Dstillery Audiences

SOUTH CAROLINA NEWS

Audience Size: 1.8 Million Devices

Explore the South Carolina News Audience

Below you'll find more information about the South Carolina News audience, broken down in different categories based on their digital and physical behaviors. These are 1.8 million unique devices whose actions qualify for the South Carolina News audience.

Dstillery Crafted Audiences

INTERESTS

The South Carolina News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the South Carolina News audience is Tampa and St Petersburg Trip Planners.

Interest Composition Index
Tampa and St Petersburg Trip Planners 18.25% 14.06x
Liberal News Readers 14.05% 13.41x
Clemson Tigers Fans 35.45% 13.04x
South Carolina Gamecocks Fans 26.87% 12.75x
Atlanta United Fans 21.91% 12.12x
SEC Fans 24.43% 11.39x
Law Enforcement Officers 20.22% 11.36x
Myrtle Beach Trip Planners 29.03% 11.08x
Financial Business Intelligence Researchers 13.22% 11.04x
Penn State Nittany Lions Fans 18.25% 10.55x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Interest attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The South Carolina News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the South Carolina News audience is Belk.

Location Composition Index
Belk 0.02% 3.58x
Chicos 0.03% 1.60x
White House Black Market 0.02% 1.43x
Dressbarn 0.02% 1.18x
Talbots 0.01% 1.16x
Mens Wearhouse 0.03% 1.15x
Journeys 0.03% 1.04x
Old Navy 0.03% 1.01x
The Childrens Place 0.02% 1.01x
LOFT 0.01% 0.95x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Location attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Web Insights

WEBSITES

The South Carolina News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the South Carolina News audience is counton2.com.

Website Composition Index
counton2.com 14.14% 61.01x
coladaily.com 1.97% 59.05x
thetandd.com 3.76% 58.87x
wbtw.com 19.55% 58.08x
foxcarolina.com 19.44% 57.26x
wmbfnews.com 14.67% 56.69x
scnow.com 3.65% 56.60x
wspa.com 23.68% 56.04x
wistv.com 20.81% 56.01x
abcnews4.com 14.85% 54.91x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Web attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the South Carolina News audience is Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania).

Content Affinity Composition Index
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 1.79% 28.24x
South Carolina Travel 0.15% 24.53x
North Carolina 22.24% 15.67x
Savannah Georgia News 7.78% 15.21x
North Carolina Education 8.98% 14.50x
Ohio Universities 2.82% 12.87x
North Carolina News 25.36% 12.46x
Northern California Cluster 7.75% 12.15x
Florida Naples News Cluster 5.57% 11.65x
Assorted Topics (Viral Media, Paid Traffic) 16.26% 11.22x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Content Affinity attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The South Carolina News audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male