Dstillery Audiences

SOUTH CAROLINA NEWS

Audience Size: 2.1 Million Devices

Explore the South Carolina News Audience

Below you'll find more information about the South Carolina News audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the South Carolina News audience.

Dstillery Crafted Audiences

INTERESTS

The South Carolina News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the South Carolina News audience is South Carolina Gamecocks Fans.

Interest Composition Index
South Carolina Gamecocks Fans 49.66% 34.54x
Clemson Tigers Fans 31.53% 19.48x
South Atlantic Voters 26.56% 16.38x
Myrtle Beach Trip Planners 21.04% 12.84x
Atlanta United Fans 20.34% 12.70x
SEC Fans 15.80% 11.20x
Tampa and St Petersburg Trip Planners 14.81% 11.07x
Asheville Trip Planners 19.43% 11.07x
Liberal News Readers 12.84% 10.21x
Country Music Fans 13.37% 10.09x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Interest attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The South Carolina News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the South Carolina News audience is Belk.

Location Composition Index
Belk 0.02% 4.12x
Aeropostale 0.02% 1.81x
Jos A. Bank Clothiers 0.30% 1.42x
Tommy Bahama 0.02% 1.36x
Talbots 0.03% 1.30x
Dressbarn 0.04% 1.28x
Chicos 0.04% 1.26x
Free People 0.02% 1.18x
Old Navy 0.05% 1.15x
Brooks Brothers 0.03% 1.14x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Location attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Web Insights

WEBSITES

The South Carolina News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the South Carolina News audience is northcharlestoncoliseumpac.com.

Website Composition Index
northcharlestoncoliseumpac.com 1.47% 110.11x
midlandstech.edu 1.34% 107.49x
carolinaonerealestate.com 1.31% 101.59x
spartanburgregional.com 2.01% 98.90x
southcarolinaparks.com 1.30% 97.04x
ghs.org 2.41% 96.76x
independentmail.com 6.00% 95.60x
peacecenter.org 1.11% 95.10x
goupstate.com 5.04% 93.84x
wpde.com 4.18% 93.24x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Web attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the South Carolina News audience is South Carolina Travel.

Content Affinity Composition Index
South Carolina Travel 0.50% 23.29x
Savannah Georgia News 6.91% 17.03x
North Carolina 16.94% 16.84x
Southeast College Athletics 2.81% 15.90x
North Carolina News 17.22% 13.58x
South Carolina Beach Travel 2.79% 12.98x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.19% 12.52x
Assorted Topics (Viral Media, Paid Traffic) 5.79% 12.10x
North Carolina Education 8.39% 11.64x
Sports - Climbing, Non-traditional 5.29% 10.54x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Content Affinity attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The South Carolina News audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female