Dstillery Audiences

SOUTHEAST COLLEGE ATHLETICS

Audience Size: 260.8 Thousand Devices

Explore the Southeast College Athletics Audience

Below you'll find more information about the Southeast College Athletics audience, broken down in different categories based on their digital and physical behaviors. These are 260.8 thousand unique devices whose actions qualify for the Southeast College Athletics audience.

Dstillery Crafted Audiences

INTERESTS

The Southeast College Athletics audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Southeast College Athletics audience is Duke Blue Devils Fans.

Interest Composition Index
Duke Blue Devils Fans 66.90% 36.14x
NCAA Fans 55.32% 34.78x
North Carolina Football Fans 70.35% 33.65x
Clemson Tigers Fans 66.97% 31.87x
March Madness Enthusiasts 45.64% 31.02x
College Football Fans 53.75% 28.36x
UNC Tar Heels Fans 39.63% 22.22x
Olympics Fans 45.39% 20.38x
NCAA Football Fans 70.31% 19.42x
Big 12 Fans 35.00% 18.96x
Composition Percentage: The overlap percentage between the Southeast College Athletics audience and the Interest attribute.
Index: A comparison of the Southeast College Athletics audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Southeast College Athletics audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Southeast College Athletics audience is Old Navy.

Location Composition Index
Old Navy 0.10% 1.64x
Talbots 0.05% 1.35x
Chicos 0.05% 1.23x
Tommy Bahama 0.03% 1.20x
Dressbarn 0.04% 1.05x
Carhartt 0.20% 0.98x
Kate Spade 0.02% 0.97x
Lane Bryant 0.03% 0.93x
Brooks Brothers 0.03% 0.91x
Banana Republic 0.03% 0.83x
Composition Percentage: The overlap percentage between the Southeast College Athletics audience and the Location attribute.
Index: A comparison of the Southeast College Athletics audience to the internet population.
Dstillery Web Insights

WEBSITES

The Southeast College Athletics audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Southeast College Athletics audience is goheels.com.

Website Composition Index
goheels.com 15.07% 613.22x
goduke.com 29.12% 357.04x
umterps.com 7.57% 202.26x
hailstate.com 5.30% 186.52x
naia.org 5.66% 178.26x
hudl.com 3.70% 176.61x
verbalcommits.com 8.67% 166.02x
prepbaseballreport.com 3.72% 157.98x
tarheelblog.com 4.88% 152.68x
thesundevils.com 3.87% 148.76x
Composition Percentage: The overlap percentage between the Southeast College Athletics audience and the Web attribute.
Index: A comparison of the Southeast College Athletics audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Southeast College Athletics audience is Virginia Athletics.

Content Affinity Composition Index
Virginia Athletics 10.55% 235.63x
Illinois College Sports 4.82% 222.99x
Florida College Athletics 37.56% 109.71x
Lacrosse College Athletics 12.26% 95.70x
College Sports 12.61% 88.32x
New England & Ivy League Sports 20.25% 70.72x
Pac 12 Sports 11.11% 69.57x
US Soccer 6.12% 32.82x
North Carolina Education 19.95% 29.93x
South Carolina Travel 1.07% 27.70x
Composition Percentage: The overlap percentage between the Southeast College Athletics audience and the Content Affinity attribute.
Index: A comparison of the Southeast College Athletics audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Southeast College Athletics audience resonates most for the following age and income brackets.
Age
35-44
Income
$100,000-$149,999