Dstillery Audiences

SHOPPING CATALOGS

Audience Size: 449.6 Thousand Devices

Explore the Shopping Catalogs Audience

Below you'll find more information about the Shopping Catalogs audience, broken down in different categories based on their digital and physical behaviors. These are 449.6 thousand unique devices whose actions qualify for the Shopping Catalogs audience.

Dstillery Crafted Audiences

INTERESTS

The Shopping Catalogs audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Shopping Catalogs audience is Home Decor Shoppers.

Interest Composition Index
Home Decor Shoppers 38.78% 19.97x
Shoe Shoppers 47.23% 18.82x
Budget Grocery Shoppers 36.79% 18.23x
Apartment Furniture Shoppers 35.30% 18.19x
Retirees 36.20% 18.16x
Flower & Gift Basket Shoppers 36.86% 18.00x
Online Home Decor Shoppers 31.18% 17.74x
Ski House Second Home Owners 34.40% 17.65x
Christmas Decorations Shoppers 46.77% 17.28x
Discount Big Box Shoppers 30.47% 17.25x
Composition Percentage: The overlap percentage between the Shopping Catalogs audience and the Interest attribute.
Index: A comparison of the Shopping Catalogs audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Shopping Catalogs audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Shopping Catalogs audience is Lane Bryant.

Location Composition Index
Lane Bryant 0.04% 1.49x
Chicos 0.05% 1.47x
Coach 0.05% 1.43x
Aeropostale 0.03% 1.38x
LOFT 0.04% 1.27x
Carhartt 0.19% 1.27x
Urban Outfitters 0.04% 1.22x
Abercrombie & Fitch 0.01% 1.14x
Tommy Bahama 0.02% 1.09x
Forever 21 0.03% 1.08x
Composition Percentage: The overlap percentage between the Shopping Catalogs audience and the Location attribute.
Index: A comparison of the Shopping Catalogs audience to the internet population.
Dstillery Web Insights

WEBSITES

The Shopping Catalogs audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Shopping Catalogs audience is mileskimball.com.

Website Composition Index
mileskimball.com 6.18% 411.38x
wdrake.com 11.51% 346.88x
territoryahead.com 12.85% 310.39x
theparagon.com 6.32% 283.01x
pendleton-usa.com 4.73% 271.70x
bitsandpieces.com 8.98% 268.09x
travelsmith.com 22.47% 260.55x
catalogs.com 7.88% 251.71x
carbon2cobalt.com 6.00% 248.51x
patrickjames.com 3.29% 223.17x
Composition Percentage: The overlap percentage between the Shopping Catalogs audience and the Web attribute.
Index: A comparison of the Shopping Catalogs audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Shopping Catalogs audience is Home Decoration - Crafts & Kids.

Content Affinity Composition Index
Home Decoration - Crafts & Kids 7.36% 46.75x
Holiday Gifts 3.57% 45.20x
Assorted Topics #11274 (Software Integration, Scrabble, Word Games, Pbs) 0.47% 33.80x
Custom Gifts 9.42% 33.41x
Mail Order Food 5.52% 31.15x
Concert Posters 2.25% 28.99x
Discount Shopping 14.60% 27.65x
Home Office Products 0.99% 24.88x
Men's Fashion Shopping 0.36% 23.27x
Beach & Intimate Wear 2.94% 23.10x
Composition Percentage: The overlap percentage between the Shopping Catalogs audience and the Content Affinity attribute.
Index: A comparison of the Shopping Catalogs audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Shopping Catalogs audience resonates most for the following age and income brackets.
Age
65+
Income
$150,000-$249,999