Dstillery Audiences

SPORTS NEWS - TEAM SPECIFIC

Audience Size: 20.5 Million Devices

Explore the Sports News - Team Specific Audience

Below you'll find more information about the Sports News - Team Specific audience, broken down in different categories based on their digital and physical behaviors. These are 20.5 million unique devices whose actions qualify for the Sports News - Team Specific audience.

Dstillery Crafted Audiences

INTERESTS

The Sports News - Team Specific audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sports News - Team Specific audience is ESPN Enthusiasts.

Interest Composition Index
ESPN Enthusiasts 18.77% 7.07x
NFL Fans 17.98% 7.01x
MLB Fans 17.29% 6.82x
Los Angeles Rams Fans 17.44% 6.77x
NCAA Football Fans 19.02% 6.69x
Miami Heat Fans 17.09% 6.67x
Cincinnati Bengals Fans 16.51% 6.67x
Boston Celtics Fans 17.38% 6.63x
College Football Fans 18.37% 6.63x
Football Enthusiasts 19.01% 6.61x
Composition Percentage: The overlap percentage between the Sports News - Team Specific audience and the Interest attribute.
Index: A comparison of the Sports News - Team Specific audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sports News - Team Specific audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sports News - Team Specific audience is Bonobos.

Location Composition Index
Bonobos 0.01% 1.19x
Talbots 0.03% 1.15x
Chicos 0.05% 1.13x
Ann Taylor 0.02% 1.12x
Jos A. Bank Clothiers 0.04% 1.12x
White House Black Market 0.06% 1.10x
Brooks Brothers 0.03% 1.09x
Tommy Bahama 0.01% 1.09x
Free People 0.02% 1.09x
Ralph Lauren 0.01% 1.08x
Composition Percentage: The overlap percentage between the Sports News - Team Specific audience and the Location attribute.
Index: A comparison of the Sports News - Team Specific audience to the internet population.
Dstillery Web Insights

WEBSITES

The Sports News - Team Specific audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Sports News - Team Specific audience is overthemonster.com.

Website Composition Index
overthemonster.com 1.17% 11.75x
calltothepen.com 1.73% 11.72x
turfshowtimes.com 1.65% 11.70x
dawgsbynature.com 1.43% 11.62x
patspulpit.com 3.35% 11.57x
metsmerizedonline.com 1.28% 11.57x
nflmocks.com 3.91% 11.57x
silverscreenandroll.com 4.75% 11.56x
dodgerblue.com 1.96% 11.53x
landgrantholyland.com 1.55% 11.50x
Composition Percentage: The overlap percentage between the Sports News - Team Specific audience and the Web attribute.
Index: A comparison of the Sports News - Team Specific audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sports News - Team Specific audience is Illinois College Sports.

Content Affinity Composition Index
Illinois College Sports 0.16% 6.48x
Southeast College Athletics 0.63% 6.00x
Fantasy Sports 13.19% 5.93x
Pac 12 Sports 0.55% 5.87x
Virginia Athletics 0.19% 5.71x
Florida College Athletics 1.74% 5.70x
Latest Sports News 40.06% 5.64x
Upstate New York State Athletics 0.08% 5.59x
College Sports 0.63% 5.48x
Sports Apparel 0.26% 5.38x
Composition Percentage: The overlap percentage between the Sports News - Team Specific audience and the Content Affinity attribute.
Index: A comparison of the Sports News - Team Specific audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sports News - Team Specific audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male