Explore the South Dakota Cluster Audience
Below you'll find more information about the South Dakota Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 448 thousand unique devices whose actions qualify for the South Dakota Cluster audience.
INTERESTS
The South Dakota Cluster audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the South Dakota Cluster audience is Rapid City Trip Planners.
| Interest | Composition | Index |
| Rapid City Trip Planners | 55.23% | 25.98x |
| Iowa Hawkeyes Fans | 40.49% | 15.36x |
| North Midwest State Fair Visitors | 48.17% | 14.64x |
| NCAA Fans | 25.38% | 14.63x |
| Online Directory Searchers | 27.43% | 14.13x |
| Vacation Rental Accommodation Researchers | 14.95% | 12.72x |
| March Madness Enthusiasts | 28.38% | 12.52x |
| Tampa and St Petersburg Trip Planners | 19.21% | 12.43x |
| Audio Book Listeners | 18.42% | 11.43x |
| High School Sports Researchers | 26.87% | 11.13x |
Composition Percentage:
The overlap percentage between the South Dakota Cluster audience and the Interest attribute.
Index: A comparison of the South Dakota Cluster audience to the internet population.
Curious about what else the South Dakota Cluster audience is interested in?
Sign Up
APPAREL RETAILERS
The South Dakota Cluster audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the South Dakota Cluster audience is Eddie Bauer.
| Location | Composition | Index |
| Eddie Bauer | 0.04% | 3.17x |
| Maurices | 0.14% | 2.45x |
| Lululemon | 0.02% | 1.98x |
| Chicos | 0.05% | 1.51x |
| Carhartt | 0.43% | 1.43x |
| Zumiez | 0.04% | 1.41x |
| Mens Wearhouse | 0.05% | 1.35x |
| Dressbarn | 0.03% | 1.33x |
| White House Black Market | 0.04% | 1.29x |
| Buckle | 0.05% | 1.22x |
Composition Percentage:
The overlap percentage between the South Dakota Cluster audience and the Location attribute.
Index: A comparison of the South Dakota Cluster audience to the internet population.
Want to find more of the South Dakota Cluster audience in the real world?
Sign Up
WEBSITES
The South Dakota Cluster audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the South Dakota Cluster audience is yankton.net.
| Website | Composition | Index |
| yankton.net | 4.94% | 295.77x |
| nwestiowa.com | 6.72% | 282.28x |
| siouxlandnews.com | 13.95% | 277.35x |
| kicdam.com | 4.57% | 276.78x |
| goyotes.com | 3.38% | 265.96x |
| siouxlandproud.com | 19.67% | 258.74x |
| gojacks.com | 5.25% | 258.70x |
| newscenter1.tv | 18.66% | 257.03x |
| blackhillsfox.com | 11.07% | 253.17x |
| sd.gov | 9.16% | 243.34x |
Composition Percentage:
The overlap percentage between the South Dakota Cluster audience and the Web attribute.
Index: A comparison of the South Dakota Cluster audience to the internet population.
Want to see more of the websites the South Dakota Cluster audience visits?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the South Dakota Cluster audience is Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania).
| Content Affinity | Composition | Index |
| Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 3.67% | 89.49x |
| Farming & Agriculture | 0.74% | 36.31x |
| North Dakota Cluster | 16.59% | 31.15x |
| Illinois College Sports | 0.84% | 25.54x |
| Ohio Universities | 5.39% | 24.20x |
| Iowa Cluster | 36.64% | 23.97x |
| Nebraska Cluster | 20.29% | 22.16x |
| New Jersey Travel Location Cluster | 6.93% | 21.85x |
| College Sports | 0.42% | 20.38x |
| Custom T-Shirts | 0.17% | 20.21x |
Composition Percentage:
The overlap percentage between the South Dakota Cluster audience and the Content Affinity attribute.
Index: A comparison of the South Dakota Cluster audience to the internet population.
Want to see more of the Content Affinities the South Dakota Cluster audience visits?
Sign Up
DEMOGRAPHICS
The South Dakota Cluster audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male
Interested in seeing other characteristics of the South Dakota Cluster audience?
Sign Up