Dstillery Audiences

SHOPPING CATALOGS

Audience Size: 26.1 Thousand Devices

Explore the Shopping Catalogs Audience

Below you'll find more information about the Shopping Catalogs audience, broken down in different categories based on their digital and physical behaviors. These are 26.1 thousand unique devices whose actions qualify for the Shopping Catalogs audience.

Dstillery Crafted Audiences

INTERESTS

The Shopping Catalogs audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Shopping Catalogs audience is Puzzle Enthusiasts.

Interest Composition Index
Puzzle Enthusiasts 63.38% 21.53x
Budget Grocery Shoppers 38.50% 17.77x
Apartment Furniture Shoppers 34.74% 17.64x
Home Rug Shoppers 42.25% 16.99x
Home Goods Supercenter Shoppers 42.25% 16.99x
Discount Big Box Shoppers 34.27% 16.60x
Country Home Decorators 37.32% 16.09x
Online Home Decor Shoppers 28.64% 15.98x
Home-Made Face Mask Researchers 22.07% 15.94x
Retired Assisted Living Shoppers 33.80% 15.72x
Composition Percentage: The overlap percentage between the Shopping Catalogs audience and the Interest attribute.
Index: A comparison of the Shopping Catalogs audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Shopping Catalogs audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Shopping Catalogs audience is LOFT.

Location Composition Index
LOFT 0.02% 3.37x
Intermix 0.01% 3.17x
Bonobos 0.02% 2.90x
Victoria's Secret 0.05% 2.89x
Banana Republic 0.02% 1.95x
The Childrens Place 0.02% 1.81x
Club Monaco 0.01% 1.74x
Journeys 0.02% 1.70x
Free People 0.01% 1.46x
Old Navy 0.02% 1.38x
Composition Percentage: The overlap percentage between the Shopping Catalogs audience and the Location attribute.
Index: A comparison of the Shopping Catalogs audience to the internet population.
Dstillery Web Insights

WEBSITES

The Shopping Catalogs audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Shopping Catalogs audience is hayneedle.com.

Website Composition Index
hayneedle.com 9.70% 33.18x
shop411.com 9.06% 33.14x
brecks.com 6.50% 31.36x
barnesandnoble.com 16.54% 29.72x
worthpoint.com 5.84% 26.37x
rainbowresource.com 6.00% 26.15x
reservations.com 4.95% 25.14x
intelius.com 7.71% 24.94x
smarter.com 4.99% 24.75x
lifeisgood.com 7.43% 24.53x
Composition Percentage: The overlap percentage between the Shopping Catalogs audience and the Web attribute.
Index: A comparison of the Shopping Catalogs audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Shopping Catalogs audience is Women Shoppers.

Content Affinity Composition Index
Women Shoppers 6.56% 52.81x
Shoes & Accessories 2.22% 41.71x
Party Suppliers 1.61% 35.88x
Vitamin Shoppers 0.91% 34.40x
Homemade Jewelry & Crafts 0.91% 31.54x
Furniture Shopping 9.78% 27.78x
Mail Order Food 1.41% 27.23x
Promo Codes 2.02% 26.54x
Furniture & Home Improvement 2.47% 20.84x
Book Publishers 0.96% 20.29x
Composition Percentage: The overlap percentage between the Shopping Catalogs audience and the Content Affinity attribute.
Index: A comparison of the Shopping Catalogs audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Shopping Catalogs audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female