Dstillery Audiences

SEWING, EMBROIDERY & QUILTING

Audience Size: 348.5 Thousand Devices

Explore the Sewing, Embroidery & Quilting Audience

Below you'll find more information about the Sewing, Embroidery & Quilting audience, broken down in different categories based on their digital and physical behaviors. These are 348.5 thousand unique devices whose actions qualify for the Sewing, Embroidery & Quilting audience.

Dstillery Crafted Audiences

INTERESTS

The Sewing, Embroidery & Quilting audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sewing, Embroidery & Quilting audience is Quilting Enthusiasts.

Interest Composition Index
Quilting Enthusiasts 84.97% 32.29x
Embroidery Enthusiasts 64.36% 23.86x
Knitting Enthusiasts 48.38% 19.81x
Ink & Toner Shoppers 46.74% 19.16x
Crochet Enthusiasts 44.76% 16.82x
Christmas Decorations Shoppers 45.30% 15.89x
Homemade Gifts Crafters 38.93% 14.95x
DIY Upcycle Home Project Planners 40.44% 14.91x
Home and Garden TV Fans 31.32% 13.61x
Lawn & Garden Enthusiasts 31.47% 12.87x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Quilting audience and the Interest attribute.
Index: A comparison of the Sewing, Embroidery & Quilting audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sewing, Embroidery & Quilting audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sewing, Embroidery & Quilting audience is Eddie Bauer.

Location Composition Index
Eddie Bauer 0.03% 1.95x
Brooks Brothers 0.03% 1.67x
Buckle 0.05% 1.57x
J. Crew 0.04% 1.45x
Carhartt 0.34% 1.44x
The North Face 0.01% 1.42x
Lane Bryant 0.03% 1.32x
Levi Strauss 0.01% 1.29x
Johnston and Murphy 0.02% 1.23x
Ralph Lauren 0.01% 1.16x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Quilting audience and the Location attribute.
Index: A comparison of the Sewing, Embroidery & Quilting audience to the internet population.
Dstillery Web Insights

WEBSITES

The Sewing, Embroidery & Quilting audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Sewing, Embroidery & Quilting audience is robertkaufman.com.

Website Composition Index
robertkaufman.com 13.60% 654.29x
apqs.com 14.27% 622.35x
fatquartershop.com 29.15% 622.26x
hancocks-paducah.com 19.58% 581.78x
nationalquilterscircle.com 22.15% 535.49x
cluckclucksew.com 11.03% 530.91x
superiorthreads.com 17.96% 524.92x
allpeoplequilt.com 32.22% 524.48x
aquiltinglife.com 14.84% 501.56x
conniekresin.com 8.22% 493.01x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Quilting audience and the Web attribute.
Index: A comparison of the Sewing, Embroidery & Quilting audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sewing, Embroidery & Quilting audience is Sewing, Embroidery & Fabrics.

Content Affinity Composition Index
Sewing, Embroidery & Fabrics 49.26% 125.30x
Decoration & Fabric 0.13% 77.56x
Arts & Crafts 2.36% 56.54x
Homemade Jewelry & Crafts 4.45% 37.88x
Knitting & Crochet 23.95% 37.40x
Scrapbooking & Home Art Projects 9.78% 31.63x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.26% 24.76x
Comedy Content 0.73% 24.70x
Cheerleading 1.84% 24.68x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 14.29% 24.51x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Quilting audience and the Content Affinity attribute.
Index: A comparison of the Sewing, Embroidery & Quilting audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sewing, Embroidery & Quilting audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female