Dstillery Audiences

SOUTH CAROLINA NEWS

Audience Size: 1.3 Million Devices

Explore the South Carolina News Audience

Below you'll find more information about the South Carolina News audience, broken down in different categories based on their digital and physical behaviors. These are 1.3 million unique devices whose actions qualify for the South Carolina News audience.

Dstillery Crafted Audiences

INTERESTS

The South Carolina News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the South Carolina News audience is Myrtle Beach Trip Planners.

Interest Composition Index
Myrtle Beach Trip Planners 58.10% 29.01x
South Carolina Gamecocks Fans 28.77% 15.27x
Clemson Tigers Fans 44.80% 14.51x
Asheville Trip Planners 15.53% 11.06x
Retired Government Employees 4.70% 10.96x
Nashville Trip Planners 18.16% 10.83x
Jacksonville Jaguars Fans 19.51% 10.52x
Atlanta United Fans 23.96% 10.31x
TV Advertising Professionals 9.38% 9.67x
Palm Beach Trip Planners 15.14% 9.40x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Interest attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The South Carolina News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the South Carolina News audience is Belk.

Location Composition Index
Belk 0.01% 5.22x
Chicos 0.01% 1.94x
Maurices 0.01% 0.51x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Location attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Web Insights

WEBSITES

The South Carolina News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the South Carolina News audience is wistv.com.

Website Composition Index
wistv.com 8.51% 94.42x
coladaily.com 1.44% 91.64x
wspa.com 21.10% 87.46x
thetandd.com 3.79% 87.12x
abcnews4.com 18.17% 86.59x
counton2.com 16.34% 86.39x
independentmail.com 3.52% 85.62x
wbtw.com 15.55% 84.98x
foxcarolina.com 17.38% 84.70x
wach.com 7.67% 81.64x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Web attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the South Carolina News audience is Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania).

Content Affinity Composition Index
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.48% 31.47x
South Carolina Travel 0.08% 28.28x
North Carolina 16.48% 18.44x
North Carolina Education 6.16% 15.79x
North Carolina News 15.68% 15.41x
Savannah Georgia News 7.05% 14.65x
Southeast College Athletics 0.98% 11.23x
Assorted Topics (Viral Media, Paid Traffic) 8.30% 10.87x
Ohio Universities 0.78% 10.28x
Assorted Topics (Freebies, Gardens, Jewelry) 0.62% 10.00x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Content Affinity attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The South Carolina News audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male