Explore the Shipping & Logistics Audience
Below you'll find more information about the Shipping & Logistics audience, broken down in different categories based on their digital and physical behaviors. These are 79.4 thousand unique devices whose actions qualify for the Shipping & Logistics audience.
INTERESTS
The Shipping & Logistics audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Shipping & Logistics audience is Commercial Truck Researchers.
| Interest | Composition | Index |
| Commercial Truck Researchers | 45.62% | 31.88x |
| Logistics Professionals | 44.39% | 30.83x |
| Market Intelligence Researchers | 34.22% | 28.92x |
| Enterprise Field Services Researchers | 41.08% | 27.94x |
| Supply Chain Professionals | 40.21% | 25.29x |
| Truck Drivers | 36.93% | 24.89x |
| Financial Business Intelligence Researchers | 27.52% | 24.33x |
| Venture Capitalists | 34.81% | 23.70x |
| Business Book Readers | 29.68% | 23.50x |
| Insurance Professionals | 31.48% | 22.91x |
Composition Percentage:
The overlap percentage between the Shipping & Logistics audience and the Interest attribute.
Index: A comparison of the Shipping & Logistics audience to the internet population.
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APPAREL RETAILERS
The Shipping & Logistics audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Shipping & Logistics audience is Everlane.
| Location | Composition | Index |
| Everlane | 0.02% | 5.49x |
| Lorna Jane | 0.01% | 4.77x |
| Express Outlets | 0.04% | 4.59x |
| Joe's Jeans | 0.01% | 3.68x |
| Calvin Klein | 0.01% | 3.25x |
| Club Monaco | 0.04% | 3.23x |
| Saint Laurent Paris | 0.02% | 3.11x |
| Carhartt | 0.01% | 2.96x |
| Eddie Bauer | 0.05% | 2.34x |
| Bonobos | 0.12% | 2.27x |
Composition Percentage:
The overlap percentage between the Shipping & Logistics audience and the Location attribute.
Index: A comparison of the Shipping & Logistics audience to the internet population.
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WEBSITES
The Shipping & Logistics audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Shipping & Logistics audience is freightwaves.com.
| Website | Composition | Index |
| freightwaves.com | 15.09% | 109.08x |
| freightquote.com | 9.65% | 105.87x |
| ihsmarkit.com | 6.89% | 88.01x |
| truckinginfo.com | 9.78% | 82.03x |
| trn.trains.com | 6.38% | 69.12x |
| pehub.com | 8.32% | 55.40x |
| marketscreener.com | 8.90% | 54.21x |
| janes.com | 4.55% | 54.13x |
| flightglobal.com | 4.01% | 51.23x |
| greentechmedia.com | 4.48% | 49.15x |
Composition Percentage:
The overlap percentage between the Shipping & Logistics audience and the Web attribute.
Index: A comparison of the Shipping & Logistics audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Shipping & Logistics audience is Paper & Packaging.
| Content Affinity | Composition | Index |
| Paper & Packaging | 7.52% | 140.87x |
| Golf & Boats | 0.15% | 111.98x |
| Chemicals | 4.66% | 87.92x |
| Community Planning & Transportation | 5.91% | 73.14x |
| Cosmetics Business | 2.60% | 64.29x |
| Retail Industry News | 7.16% | 62.71x |
| General Interest | 1.19% | 62.47x |
| Oil & Energy | 13.12% | 61.85x |
| Barcode Site & App Users | 0.41% | 61.46x |
| Mining & Natural Resources | 1.58% | 48.66x |
Composition Percentage:
The overlap percentage between the Shipping & Logistics audience and the Content Affinity attribute.
Index: A comparison of the Shipping & Logistics audience to the internet population.
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DEMOGRAPHICS
The Shipping & Logistics audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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