Dstillery Audiences

SPORTS - CLIMBING, NON-TRADITIONAL

Audience Size: 266.6 Thousand Devices

Explore the Sports - Climbing, Non-traditional Audience

Below you'll find more information about the Sports - Climbing, Non-traditional audience, broken down in different categories based on their digital and physical behaviors. These are 266.6 thousand unique devices whose actions qualify for the Sports - Climbing, Non-traditional audience.

Dstillery Crafted Audiences

INTERESTS

The Sports - Climbing, Non-traditional audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sports - Climbing, Non-traditional audience is Readers of Spanish Content.

Interest Composition Index
Readers of Spanish Content 50.69% 30.58x
Readers of Hispanic Content 41.94% 23.58x
Readers of Mexican Content 45.62% 19.86x
Readers of Puerto Rican Content 47.18% 17.13x
Readers of Costa Rican Content 48.50% 17.03x
Readers of Argentinian Content 45.96% 16.46x
Readers of South American Content 48.53% 16.41x
Readers of Cuban Content 47.55% 15.58x
Tax Filers 23.15% 14.74x
Audio Book Listeners 19.13% 14.35x
Composition Percentage: The overlap percentage between the Sports - Climbing, Non-traditional audience and the Interest attribute.
Index: A comparison of the Sports - Climbing, Non-traditional audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sports - Climbing, Non-traditional audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sports - Climbing, Non-traditional audience is Kate Spade.

Location Composition Index
Kate Spade 0.02% 3.57x
Michael Kors 0.02% 3.18x
Banana Republic 0.03% 2.27x
American Apparel 0.01% 2.17x
LOFT 0.03% 2.15x
Hollister 0.02% 2.06x
Talbots 0.02% 1.98x
Journeys 0.04% 1.95x
Urban Outfitters 0.03% 1.90x
Victoria's Secret 0.04% 1.83x
Composition Percentage: The overlap percentage between the Sports - Climbing, Non-traditional audience and the Location attribute.
Index: A comparison of the Sports - Climbing, Non-traditional audience to the internet population.
Dstillery Web Insights

WEBSITES

The Sports - Climbing, Non-traditional audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Sports - Climbing, Non-traditional audience is cadenaser.com.

Website Composition Index
cadenaser.com 7.58% 372.11x
expansion.com 9.66% 313.03x
levante-emv.com 6.06% 268.55x
televisa.com 13.42% 264.53x
cronista.com 5.05% 256.43x
mujerhoy.com 6.60% 256.40x
elperiodico.com 21.99% 254.26x
elconfidencial.com 16.72% 254.24x
tiempo.com 5.06% 245.58x
transponder1200.com 5.05% 240.70x
Composition Percentage: The overlap percentage between the Sports - Climbing, Non-traditional audience and the Web attribute.
Index: A comparison of the Sports - Climbing, Non-traditional audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sports - Climbing, Non-traditional audience is Central & South American News.

Content Affinity Composition Index
Central & South American News 10.64% 145.66x
Peru Media 13.71% 137.94x
Spanish Lifestyle & Health 6.55% 118.98x
Spain News - Madrid & Seville 34.12% 93.44x
Gossip & Entertainment 23.74% 89.14x
Spanish Health & Wellness 5.29% 82.63x
Mexico Cluster 31.95% 65.62x
Latin American Spanish Language News 23.42% 63.16x
Latin American News 41.25% 52.96x
Cruise Vacations 2.16% 17.78x
Composition Percentage: The overlap percentage between the Sports - Climbing, Non-traditional audience and the Content Affinity attribute.
Index: A comparison of the Sports - Climbing, Non-traditional audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sports - Climbing, Non-traditional audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male