Dstillery Audiences

SOUTH CAROLINA NEWS

Audience Size: 2.6 Million Devices

Explore the South Carolina News Audience

Below you'll find more information about the South Carolina News audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the South Carolina News audience.

Dstillery Crafted Audiences

INTERESTS

The South Carolina News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the South Carolina News audience is South Carolina Gamecocks Fans.

Interest Composition Index
South Carolina Gamecocks Fans 50.98% 24.16x
Atlanta United Fans 28.18% 12.15x
Clemson Tigers Fans 34.30% 12.11x
Liberal News Readers 20.02% 11.81x
Tampa and St Petersburg Trip Planners 20.99% 11.47x
Myrtle Beach Trip Planners 31.23% 11.32x
Country Music Fans 22.45% 10.99x
SEC Fans 26.21% 10.75x
Law Enforcement Officers 22.52% 10.45x
Financial Business Intelligence Researchers 18.02% 10.28x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Interest attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The South Carolina News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the South Carolina News audience is Belk.

Location Composition Index
Belk 0.02% 2.88x
Talbots 0.02% 1.42x
Chicos 0.03% 1.38x
White House Black Market 0.02% 1.14x
Dressbarn 0.02% 1.04x
Mens Wearhouse 0.03% 1.01x
Express 0.02% 1.00x
Jos A. Bank Clothiers 0.02% 0.98x
Michael Kors 0.01% 0.97x
Aeropostale 0.02% 0.90x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Location attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Web Insights

WEBSITES

The South Carolina News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the South Carolina News audience is coladaily.com.

Website Composition Index
coladaily.com 1.82% 54.36x
counton2.com 14.34% 52.05x
scnow.com 4.47% 50.41x
wmbfnews.com 20.09% 49.69x
live5news.com 23.92% 49.59x
independentmail.com 3.34% 49.05x
thetandd.com 5.02% 47.81x
abcnews4.com 15.16% 47.73x
wltx.com 24.90% 46.25x
wbtw.com 22.77% 46.10x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Web attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the South Carolina News audience is South Carolina Travel.

Content Affinity Composition Index
South Carolina Travel 0.18% 25.90x
North Carolina 23.61% 14.60x
Savannah Georgia News 9.48% 14.45x
North Carolina Education 10.35% 13.66x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.02% 12.85x
Natural & Healthy Living Researchers 0.18% 12.79x
Southeast College Athletics 0.91% 11.67x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.08% 11.52x
North Carolina News 27.06% 11.01x
South Carolina Beach Travel 0.08% 10.93x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Content Affinity attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The South Carolina News audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male