Dstillery Audiences

SEWING, EMBROIDERY & FABRICS

Audience Size: 415.5 Thousand Devices

Explore the Sewing, Embroidery & Fabrics Audience

Below you'll find more information about the Sewing, Embroidery & Fabrics audience, broken down in different categories based on their digital and physical behaviors. These are 415.5 thousand unique devices whose actions qualify for the Sewing, Embroidery & Fabrics audience.

Dstillery Crafted Audiences

INTERESTS

The Sewing, Embroidery & Fabrics audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sewing, Embroidery & Fabrics audience is Quilting Enthusiasts.

Interest Composition Index
Quilting Enthusiasts 75.35% 29.43x
Knitting Enthusiasts 58.54% 25.67x
Crochet Enthusiasts 55.67% 21.64x
DIY Upcycle Home Project Planners 54.45% 21.15x
Homemade Gifts Crafters 51.69% 20.06x
Kitchen & Bathroom Remodelers 45.11% 18.89x
Home and Garden TV Fans 41.63% 18.30x
Home DIY Enthusiasts 40.39% 18.23x
Christmas Decorations Shoppers 49.27% 17.75x
Misc-Deal Seekers or Coupon Shoppers 38.27% 17.59x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Fabrics audience and the Interest attribute.
Index: A comparison of the Sewing, Embroidery & Fabrics audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sewing, Embroidery & Fabrics audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sewing, Embroidery & Fabrics audience is Dressbarn.

Location Composition Index
Dressbarn 0.04% 1.25x
Carhartt 0.06% 1.20x
Talbots 0.03% 1.17x
REI 0.01% 1.08x
Mens Wearhouse 0.09% 1.07x
White House Black Market 0.06% 1.03x
Eddie Bauer 0.02% 1.02x
Journeys 0.04% 0.94x
Lane Bryant 0.03% 0.91x
LOFT 0.04% 0.89x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Fabrics audience and the Location attribute.
Index: A comparison of the Sewing, Embroidery & Fabrics audience to the internet population.
Dstillery Web Insights

WEBSITES

The Sewing, Embroidery & Fabrics audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Sewing, Embroidery & Fabrics audience is sewcanshe.com.

Website Composition Index
sewcanshe.com 17.75% 339.07x
mellysews.com 15.98% 302.72x
allfreesewing.com 28.82% 283.74x
favequilts.com 20.45% 280.04x
sew4home.com 13.51% 272.58x
polkadotchair.com 21.65% 262.14x
diaryofaquilter.com 13.01% 252.35x
allpeoplequilt.com 12.71% 207.21x
simplicity.com 15.29% 206.09x
craftster.org 10.87% 197.78x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Fabrics audience and the Web attribute.
Index: A comparison of the Sewing, Embroidery & Fabrics audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sewing, Embroidery & Fabrics audience is Sewing, Embroidery & Quilting.

Content Affinity Composition Index
Sewing, Embroidery & Quilting 26.65% 123.40x
Decoration & Fabric 0.20% 102.20x
Scrapbooking & Home Art Projects 17.02% 56.36x
Knitting & Crochet 32.34% 53.51x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.54% 52.29x
Arts & Crafts 2.39% 52.25x
Comedy Content 1.60% 52.10x
Homemade Jewelry & Crafts 5.78% 47.05x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 25.16% 42.10x
DIY Decoration & Furniture 7.10% 37.82x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Fabrics audience and the Content Affinity attribute.
Index: A comparison of the Sewing, Embroidery & Fabrics audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sewing, Embroidery & Fabrics audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female