Dstillery Audiences

STARTUP INVESTMENT

Audience Size: 342.5 Thousand Devices

Explore the Startup Investment Audience

Below you'll find more information about the Startup Investment audience, broken down in different categories based on their digital and physical behaviors. These are 342.5 thousand unique devices whose actions qualify for the Startup Investment audience.

Dstillery Crafted Audiences

INTERESTS

The Startup Investment audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Startup Investment audience is Venture Capitalists.

Interest Composition Index
Venture Capitalists 70.33% 25.58x
Telemedicine Content Readers 1.18% 24.66x
Business News Readers 48.67% 23.50x
Executive Travelers 49.57% 22.35x
SEO Specialists 65.54% 22.05x
Market Intelligence Researchers 42.31% 21.97x
Web Conferences and Remote Workers 63.28% 21.70x
Media Buying Professionals 41.40% 20.87x
Finance Continuing Education Researchers 51.17% 20.79x
Business Decision Makers 41.73% 19.76x
Composition Percentage: The overlap percentage between the Startup Investment audience and the Interest attribute.
Index: A comparison of the Startup Investment audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Startup Investment audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Startup Investment audience is H&M.

Location Composition Index
H&M 0.01% 3.98x
Carhartt 0.07% 0.89x
Composition Percentage: The overlap percentage between the Startup Investment audience and the Location attribute.
Index: A comparison of the Startup Investment audience to the internet population.
Dstillery Web Insights

WEBSITES

The Startup Investment audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Startup Investment audience is finsmes.com.

Website Composition Index
finsmes.com 8.05% 449.83x
crunchbase.com 21.99% 337.43x
tcodesearch.com 6.38% 317.57x
salesforce.com 14.92% 244.45x
greatplacetowork.com 4.13% 232.09x
virgin.com 8.02% 188.13x
cmswire.com 3.77% 179.44x
pehub.com 7.62% 174.20x
g2crowd.com 2.74% 165.17x
techbeacon.com 2.64% 163.64x
Composition Percentage: The overlap percentage between the Startup Investment audience and the Web attribute.
Index: A comparison of the Startup Investment audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Startup Investment audience is Institutional Investing.

Content Affinity Composition Index
Institutional Investing 6.14% 110.31x
Work Productivity 7.76% 94.18x
Retail Industry News 3.68% 80.51x
Business News & Information Readers 21.08% 75.96x
Human Resources & Employee Management 2.82% 72.02x
Data Centers 7.08% 69.22x
Marketing Professionals 7.53% 64.44x
Writing Resources 3.38% 55.82x
Paper & Packaging 0.69% 54.77x
Cosmetics Business 0.98% 53.89x
Composition Percentage: The overlap percentage between the Startup Investment audience and the Content Affinity attribute.
Index: A comparison of the Startup Investment audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Startup Investment audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male