Dstillery Audiences

SHOPPING CATALOGS

Audience Size: 33.6 Thousand Devices

Explore the Shopping Catalogs Audience

Below you'll find more information about the Shopping Catalogs audience, broken down in different categories based on their digital and physical behaviors. These are 33.6 thousand unique devices whose actions qualify for the Shopping Catalogs audience.

Dstillery Crafted Audiences

INTERESTS

The Shopping Catalogs audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Shopping Catalogs audience is Puzzle Enthusiasts.

Interest Composition Index
Puzzle Enthusiasts 70.04% 22.13x
Budget Grocery Shoppers 39.70% 18.64x
Home Rug Shoppers 44.19% 18.33x
Home Goods Supercenter Shoppers 44.19% 18.33x
Apartment Furniture Shoppers 32.96% 17.65x
Quilting Enthusiasts 49.81% 16.68x
Home Decor Shoppers 38.95% 16.66x
Bargain Shopping Researchers 29.96% 16.59x
Discount Big Box Shoppers 34.08% 16.54x
Online Home Decor Shoppers 28.84% 16.46x
Composition Percentage: The overlap percentage between the Shopping Catalogs audience and the Interest attribute.
Index: A comparison of the Shopping Catalogs audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Shopping Catalogs audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Shopping Catalogs audience is LOFT.

Location Composition Index
LOFT 0.02% 3.37x
Intermix 0.01% 3.17x
Victoria's Secret 0.04% 1.97x
Banana Republic 0.02% 1.95x
Carhartt 0.20% 1.41x
Old Navy 0.02% 1.38x
Composition Percentage: The overlap percentage between the Shopping Catalogs audience and the Location attribute.
Index: A comparison of the Shopping Catalogs audience to the internet population.
Dstillery Web Insights

WEBSITES

The Shopping Catalogs audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Shopping Catalogs audience is barnesandnoble.com.

Website Composition Index
barnesandnoble.com 11.48% 41.55x
shop411.com 7.84% 33.48x
hayneedle.com 8.27% 31.99x
findsimilar.com 6.51% 31.18x
officedepot.com 5.91% 29.78x
cvs.com 11.23% 28.42x
healthtopquestions.com 6.04% 26.93x
buzznet.com 7.27% 26.45x
springhillnursery.com 6.79% 26.02x
michiganbulb.com 7.81% 25.85x
Composition Percentage: The overlap percentage between the Shopping Catalogs audience and the Web attribute.
Index: A comparison of the Shopping Catalogs audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Shopping Catalogs audience is Women Shoppers.

Content Affinity Composition Index
Women Shoppers 3.04% 48.44x
Promo Codes 1.82% 40.83x
Furniture Shopping 6.07% 37.25x
Antiques & Auctions 2.58% 20.50x
Unique & Personalized Fashion 0.76% 19.93x
Ancestry & Memorial Researchers 1.14% 18.55x
Low Budget Shoppers 0.84% 16.22x
Pet Supplies 0.61% 15.92x
Painting & Renovation 0.84% 15.86x
Cruise Vacations 2.73% 15.36x
Composition Percentage: The overlap percentage between the Shopping Catalogs audience and the Content Affinity attribute.
Index: A comparison of the Shopping Catalogs audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Shopping Catalogs audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female