Dstillery Audiences

SOUTH CAROLINA NEWS

Audience Size: 2.2 Million Devices

Explore the South Carolina News Audience

Below you'll find more information about the South Carolina News audience, broken down in different categories based on their digital and physical behaviors. These are 2.2 million unique devices whose actions qualify for the South Carolina News audience.

Dstillery Crafted Audiences

INTERESTS

The South Carolina News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the South Carolina News audience is South Carolina Gamecocks Fans.

Interest Composition Index
South Carolina Gamecocks Fans 53.57% 27.09x
Atlanta United Fans 31.09% 14.41x
Clemson Tigers Fans 40.02% 14.36x
Myrtle Beach Trip Planners 33.09% 13.66x
Liberal News Readers 21.32% 13.00x
Tampa and St Petersburg Trip Planners 22.93% 12.75x
Country Music Fans 24.25% 12.24x
Law Enforcement Officers 24.05% 11.65x
SEC Fans 27.57% 11.60x
Financial Business Intelligence Researchers 19.39% 11.38x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Interest attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The South Carolina News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the South Carolina News audience is Belk.

Location Composition Index
Belk 0.02% 3.88x
Chicos 0.02% 1.63x
Jos A. Bank Clothiers 0.01% 1.36x
Buckle 0.02% 1.27x
Zumiez 0.01% 1.22x
Dressbarn 0.01% 1.19x
Journeys 0.02% 1.19x
Mens Wearhouse 0.01% 1.14x
The Childrens Place 0.02% 1.09x
White House Black Market 0.01% 1.05x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Location attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Web Insights

WEBSITES

The South Carolina News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the South Carolina News audience is myhorrynews.com.

Website Composition Index
myhorrynews.com 1.40% 70.01x
goupstate.com 6.29% 64.56x
coladaily.com 1.20% 61.58x
counton2.com 14.45% 61.43x
wach.com 3.94% 60.31x
scnow.com 4.76% 59.73x
abcnews4.com 14.67% 59.16x
wspa.com 20.38% 58.67x
independentmail.com 3.76% 58.53x
thetandd.com 5.64% 57.23x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Web attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the South Carolina News audience is South Carolina Travel.

Content Affinity Composition Index
South Carolina Travel 0.14% 33.28x
Southeast College Athletics 0.63% 18.08x
North Carolina 24.40% 17.91x
Savannah Georgia News 11.24% 16.86x
Assorted Topics (Viral Media, Paid Traffic) 0.01% 16.85x
North Carolina Education 11.93% 16.52x
South Carolina Beach Travel 0.38% 16.48x
Right Wing Blogs - Political Activism 0.09% 13.77x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 0.03% 13.67x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.09% 13.64x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Content Affinity attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The South Carolina News audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female