Dstillery Audiences

STARTUP INVESTMENT

Audience Size: 960.2 Thousand Devices

Explore the Startup Investment Audience

Below you'll find more information about the Startup Investment audience, broken down in different categories based on their digital and physical behaviors. These are 960.2 thousand unique devices whose actions qualify for the Startup Investment audience.

Dstillery Crafted Audiences

INTERESTS

The Startup Investment audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Startup Investment audience is Venture Capitalists.

Interest Composition Index
Venture Capitalists 68.77% 30.01x
SEO Specialists 55.25% 25.67x
Enterprise Field Services Researchers 52.86% 23.74x
Business News Readers 43.40% 22.12x
Market Intelligence Researchers 38.83% 21.66x
Executive Travelers 56.41% 20.94x
Shared Work Space Researchers 51.48% 20.57x
Media Buying Professionals 37.70% 20.21x
Readers of Bengali Content 33.50% 19.67x
Executive and C-Suite 34.98% 19.40x
Composition Percentage: The overlap percentage between the Startup Investment audience and the Interest attribute.
Index: A comparison of the Startup Investment audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Startup Investment audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Startup Investment audience is Armani.

Location Composition Index
Armani 0.04% 2.79x
Levi Strauss 0.02% 2.71x
Patagonia 0.01% 2.67x
Intermix 0.01% 2.45x
Uniqlo 0.02% 2.45x
Saint Laurent Paris 0.01% 2.35x
Forever 21 0.06% 2.35x
The North Face 0.03% 2.16x
REI 0.03% 2.09x
Kate Spade 0.03% 2.02x
Composition Percentage: The overlap percentage between the Startup Investment audience and the Location attribute.
Index: A comparison of the Startup Investment audience to the internet population.
Dstillery Web Insights

WEBSITES

The Startup Investment audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Startup Investment audience is bvp.com.

Website Composition Index
bvp.com 2.30% 300.15x
diginomica.com 1.82% 272.73x
finsmes.com 6.77% 232.80x
sys-con.com 2.73% 223.13x
veeva.com 1.23% 221.60x
accenture.com 3.42% 216.74x
talend.com 2.95% 196.93x
sap.com 5.33% 188.12x
wipro.com 1.97% 187.08x
tcodesearch.com 4.12% 184.67x
Composition Percentage: The overlap percentage between the Startup Investment audience and the Web attribute.
Index: A comparison of the Startup Investment audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Startup Investment audience is Institutional Investing.

Content Affinity Composition Index
Institutional Investing 8.05% 57.24x
Work Productivity 14.28% 55.22x
Retail Industry News 5.35% 54.72x
Human Resources & Employee Management 4.89% 44.35x
Data Centers 13.40% 42.66x
Cosmetics Business 2.24% 39.36x
Mobile Industry Information 5.15% 38.40x
Business News & Information Readers 27.29% 37.17x
Marketing Professionals 13.74% 36.16x
Writing Resources 6.81% 31.39x
Composition Percentage: The overlap percentage between the Startup Investment audience and the Content Affinity attribute.
Index: A comparison of the Startup Investment audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Startup Investment audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male