Dstillery Audiences

SPORTS - CLIMBING, NON-TRADITIONAL

Audience Size: 428.5 Thousand Devices

Explore the Sports - Climbing, Non-traditional Audience

Below you'll find more information about the Sports - Climbing, Non-traditional audience, broken down in different categories based on their digital and physical behaviors. These are 428.5 thousand unique devices whose actions qualify for the Sports - Climbing, Non-traditional audience.

Dstillery Crafted Audiences

INTERESTS

The Sports - Climbing, Non-traditional audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sports - Climbing, Non-traditional audience is Readers of Spanish Content.

Interest Composition Index
Readers of Spanish Content 47.05% 20.15x
Readers of Hispanic Content 38.59% 17.07x
Readers of Russian Content 36.39% 15.62x
Financial Business Intelligence Researchers 25.91% 14.02x
Boston Trip Planners 24.14% 13.73x
Liberal News Readers 24.91% 13.70x
Cholesterol Researchers 20.99% 13.66x
Executive and C-Suite 23.03% 13.64x
Ivy League College Researchers 23.27% 13.37x
Financial News Readers 23.40% 13.25x
Composition Percentage: The overlap percentage between the Sports - Climbing, Non-traditional audience and the Interest attribute.
Index: A comparison of the Sports - Climbing, Non-traditional audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sports - Climbing, Non-traditional audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sports - Climbing, Non-traditional audience is Brooks Brothers.

Location Composition Index
Brooks Brothers 0.01% 2.91x
Hollister 0.02% 2.34x
Michael Kors 0.02% 2.25x
Gymboree 0.02% 1.85x
Express 0.03% 1.74x
Jos A. Bank Clothiers 0.02% 1.72x
Talbots 0.02% 1.66x
Aeropostale 0.02% 1.60x
Coach 0.01% 1.54x
Eddie Bauer 0.01% 1.49x
Composition Percentage: The overlap percentage between the Sports - Climbing, Non-traditional audience and the Location attribute.
Index: A comparison of the Sports - Climbing, Non-traditional audience to the internet population.
Dstillery Web Insights

WEBSITES

The Sports - Climbing, Non-traditional audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Sports - Climbing, Non-traditional audience is expansion.com.

Website Composition Index
expansion.com 5.91% 272.75x
cadenaser.com 7.91% 265.58x
elperiodico.com 14.78% 238.74x
diariogol.com 3.54% 220.79x
antena3.com 2.97% 218.47x
vistazo.com 3.21% 213.98x
vozpopuli.com 4.55% 213.13x
hipertextual.com 4.20% 202.64x
nacion.com 3.02% 196.91x
elcorreo.com 2.66% 186.02x
Composition Percentage: The overlap percentage between the Sports - Climbing, Non-traditional audience and the Web attribute.
Index: A comparison of the Sports - Climbing, Non-traditional audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sports - Climbing, Non-traditional audience is Peru Media.

Content Affinity Composition Index
Peru Media 14.04% 96.03x
Central & South American News 7.97% 96.02x
Cuba & Mexico Media 0.50% 95.72x
Spanish Lifestyle & Health 3.51% 66.95x
Spain News - Madrid & Seville 26.28% 61.30x
Spanish Health & Wellness 5.38% 59.32x
Gossip & Entertainment 17.18% 55.08x
Latin American News 28.45% 40.00x
Mexico Cluster 26.18% 38.57x
Latin American Spanish Language News 16.89% 35.19x
Composition Percentage: The overlap percentage between the Sports - Climbing, Non-traditional audience and the Content Affinity attribute.
Index: A comparison of the Sports - Climbing, Non-traditional audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sports - Climbing, Non-traditional audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male