Dstillery Audiences

SHIPPING & LOGISTICS

Audience Size: 113.4 Thousand Devices

Explore the Shipping & Logistics Audience

Below you'll find more information about the Shipping & Logistics audience, broken down in different categories based on their digital and physical behaviors. These are 113.4 thousand unique devices whose actions qualify for the Shipping & Logistics audience.

Dstillery Crafted Audiences

INTERESTS

The Shipping & Logistics audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Shipping & Logistics audience is Commercial Truck Researchers.

Interest Composition Index
Commercial Truck Researchers 49.16% 22.15x
Logistics Professionals 45.59% 22.14x
Enterprise Field Services Researchers 43.87% 19.69x
Market Intelligence Researchers 34.86% 19.44x
Supply Chain Professionals 46.96% 19.42x
Truck Drivers 38.31% 18.87x
Venture Capitalists 37.84% 16.50x
Insurance Professionals 31.33% 16.39x
Financial Business Intelligence Researchers 25.71% 16.25x
Pilots 29.30% 15.99x
Composition Percentage: The overlap percentage between the Shipping & Logistics audience and the Interest attribute.
Index: A comparison of the Shipping & Logistics audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Shipping & Logistics audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Shipping & Logistics audience is Gap.

Location Composition Index
Gap 0.08% 1.44x
Carhartt 0.10% 0.87x
Composition Percentage: The overlap percentage between the Shipping & Logistics audience and the Location attribute.
Index: A comparison of the Shipping & Logistics audience to the internet population.
Dstillery Web Insights

WEBSITES

The Shipping & Logistics audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Shipping & Logistics audience is ttnews.com.

Website Composition Index
ttnews.com 13.92% 188.57x
freightquote.com 9.28% 138.14x
freightwaves.com 11.90% 133.87x
truckinginfo.com 7.73% 120.30x
spglobal.com 6.07% 114.37x
ihsmarkit.com 5.46% 113.10x
thomasnet.com 5.49% 99.70x
fleetowner.com 4.49% 97.58x
4-traders.com 5.37% 94.26x
freightconnect.com 7.12% 91.21x
Composition Percentage: The overlap percentage between the Shipping & Logistics audience and the Web attribute.
Index: A comparison of the Shipping & Logistics audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Shipping & Logistics audience is Paper & Packaging.

Content Affinity Composition Index
Paper & Packaging 8.10% 111.04x
Chemicals 4.09% 74.19x
Community Planning & Transportation 6.27% 66.48x
Oil & Energy 12.22% 64.14x
Retail Industry News 6.14% 62.78x
Cosmetics Business 2.60% 45.59x
Health & Safety Compliance 4.33% 45.42x
Trucks 16.26% 44.33x
Mining & Natural Resources 1.94% 42.05x
Institutional Investing 5.90% 41.94x
Composition Percentage: The overlap percentage between the Shipping & Logistics audience and the Content Affinity attribute.
Index: A comparison of the Shipping & Logistics audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Shipping & Logistics audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male