Dstillery Audiences

SEWING, EMBROIDERY & QUILTING

Audience Size: 95.8 Thousand Devices

Explore the Sewing, Embroidery & Quilting Audience

Below you'll find more information about the Sewing, Embroidery & Quilting audience, broken down in different categories based on their digital and physical behaviors. These are 95.8 thousand unique devices whose actions qualify for the Sewing, Embroidery & Quilting audience.

Dstillery Crafted Audiences

INTERESTS

The Sewing, Embroidery & Quilting audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sewing, Embroidery & Quilting audience is Quilting Enthusiasts.

Interest Composition Index
Quilting Enthusiasts 86.18% 27.16x
Knitting Enthusiasts 49.19% 19.62x
Embroidery Enthusiasts 58.13% 19.37x
DIY Upcycle Home Project Planners 42.99% 17.11x
Home and Garden TV Fans 30.79% 16.48x
Home-Made Face Mask Researchers 22.87% 16.23x
Ink & Toner Shoppers 40.65% 15.98x
Pantry Recipes Researchers 19.11% 15.89x
Crochet Enthusiasts 46.75% 15.87x
Shelf-Stable Food Content Readers 19.41% 15.67x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Quilting audience and the Interest attribute.
Index: A comparison of the Sewing, Embroidery & Quilting audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sewing, Embroidery & Quilting audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sewing, Embroidery & Quilting audience is Journeys.

Location Composition Index
Journeys 0.04% 5.83x
Michael Kors 0.01% 1.81x
Maurices 0.01% 1.61x
Carhartt 0.08% 1.53x
Johnston and Murphy 0.02% 1.23x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Quilting audience and the Location attribute.
Index: A comparison of the Sewing, Embroidery & Quilting audience to the internet population.
Dstillery Web Insights

WEBSITES

The Sewing, Embroidery & Quilting audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Sewing, Embroidery & Quilting audience is allpeoplequilt.com.

Website Composition Index
allpeoplequilt.com 54.95% 839.65x
quiltingboard.com 48.89% 683.03x
favequilts.com 32.13% 463.39x
diaryofaquilter.com 34.23% 444.32x
polkadotchair.com 22.57% 348.43x
sewcanshe.com 28.87% 314.64x
seekatesew.com 15.01% 205.39x
allfreesewing.com 22.83% 157.13x
happiestcamper.com 8.37% 151.43x
treasurie.com 14.37% 149.13x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Quilting audience and the Web attribute.
Index: A comparison of the Sewing, Embroidery & Quilting audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sewing, Embroidery & Quilting audience is Sewing, Embroidery & Fabrics.

Content Affinity Composition Index
Sewing, Embroidery & Fabrics 53.82% 185.83x
Homemade Jewelry & Crafts 1.81% 77.19x
Knitting & Crochet 23.82% 43.62x
Scrapbooking & Home Art Projects 7.88% 35.64x
Home Decoration Content Readers 28.86% 27.64x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 14.87% 26.09x
Discount Shopping 0.41% 23.07x
Cakes & Sweets 1.42% 23.00x
DIY Decoration & Furniture 3.87% 21.29x
Custom Gifts 0.31% 20.39x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Quilting audience and the Content Affinity attribute.
Index: A comparison of the Sewing, Embroidery & Quilting audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sewing, Embroidery & Quilting audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female