Dstillery Audiences

SEWING, EMBROIDERY & QUILTING

Audience Size: 546.8 Thousand Devices

Explore the Sewing, Embroidery & Quilting Audience

Below you'll find more information about the Sewing, Embroidery & Quilting audience, broken down in different categories based on their digital and physical behaviors. These are 546.8 thousand unique devices whose actions qualify for the Sewing, Embroidery & Quilting audience.

Dstillery Crafted Audiences

INTERESTS

The Sewing, Embroidery & Quilting audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sewing, Embroidery & Quilting audience is Quilting Enthusiasts.

Interest Composition Index
Quilting Enthusiasts 79.66% 34.93x
Embroidery Enthusiasts 64.85% 27.07x
Knitting Enthusiasts 43.62% 20.73x
Ink & Toner Shoppers 43.16% 20.30x
Crochet Enthusiasts 38.66% 17.50x
Christmas Decorations Shoppers 34.23% 13.53x
Homemade Gifts Crafters 22.91% 13.14x
RC Helicopters and Drones Hobbyists 28.32% 12.48x
Crafting Enthusiasts 34.61% 10.99x
Home and Garden TV Fans 20.40% 10.81x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Quilting audience and the Interest attribute.
Index: A comparison of the Sewing, Embroidery & Quilting audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sewing, Embroidery & Quilting audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sewing, Embroidery & Quilting audience is Carhartt.

Location Composition Index
Carhartt 0.22% 1.25x
Lane Bryant 0.04% 1.12x
Chicos 0.04% 1.04x
Brooks Brothers 0.03% 1.01x
LOFT 0.03% 0.99x
Kate Spade 0.01% 0.96x
The North Face 0.02% 0.94x
Old Navy 0.05% 0.94x
Abercrombie & Fitch 0.02% 0.91x
Zumiez 0.02% 0.91x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Quilting audience and the Location attribute.
Index: A comparison of the Sewing, Embroidery & Quilting audience to the internet population.
Dstillery Web Insights

WEBSITES

The Sewing, Embroidery & Quilting audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Sewing, Embroidery & Quilting audience is americanquilter.com.

Website Composition Index
americanquilter.com 5.67% 572.51x
modabakeshop.com 13.64% 556.62x
accuquilt.com 5.44% 542.40x
ctpub.com 5.66% 532.87x
babylock.com 5.05% 529.44x
keepsakequilting.com 21.79% 514.52x
nationalquilterscircle.com 11.65% 513.03x
jacquelynnesteves.com 6.19% 510.70x
robertkaufman.com 12.69% 506.79x
apqs.com 11.01% 506.55x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Quilting audience and the Web attribute.
Index: A comparison of the Sewing, Embroidery & Quilting audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sewing, Embroidery & Quilting audience is Sewing, Embroidery & Fabrics.

Content Affinity Composition Index
Sewing, Embroidery & Fabrics 52.24% 80.37x
Arts & Crafts 2.39% 39.22x
Knitting & Crochet 23.84% 29.12x
Homemade Jewelry & Crafts 5.42% 28.43x
Scrapbooking & Home Art Projects 8.75% 23.36x
Cheerleading 2.51% 19.26x
Assorted Topics #11276 (Life Hacks, Housekeeping, Health Tips) 14.11% 16.49x
DIY Decoration & Furniture 3.60% 16.01x
Home Decoration - Remodeling & Outdoors 22.10% 15.76x
Comedy Content 0.69% 15.60x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Quilting audience and the Content Affinity attribute.
Index: A comparison of the Sewing, Embroidery & Quilting audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sewing, Embroidery & Quilting audience resonates most for the following age bracket and gender.
Age
65 and Over
Gender
Female