Dstillery Audiences

SHOPPING CATALOGS

Audience Size: 16.9 Thousand Devices

Explore the Shopping Catalogs Audience

Below you'll find more information about the Shopping Catalogs audience, broken down in different categories based on their digital and physical behaviors. These are 16.9 thousand unique devices whose actions qualify for the Shopping Catalogs audience.

Dstillery Crafted Audiences

INTERESTS

The Shopping Catalogs audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Shopping Catalogs audience is Puzzle Enthusiasts.

Interest Composition Index
Puzzle Enthusiasts 66.49% 24.75x
Apartment Furniture Shoppers 32.43% 20.70x
Home Goods Supercenter Shoppers 41.08% 20.39x
Home Rug Shoppers 41.08% 20.39x
Home Custom Bedroom Decorators 24.86% 19.58x
Custom Home Lighting Shoppers 24.86% 19.57x
Retirees 31.35% 19.32x
Online Home Decor Shoppers 28.11% 18.83x
Home-Made Face Mask Researchers 21.08% 18.77x
Budget Grocery Shoppers 33.51% 18.59x
Composition Percentage: The overlap percentage between the Shopping Catalogs audience and the Interest attribute.
Index: A comparison of the Shopping Catalogs audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Shopping Catalogs audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Shopping Catalogs audience is LOFT.

Location Composition Index
LOFT 0.02% 3.37x
Intermix 0.01% 3.17x
Bonobos 0.02% 2.90x
Carhartt 0.12% 2.23x
Banana Republic 0.02% 1.95x
Club Monaco 0.01% 1.74x
Free People 0.01% 1.46x
Old Navy 0.02% 1.38x
Composition Percentage: The overlap percentage between the Shopping Catalogs audience and the Location attribute.
Index: A comparison of the Shopping Catalogs audience to the internet population.
Dstillery Web Insights

WEBSITES

The Shopping Catalogs audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Shopping Catalogs audience is barnesandnoble.com.

Website Composition Index
barnesandnoble.com 12.81% 37.70x
buzznet.com 8.93% 28.73x
tradingblvd.com 11.47% 28.24x
cvs.com 12.25% 26.11x
brecks.com 8.56% 24.35x
misspennystocks.com 9.56% 24.21x
misterstocks.com 9.13% 23.83x
lifeisgood.com 7.79% 23.41x
coolimba.com 7.62% 22.86x
editorchoice.com 10.46% 22.52x
Composition Percentage: The overlap percentage between the Shopping Catalogs audience and the Web attribute.
Index: A comparison of the Shopping Catalogs audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Shopping Catalogs audience is Women Shoppers.

Content Affinity Composition Index
Women Shoppers 4.00% 55.28x
Furniture Shopping 6.47% 34.48x
Antiques & Auctions 2.71% 23.50x
Sewing, Embroidery & Quilting 1.88% 22.57x
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 2.35% 22.35x
Medical Diagnostics 3.29% 21.92x
Furniture & Home Improvement 1.88% 19.40x
Appliances & Reviews 9.65% 17.33x
Spam Call Number Searchers 1.18% 16.12x
Assorted Topics (Allergies, Chinese Goods, Trade Shows, Apparel, Product Reviews) 1.41% 15.36x
Composition Percentage: The overlap percentage between the Shopping Catalogs audience and the Content Affinity attribute.
Index: A comparison of the Shopping Catalogs audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Shopping Catalogs audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female