Dstillery Audiences

SOUTH CAROLINA TRAVEL

Audience Size: 10.9 Thousand Devices

Explore the South Carolina Travel Audience

Below you'll find more information about the South Carolina Travel audience, broken down in different categories based on their digital and physical behaviors. These are 10.9 thousand unique devices whose actions qualify for the South Carolina Travel audience.

Dstillery Crafted Audiences

INTERESTS

The South Carolina Travel audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the South Carolina Travel audience is Myrtle Beach Trip Planners.

Interest Composition Index
Myrtle Beach Trip Planners 66.67% 27.19x
Atlanta Trip Planners 64.29% 25.98x
South Carolina Gamecocks Fans 54.76% 25.01x
Work Hard, Play Hard Travelers 53.97% 24.33x
Georgia Trip Planners 71.43% 23.62x
Vacation Planners 53.97% 23.45x
Home Lending Researchers 54.76% 23.32x
Nashville Activity Researchers 48.41% 23.28x
Luxury Boutique Hotel Researchers 57.14% 22.74x
Vacation Rental Accommodation Researchers 46.03% 21.73x
Composition Percentage: The overlap percentage between the South Carolina Travel audience and the Interest attribute.
Index: A comparison of the South Carolina Travel audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The South Carolina Travel audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the South Carolina Travel audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.20% 5.09x
Michael Kors 0.22% 4.45x
Gap 0.08% 1.96x
Coach 0.07% 1.75x
REI 0.04% 1.72x
Gymboree 0.08% 1.69x
Patagonia 0.03% 1.64x
Forever 21 0.07% 1.61x
Journeys 0.08% 1.43x
Abercrombie & Fitch 0.07% 1.40x
Composition Percentage: The overlap percentage between the South Carolina Travel audience and the Location attribute.
Index: A comparison of the South Carolina Travel audience to the internet population.
Dstillery Web Insights

WEBSITES

The South Carolina Travel audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the South Carolina Travel audience is vrbo.com.

Website Composition Index
vrbo.com 29.09% 56.42x
live5news.com 20.27% 42.60x
thestate.com 34.54% 35.57x
wistv.com 15.95% 31.89x
greenvilleonline.com 17.39% 28.96x
choicehotels.com 12.80% 28.24x
coastalliving.com 13.80% 28.01x
wltx.com 14.40% 27.95x
wspa.com 12.01% 26.41x
remax.com 12.74% 25.99x
Composition Percentage: The overlap percentage between the South Carolina Travel audience and the Web attribute.
Index: A comparison of the South Carolina Travel audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the South Carolina Travel audience is Assorted Topics (Toys, T-Shirts, Volvos).

Content Affinity Composition Index
Assorted Topics (Toys, T-Shirts, Volvos) 3.81% 194.35x
Nepal News 2.20% 74.74x
Savannah Georgia News 44.93% 64.66x
Beach Vacations 18.95% 62.32x
Saskatchewan Media & Retail Cluster 2.82% 52.09x
South Carolina Beach Travel 6.21% 49.44x
Pre-Built Home Researchers 4.58% 28.15x
Southeast College Athletics 2.45% 27.85x
Home Remodeling 3.10% 25.28x
Caribbean Vacation 7.03% 24.72x
Composition Percentage: The overlap percentage between the South Carolina Travel audience and the Content Affinity attribute.
Index: A comparison of the South Carolina Travel audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The South Carolina Travel audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female