Dstillery Audiences

SOUTH CAROLINA TRAVEL

Audience Size: 65.8 Thousand Devices

Explore the South Carolina Travel Audience

Below you'll find more information about the South Carolina Travel audience, broken down in different categories based on their digital and physical behaviors. These are 65.8 thousand unique devices whose actions qualify for the South Carolina Travel audience.

Dstillery Crafted Audiences

INTERESTS

The South Carolina Travel audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the South Carolina Travel audience is Georgia Trip Planners.

Interest Composition Index
Georgia Trip Planners 73.03% 26.11x
Myrtle Beach Trip Planners 47.41% 22.62x
Vacation Rental Accommodation Researchers 45.14% 21.60x
Florida Atlantic Coast Trip Planners 50.40% 19.14x
Nashville Trip Planners 47.07% 18.70x
Affordable Hotel Bookers 44.96% 18.15x
Clemson Tigers Fans 37.74% 18.11x
Florida Gulf Coast Travel Researchers 47.29% 18.01x
Luxury Travel Researchers 30.59% 17.62x
South Carolina Gamecocks Fans 28.96% 17.16x
Composition Percentage: The overlap percentage between the South Carolina Travel audience and the Interest attribute.
Index: A comparison of the South Carolina Travel audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The South Carolina Travel audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the South Carolina Travel audience is Carhartt.

Location Composition Index
Carhartt 0.14% 0.81x
Composition Percentage: The overlap percentage between the South Carolina Travel audience and the Location attribute.
Index: A comparison of the South Carolina Travel audience to the internet population.
Dstillery Web Insights

WEBSITES

The South Carolina Travel audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the South Carolina Travel audience is islandpacket.com.

Website Composition Index
islandpacket.com 19.93% 140.58x
omnihotels.com 16.47% 116.62x
wtoc.com 9.98% 115.81x
savannahnow.com 9.70% 112.67x
exploregeorgia.org 16.73% 111.62x
sciway.net 11.82% 101.33x
visitnc.com 7.94% 98.84x
stonemountainpark.com 8.73% 85.81x
starwoodhotels.com 7.38% 85.66x
atlantamagazine.com 11.46% 83.50x
Composition Percentage: The overlap percentage between the South Carolina Travel audience and the Web attribute.
Index: A comparison of the South Carolina Travel audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the South Carolina Travel audience is Savannah Georgia News.

Content Affinity Composition Index
Savannah Georgia News 17.65% 52.45x
Caribbean Vacation 8.03% 39.92x
South Carolina Beach Travel 10.48% 39.76x
Meeting Planning & Hotels 2.58% 33.87x
Southeast College Athletics 4.07% 28.00x
Higher-End Fashion Brands 4.62% 25.42x
South Carolina News 25.80% 22.70x
North Carolina 18.47% 21.68x
Unique & Personalized Fashion 5.52% 20.83x
Cheerleading 2.62% 20.71x
Composition Percentage: The overlap percentage between the South Carolina Travel audience and the Content Affinity attribute.
Index: A comparison of the South Carolina Travel audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The South Carolina Travel audience resonates most for the following age and income brackets.
Age
18-24
Income
Under $25,000