Explore the Shipping & Logistics Audience
Below you'll find more information about the Shipping & Logistics audience, broken down in different categories based on their digital and physical behaviors. These are 71.4 thousand unique devices whose actions qualify for the Shipping & Logistics audience.
INTERESTS
The Shipping & Logistics audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Shipping & Logistics audience is Commercial Truck Researchers.
| Interest | Composition | Index |
| Commercial Truck Researchers | 55.46% | 20.43x |
| Market Intelligence Researchers | 45.06% | 19.38x |
| Enterprise Field Services Researchers | 52.01% | 18.33x |
| Logistics Professionals | 51.20% | 18.32x |
| Financial Business Intelligence Researchers | 38.17% | 17.81x |
| Truck Drivers | 49.28% | 17.51x |
| Pilots | 41.21% | 16.88x |
| Venture Capitalists | 44.36% | 16.66x |
| Business Book Readers | 41.84% | 16.46x |
| Insurance Professionals | 42.16% | 15.64x |
Composition Percentage:
The overlap percentage between the Shipping & Logistics audience and the Interest attribute.
Index: A comparison of the Shipping & Logistics audience to the internet population.
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APPAREL RETAILERS
The Shipping & Logistics audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Shipping & Logistics audience is Free People.
| Location | Composition | Index |
| Free People | 0.06% | 4.60x |
| Levi Strauss | 0.03% | 3.73x |
| Express Outlets | 0.03% | 3.29x |
| Kate Spade | 0.06% | 3.29x |
| Saint Laurent Paris | 0.02% | 3.11x |
| Brooks Brothers | 0.06% | 3.11x |
| The North Face | 0.03% | 2.23x |
| Hugo Boss | 0.06% | 2.22x |
| Bonobos | 0.12% | 2.18x |
| H&M | 0.08% | 2.00x |
Composition Percentage:
The overlap percentage between the Shipping & Logistics audience and the Location attribute.
Index: A comparison of the Shipping & Logistics audience to the internet population.
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WEBSITES
The Shipping & Logistics audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Shipping & Logistics audience is freightwaves.com.
| Website | Composition | Index |
| freightwaves.com | 13.36% | 160.88x |
| truckinginfo.com | 10.28% | 91.49x |
| usni.org | 6.46% | 75.69x |
| janes.com | 5.23% | 73.23x |
| pehub.com | 7.90% | 68.68x |
| marketscreener.com | 8.70% | 68.34x |
| flightglobal.com | 4.56% | 64.06x |
| business-standard.com | 5.52% | 53.82x |
| enr.com | 5.91% | 52.21x |
| quicktransportsolutions.com | 14.43% | 50.83x |
Composition Percentage:
The overlap percentage between the Shipping & Logistics audience and the Web attribute.
Index: A comparison of the Shipping & Logistics audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Shipping & Logistics audience is Paper & Packaging.
| Content Affinity | Composition | Index |
| Paper & Packaging | 7.03% | 165.49x |
| Chemicals | 4.37% | 93.86x |
| General Interest | 1.23% | 81.66x |
| Community Planning & Transportation | 5.38% | 78.25x |
| Cosmetics Business | 2.21% | 70.69x |
| Oil & Energy | 12.98% | 63.51x |
| Retail Industry News | 6.29% | 62.93x |
| Health & Safety Compliance | 3.94% | 53.16x |
| Mining & Natural Resources | 1.55% | 52.31x |
| Trucks | 15.32% | 51.18x |
Composition Percentage:
The overlap percentage between the Shipping & Logistics audience and the Content Affinity attribute.
Index: A comparison of the Shipping & Logistics audience to the internet population.
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DEMOGRAPHICS
The Shipping & Logistics audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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