Dstillery Audiences

SHOPPING CATALOGS

Audience Size: 300.8 Thousand Devices

Explore the Shopping Catalogs Audience

Below you'll find more information about the Shopping Catalogs audience, broken down in different categories based on their digital and physical behaviors. These are 300.8 thousand unique devices whose actions qualify for the Shopping Catalogs audience.

Dstillery Crafted Audiences

INTERESTS

The Shopping Catalogs audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Shopping Catalogs audience is Budget Grocery Shoppers.

Interest Composition Index
Budget Grocery Shoppers 39.95% 29.05x
Shoe Shoppers 49.78% 27.43x
Home Decor Shoppers 44.89% 26.46x
Retirees 38.07% 26.18x
Sun Protection Shoppers 42.17% 25.41x
Flower & Gift Basket Shoppers 40.80% 24.74x
Apartment Furniture Shoppers 41.32% 24.62x
Home Coffee Makers 36.42% 24.40x
Department Store Shoppers 34.97% 24.27x
Retired Assisted Living Shoppers 35.71% 24.01x
Composition Percentage: The overlap percentage between the Shopping Catalogs audience and the Interest attribute.
Index: A comparison of the Shopping Catalogs audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Shopping Catalogs audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Shopping Catalogs audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.01% 2.76x
Everlane 0.01% 1.76x
Club Monaco 0.02% 1.56x
Hollister 0.04% 1.55x
Armani 0.06% 1.55x
Tommy Bahama 0.04% 1.52x
Patagonia 0.02% 1.49x
Abercrombie & Fitch 0.05% 1.46x
Express 0.11% 1.41x
Chicos 0.08% 1.41x
Composition Percentage: The overlap percentage between the Shopping Catalogs audience and the Location attribute.
Index: A comparison of the Shopping Catalogs audience to the internet population.
Dstillery Web Insights

WEBSITES

The Shopping Catalogs audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Shopping Catalogs audience is wdrake.com.

Website Composition Index
wdrake.com 7.93% 413.95x
territoryahead.com 16.66% 344.82x
bitsandpieces.com 9.74% 315.13x
carbon2cobalt.com 7.94% 281.93x
catalogs.com 8.06% 280.47x
peruvianconnection.com 8.61% 268.20x
travelsmith.com 28.39% 263.80x
collectionsetc.com 22.32% 260.68x
bulbhead.com 4.81% 247.59x
patrickjames.com 4.66% 245.73x
Composition Percentage: The overlap percentage between the Shopping Catalogs audience and the Web attribute.
Index: A comparison of the Shopping Catalogs audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Shopping Catalogs audience is Holiday Gifts.

Content Affinity Composition Index
Holiday Gifts 3.70% 56.45x
Home Decoration - Crafts & Kids 7.92% 54.32x
As Seen On TV Products 0.32% 46.53x
Discount Shopping 11.87% 40.96x
Custom Gifts 10.51% 38.68x
Mail Order Food 6.16% 38.09x
Concert Posters 1.85% 37.42x
England Tourism 0.18% 35.01x
Beach & Intimate Wear 2.52% 32.81x
Assorted Topics (Software Integration, Scrabble, Word Games, Pbs) 0.48% 32.25x
Composition Percentage: The overlap percentage between the Shopping Catalogs audience and the Content Affinity attribute.
Index: A comparison of the Shopping Catalogs audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Shopping Catalogs audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female