Dstillery Audiences

STARTUP INVESTMENT

Audience Size: 629.9 Thousand Devices

Explore the Startup Investment Audience

Below you'll find more information about the Startup Investment audience, broken down in different categories based on their digital and physical behaviors. These are 629.9 thousand unique devices whose actions qualify for the Startup Investment audience.

Dstillery Crafted Audiences

INTERESTS

The Startup Investment audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Startup Investment audience is Venture Capitalists.

Interest Composition Index
Venture Capitalists 74.24% 22.99x
SEO Specialists 69.88% 18.09x
Business News Readers 51.46% 17.99x
Market Intelligence Researchers 47.18% 17.87x
Enterprise Field Services Researchers 64.78% 16.60x
Media Buying Professionals 44.18% 16.22x
Executive Travelers 50.01% 16.15x
Finance Continuing Education Researchers 52.99% 16.09x
Executive and C-Suite 39.14% 16.06x
Web Design Researchers 55.53% 15.78x
Composition Percentage: The overlap percentage between the Startup Investment audience and the Interest attribute.
Index: A comparison of the Startup Investment audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Startup Investment audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Startup Investment audience is Intermix.

Location Composition Index
Intermix 0.02% 3.90x
Uniqlo 0.03% 3.30x
Club Monaco 0.02% 3.04x
Lorna Jane 0.01% 2.78x
Patagonia 0.02% 2.53x
Ralph Lauren 0.03% 2.53x
The North Face 0.03% 2.44x
Zara 0.04% 2.31x
Urban Outfitters 0.06% 2.27x
Armani 0.03% 2.23x
Composition Percentage: The overlap percentage between the Startup Investment audience and the Location attribute.
Index: A comparison of the Startup Investment audience to the internet population.
Dstillery Web Insights

WEBSITES

The Startup Investment audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Startup Investment audience is finsmes.com.

Website Composition Index
finsmes.com 10.08% 250.44x
talend.com 2.58% 217.84x
accenture.com 3.36% 206.74x
tcodesearch.com 5.51% 195.48x
hcltech.com 1.71% 193.01x
sap.com 4.75% 190.77x
infosys.com 3.27% 181.80x
crunchbase.com 29.65% 181.30x
okta.com 5.67% 179.97x
lek.com 2.11% 175.43x
Composition Percentage: The overlap percentage between the Startup Investment audience and the Web attribute.
Index: A comparison of the Startup Investment audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Startup Investment audience is Institutional Investing.

Content Affinity Composition Index
Institutional Investing 7.96% 66.22x
Work Productivity 9.57% 60.43x
Retail Industry News 4.55% 54.34x
Data Centers 8.83% 45.62x
Human Resources & Employee Management 3.10% 43.70x
Business News & Information Readers 26.79% 42.70x
Marketing Professionals 9.28% 41.17x
Cosmetics Business 1.03% 37.79x
Mobile Industry Information 3.90% 33.72x
Writing Resources 4.13% 33.45x
Composition Percentage: The overlap percentage between the Startup Investment audience and the Content Affinity attribute.
Index: A comparison of the Startup Investment audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Startup Investment audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male