Dstillery Audiences

STARTUP INVESTMENT

Audience Size: 1.1 Million Devices

Explore the Startup Investment Audience

Below you'll find more information about the Startup Investment audience, broken down in different categories based on their digital and physical behaviors. These are 1.1 million unique devices whose actions qualify for the Startup Investment audience.

Dstillery Crafted Audiences

INTERESTS

The Startup Investment audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Startup Investment audience is Venture Capitalists.

Interest Composition Index
Venture Capitalists 64.20% 36.15x
SEO Specialists 54.02% 26.16x
Enterprise Field Services Researchers 50.62% 24.42x
Business News Readers 38.68% 23.18x
Market Intelligence Researchers 37.14% 22.29x
Media Buying Professionals 32.94% 20.92x
Investment Banking Professionals 44.93% 20.47x
Shared Work Space Researchers 52.78% 20.30x
Readers of Bengali Content 29.45% 19.89x
Software Directory Researchers 39.38% 19.41x
Composition Percentage: The overlap percentage between the Startup Investment audience and the Interest attribute.
Index: A comparison of the Startup Investment audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Startup Investment audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Startup Investment audience is Intermix.

Location Composition Index
Intermix 0.03% 5.00x
Calvin Klein 0.03% 4.99x
Joe's Jeans 0.02% 4.75x
Everlane 0.02% 4.16x
Club Monaco 0.02% 3.75x
Bonobos 0.10% 3.51x
American Apparel 0.09% 3.42x
Levi Strauss 0.03% 3.41x
Supreme 0.04% 3.27x
Saint Laurent Paris 0.02% 3.25x
Composition Percentage: The overlap percentage between the Startup Investment audience and the Location attribute.
Index: A comparison of the Startup Investment audience to the internet population.
Dstillery Web Insights

WEBSITES

The Startup Investment audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Startup Investment audience is bvp.com.

Website Composition Index
bvp.com 1.53% 231.06x
asug.com 1.23% 192.90x
finsmes.com 7.31% 171.25x
sys-con.com 2.02% 167.55x
accenture.com 3.06% 157.16x
wipro.com 1.50% 155.98x
pega.com 2.81% 147.10x
talend.com 2.88% 141.46x
martechadvisor.com 2.02% 136.18x
microventures.com 1.41% 133.92x
Composition Percentage: The overlap percentage between the Startup Investment audience and the Web attribute.
Index: A comparison of the Startup Investment audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Startup Investment audience is Work Productivity.

Content Affinity Composition Index
Work Productivity 11.58% 52.71x
Institutional Investing 7.50% 52.35x
Retail Industry News 4.82% 47.88x
Human Resources & Employee Management 3.72% 38.79x
Cosmetics Business 1.68% 37.06x
Data Centers 10.78% 36.81x
Business News & Information Readers 25.49% 34.89x
Marketing Professionals 11.62% 33.06x
Mobile Industry Information 4.27% 32.26x
Writing Resources 5.38% 29.13x
Composition Percentage: The overlap percentage between the Startup Investment audience and the Content Affinity attribute.
Index: A comparison of the Startup Investment audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Startup Investment audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male