Dstillery Audiences

SEWING, EMBROIDERY & QUILTING

Audience Size: 40.8 Thousand Devices

Explore the Sewing, Embroidery & Quilting Audience

Below you'll find more information about the Sewing, Embroidery & Quilting audience, broken down in different categories based on their digital and physical behaviors. These are 40.8 thousand unique devices whose actions qualify for the Sewing, Embroidery & Quilting audience.

Dstillery Crafted Audiences

INTERESTS

The Sewing, Embroidery & Quilting audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sewing, Embroidery & Quilting audience is Seasonal Recipe Blog Readers.

Interest Composition Index
Seasonal Recipe Blog Readers 88.15% 83.16x
Seasonal Lifestyle Blog Readers 90.12% 77.57x
Quilting Enthusiasts 85.43% 41.44x
Embroidery Enthusiasts 83.21% 40.32x
Tech-Savvy Moms 57.53% 35.94x
Christmas Traditions Researchers 23.21% 27.85x
Shoe Shoppers 50.86% 26.56x
Home and Garden TV Fans 17.78% 25.92x
Christmas Decorations Shoppers 59.26% 25.68x
DIY Upcycle Home Project Planners 26.17% 23.01x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Quilting audience and the Interest attribute.
Index: A comparison of the Sewing, Embroidery & Quilting audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sewing, Embroidery & Quilting audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sewing, Embroidery & Quilting audience is Old Navy.

Location Composition Index
Old Navy 0.07% 3.73x
Maurices 0.05% 2.30x
Talbots 0.02% 1.72x
The Childrens Place 0.04% 1.72x
Jos A. Bank Clothiers 0.02% 1.27x
Victoria's Secret 0.02% 1.26x
Johnston and Murphy 0.02% 1.23x
Buckle 0.02% 1.05x
Carhartt 0.04% 0.76x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Quilting audience and the Location attribute.
Index: A comparison of the Sewing, Embroidery & Quilting audience to the internet population.
Dstillery Web Insights

WEBSITES

The Sewing, Embroidery & Quilting audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Sewing, Embroidery & Quilting audience is favecrafts.com.

Website Composition Index
favecrafts.com 9.61% 73.18x
diyncrafts.com 12.40% 64.91x
diyjoy.com 19.39% 47.43x
thesprucecrafts.com 37.91% 45.95x
sarahmaker.com 11.71% 44.50x
pinterest.com 13.98% 44.04x
allfreecrochet.com 6.32% 42.43x
apieceofrainbow.com 6.13% 41.74x
hairshepherd.com 4.65% 38.37x
theshabbytree.com 4.73% 37.88x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Quilting audience and the Web attribute.
Index: A comparison of the Sewing, Embroidery & Quilting audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sewing, Embroidery & Quilting audience is Sewing, Embroidery & Fabrics.

Content Affinity Composition Index
Sewing, Embroidery & Fabrics 55.88% 306.48x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 11.96% 50.89x
Knitting & Crochet 15.37% 49.61x
Home Decoration Content Readers 25.33% 43.73x
Scrapbooking & Home Art Projects 7.03% 38.27x
Female Lifestyle Content Readers 1.85% 27.24x
Home Decoration - Remodeling & Outdoors 22.30% 27.19x
Assorted Topics (Humor, Diy Crafts, Stay-At-Home Parenting) 25.87% 24.28x
Ancestry & Memorial Researchers 1.56% 23.47x
DIY Decoration & Furniture 2.83% 23.08x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Quilting audience and the Content Affinity attribute.
Index: A comparison of the Sewing, Embroidery & Quilting audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sewing, Embroidery & Quilting audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female