Dstillery Audiences

SOUTH CAROLINA NEWS

Audience Size: 1.9 Million Devices

Explore the South Carolina News Audience

Below you'll find more information about the South Carolina News audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the South Carolina News audience.

Dstillery Crafted Audiences

INTERESTS

The South Carolina News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the South Carolina News audience is South Carolina Gamecocks Fans.

Interest Composition Index
South Carolina Gamecocks Fans 54.42% 30.47x
Clemson Tigers Fans 35.41% 18.46x
South Atlantic Voters 30.89% 14.44x
Myrtle Beach Trip Planners 22.85% 12.27x
Atlanta United Fans 22.50% 10.78x
Asheville Trip Planners 15.57% 10.22x
Tampa and St Petersburg Trip Planners 15.17% 10.07x
SEC Fans 17.64% 9.96x
Liberal News Readers 13.19% 9.56x
North Carolina Football Fans 19.56% 9.55x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Interest attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The South Carolina News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the South Carolina News audience is Belk.

Location Composition Index
Belk 0.06% 4.92x
Jos A. Bank Clothiers 0.22% 1.57x
Chicos 0.06% 1.49x
Tommy Bahama 0.03% 1.31x
Dressbarn 0.05% 1.24x
LL Bean 0.01% 1.23x
Express Outlets 0.00% 1.20x
Brooks Brothers 0.04% 1.17x
Carhartt 0.14% 1.09x
Talbots 0.05% 1.07x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Location attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Web Insights

WEBSITES

The South Carolina News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the South Carolina News audience is coastalcarolinafair.org.

Website Composition Index
coastalcarolinafair.org 1.10% 170.47x
northcharlestoncoliseumpac.com 1.55% 150.15x
hgtc.edu 1.23% 145.50x
carolinaonerealestate.com 1.43% 139.92x
southcarolinaparks.com 1.74% 134.86x
spartanburgregional.com 2.17% 134.42x
midlandstech.edu 1.88% 133.23x
wpde.com 4.54% 131.84x
goupstate.com 5.08% 129.43x
independentmail.com 6.72% 128.36x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Web attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the South Carolina News audience is South Carolina Travel.

Content Affinity Composition Index
South Carolina Travel 0.66% 25.80x
Savannah Georgia News 6.55% 19.39x
North Carolina 16.31% 18.78x
Southeast College Athletics 3.07% 17.96x
South Carolina Beach Travel 3.10% 15.27x
North Carolina News 16.19% 14.88x
Assorted Topics (Viral Media, Paid Traffic) 4.93% 14.29x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.21% 13.18x
Sports - Climbing, Non-traditional 5.24% 12.67x
North Carolina Education 8.13% 12.14x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Content Affinity attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The South Carolina News audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male