saskatchewan Media & Retail Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Saskatchewan Media & Retail Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Saskatchewan Media & Retail Cluster audience is Lululemon.

Location Composition Index
Lululemon 0.01% 1.75x
Victoria's Secret 0.01% 0.94x
Buckle 0.01% 0.40x
Johnston and Murphy 0.02% 0.38x
Composition Percentage: The overlap percentage between the Saskatchewan Media & Retail Cluster audience and the Location attribute.
Index: A comparison of the Saskatchewan Media & Retail Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Saskatchewan Media & Retail Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Saskatchewan Media & Retail Cluster audience is timescolonist.com.

Website Composition Index
timescolonist.com 36.18% 102.50x
macleans.ca 53.92% 94.40x
sportsnet.ca 28.54% 81.25x
canoe.com 38.96% 79.90x
canadapost.ca 28.74% 79.55x
tripadvisor.ca 48.79% 78.80x
ratemds.com 27.63% 66.55x
autotrader.ca 36.67% 59.29x
ctvnews.ca 78.15% 54.73x
redflagdeals.com 48.43% 54.71x
Composition Percentage: The overlap percentage between the Saskatchewan Media & Retail Cluster audience and the Web attribute.
Index: A comparison of the Saskatchewan Media & Retail Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Saskatchewan Media & Retail Cluster audience is Winnipeg Canada News.

Content Affinity Composition Index
Winnipeg Canada News 34.20% 267.20x
As Seen On TV Products 1.73% 178.51x
Canada Tax and Finance Research Cluster 13.91% 144.52x
Vancouver British Columbia Research Cluster 27.96% 138.40x
Canadian Healthcare 9.49% 132.25x
Canada Shopping - Lifestyle and Mommy Blogs 30.43% 125.72x
Texas Off-Roading 1.27% 116.53x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 1.28% 110.26x
Men's Fashion Shopping 1.68% 101.72x
Canada Consumer Product Cluster 32.90% 100.43x
Composition Percentage: The overlap percentage between the Saskatchewan Media & Retail Cluster audience and the Content Affinity attribute.
Index: A comparison of the Saskatchewan Media & Retail Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Saskatchewan Media & Retail Cluster audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male