Dstillery Audiences

SHOPPING CATALOGS

Audience Size: 194.3 Thousand Devices

Explore the Shopping Catalogs Audience

Below you'll find more information about the Shopping Catalogs audience, broken down in different categories based on their digital and physical behaviors. These are 194.3 thousand unique devices whose actions qualify for the Shopping Catalogs audience.

Dstillery Crafted Audiences

INTERESTS

The Shopping Catalogs audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Shopping Catalogs audience is Budget Grocery Shoppers.

Interest Composition Index
Budget Grocery Shoppers 54.64% 24.85x
Shoe Shoppers 60.57% 23.43x
Retirees 51.48% 23.27x
Home Decor Shoppers 56.37% 23.22x
Apartment Furniture Shoppers 54.72% 23.15x
Generic Prescription Drug Shoppers 52.20% 22.91x
Retired Assisted Living Shoppers 49.59% 22.55x
Home Rug Shoppers 50.44% 22.38x
Home Goods Supercenter Shoppers 50.44% 22.37x
Retired Health Insurance Researchers 47.18% 22.31x
Composition Percentage: The overlap percentage between the Shopping Catalogs audience and the Interest attribute.
Index: A comparison of the Shopping Catalogs audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Shopping Catalogs audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Shopping Catalogs audience is The North Face.

Location Composition Index
The North Face 0.02% 2.13x
Chicos 0.05% 1.90x
Forever 21 0.04% 1.56x
Talbots 0.03% 1.56x
Urban Outfitters 0.03% 1.40x
Dressbarn 0.02% 1.29x
White House Black Market 0.04% 1.27x
Gymboree 0.03% 1.11x
Carhartt 0.23% 1.09x
Lane Bryant 0.02% 1.08x
Composition Percentage: The overlap percentage between the Shopping Catalogs audience and the Location attribute.
Index: A comparison of the Shopping Catalogs audience to the internet population.
Dstillery Web Insights

WEBSITES

The Shopping Catalogs audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Shopping Catalogs audience is territoryahead.com.

Website Composition Index
territoryahead.com 19.55% 478.63x
collectionsetc.com 20.30% 453.78x
travelsmith.com 30.09% 371.86x
bitsandpieces.com 13.95% 265.05x
discountdecorativeflags.com 7.74% 178.87x
clothingarts.com 10.35% 171.05x
metrostyle.com 8.29% 151.91x
shopnational.com 5.37% 124.25x
clarksusa.com 3.86% 123.44x
orvis.com 5.58% 112.76x
Composition Percentage: The overlap percentage between the Shopping Catalogs audience and the Web attribute.
Index: A comparison of the Shopping Catalogs audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Shopping Catalogs audience is Home Decoration - Crafts & Kids.

Content Affinity Composition Index
Home Decoration - Crafts & Kids 7.02% 72.96x
Holiday Gifts 2.91% 71.58x
Discount Shopping 9.52% 67.76x
Mail Order Food 5.16% 53.12x
Concert Posters 1.50% 52.67x
Custom Gifts 9.26% 49.93x
As Seen On TV Products 0.16% 47.05x
Home Office Products 0.73% 46.80x
England Tourism 0.12% 41.27x
Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) 4.09% 40.16x
Composition Percentage: The overlap percentage between the Shopping Catalogs audience and the Content Affinity attribute.
Index: A comparison of the Shopping Catalogs audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Shopping Catalogs audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female