Dstillery Audiences

SPACE & NATIONAL SECURITY

Audience Size: 639.2 Thousand Devices

Explore the Space & National Security Audience

Below you'll find more information about the Space & National Security audience, broken down in different categories based on their digital and physical behaviors. These are 639.2 thousand unique devices whose actions qualify for the Space & National Security audience.

Dstillery Crafted Audiences

INTERESTS

The Space & National Security audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Space & National Security audience is Retired Government Employees.

Interest Composition Index
Retired Government Employees 67.65% 30.55x
Federal Employee Benefits Researchers 64.28% 28.99x
Pilots 51.59% 23.02x
Military Servicemembers & Veterans 59.43% 21.85x
Marines 47.48% 21.57x
Financial Business Intelligence Researchers 42.27% 20.11x
Readers of Japanese Content 40.96% 18.86x
Market Intelligence Researchers 42.82% 18.80x
Federal Employees 47.65% 17.91x
Space Travel Enthusiasts 44.32% 17.51x
Composition Percentage: The overlap percentage between the Space & National Security audience and the Interest attribute.
Index: A comparison of the Space & National Security audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Space & National Security audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Space & National Security audience is Lululemon.

Location Composition Index
Lululemon 0.03% 1.82x
REI 0.01% 1.76x
Eddie Bauer 0.02% 1.63x
Hugo Boss 0.02% 1.58x
Chicos 0.04% 1.54x
Ann Taylor 0.01% 1.48x
Talbots 0.03% 1.48x
Jos A. Bank Clothiers 0.04% 1.45x
Michael Kors 0.03% 1.42x
Kate Spade 0.02% 1.40x
Composition Percentage: The overlap percentage between the Space & National Security audience and the Location attribute.
Index: A comparison of the Space & National Security audience to the internet population.
Dstillery Web Insights

WEBSITES

The Space & National Security audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Space & National Security audience is defenseindustrydaily.com.

Website Composition Index
defenseindustrydaily.com 2.57% 276.57x
nationaldefensemagazine.org 5.24% 251.54x
govexec.com 2.32% 249.87x
defenseworld.net 2.99% 239.75x
federalnewsradio.com 2.91% 229.68x
janes.com 15.41% 223.43x
satellitetoday.com 1.96% 217.15x
fifthdomain.com 4.36% 216.31x
parabolicarc.com 1.92% 213.94x
aviationtoday.com 2.74% 202.92x
Composition Percentage: The overlap percentage between the Space & National Security audience and the Web attribute.
Index: A comparison of the Space & National Security audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Space & National Security audience is Assorted Topics (Power Trains, Drones, Web Design).

Content Affinity Composition Index
Assorted Topics (Power Trains, Drones, Web Design) 4.35% 39.14x
Shipping & Logistics 1.32% 37.40x
Public Policy Media 9.42% 33.80x
Middle East News 13.57% 33.07x
Cars, Travel & Food 0.22% 31.82x
US Military Cluster 35.16% 28.85x
Australia & New Zealand Media 7.37% 25.76x
Flags & Trump 0.10% 25.54x
Private Aviation 10.02% 24.05x
Cuba & Mexico Media 1.06% 24.03x
Composition Percentage: The overlap percentage between the Space & National Security audience and the Content Affinity attribute.
Index: A comparison of the Space & National Security audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Space & National Security audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male