Dstillery Audiences

SEWING, EMBROIDERY & FABRICS

Audience Size: 847.4 Thousand Devices

Explore the Sewing, Embroidery & Fabrics Audience

Below you'll find more information about the Sewing, Embroidery & Fabrics audience, broken down in different categories based on their digital and physical behaviors. These are 847.4 thousand unique devices whose actions qualify for the Sewing, Embroidery & Fabrics audience.

Dstillery Crafted Audiences

INTERESTS

The Sewing, Embroidery & Fabrics audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sewing, Embroidery & Fabrics audience is Quilting Enthusiasts.

Interest Composition Index
Quilting Enthusiasts 71.70% 43.06x
Knitting Enthusiasts 52.48% 35.30x
Crochet Enthusiasts 48.88% 29.90x
Embroidery Enthusiasts 41.90% 23.71x
DIY Upcycle Home Project Planners 46.09% 23.65x
Homemade Gifts Crafters 43.63% 23.58x
Kitchen & Bathroom Remodelers 37.65% 22.05x
Christmas Decorations Shoppers 39.45% 21.65x
Home and Garden TV Fans 32.07% 21.25x
Coupon Researchers 32.99% 20.64x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Fabrics audience and the Interest attribute.
Index: A comparison of the Sewing, Embroidery & Fabrics audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sewing, Embroidery & Fabrics audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sewing, Embroidery & Fabrics audience is Lane Bryant.

Location Composition Index
Lane Bryant 0.04% 1.23x
Dressbarn 0.03% 1.15x
Mens Wearhouse 0.34% 1.03x
The North Face 0.01% 0.97x
White House Black Market 0.06% 0.97x
Buckle 0.07% 0.96x
Jos A. Bank Clothiers 0.20% 0.94x
Coach 0.03% 0.93x
Talbots 0.02% 0.85x
J. Crew 0.02% 0.83x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Fabrics audience and the Location attribute.
Index: A comparison of the Sewing, Embroidery & Fabrics audience to the internet population.
Dstillery Web Insights

WEBSITES

The Sewing, Embroidery & Fabrics audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Sewing, Embroidery & Fabrics audience is so-sew-easy.com.

Website Composition Index
so-sew-easy.com 5.97% 304.25x
youcanmakethis.com 3.43% 289.26x
made-by-rae.com 4.04% 287.67x
modabakeshop.com 4.88% 282.71x
sewdaily.com 5.03% 281.83x
seamsandscissors.com 2.96% 280.90x
pieceandquilt.com 2.15% 279.85x
sewcanshe.com 13.05% 277.94x
patchworkposse.com 12.32% 275.52x
fabricworm.com 1.80% 272.82x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Fabrics audience and the Web attribute.
Index: A comparison of the Sewing, Embroidery & Fabrics audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sewing, Embroidery & Fabrics audience is Sewing, Embroidery & Quilting.

Content Affinity Composition Index
Sewing, Embroidery & Quilting 26.56% 99.30x
Decoration & Fabric 0.24% 73.49x
Knitting & Crochet 32.58% 46.34x
Scrapbooking & Home Art Projects 16.93% 44.81x
Arts & Crafts 2.40% 42.64x
Homemade Jewelry & Crafts 6.72% 40.51x
Comedy Content 1.62% 38.05x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.43% 37.72x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 26.18% 33.58x
DIY Decoration & Furniture 6.96% 30.55x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Fabrics audience and the Content Affinity attribute.
Index: A comparison of the Sewing, Embroidery & Fabrics audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sewing, Embroidery & Fabrics audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female