Dstillery Audiences

SOUTH CAROLINA TRAVEL

Audience Size: 12.1 Thousand Devices

Explore the South Carolina Travel Audience

Below you'll find more information about the South Carolina Travel audience, broken down in different categories based on their digital and physical behaviors. These are 12.1 thousand unique devices whose actions qualify for the South Carolina Travel audience.

Dstillery Crafted Audiences

INTERESTS

The South Carolina Travel audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the South Carolina Travel audience is Atlanta Trip Planners.

Interest Composition Index
Atlanta Trip Planners 74.19% 25.45x
Myrtle Beach Trip Planners 62.53% 23.75x
Work Hard, Play Hard Travelers 65.25% 21.98x
South Carolina Gamecocks Fans 52.99% 21.71x
Georgia Trip Planners 74.34% 21.48x
Nashville Activity Researchers 52.76% 21.27x
Vacation Rental Accommodation Researchers 58.52% 21.11x
Home Lending Researchers 59.50% 20.29x
Georgia Activities Researchers 51.02% 19.75x
Orlando Activities Researchers 46.93% 19.55x
Composition Percentage: The overlap percentage between the South Carolina Travel audience and the Interest attribute.
Index: A comparison of the South Carolina Travel audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The South Carolina Travel audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the South Carolina Travel audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.20% 5.09x
Michael Kors 0.22% 4.45x
Buckle 0.15% 3.11x
Gap 0.15% 2.11x
Chicos 0.06% 1.81x
J. Crew 0.08% 1.75x
Coach 0.07% 1.75x
Hollister 0.08% 1.73x
REI 0.04% 1.72x
Gymboree 0.08% 1.69x
Composition Percentage: The overlap percentage between the South Carolina Travel audience and the Location attribute.
Index: A comparison of the South Carolina Travel audience to the internet population.
Dstillery Web Insights

WEBSITES

The South Carolina Travel audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the South Carolina Travel audience is vrbo.com.

Website Composition Index
vrbo.com 33.26% 58.67x
live5news.com 18.03% 42.28x
thestate.com 32.27% 34.85x
choicehotels.com 15.07% 29.04x
coastalliving.com 13.05% 28.32x
greenvilleonline.com 16.35% 28.21x
remax.com 14.19% 26.87x
kraftrecipes.com 13.90% 26.22x
fox5atlanta.com 12.84% 25.87x
wrdw.com 10.53% 25.16x
Composition Percentage: The overlap percentage between the South Carolina Travel audience and the Web attribute.
Index: A comparison of the South Carolina Travel audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the South Carolina Travel audience is Assorted Topics (Toys, T-Shirts, Volvos).

Content Affinity Composition Index
Assorted Topics (Toys, T-Shirts, Volvos) 3.81% 194.35x
Nepal News 2.20% 74.74x
Savannah Georgia News 40.35% 61.23x
South Carolina Beach Travel 8.40% 54.63x
Beach Vacations 19.98% 53.99x
Saskatchewan Media & Retail Cluster 2.82% 52.09x
Meeting Planning & Hotels 2.04% 41.44x
Southeast College Athletics 3.26% 30.80x
Pre-Built Home Researchers 5.60% 27.45x
Caribbean Vacation 7.49% 27.43x
Composition Percentage: The overlap percentage between the South Carolina Travel audience and the Content Affinity attribute.
Index: A comparison of the South Carolina Travel audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The South Carolina Travel audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female