Dstillery Audiences

STARTUP INVESTMENT

Audience Size: 462 Thousand Devices

Explore the Startup Investment Audience

Below you'll find more information about the Startup Investment audience, broken down in different categories based on their digital and physical behaviors. These are 462 thousand unique devices whose actions qualify for the Startup Investment audience.

Dstillery Crafted Audiences

INTERESTS

The Startup Investment audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Startup Investment audience is Venture Capitalists.

Interest Composition Index
Venture Capitalists 74.19% 27.98x
SEO Specialists 67.56% 24.46x
Business News Readers 53.08% 22.57x
Executive Travelers 49.10% 22.14x
Market Intelligence Researchers 48.84% 22.05x
Web Conferences and Remote Workers 61.49% 21.61x
Finance Continuing Education Researchers 53.14% 21.42x
Enterprise Field Services Researchers 62.95% 21.36x
Media Buying Professionals 44.23% 20.49x
Web Design Researchers 55.94% 20.07x
Composition Percentage: The overlap percentage between the Startup Investment audience and the Interest attribute.
Index: A comparison of the Startup Investment audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Startup Investment audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Startup Investment audience is Zara.

Location Composition Index
Zara 0.01% 4.26x
Eddie Bauer 0.01% 3.00x
J. Crew 0.02% 2.85x
Coach 0.01% 2.84x
H&M 0.02% 2.68x
Banana Republic 0.02% 2.16x
Lululemon 0.01% 2.08x
Gap 0.02% 2.04x
Michael Kors 0.01% 1.90x
White House Black Market 0.01% 1.77x
Composition Percentage: The overlap percentage between the Startup Investment audience and the Location attribute.
Index: A comparison of the Startup Investment audience to the internet population.
Dstillery Web Insights

WEBSITES

The Startup Investment audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Startup Investment audience is finsmes.com.

Website Composition Index
finsmes.com 9.41% 338.99x
accenture.com 3.08% 280.47x
tcodesearch.com 4.84% 269.71x
sap.com 3.96% 254.58x
crunchbase.com 27.20% 247.13x
infosys.com 2.90% 238.80x
okta.com 4.75% 233.98x
informa.com 2.84% 217.51x
salesforce.com 16.77% 185.36x
openviewpartners.com 2.15% 177.26x
Composition Percentage: The overlap percentage between the Startup Investment audience and the Web attribute.
Index: A comparison of the Startup Investment audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Startup Investment audience is Institutional Investing.

Content Affinity Composition Index
Institutional Investing 7.75% 93.45x
Work Productivity 9.21% 79.61x
Retail Industry News 4.63% 74.26x
Business News & Information Readers 25.64% 62.07x
Data Centers 8.32% 60.90x
Human Resources & Employee Management 3.02% 60.13x
Marketing Professionals 9.15% 58.08x
Cosmetics Business 1.07% 50.53x
Writing Resources 4.00% 47.59x
Paper & Packaging 0.90% 45.80x
Composition Percentage: The overlap percentage between the Startup Investment audience and the Content Affinity attribute.
Index: A comparison of the Startup Investment audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Startup Investment audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male