Dstillery Audiences

SHOPPING CATALOGS

Audience Size: 400.5 Thousand Devices

Explore the Shopping Catalogs Audience

Below you'll find more information about the Shopping Catalogs audience, broken down in different categories based on their digital and physical behaviors. These are 400.5 thousand unique devices whose actions qualify for the Shopping Catalogs audience.

Dstillery Crafted Audiences

INTERESTS

The Shopping Catalogs audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Shopping Catalogs audience is Home Decor Shoppers.

Interest Composition Index
Home Decor Shoppers 41.42% 22.32x
Shoe Shoppers 45.11% 22.04x
Retirees 35.58% 21.18x
Budget Grocery Shoppers 41.12% 20.92x
Apartment Furniture Shoppers 38.36% 20.74x
Christmas Decorations Shoppers 41.93% 20.27x
Online Home Decor Shoppers 36.11% 20.25x
Flower & Gift Basket Shoppers 38.90% 19.83x
Sun Protection Shoppers 39.32% 19.39x
Home Coffee Makers 33.55% 19.19x
Composition Percentage: The overlap percentage between the Shopping Catalogs audience and the Interest attribute.
Index: A comparison of the Shopping Catalogs audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Shopping Catalogs audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Shopping Catalogs audience is Charlotte Russe.

Location Composition Index
Charlotte Russe 0.04% 2.14x
Patagonia 0.03% 1.75x
LL Bean 0.01% 1.72x
Uniqlo 0.02% 1.68x
Lorna Jane 0.01% 1.61x
Ann Taylor 0.03% 1.56x
Zara 0.04% 1.56x
Hugo Boss 0.03% 1.47x
Brooks Brothers 0.05% 1.45x
Kate Spade 0.02% 1.45x
Composition Percentage: The overlap percentage between the Shopping Catalogs audience and the Location attribute.
Index: A comparison of the Shopping Catalogs audience to the internet population.
Dstillery Web Insights

WEBSITES

The Shopping Catalogs audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Shopping Catalogs audience is wdrake.com.

Website Composition Index
wdrake.com 8.28% 380.38x
territoryahead.com 13.51% 337.05x
theparagon.com 5.82% 293.27x
bitsandpieces.com 10.71% 269.22x
travelsmith.com 23.78% 261.14x
catalogs.com 7.70% 260.31x
peruvianconnection.com 8.27% 248.17x
carbon2cobalt.com 7.26% 244.67x
eyebobs.com 4.45% 239.66x
patrickjames.com 3.88% 237.79x
Composition Percentage: The overlap percentage between the Shopping Catalogs audience and the Web attribute.
Index: A comparison of the Shopping Catalogs audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Shopping Catalogs audience is Home Decoration - Crafts & Kids.

Content Affinity Composition Index
Home Decoration - Crafts & Kids 7.73% 52.71x
Holiday Gifts 3.41% 49.53x
As Seen On TV Products 0.33% 46.46x
Custom Gifts 10.25% 35.61x
Concert Posters 1.93% 34.83x
Discount Shopping 11.85% 34.34x
Assorted Topics (Software Integration, Scrabble, Word Games, Pbs) 0.45% 33.55x
Mail Order Food 6.55% 32.90x
Flags & Trump 0.23% 32.15x
Home Office Products 1.01% 29.04x
Composition Percentage: The overlap percentage between the Shopping Catalogs audience and the Content Affinity attribute.
Index: A comparison of the Shopping Catalogs audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Shopping Catalogs audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female