Dstillery Audiences

SPORTS NEWS - TEAM SPECIFIC

Audience Size: 20.8 Million Devices

Explore the Sports News - Team Specific Audience

Below you'll find more information about the Sports News - Team Specific audience, broken down in different categories based on their digital and physical behaviors. These are 20.8 million unique devices whose actions qualify for the Sports News - Team Specific audience.

Dstillery Crafted Audiences

INTERESTS

The Sports News - Team Specific audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sports News - Team Specific audience is ESPN Enthusiasts.

Interest Composition Index
ESPN Enthusiasts 17.80% 7.99x
NFL Fans 17.53% 7.90x
MLB Fans 16.69% 7.69x
Los Angeles Rams Fans 17.13% 7.61x
NCAA Football Fans 17.48% 7.54x
Cincinnati Bengals Fans 16.17% 7.45x
Football Enthusiasts 18.68% 7.42x
College Football Fans 17.41% 7.41x
Boston Celtics Fans 17.90% 7.40x
Baseball Enthusiasts 16.59% 7.40x
Composition Percentage: The overlap percentage between the Sports News - Team Specific audience and the Interest attribute.
Index: A comparison of the Sports News - Team Specific audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sports News - Team Specific audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sports News - Team Specific audience is Talbots.

Location Composition Index
Talbots 0.03% 1.19x
Jos A. Bank Clothiers 0.03% 1.18x
Madewell 0.02% 1.15x
Chicos 0.04% 1.14x
Brooks Brothers 0.02% 1.14x
Urban Outfitters 0.03% 1.13x
White House Black Market 0.04% 1.12x
Free People 0.02% 1.12x
LOFT 0.05% 1.10x
Lululemon 0.03% 1.10x
Composition Percentage: The overlap percentage between the Sports News - Team Specific audience and the Location attribute.
Index: A comparison of the Sports News - Team Specific audience to the internet population.
Dstillery Web Insights

WEBSITES

The Sports News - Team Specific audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Sports News - Team Specific audience is overthemonster.com.

Website Composition Index
overthemonster.com 1.12% 14.17x
nflmocks.com 2.31% 14.14x
calltothepen.com 1.53% 14.08x
stampedeblue.com 1.01% 14.02x
patspulpit.com 3.32% 13.94x
metsmerizedonline.com 1.18% 13.93x
turfshowtimes.com 1.81% 13.90x
dawgsbynature.com 1.41% 13.88x
acmepackingcompany.com 2.13% 13.85x
lombardiave.com 1.41% 13.81x
Composition Percentage: The overlap percentage between the Sports News - Team Specific audience and the Web attribute.
Index: A comparison of the Sports News - Team Specific audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sports News - Team Specific audience is Illinois College Sports.

Content Affinity Composition Index
Illinois College Sports 0.17% 7.13x
Fantasy Sports 12.80% 6.44x
Southeast College Athletics 0.71% 6.35x
Sports Apparel 0.22% 6.26x
Pac 12 Sports 0.60% 6.24x
Latest Sports News 39.24% 6.20x
Virginia Athletics 0.22% 5.99x
Florida College Athletics 1.86% 5.95x
Upstate New York State Athletics 0.09% 5.92x
Tennis, Golf & Boxing 3.27% 5.82x
Composition Percentage: The overlap percentage between the Sports News - Team Specific audience and the Content Affinity attribute.
Index: A comparison of the Sports News - Team Specific audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sports News - Team Specific audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male