Dstillery Audiences

SHOPPING CATALOGS

Audience Size: 170.6 Thousand Devices

Explore the Shopping Catalogs Audience

Below you'll find more information about the Shopping Catalogs audience, broken down in different categories based on their digital and physical behaviors. These are 170.6 thousand unique devices whose actions qualify for the Shopping Catalogs audience.

Dstillery Crafted Audiences

INTERESTS

The Shopping Catalogs audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Shopping Catalogs audience is Budget Grocery Shoppers.

Interest Composition Index
Budget Grocery Shoppers 53.34% 20.87x
Shoe Shoppers 58.32% 20.35x
Apartment Furniture Shoppers 55.06% 19.36x
Retirees 51.33% 19.23x
Retired Assisted Living Shoppers 49.37% 19.03x
Home Decor Shoppers 56.28% 19.03x
Home Coffee Makers 46.97% 18.89x
Country Home Decorators 48.23% 18.59x
Online Home Decor Shoppers 49.35% 18.34x
Retired Health Insurance Researchers 47.34% 18.20x
Composition Percentage: The overlap percentage between the Shopping Catalogs audience and the Interest attribute.
Index: A comparison of the Shopping Catalogs audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Shopping Catalogs audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Shopping Catalogs audience is Intermix.

Location Composition Index
Intermix 0.02% 5.24x
Brooks Brothers 0.04% 2.05x
Ann Taylor 0.02% 1.79x
Patagonia 0.01% 1.70x
Hugo Boss 0.04% 1.68x
American Apparel 0.03% 1.54x
Club Monaco 0.01% 1.46x
Ralph Lauren 0.02% 1.41x
Dressbarn 0.03% 1.32x
Buckle 0.05% 1.30x
Composition Percentage: The overlap percentage between the Shopping Catalogs audience and the Location attribute.
Index: A comparison of the Shopping Catalogs audience to the internet population.
Dstillery Web Insights

WEBSITES

The Shopping Catalogs audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Shopping Catalogs audience is territoryahead.com.

Website Composition Index
territoryahead.com 18.68% 469.43x
collectionsetc.com 18.95% 407.96x
travelsmith.com 28.81% 368.83x
bitsandpieces.com 19.57% 214.38x
discountdecorativeflags.com 7.81% 173.27x
metrostyle.com 7.86% 151.46x
clothingarts.com 10.42% 142.24x
shopnational.com 5.16% 109.91x
clarksusa.com 3.04% 105.30x
orvis.com 4.67% 99.30x
Composition Percentage: The overlap percentage between the Shopping Catalogs audience and the Web attribute.
Index: A comparison of the Shopping Catalogs audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Shopping Catalogs audience is Home Decoration - Crafts & Kids.

Content Affinity Composition Index
Home Decoration - Crafts & Kids 6.36% 65.51x
Discount Shopping 8.39% 63.61x
Holiday Gifts 2.81% 61.33x
As Seen On TV Products 0.14% 42.31x
Custom Gifts 8.87% 39.60x
Home Office Products 0.58% 38.83x
Concert Posters 1.30% 38.49x
England Tourism 0.11% 36.99x
Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) 3.65% 36.32x
Mail Order Food 4.92% 35.24x
Composition Percentage: The overlap percentage between the Shopping Catalogs audience and the Content Affinity attribute.
Index: A comparison of the Shopping Catalogs audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Shopping Catalogs audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female