Explore the Shipping & Logistics Audience
Below you'll find more information about the Shipping & Logistics audience, broken down in different categories based on their digital and physical behaviors. These are 16.5 thousand unique devices whose actions qualify for the Shipping & Logistics audience.
INTERESTS
The Shipping & Logistics audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Shipping & Logistics audience is Aviation Enthusiasts.
| Interest | Composition | Index |
| Aviation Enthusiasts | 41.99% | 17.45x |
| Commercial Truck Researchers | 60.22% | 17.18x |
| Business Book Readers | 40.33% | 15.97x |
| Personal Stock Portfolio Managers | 40.88% | 15.61x |
| Executive Travelers | 40.88% | 15.31x |
| Pilots | 44.75% | 14.96x |
| Financial Business Intelligence Researchers | 38.67% | 14.36x |
| Sailing Enthusiasts | 49.72% | 14.35x |
| Market Intelligence Researchers | 38.67% | 14.06x |
| Finance Continuing Education Researchers | 41.44% | 13.78x |
Composition Percentage:
The overlap percentage between the Shipping & Logistics audience and the Interest attribute.
Index: A comparison of the Shipping & Logistics audience to the internet population.
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APPAREL RETAILERS
The Shipping & Logistics audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Shipping & Logistics audience is Levi Strauss.
| Location | Composition | Index |
| Levi Strauss | 0.03% | 3.73x |
| Lululemon | 0.04% | 3.20x |
| Carhartt | 0.24% | 2.22x |
| Ralph Lauren | 0.02% | 1.83x |
| H&M | 0.02% | 1.77x |
| Hollister | 0.02% | 1.52x |
| Talbots | 0.02% | 1.39x |
| Belk | 0.01% | 1.23x |
| Charlotte Russe | 0.02% | 1.16x |
| American Eagle Outfitters | 0.02% | 0.92x |
Composition Percentage:
The overlap percentage between the Shipping & Logistics audience and the Location attribute.
Index: A comparison of the Shipping & Logistics audience to the internet population.
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WEBSITES
The Shipping & Logistics audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Shipping & Logistics audience is businesswire.com.
| Website | Composition | Index |
| businesswire.com | 22.29% | 54.24x |
| cornell.edu | 14.45% | 46.98x |
| buzzfile.com | 13.42% | 40.41x |
| stripes.com | 12.72% | 40.25x |
| navytimes.com | 20.21% | 37.99x |
| owler.com | 16.58% | 36.10x |
| marketrealist.com | 14.61% | 35.68x |
| oilprice.com | 26.83% | 31.29x |
| cruisehive.com | 9.65% | 30.24x |
| marinecorpstimes.com | 11.12% | 29.83x |
Composition Percentage:
The overlap percentage between the Shipping & Logistics audience and the Web attribute.
Index: A comparison of the Shipping & Logistics audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Shipping & Logistics audience is Trucks.
| Content Affinity | Composition | Index |
| Trucks | 11.97% | 126.15x |
| Oil & Energy | 7.94% | 88.01x |
| Hobby Vehicles | 5.33% | 86.29x |
| Machines & Industrial Supplies | 5.21% | 70.73x |
| Business News & Information Readers | 11.85% | 67.08x |
| Engineering | 5.69% | 63.93x |
| Learning & Development Products | 4.50% | 43.25x |
| Space & National Security | 14.57% | 35.32x |
| Startup Investment | 6.75% | 34.44x |
| Assorted Topics (Power Trains, Drones, Web Design) | 3.20% | 34.17x |
Composition Percentage:
The overlap percentage between the Shipping & Logistics audience and the Content Affinity attribute.
Index: A comparison of the Shipping & Logistics audience to the internet population.
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DEMOGRAPHICS
The Shipping & Logistics audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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