Explore the Shipping & Logistics Audience
Below you'll find more information about the Shipping & Logistics audience, broken down in different categories based on their digital and physical behaviors. These are 35.9 thousand unique devices whose actions qualify for the Shipping & Logistics audience.
INTERESTS
The Shipping & Logistics audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Shipping & Logistics audience is Commercial Truck Researchers.
| Interest | Composition | Index |
| Commercial Truck Researchers | 55.88% | 22.40x |
| Market Intelligence Researchers | 43.32% | 21.32x |
| Pilots | 42.51% | 19.47x |
| Financial Business Intelligence Researchers | 37.97% | 18.87x |
| Executive Travelers | 38.77% | 18.43x |
| Personal Stock Portfolio Managers | 36.90% | 18.12x |
| Enterprise Field Services Researchers | 50.53% | 17.80x |
| Sailing Enthusiasts | 43.05% | 17.53x |
| Commercial Contractors & Designers | 41.18% | 17.38x |
| Truck Drivers | 47.59% | 17.02x |
Composition Percentage:
The overlap percentage between the Shipping & Logistics audience and the Interest attribute.
Index: A comparison of the Shipping & Logistics audience to the internet population.
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APPAREL RETAILERS
The Shipping & Logistics audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Shipping & Logistics audience is Levi Strauss.
| Location | Composition | Index |
| Levi Strauss | 0.03% | 3.73x |
| Lululemon | 0.04% | 3.20x |
| Ralph Lauren | 0.02% | 1.83x |
| H&M | 0.02% | 1.77x |
| Chicos | 0.02% | 1.62x |
| Hollister | 0.02% | 1.52x |
| Forever 21 | 0.02% | 1.43x |
| Talbots | 0.02% | 1.39x |
| Belk | 0.01% | 1.23x |
| Victoria's Secret | 0.02% | 1.21x |
Composition Percentage:
The overlap percentage between the Shipping & Logistics audience and the Location attribute.
Index: A comparison of the Shipping & Logistics audience to the internet population.
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WEBSITES
The Shipping & Logistics audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Shipping & Logistics audience is ttnews.com.
| Website | Composition | Index |
| ttnews.com | 22.59% | 124.78x |
| spglobal.com | 11.87% | 56.75x |
| defensenews.com | 12.97% | 55.22x |
| globenewswire.com | 20.15% | 53.23x |
| prweb.com | 8.58% | 52.20x |
| marketscreener.com | 10.16% | 48.57x |
| truckpaper.com | 8.15% | 44.71x |
| flightglobal.com | 9.79% | 43.99x |
| globalsecurity.org | 8.68% | 43.35x |
| bisnow.com | 5.68% | 39.96x |
Composition Percentage:
The overlap percentage between the Shipping & Logistics audience and the Web attribute.
Index: A comparison of the Shipping & Logistics audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Shipping & Logistics audience is Community Planning & Transportation.
| Content Affinity | Composition | Index |
| Community Planning & Transportation | 6.83% | 129.84x |
| Retail Industry News | 4.50% | 91.54x |
| Trucks | 13.19% | 88.70x |
| Oil & Energy | 9.78% | 74.46x |
| Institutional Investing | 4.24% | 70.40x |
| Grocery & Food Service | 6.00% | 69.70x |
| Business News & Information Readers | 18.21% | 59.94x |
| Hobby Vehicles | 4.71% | 57.40x |
| Health & Safety Compliance | 1.60% | 54.49x |
| Machines & Industrial Supplies | 6.36% | 53.86x |
Composition Percentage:
The overlap percentage between the Shipping & Logistics audience and the Content Affinity attribute.
Index: A comparison of the Shipping & Logistics audience to the internet population.
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DEMOGRAPHICS
The Shipping & Logistics audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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