Dstillery Audiences

SOUTH CAROLINA NEWS

Audience Size: 2.4 Million Devices

Explore the South Carolina News Audience

Below you'll find more information about the South Carolina News audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the South Carolina News audience.

Dstillery Crafted Audiences

INTERESTS

The South Carolina News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the South Carolina News audience is South Carolina Gamecocks Fans.

Interest Composition Index
South Carolina Gamecocks Fans 48.48% 31.97x
Clemson Tigers Fans 30.70% 17.76x
South Atlantic Voters 26.77% 14.03x
Atlanta United Fans 20.59% 12.70x
Myrtle Beach Trip Planners 20.97% 12.59x
SEC Fans 15.89% 10.85x
Tampa and St Petersburg Trip Planners 14.88% 10.82x
Asheville Trip Planners 18.84% 10.01x
Country Music Fans 12.84% 9.92x
Liberal News Readers 13.42% 9.61x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Interest attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The South Carolina News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the South Carolina News audience is Belk.

Location Composition Index
Belk 0.05% 5.10x
Jos A. Bank Clothiers 0.36% 1.41x
Free People 0.03% 1.36x
Chicos 0.07% 1.26x
The Childrens Place 0.09% 1.17x
Charlotte Russe 0.04% 1.12x
Lululemon 0.05% 1.11x
American Eagle Outfitters 0.09% 1.08x
Tommy Bahama 0.03% 1.07x
White House Black Market 0.20% 1.05x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Location attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Web Insights

WEBSITES

The South Carolina News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the South Carolina News audience is northcharlestoncoliseumpac.com.

Website Composition Index
northcharlestoncoliseumpac.com 1.25% 101.60x
spartanburgregional.com 1.47% 100.35x
carolinaonerealestate.com 1.28% 90.21x
independentmail.com 5.85% 89.94x
ghs.org 1.90% 88.66x
counton2.com 9.80% 85.83x
goupstate.com 4.98% 85.15x
scnow.com 6.22% 83.44x
tidelandshealth.org 1.06% 83.21x
wpde.com 5.29% 82.95x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Web attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the South Carolina News audience is South Carolina Travel.

Content Affinity Composition Index
South Carolina Travel 0.42% 20.38x
North Carolina 18.92% 15.99x
Savannah Georgia News 8.02% 15.96x
Southeast College Athletics 2.49% 15.10x
North Carolina News 19.21% 12.77x
South Carolina Beach Travel 2.94% 11.61x
North Carolina Education 9.29% 11.56x
Assorted Topics (Viral Media, Paid Traffic) 6.77% 10.81x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.16% 10.67x
Virginia Athletics 0.49% 10.04x
Composition Percentage: The overlap percentage between the South Carolina News audience and the Content Affinity attribute.
Index: A comparison of the South Carolina News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The South Carolina News audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female