Dstillery Audiences

STARTUP INVESTMENT

Audience Size: 1.1 Million Devices

Explore the Startup Investment Audience

Below you'll find more information about the Startup Investment audience, broken down in different categories based on their digital and physical behaviors. These are 1.1 million unique devices whose actions qualify for the Startup Investment audience.

Dstillery Crafted Audiences

INTERESTS

The Startup Investment audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Startup Investment audience is Venture Capitalists.

Interest Composition Index
Venture Capitalists 68.17% 26.19x
SEO Specialists 54.92% 21.22x
Enterprise Field Services Researchers 52.79% 20.12x
Business News Readers 40.13% 19.74x
Executive Travelers 0.65% 19.55x
Market Intelligence Researchers 37.20% 18.91x
Media Buying Professionals 34.26% 18.04x
Investment Banking Professionals 44.52% 17.46x
Shared Work Space Researchers 52.79% 17.43x
Readers of Bengali Content 31.02% 17.27x
Composition Percentage: The overlap percentage between the Startup Investment audience and the Interest attribute.
Index: A comparison of the Startup Investment audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Startup Investment audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Startup Investment audience is Everlane.

Location Composition Index
Everlane 0.02% 5.90x
Levi Strauss 0.04% 4.52x
Club Monaco 0.03% 4.46x
Joe's Jeans 0.02% 3.95x
Calvin Klein 0.03% 3.75x
Intermix 0.03% 3.48x
Zara 0.07% 3.36x
Patagonia 0.05% 3.35x
American Apparel 0.10% 3.32x
Saint Laurent Paris 0.02% 3.07x
Composition Percentage: The overlap percentage between the Startup Investment audience and the Location attribute.
Index: A comparison of the Startup Investment audience to the internet population.
Dstillery Web Insights

WEBSITES

The Startup Investment audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Startup Investment audience is bvp.com.

Website Composition Index
bvp.com 1.98% 277.16x
diginomica.com 1.19% 236.19x
asug.com 1.16% 230.10x
finsmes.com 6.43% 207.34x
sys-con.com 2.17% 200.56x
accenture.com 3.08% 188.17x
talend.com 2.77% 173.03x
wipro.com 2.10% 168.40x
tcodesearch.com 4.05% 160.73x
sap.com 4.74% 160.49x
Composition Percentage: The overlap percentage between the Startup Investment audience and the Web attribute.
Index: A comparison of the Startup Investment audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Startup Investment audience is Institutional Investing.

Content Affinity Composition Index
Institutional Investing 7.32% 54.93x
Work Productivity 12.80% 54.82x
Retail Industry News 4.85% 52.75x
Human Resources & Employee Management 4.26% 42.71x
Data Centers 11.83% 39.07x
Cosmetics Business 1.96% 38.83x
Business News & Information Readers 25.57% 35.80x
Mobile Industry Information 4.37% 35.03x
Marketing Professionals 12.21% 35.00x
Writing Resources 5.91% 30.64x
Composition Percentage: The overlap percentage between the Startup Investment audience and the Content Affinity attribute.
Index: A comparison of the Startup Investment audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Startup Investment audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male