Dstillery Audiences

SEWING, EMBROIDERY & QUILTING

Audience Size: 556.7 Thousand Devices

Explore the Sewing, Embroidery & Quilting Audience

Below you'll find more information about the Sewing, Embroidery & Quilting audience, broken down in different categories based on their digital and physical behaviors. These are 556.7 thousand unique devices whose actions qualify for the Sewing, Embroidery & Quilting audience.

Dstillery Crafted Audiences

INTERESTS

The Sewing, Embroidery & Quilting audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sewing, Embroidery & Quilting audience is Quilting Enthusiasts.

Interest Composition Index
Quilting Enthusiasts 80.36% 34.22x
Embroidery Enthusiasts 65.71% 26.51x
Knitting Enthusiasts 43.87% 20.19x
Ink & Toner Shoppers 43.71% 19.83x
Crochet Enthusiasts 40.66% 17.00x
Christmas Decorations Shoppers 34.38% 13.13x
RC Helicopters and Drones Hobbyists 29.23% 12.45x
Crafting Enthusiasts 34.93% 11.06x
Home and Garden TV Fans 19.33% 10.55x
Home Kitchen Bakers 22.40% 10.25x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Quilting audience and the Interest attribute.
Index: A comparison of the Sewing, Embroidery & Quilting audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sewing, Embroidery & Quilting audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sewing, Embroidery & Quilting audience is Chicos.

Location Composition Index
Chicos 0.05% 1.40x
Carhartt 0.23% 1.34x
Dressbarn 0.04% 1.31x
Express 0.03% 1.26x
Michael Kors 0.02% 1.23x
Kate Spade 0.02% 1.22x
Charlotte Russe 0.02% 1.19x
Aeropostale 0.03% 1.17x
Ann Taylor 0.02% 1.14x
Talbots 0.04% 1.10x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Quilting audience and the Location attribute.
Index: A comparison of the Sewing, Embroidery & Quilting audience to the internet population.
Dstillery Web Insights

WEBSITES

The Sewing, Embroidery & Quilting audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Sewing, Embroidery & Quilting audience is americanquilter.com.

Website Composition Index
americanquilter.com 5.67% 613.35x
accuquilt.com 6.27% 573.02x
modabakeshop.com 15.85% 569.43x
babylock.com 5.82% 555.45x
jacquelynnesteves.com 5.85% 543.84x
nationalquilterscircle.com 12.63% 540.33x
robertkaufman.com 12.75% 540.19x
modafabrics.com 6.09% 539.92x
annthegran.com 6.87% 535.17x
apqs.com 10.95% 533.57x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Quilting audience and the Web attribute.
Index: A comparison of the Sewing, Embroidery & Quilting audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sewing, Embroidery & Quilting audience is Sewing, Embroidery & Fabrics.

Content Affinity Composition Index
Sewing, Embroidery & Fabrics 51.96% 82.63x
Arts & Crafts 2.30% 39.42x
Knitting & Crochet 22.42% 31.06x
Homemade Jewelry & Crafts 5.15% 28.82x
Scrapbooking & Home Art Projects 7.79% 25.21x
Cheerleading 2.36% 18.69x
Assorted Topics #11276 (Life Hacks, Housekeeping, Health Tips) 13.00% 17.01x
Home Decoration - Remodeling & Outdoors 21.31% 16.32x
DIY Decoration & Furniture 3.30% 15.99x
Assorted Topics #11691 (Humor, Diy Crafts, Stay-At-Home Parenting) 22.00% 15.90x
Composition Percentage: The overlap percentage between the Sewing, Embroidery & Quilting audience and the Content Affinity attribute.
Index: A comparison of the Sewing, Embroidery & Quilting audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sewing, Embroidery & Quilting audience resonates most for the following age and income brackets.
Age
35-44
Income
$50,000-$74,999