Dstillery Audiences

STARTUP INVESTMENT

Audience Size: 37.9 Thousand Devices

Explore the Startup Investment Audience

Below you'll find more information about the Startup Investment audience, broken down in different categories based on their digital and physical behaviors. These are 37.9 thousand unique devices whose actions qualify for the Startup Investment audience.

Dstillery Crafted Audiences

INTERESTS

The Startup Investment audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Startup Investment audience is Venture Capitalists.

Interest Composition Index
Venture Capitalists 61.17% 24.61x
Telemedicine Content Readers 21.60% 24.50x
Executive Travelers 22.82% 23.41x
Market Intelligence Researchers 33.74% 22.76x
Investment Management Professionals 29.13% 17.60x
Finance Continuing Education Researchers 26.46% 16.57x
SEO Specialists 48.54% 15.92x
Web Conferences and Remote Workers 40.29% 15.73x
Coders & Developers 48.30% 15.46x
Blockchain Enthusiasts 35.44% 14.66x
Composition Percentage: The overlap percentage between the Startup Investment audience and the Interest attribute.
Index: A comparison of the Startup Investment audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Startup Investment audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Startup Investment audience is Buckle.

Location Composition Index
Buckle 0.03% 1.86x
Aeropostale 0.02% 1.86x
Victoria's Secret 0.03% 1.30x
Carhartt 0.05% 0.80x
Composition Percentage: The overlap percentage between the Startup Investment audience and the Location attribute.
Index: A comparison of the Startup Investment audience to the internet population.
Dstillery Web Insights

WEBSITES

The Startup Investment audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Startup Investment audience is techcrunch.com.

Website Composition Index
techcrunch.com 68.60% 66.21x
marketscreener.com 11.26% 54.09x
streetinsider.com 6.43% 46.51x
fiercehealthcare.com 7.61% 38.25x
contextures.com 4.92% 34.16x
geekwire.com 15.94% 33.95x
guru99.com 18.94% 33.43x
digitaljournal.com 4.01% 30.04x
bloombergquint.com 4.46% 29.42x
techonthenet.com 4.28% 29.14x
Composition Percentage: The overlap percentage between the Startup Investment audience and the Web attribute.
Index: A comparison of the Startup Investment audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Startup Investment audience is Medical Journals.

Content Affinity Composition Index
Medical Journals 4.65% 73.09x
Data Centers 1.81% 46.04x
Canada Tax and Finance Research Cluster 1.19% 33.20x
Data Analysis & Scripting 13.02% 30.93x
Data, Analytics & Coding 3.93% 25.93x
Assorted Topics (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science) 2.22% 20.79x
Accounting 1.50% 19.82x
Assorted Topics (Food, Pharmacy, Commerce, Retail, Careers, Finance) 3.98% 18.05x
Career Cluster A 0.83% 17.53x
Personal Investment & Advisor Researchers 2.27% 17.17x
Composition Percentage: The overlap percentage between the Startup Investment audience and the Content Affinity attribute.
Index: A comparison of the Startup Investment audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Startup Investment audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male