Explore the Startup Investment Audience
Below you'll find more information about the Startup Investment audience, broken down in different categories based on their digital and physical behaviors. These are 219.5 thousand unique devices whose actions qualify for the Startup Investment audience.
INTERESTS
The Startup Investment audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Startup Investment audience is Venture Capitalists.
| Interest | Composition | Index |
| Venture Capitalists | 68.83% | 23.37x |
| Executive Travelers | 51.76% | 21.31x |
| Web Conferences and Remote Workers | 63.24% | 20.48x |
| Business News Readers | 50.19% | 20.07x |
| Finance Continuing Education Researchers | 52.77% | 19.27x |
| SEO Specialists | 68.15% | 18.78x |
| Market Intelligence Researchers | 43.54% | 18.07x |
| Media Buying Professionals | 42.44% | 17.70x |
| Personal Stock Portfolio Managers | 41.59% | 17.45x |
| Business Decision Makers | 44.01% | 16.82x |
Composition Percentage:
The overlap percentage between the Startup Investment audience and the Interest attribute.
Index: A comparison of the Startup Investment audience to the internet population.
Curious about what else the Startup Investment audience is interested in?
Sign Up
APPAREL RETAILERS
The Startup Investment audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Startup Investment audience is Banana Republic.
| Location | Composition | Index |
| Banana Republic | 0.03% | 4.84x |
| Dressbarn | 0.01% | 2.18x |
| Old Navy | 0.02% | 2.10x |
| The Childrens Place | 0.01% | 1.64x |
| Maurices | 0.01% | 1.25x |
| Carhartt | 0.09% | 0.92x |
Composition Percentage:
The overlap percentage between the Startup Investment audience and the Location attribute.
Index: A comparison of the Startup Investment audience to the internet population.
Want to find more of the Startup Investment audience in the real world?
Sign Up
WEBSITES
The Startup Investment audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Startup Investment audience is crunchbase.com.
| Website | Composition | Index |
| crunchbase.com | 19.92% | 378.65x |
| salesforce.com | 14.15% | 256.82x |
| virgin.com | 7.43% | 215.38x |
| pehub.com | 7.38% | 195.25x |
| ebayinc.com | 3.87% | 138.75x |
| institutionalinvestor.com | 4.50% | 138.23x |
| jobvite.com | 4.27% | 134.91x |
| infoq.com | 3.78% | 134.62x |
| crn.com | 8.12% | 121.58x |
| kdnuggets.com | 3.59% | 117.92x |
Composition Percentage:
The overlap percentage between the Startup Investment audience and the Web attribute.
Index: A comparison of the Startup Investment audience to the internet population.
Want to see more of the websites the Startup Investment audience visits?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Startup Investment audience is Institutional Investing.
| Content Affinity | Composition | Index |
| Institutional Investing | 6.00% | 117.28x |
| Work Productivity | 7.39% | 91.09x |
| Retail Industry News | 3.84% | 82.34x |
| Business News & Information Readers | 19.72% | 79.01x |
| Human Resources & Employee Management | 2.68% | 69.13x |
| Data Centers | 7.14% | 65.13x |
| Marketing Professionals | 7.41% | 63.60x |
| Assorted Topics (Business Support ToolsForm Templates) | 0.68% | 57.95x |
| Paper & Packaging | 0.59% | 54.99x |
| Writing Resources | 3.14% | 54.24x |
Composition Percentage:
The overlap percentage between the Startup Investment audience and the Content Affinity attribute.
Index: A comparison of the Startup Investment audience to the internet population.
Want to see more of the Content Affinities the Startup Investment audience visits?
Sign Up
DEMOGRAPHICS
The Startup Investment audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
Interested in seeing other characteristics of the Startup Investment audience?
Sign Up