Dstillery Audiences

SPACE & NATIONAL SECURITY

Audience Size: 357.9 Thousand Devices

Explore the Space & National Security Audience

Below you'll find more information about the Space & National Security audience, broken down in different categories based on their digital and physical behaviors. These are 357.9 thousand unique devices whose actions qualify for the Space & National Security audience.

Dstillery Crafted Audiences

INTERESTS

The Space & National Security audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Space & National Security audience is Retired Government Employees.

Interest Composition Index
Retired Government Employees 60.40% 26.97x
Federal Employee Benefits Researchers 55.97% 24.71x
Pilots 48.19% 23.31x
Financial Business Intelligence Researchers 40.89% 22.60x
Readers of Japanese Content 41.64% 22.57x
Market Intelligence Researchers 42.23% 21.19x
Financial News Readers 35.85% 20.58x
Executive and C-Suite 33.38% 20.39x
Tech News Enthusiasts 39.52% 20.38x
Marines 40.30% 19.48x
Composition Percentage: The overlap percentage between the Space & National Security audience and the Interest attribute.
Index: A comparison of the Space & National Security audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Space & National Security audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Space & National Security audience is H&M.

Location Composition Index
H&M 0.03% 2.61x
Ralph Lauren 0.01% 2.54x
Hollister 0.03% 2.16x
J. Crew 0.02% 2.11x
Zumiez 0.03% 1.82x
Mens Wearhouse 0.03% 1.25x
Eddie Bauer 0.01% 1.18x
The Childrens Place 0.03% 1.18x
Michael Kors 0.01% 1.15x
Gymboree 0.02% 1.14x
Composition Percentage: The overlap percentage between the Space & National Security audience and the Location attribute.
Index: A comparison of the Space & National Security audience to the internet population.
Dstillery Web Insights

WEBSITES

The Space & National Security audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Space & National Security audience is afcea.org.

Website Composition Index
afcea.org 3.49% 239.57x
verticalmag.com 6.39% 235.98x
fedweek.com 12.91% 227.53x
defensenews.com 3.55% 221.25x
myfederalretirement.com 21.13% 220.47x
fedsmith.com 29.62% 191.26x
federaltimes.com 4.90% 155.47x
globalsecurity.org 13.26% 145.86x
usni.org 40.20% 142.58x
spaceflightinsider.com 3.73% 132.96x
Composition Percentage: The overlap percentage between the Space & National Security audience and the Web attribute.
Index: A comparison of the Space & National Security audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Space & National Security audience is Assorted Topics (Power Trains, Drones, Web Design).

Content Affinity Composition Index
Assorted Topics (Power Trains, Drones, Web Design) 2.37% 84.54x
Public Policy Media 4.19% 39.55x
US Military Cluster 17.89% 39.25x
Middle East News 8.38% 38.93x
Australia & New Zealand Media 5.00% 35.18x
Institutional Investing 0.12% 31.49x
Shipping & Logistics 0.39% 29.68x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 2.81% 28.25x
Cuba & Mexico Media 0.17% 27.34x
Mobile Industry Information 0.76% 26.86x
Composition Percentage: The overlap percentage between the Space & National Security audience and the Content Affinity attribute.
Index: A comparison of the Space & National Security audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Space & National Security audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male