Dstillery Audiences

SEWING, EMBROIDERY & QUILTING

Audience Size: 79.7 Thousand Devices

Explore the Sewing, Embroidery & Quilting Audience

Below you'll find more information about the Sewing, Embroidery & Quilting audience, broken down in different categories based on their digital and physical behaviors. These are 79.7 thousand unique devices whose actions qualify for the Sewing, Embroidery & Quilting audience.

Dstillery Crafted Audiences

INTERESTS

The Sewing, Embroidery & Quilting audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sewing, Embroidery & Quilting audience is Quilting Enthusiasts.

Interest Composition Index
Quilting Enthusiasts 85.09% 29.66x
Knitting Enthusiasts 48.04% 21.14x
Embroidery Enthusiasts 56.85% 18.59x
Shelf-Stable Food Content Readers 19.19% 17.98x
DIY Upcycle Home Project Planners 42.30% 17.71x
Home-Made Face Mask Researchers 22.74% 17.22x
Home and Garden TV Fans 28.97% 17.14x
Ink & Toner Shoppers 44.99% 17.05x
Crochet Enthusiasts 47.31% 17.05x
Christmas Traditions Researchers 36.31% 16.91x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Quilting audience and the Interest attribute.
Index: A comparison of the Sewing, Embroidery & Quilting audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sewing, Embroidery & Quilting audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sewing, Embroidery & Quilting audience is Coach.

Location Composition Index
Coach 0.02% 3.31x
Eddie Bauer 0.02% 3.08x
Mens Wearhouse 0.05% 2.09x
Zumiez 0.03% 2.03x
Maurices 0.06% 2.03x
Carhartt 0.33% 1.81x
Dressbarn 0.03% 1.77x
Lululemon 0.01% 1.74x
Jos A. Bank Clothiers 0.02% 1.66x
Victoria's Secret 0.04% 1.52x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Quilting audience and the Location attribute.
Index: A comparison of the Sewing, Embroidery & Quilting audience to the internet population.
Dstillery Web Insights

WEBSITES

The Sewing, Embroidery & Quilting audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Sewing, Embroidery & Quilting audience is allpeoplequilt.com.

Website Composition Index
allpeoplequilt.com 63.52% 937.62x
quiltingboard.com 56.68% 822.94x
diaryofaquilter.com 36.80% 578.18x
favequilts.com 34.53% 544.53x
sewcanshe.com 30.80% 432.92x
polkadotchair.com 25.54% 390.49x
allfreesewing.com 22.66% 192.14x
treasurie.com 15.25% 179.11x
purlsoho.com 10.93% 149.45x
makeit-loveit.com 9.89% 141.34x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Quilting audience and the Web attribute.
Index: A comparison of the Sewing, Embroidery & Quilting audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sewing, Embroidery & Quilting audience is Sewing, Embroidery & Fabrics.

Content Affinity Composition Index
Sewing, Embroidery & Fabrics 55.55% 229.62x
Homemade Jewelry & Crafts 1.16% 87.64x
Knitting & Crochet 21.89% 52.62x
Scrapbooking & Home Art Projects 8.64% 43.87x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 15.50% 33.96x
Home Decoration Content Readers 30.36% 28.38x
Comedy Content 0.72% 27.16x
Cakes & Sweets 0.96% 22.55x
Home Decoration - Remodeling & Outdoors 28.92% 21.48x
Shoes & Accessories 0.27% 20.69x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Quilting audience and the Content Affinity attribute.
Index: A comparison of the Sewing, Embroidery & Quilting audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sewing, Embroidery & Quilting audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female