Dstillery Audiences

SOUTH CAROLINA NEWS

Audience Size: 4 Million Devices

Explore the South Carolina News Audience

Below you'll find more information about the South Carolina News audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the South Carolina News audience.

Dstillery Crafted Audiences

INTERESTS

The South Carolina News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the South Carolina News audience is South Carolina Gamecocks Fans.

Interest Composition Index
South Carolina Gamecocks Fans 47.06% 21.90x
Clemson Tigers Fans 34.56% 12.45x
Myrtle Beach Trip Planners 26.90% 10.68x
Atlanta United Fans 25.03% 10.68x
Liberal News Readers 17.47% 9.46x
Tampa and St Petersburg Trip Planners 18.59% 9.44x
Country Music Fans 19.08% 9.32x
SEC Fans 21.70% 8.92x
Conservative News Readers 17.06% 8.58x
Law Enforcement Officers 18.72% 8.48x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Interest attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The South Carolina News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the South Carolina News audience is Belk.

Location Composition Index
Belk 0.01% 4.05x
Chicos 0.02% 1.98x
White House Black Market 0.01% 1.74x
Journeys 0.02% 1.38x
Old Navy 0.02% 1.12x
The Childrens Place 0.01% 1.09x
Victoria's Secret 0.01% 0.94x
Maurices 0.01% 0.89x
Carhartt 0.14% 0.88x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Location attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Web Insights

WEBSITES

The South Carolina News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the South Carolina News audience is independentmail.com.

Website Composition Index
independentmail.com 3.99% 44.14x
sciway.net 2.24% 44.05x
myhorrynews.com 1.60% 42.94x
goupstate.com 6.24% 42.77x
theclemsoninsider.com 5.34% 40.47x
counton2.com 15.80% 39.96x
scnow.com 5.67% 38.78x
wspa.com 20.02% 38.03x
thetandd.com 6.20% 36.91x
abcnews4.com 17.56% 36.43x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Web attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the South Carolina News audience is South Carolina Travel.

Content Affinity Composition Index
South Carolina Travel 0.14% 20.49x
North Carolina 25.07% 13.50x
Assorted Topics (Viral Media, Paid Traffic) 0.03% 13.29x
Southeast College Athletics 0.78% 12.51x
Savannah Georgia News 12.65% 11.99x
North Carolina Education 12.50% 11.47x
South Carolina Beach Travel 0.91% 11.28x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.19% 9.90x
North Carolina News 28.72% 9.61x
Local & Travel England - North Midlands 0.05% 9.55x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Content Affinity attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The South Carolina News audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female