Dstillery Audiences

SPACE & NATIONAL SECURITY

Audience Size: 748.8 Thousand Devices

Explore the Space & National Security Audience

Below you'll find more information about the Space & National Security audience, broken down in different categories based on their digital and physical behaviors. These are 748.8 thousand unique devices whose actions qualify for the Space & National Security audience.

Dstillery Crafted Audiences

INTERESTS

The Space & National Security audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Space & National Security audience is Retired Government Employees.

Interest Composition Index
Retired Government Employees 62.64% 29.12x
Federal Employee Benefits Researchers 60.42% 28.33x
Pilots 51.29% 22.22x
Marines 47.10% 21.94x
Military Servicemembers & Veterans 58.92% 21.39x
Financial Business Intelligence Researchers 41.27% 20.02x
Market Intelligence Researchers 40.94% 19.10x
Readers of Japanese Content 41.16% 18.94x
Space Travel Enthusiasts 43.18% 18.62x
Federal Employees 46.95% 17.56x
Composition Percentage: The overlap percentage between the Space & National Security audience and the Interest attribute.
Index: A comparison of the Space & National Security audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Space & National Security audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Space & National Security audience is Chicos.

Location Composition Index
Chicos 0.04% 1.35x
Jos A. Bank Clothiers 0.03% 1.34x
Talbots 0.03% 1.27x
Ralph Lauren 0.01% 1.25x
LOFT 0.05% 1.22x
Uniqlo 0.01% 1.19x
H&M 0.04% 1.19x
Ann Taylor 0.01% 1.18x
Madewell 0.02% 1.17x
White House Black Market 0.04% 1.16x
Composition Percentage: The overlap percentage between the Space & National Security audience and the Location attribute.
Index: A comparison of the Space & National Security audience to the internet population.
Dstillery Web Insights

WEBSITES

The Space & National Security audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Space & National Security audience is defense-update.com.

Website Composition Index
defense-update.com 2.25% 297.13x
defenseindustrydaily.com 3.27% 294.61x
govexec.com 3.12% 275.09x
defenseworld.net 3.49% 263.79x
nationaldefensemagazine.org 6.44% 263.51x
federalnewsradio.com 4.94% 251.15x
fifthdomain.com 4.80% 241.06x
ndia.org 2.01% 237.05x
satellitetoday.com 2.41% 233.14x
afcea.org 1.86% 231.21x
Composition Percentage: The overlap percentage between the Space & National Security audience and the Web attribute.
Index: A comparison of the Space & National Security audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Space & National Security audience is Assorted Topics (Power Trains, Drones, Web Design).

Content Affinity Composition Index
Assorted Topics (Power Trains, Drones, Web Design) 4.07% 38.20x
Middle East News 13.39% 33.45x
Shipping & Logistics 1.38% 32.56x
Public Policy Media 8.93% 29.53x
Survival Guides 0.38% 25.82x
Australia & New Zealand Media 7.94% 25.13x
Cuba & Mexico Media 1.41% 25.09x
US Military Cluster 35.22% 24.54x
Private Aviation 10.49% 24.46x
Cars, Travel & Food 0.41% 22.71x
Composition Percentage: The overlap percentage between the Space & National Security audience and the Content Affinity attribute.
Index: A comparison of the Space & National Security audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Space & National Security audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male