Dstillery Audiences

SPORTS NEWS - TEAM SPECIFIC

Audience Size: 11.1 Million Devices

Explore the Sports News - Team Specific Audience

Below you'll find more information about the Sports News - Team Specific audience, broken down in different categories based on their digital and physical behaviors. These are 11.1 million unique devices whose actions qualify for the Sports News - Team Specific audience.

Dstillery Crafted Audiences

INTERESTS

The Sports News - Team Specific audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sports News - Team Specific audience is Olympic Sports Enthusiasts.

Interest Composition Index
Olympic Sports Enthusiasts 20.72% 7.37x
ESPN Enthusiasts 13.58% 7.36x
NFL Fans 16.69% 7.19x
Miami Dolphins Fans 17.70% 7.19x
San Francisco 49ers Fans 18.21% 7.18x
Houston Texans Fans 16.58% 7.13x
Los Angeles Rams Fans 11.79% 7.02x
Beijing 2022 Winter Olympics Digital Spectators 18.23% 7.00x
Dallas Cowboys Fans 18.58% 7.00x
NCAA Fans 14.32% 6.98x
Composition Percentage: The overlap percentage between the Sports News - Team Specific audience and the Interest attribute.
Index: A comparison of the Sports News - Team Specific audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sports News - Team Specific audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sports News - Team Specific audience is Chicos.

Location Composition Index
Chicos 0.02% 1.23x
H&M 0.02% 1.20x
Gap 0.01% 1.20x
LOFT 0.01% 1.19x
Lululemon 0.01% 1.19x
Journeys 0.03% 1.17x
White House Black Market 0.02% 1.14x
Old Navy 0.02% 1.12x
J. Crew 0.01% 1.09x
American Eagle Outfitters 0.02% 1.08x
Composition Percentage: The overlap percentage between the Sports News - Team Specific audience and the Location attribute.
Index: A comparison of the Sports News - Team Specific audience to the internet population.
Dstillery Web Insights

WEBSITES

The Sports News - Team Specific audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Sports News - Team Specific audience is talkingchop.com.

Website Composition Index
talkingchop.com 1.09% 13.83x
poundingtherock.com 1.09% 13.74x
brightsideofthesun.com 1.05% 13.73x
profootballrumors.com 1.09% 13.72x
silverscreenandroll.com 3.73% 13.65x
overthemonster.com 1.07% 13.63x
turfshowtimes.com 1.88% 13.60x
stampedeblue.com 1.36% 13.59x
truebluela.com 1.42% 13.58x
maizenbrew.com 2.12% 13.58x
Composition Percentage: The overlap percentage between the Sports News - Team Specific audience and the Web attribute.
Index: A comparison of the Sports News - Team Specific audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sports News - Team Specific audience is College Sports.

Content Affinity Composition Index
College Sports 0.10% 6.26x
Virginia Athletics 0.05% 6.20x
Illinois College Sports 0.21% 6.09x
Southeast College Athletics 0.59% 6.06x
Upstate New York State Athletics 0.02% 5.93x
Pac 12 Sports 0.56% 5.89x
New England & Ivy League Sports 0.30% 5.82x
Florida College Athletics 0.34% 5.81x
Latest Sports News 37.59% 5.75x
Fantasy Sports 9.40% 5.42x
Composition Percentage: The overlap percentage between the Sports News - Team Specific audience and the Content Affinity attribute.
Index: A comparison of the Sports News - Team Specific audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sports News - Team Specific audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male