SPORTS NEWS - TEAM SPECIFIC

Audience Size: 10.9 Million Devices

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Explore the Sports News - Team Specific Audience

Below you'll find more information about the Sports News - Team Specific audience, broken down in different categories based on their digital and physical behaviors. These are 10.9 million unique devices whose actions qualify for the Sports News - Team Specific audience.

INTERESTS

The Sports News - Team Specific audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sports News - Team Specific audience is ESPN Enthusiasts.

Interest	Composition	Index
ESPN Enthusiasts	19.91%	7.28x
NFL Fans	20.24%	7.21x
MLB Fans	19.05%	7.02x
NCAA Fans	17.86%	6.81x
Los Angeles Rams Fans	19.65%	6.80x
Olympic Sports Enthusiasts	23.17%	6.76x
College Football Fans	20.19%	6.74x
NCAA Football Fans	19.94%	6.68x
Miami Heat Fans	17.09%	6.67x
San Francisco 49ers Fans	19.91%	6.59x

Composition Percentage: The overlap percentage between the Sports News - Team Specific audience and the Interest attribute.

Index: A comparison of the Sports News - Team Specific audience to the internet population.

APPAREL RETAILERS

The Sports News - Team Specific audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sports News - Team Specific audience is Buckle.

Location	Composition	Index
Buckle	0.01%	1.26x
White House Black Market	0.01%	1.21x
Banana Republic	0.01%	1.21x
Express	0.01%	1.19x
LOFT	0.01%	1.19x
Mens Wearhouse	0.02%	1.18x
Gap	0.01%	1.15x
Chicos	0.01%	1.15x
Journeys	0.02%	1.10x
Dressbarn	0.01%	1.08x

Composition Percentage: The overlap percentage between the Sports News - Team Specific audience and the Location attribute.

Index: A comparison of the Sports News - Team Specific audience to the internet population.

WEBSITES

The Sports News - Team Specific audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Sports News - Team Specific audience is nflmocks.com.

Website	Composition	Index
nflmocks.com	3.12%	13.47x
withthefirstpick.com	1.92%	13.26x
milehighreport.com	1.83%	13.24x
lasportshub.com	1.17%	13.17x
saturdayblitz.com	1.58%	13.15x
lombardiave.com	1.73%	13.11x
turfshowtimes.com	1.50%	13.08x
landgrantholyland.com	1.24%	13.07x
metsmerizedonline.com	1.25%	13.02x
calltothepen.com	1.71%	13.01x

Composition Percentage: The overlap percentage between the Sports News - Team Specific audience and the Web attribute.

Index: A comparison of the Sports News - Team Specific audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sports News - Team Specific audience is Illinois College Sports.

Content Affinity	Composition	Index
Illinois College Sports	0.11%	7.03x
Southeast College Athletics	0.41%	6.63x
Florida College Athletics	1.09%	6.56x
Pac 12 Sports	0.26%	6.52x
College Sports	0.39%	6.47x
Virginia Athletics	0.13%	6.39x
Upstate New York State Athletics	0.05%	6.36x
New England & Ivy League Sports	0.69%	6.15x
Tennis, Golf & Boxing	2.02%	6.13x
Lacrosse College Athletics	0.27%	6.09x

Composition Percentage: The overlap percentage between the Sports News - Team Specific audience and the Content Affinity attribute.

Index: A comparison of the Sports News - Team Specific audience to the internet population.

DEMOGRAPHICS

The Sports News - Team Specific audience resonates most for the following age bracket and gender.

Age

35-44

Gender

Male