Dstillery Audiences

SOUTH CAROLINA NEWS

Audience Size: 2 Million Devices

Explore the South Carolina News Audience

Below you'll find more information about the South Carolina News audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the South Carolina News audience.

Dstillery Crafted Audiences

INTERESTS

The South Carolina News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the South Carolina News audience is South Carolina Gamecocks Fans.

Interest Composition Index
South Carolina Gamecocks Fans 55.05% 25.42x
Clemson Tigers Fans 36.79% 13.31x
Atlanta United Fans 31.67% 13.17x
Liberal News Readers 22.31% 12.47x
Tampa and St Petersburg Trip Planners 23.49% 11.97x
Myrtle Beach Trip Planners 32.89% 11.91x
Country Music Fans 24.21% 11.30x
Financial Business Intelligence Researchers 19.86% 11.16x
Law Enforcement Officers 24.41% 11.04x
SEC Fans 27.52% 10.91x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Interest attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The South Carolina News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the South Carolina News audience is Chicos.

Location Composition Index
Chicos 0.01% 2.28x
The Childrens Place 0.01% 1.60x
Carhartt 0.05% 0.85x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Location attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Web Insights

WEBSITES

The South Carolina News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the South Carolina News audience is myhorrynews.com.

Website Composition Index
myhorrynews.com 1.11% 73.40x
independentmail.com 3.52% 63.11x
coladaily.com 1.78% 62.24x
goupstate.com 6.70% 62.10x
counton2.com 14.79% 62.04x
scnow.com 4.74% 59.99x
wach.com 4.13% 58.90x
wmbfnews.com 22.02% 58.40x
abcnews4.com 13.52% 58.36x
live5news.com 26.42% 58.03x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Web attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the South Carolina News audience is South Carolina Travel.

Content Affinity Composition Index
South Carolina Travel 0.15% 27.91x
North Carolina 22.37% 16.85x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.05% 16.64x
Savannah Georgia News 10.17% 15.98x
North Carolina Education 10.75% 15.34x
South Carolina Beach Travel 0.20% 14.85x
Natural & Healthy Living Researchers 0.19% 13.58x
North Carolina News 27.45% 12.90x
Right Wing Blogs - Political Activism 0.06% 12.70x
Southeast College Athletics 0.83% 11.83x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Content Affinity attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The South Carolina News audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male