Dstillery Audiences

SOUTH CAROLINA NEWS

Audience Size: 2.1 Million Devices

Explore the South Carolina News Audience

Below you'll find more information about the South Carolina News audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the South Carolina News audience.

Dstillery Crafted Audiences

INTERESTS

The South Carolina News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the South Carolina News audience is South Carolina Gamecocks Fans.

Interest Composition Index
South Carolina Gamecocks Fans 53.71% 23.98x
Clemson Tigers Fans 35.74% 12.32x
Atlanta United Fans 28.43% 12.00x
Tampa and St Petersburg Trip Planners 21.77% 11.39x
Liberal News Readers 20.89% 11.28x
Myrtle Beach Trip Planners 31.67% 10.86x
SEC Fans 27.32% 10.60x
Country Music Fans 23.63% 10.56x
Law Enforcement Officers 23.74% 10.31x
Financial Business Intelligence Researchers 18.75% 10.01x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Interest attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The South Carolina News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the South Carolina News audience is Belk.

Location Composition Index
Belk 0.03% 3.36x
Jos A. Bank Clothiers 0.03% 1.52x
Chicos 0.04% 1.51x
Talbots 0.02% 1.45x
Dressbarn 0.03% 1.21x
Gap 0.02% 1.04x
Express 0.02% 1.00x
Old Navy 0.04% 0.99x
Lane Bryant 0.02% 0.97x
J. Crew 0.01% 0.96x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Location attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Web Insights

WEBSITES

The South Carolina News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the South Carolina News audience is coladaily.com.

Website Composition Index
coladaily.com 1.95% 63.57x
myhorrynews.com 1.29% 61.34x
counton2.com 14.67% 59.56x
wmbfnews.com 17.65% 57.34x
scnow.com 4.21% 57.30x
live5news.com 21.67% 56.39x
abcnews4.com 14.71% 55.30x
wspa.com 21.74% 54.96x
thetandd.com 4.81% 54.70x
wbtw.com 22.56% 54.03x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Web attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the South Carolina News audience is South Carolina Travel.

Content Affinity Composition Index
South Carolina Travel 0.17% 25.32x
Savannah Georgia News 9.23% 14.71x
North Carolina 23.71% 14.54x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.16% 14.01x
North Carolina Education 10.21% 13.59x
Southeast College Athletics 0.90% 11.78x
Natural & Healthy Living Researchers 0.17% 11.60x
North Carolina News 26.70% 11.22x
Assorted Topics (Freebies, Gardens, Jewelry) 1.94% 10.88x
Virginia Athletics 0.11% 10.72x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Content Affinity attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The South Carolina News audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male