Dstillery Audiences

SEWING, EMBROIDERY & FABRICS

Audience Size: 577.2 Thousand Devices

Explore the Sewing, Embroidery & Fabrics Audience

Below you'll find more information about the Sewing, Embroidery & Fabrics audience, broken down in different categories based on their digital and physical behaviors. These are 577.2 thousand unique devices whose actions qualify for the Sewing, Embroidery & Fabrics audience.

Dstillery Crafted Audiences

INTERESTS

The Sewing, Embroidery & Fabrics audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sewing, Embroidery & Fabrics audience is Quilting Enthusiasts.

Interest Composition Index
Quilting Enthusiasts 71.71% 29.30x
Knitting Enthusiasts 54.69% 24.93x
DIY Upcycle Home Project Planners 50.73% 21.73x
Crochet Enthusiasts 52.75% 21.71x
Kitchen & Bathroom Remodelers 39.19% 18.81x
Homemade Gifts Crafters 45.92% 18.76x
Home and Garden TV Fans 35.09% 18.07x
Home DIY Enthusiasts 35.94% 17.51x
Christmas Decorations Shoppers 45.75% 17.45x
Sustainable Lifestyle Enthusiasts 40.46% 17.39x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Fabrics audience and the Interest attribute.
Index: A comparison of the Sewing, Embroidery & Fabrics audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sewing, Embroidery & Fabrics audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sewing, Embroidery & Fabrics audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.02% 1.32x
Carhartt 0.10% 0.96x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Fabrics audience and the Location attribute.
Index: A comparison of the Sewing, Embroidery & Fabrics audience to the internet population.
Dstillery Web Insights

WEBSITES

The Sewing, Embroidery & Fabrics audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Sewing, Embroidery & Fabrics audience is sewdaily.com.

Website Composition Index
sewdaily.com 3.13% 339.39x
oliverands.com 3.05% 317.61x
burdastyle.com 3.10% 310.06x
seamsandscissors.com 3.42% 307.50x
modafabrics.com 2.61% 279.45x
flamingotoes.com 9.53% 266.69x
sewsomestuff.com 3.04% 265.44x
robertkaufman.com 4.01% 262.00x
cluckclucksew.com 7.42% 257.24x
craftstylish.com 2.83% 250.67x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Fabrics audience and the Web attribute.
Index: A comparison of the Sewing, Embroidery & Fabrics audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sewing, Embroidery & Fabrics audience is Sewing, Embroidery & Quilting.

Content Affinity Composition Index
Sewing, Embroidery & Quilting 24.16% 141.78x
Arts & Crafts 1.81% 64.61x
Comedy Content 1.28% 52.89x
Scrapbooking & Home Art Projects 16.99% 50.40x
Knitting & Crochet 34.51% 49.14x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.65% 48.18x
Homemade Jewelry & Crafts 4.19% 47.66x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 23.65% 37.48x
DIY Decoration & Furniture 7.06% 32.86x
Tattoos & Costumes 0.52% 30.54x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Fabrics audience and the Content Affinity attribute.
Index: A comparison of the Sewing, Embroidery & Fabrics audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sewing, Embroidery & Fabrics audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female