SPORTS NEWS - TEAM SPECIFIC

Audience Size: 18.9 Million Devices

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Explore the Sports News - Team Specific Audience

Below you'll find more information about the Sports News - Team Specific audience, broken down in different categories based on their digital and physical behaviors. These are 18.9 million unique devices whose actions qualify for the Sports News - Team Specific audience.

INTERESTS

The Sports News - Team Specific audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sports News - Team Specific audience is ESPN Enthusiasts.

Interest	Composition	Index
ESPN Enthusiasts	18.25%	7.61x
NFL Fans	16.70%	7.58x
MLB Fans	16.20%	7.41x
Los Angeles Rams Fans	16.68%	7.29x
College Football Fans	16.78%	7.27x
NCAA Football Fans	17.71%	7.23x
NCAA Fans	15.54%	7.18x
Olympic Sports Enthusiasts	19.61%	7.14x
San Francisco 49ers Fans	16.95%	7.14x
Cincinnati Bengals Fans	15.66%	7.13x

Composition Percentage: The overlap percentage between the Sports News - Team Specific audience and the Interest attribute.

Index: A comparison of the Sports News - Team Specific audience to the internet population.

APPAREL RETAILERS

The Sports News - Team Specific audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sports News - Team Specific audience is Old Navy.

Location	Composition	Index
Old Navy	0.01%	1.09x
Carhartt	0.13%	1.06x
Victoria's Secret	0.01%	0.92x
Mens Wearhouse	0.01%	0.89x

Composition Percentage: The overlap percentage between the Sports News - Team Specific audience and the Location attribute.

Index: A comparison of the Sports News - Team Specific audience to the internet population.

WEBSITES

The Sports News - Team Specific audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Sports News - Team Specific audience is calltothepen.com.

Website	Composition	Index
calltothepen.com	1.65%	11.65x
nflmocks.com	3.79%	11.63x
turfshowtimes.com	1.41%	11.63x
overthemonster.com	1.25%	11.59x
dodgerblue.com	1.70%	11.56x
dawgsbynature.com	1.32%	11.55x
saturdayblitz.com	1.87%	11.55x
metsmerizedonline.com	1.23%	11.53x
patspulpit.com	3.14%	11.51x
blackshoediaries.com	1.36%	11.51x

Composition Percentage: The overlap percentage between the Sports News - Team Specific audience and the Web attribute.

Index: A comparison of the Sports News - Team Specific audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sports News - Team Specific audience is Illinois College Sports.

Content Affinity	Composition	Index
Illinois College Sports	0.13%	7.07x
Southeast College Athletics	0.53%	6.64x
Fantasy Sports	12.16%	6.60x
Pac 12 Sports	0.37%	6.59x
Florida College Athletics	1.43%	6.55x
Virginia Athletics	0.16%	6.41x
College Sports	0.52%	6.31x
Upstate New York State Athletics	0.06%	6.23x
Tennis, Golf & Boxing	2.58%	6.06x
Latest Sports News	42.31%	5.95x

Composition Percentage: The overlap percentage between the Sports News - Team Specific audience and the Content Affinity attribute.

Index: A comparison of the Sports News - Team Specific audience to the internet population.

DEMOGRAPHICS

The Sports News - Team Specific audience resonates most for the following age bracket and gender.

Age

35-44

Gender

Male