Explore the South Carolina News Audience
Below you'll find more information about the South Carolina News audience, broken down in different categories based on their digital and physical behaviors. These are 1.8 million unique devices whose actions qualify for the South Carolina News audience.
INTERESTS
The South Carolina News audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the South Carolina News audience is Tampa and St Petersburg Trip Planners.
| Interest | Composition | Index |
| Tampa and St Petersburg Trip Planners | 18.25% | 14.06x |
| Liberal News Readers | 14.05% | 13.41x |
| Clemson Tigers Fans | 35.45% | 13.04x |
| South Carolina Gamecocks Fans | 26.87% | 12.75x |
| Atlanta United Fans | 21.91% | 12.12x |
| SEC Fans | 24.43% | 11.39x |
| Law Enforcement Officers | 20.22% | 11.36x |
| Myrtle Beach Trip Planners | 29.03% | 11.08x |
| Financial Business Intelligence Researchers | 13.22% | 11.04x |
| Penn State Nittany Lions Fans | 18.25% | 10.55x |
Composition Percentage:
The overlap percentage between the South Carolina News audience and the Interest attribute.
Index: A comparison of the South Carolina News audience to the internet population.
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APPAREL RETAILERS
The South Carolina News audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the South Carolina News audience is Belk.
| Location | Composition | Index |
| Belk | 0.02% | 3.58x |
| Chicos | 0.03% | 1.60x |
| White House Black Market | 0.02% | 1.43x |
| Dressbarn | 0.02% | 1.18x |
| Talbots | 0.01% | 1.16x |
| Mens Wearhouse | 0.03% | 1.15x |
| Journeys | 0.03% | 1.04x |
| Old Navy | 0.03% | 1.01x |
| The Childrens Place | 0.02% | 1.01x |
| LOFT | 0.01% | 0.95x |
Composition Percentage:
The overlap percentage between the South Carolina News audience and the Location attribute.
Index: A comparison of the South Carolina News audience to the internet population.
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WEBSITES
The South Carolina News audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the South Carolina News audience is counton2.com.
| Website | Composition | Index |
| counton2.com | 14.14% | 61.01x |
| coladaily.com | 1.97% | 59.05x |
| thetandd.com | 3.76% | 58.87x |
| wbtw.com | 19.55% | 58.08x |
| foxcarolina.com | 19.44% | 57.26x |
| wmbfnews.com | 14.67% | 56.69x |
| scnow.com | 3.65% | 56.60x |
| wspa.com | 23.68% | 56.04x |
| wistv.com | 20.81% | 56.01x |
| abcnews4.com | 14.85% | 54.91x |
Composition Percentage:
The overlap percentage between the South Carolina News audience and the Web attribute.
Index: A comparison of the South Carolina News audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the South Carolina News audience is Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania).
| Content Affinity | Composition | Index |
| Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 1.79% | 28.24x |
| South Carolina Travel | 0.15% | 24.53x |
| North Carolina | 22.24% | 15.67x |
| Savannah Georgia News | 7.78% | 15.21x |
| North Carolina Education | 8.98% | 14.50x |
| Ohio Universities | 2.82% | 12.87x |
| North Carolina News | 25.36% | 12.46x |
| Northern California Cluster | 7.75% | 12.15x |
| Florida Naples News Cluster | 5.57% | 11.65x |
| Assorted Topics (Viral Media, Paid Traffic) | 16.26% | 11.22x |
Composition Percentage:
The overlap percentage between the South Carolina News audience and the Content Affinity attribute.
Index: A comparison of the South Carolina News audience to the internet population.
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DEMOGRAPHICS
The South Carolina News audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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