Dstillery Audiences

SEWING, EMBROIDERY & FABRICS

Audience Size: 338 Thousand Devices

Explore the Sewing, Embroidery & Fabrics Audience

Below you'll find more information about the Sewing, Embroidery & Fabrics audience, broken down in different categories based on their digital and physical behaviors. These are 338 thousand unique devices whose actions qualify for the Sewing, Embroidery & Fabrics audience.

Dstillery Crafted Audiences

INTERESTS

The Sewing, Embroidery & Fabrics audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sewing, Embroidery & Fabrics audience is Quilting Enthusiasts.

Interest Composition Index
Quilting Enthusiasts 71.04% 24.41x
Knitting Enthusiasts 48.04% 21.17x
DIY Upcycle Home Project Planners 46.00% 19.55x
Shelf-Stable Food Content Readers 20.51% 19.22x
Kitchen & Bathroom Remodelers 34.77% 17.63x
Pantry Recipes Researchers 18.46% 17.56x
Crochet Enthusiasts 47.57% 17.38x
Home and Garden TV Fans 28.85% 16.22x
Home DIY Enthusiasts 28.56% 16.21x
Home Design Enthusiasts 26.98% 15.81x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Fabrics audience and the Interest attribute.
Index: A comparison of the Sewing, Embroidery & Fabrics audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sewing, Embroidery & Fabrics audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sewing, Embroidery & Fabrics audience is Belk.

Location Composition Index
Belk 0.01% 2.44x
Aeropostale 0.03% 1.94x
Maurices 0.05% 1.84x
J. Crew 0.01% 1.63x
Gymboree 0.02% 1.45x
Victoria's Secret 0.04% 1.45x
Buckle 0.03% 1.45x
Journeys 0.03% 1.39x
Mens Wearhouse 0.03% 1.26x
Forever 21 0.01% 1.25x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Fabrics audience and the Location attribute.
Index: A comparison of the Sewing, Embroidery & Fabrics audience to the internet population.
Dstillery Web Insights

WEBSITES

The Sewing, Embroidery & Fabrics audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Sewing, Embroidery & Fabrics audience is mellysews.com.

Website Composition Index
mellysews.com 19.34% 352.63x
cluckclucksew.com 7.54% 344.44x
sew4home.com 16.60% 342.84x
sewcanshe.com 32.53% 342.37x
mesewcrazy.com 9.50% 340.51x
flamingotoes.com 9.63% 339.05x
patchworkposse.com 14.86% 332.81x
craftgossip.com 5.22% 331.63x
sewingsupport.com 9.14% 327.12x
favequilts.com 25.74% 323.24x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Fabrics audience and the Web attribute.
Index: A comparison of the Sewing, Embroidery & Fabrics audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sewing, Embroidery & Fabrics audience is Sewing, Embroidery & Quilting.

Content Affinity Composition Index
Sewing, Embroidery & Quilting 18.39% 204.44x
Homemade Jewelry & Crafts 1.27% 66.52x
Arts & Crafts 0.50% 58.42x
Knitting & Crochet 26.14% 53.39x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.30% 49.43x
Scrapbooking & Home Art Projects 10.45% 48.74x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 16.84% 33.61x
Cakes & Sweets 1.59% 29.33x
Networking Marketing 0.12% 29.32x
Home Decoration Content Readers 30.76% 27.58x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Fabrics audience and the Content Affinity attribute.
Index: A comparison of the Sewing, Embroidery & Fabrics audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sewing, Embroidery & Fabrics audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female