SHIPPING & LOGISTICS

Audience Size: 71.9 Thousand Devices

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Explore the Shipping & Logistics Audience

Below you'll find more information about the Shipping & Logistics audience, broken down in different categories based on their digital and physical behaviors. These are 71.9 thousand unique devices whose actions qualify for the Shipping & Logistics audience.

INTERESTS

The Shipping & Logistics audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Shipping & Logistics audience is Commercial Truck Researchers.

Interest	Composition	Index
Commercial Truck Researchers	54.21%	21.11x
Market Intelligence Researchers	41.44%	19.33x
Logistics Professionals	50.21%	18.90x
Enterprise Field Services Researchers	49.92%	18.28x
Truck Drivers	48.14%	17.80x
Financial Business Intelligence Researchers	35.39%	17.17x
Business Book Readers	39.48%	17.04x
Executive Travelers	25.84%	16.86x
Pilots	38.22%	16.56x
Yachting Enthusiasts	40.24%	16.10x

Composition Percentage: The overlap percentage between the Shipping & Logistics audience and the Interest attribute.

Index: A comparison of the Shipping & Logistics audience to the internet population.

APPAREL RETAILERS

The Shipping & Logistics audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Shipping & Logistics audience is Levi Strauss.

Location	Composition	Index
Levi Strauss	0.03%	3.73x
Gymboree	0.07%	3.22x
Free People	0.03%	2.82x
Aeropostale	0.07%	2.71x
American Apparel	0.03%	2.58x
Jos A. Bank Clothiers	0.04%	2.31x
The North Face	0.03%	2.23x
Brooks Brothers	0.03%	2.10x
Urban Outfitters	0.03%	1.83x
Armani	0.01%	1.63x

Composition Percentage: The overlap percentage between the Shipping & Logistics audience and the Location attribute.

Index: A comparison of the Shipping & Logistics audience to the internet population.

WEBSITES

The Shipping & Logistics audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Shipping & Logistics audience is ttnews.com.

Website	Composition	Index
ttnews.com	14.19%	177.38x
truckinginfo.com	10.60%	98.73x
pehub.com	7.50%	71.71x
janes.com	5.03%	69.95x
marketscreener.com	8.38%	69.39x
usni.org	7.20%	65.05x
quicktransportsolutions.com	14.43%	52.76x
business-standard.com	5.00%	52.09x
enr.com	5.68%	51.53x
constructionequipmentguide.com	3.95%	48.57x

Composition Percentage: The overlap percentage between the Shipping & Logistics audience and the Web attribute.

Index: A comparison of the Shipping & Logistics audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Shipping & Logistics audience is Paper & Packaging.

Content Affinity	Composition	Index
Paper & Packaging	6.11%	173.31x
Chemicals	4.09%	100.67x
Community Planning & Transportation	5.57%	77.74x
General Interest	0.99%	68.20x
Oil & Energy	12.09%	66.74x
Cosmetics Business	1.99%	65.90x
Retail Industry News	5.43%	62.61x
Mining & Natural Resources	1.66%	53.80x
Trucks	14.52%	53.36x
Health & Safety Compliance	3.33%	50.50x

Composition Percentage: The overlap percentage between the Shipping & Logistics audience and the Content Affinity attribute.

Index: A comparison of the Shipping & Logistics audience to the internet population.

DEMOGRAPHICS

The Shipping & Logistics audience resonates most for the following age bracket and gender.

Age

35-44

Gender

Male