Dstillery Audiences

TV NEWS

Audience Size: 9.3 Million Devices

Explore the TV News Audience

Below you'll find more information about the TV News audience, broken down in different categories based on their digital and physical behaviors. These are 9.3 million unique devices whose actions qualify for the TV News audience.

Dstillery Crafted Audiences

INTERESTS

The TV News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the TV News audience is Entertainment Industry Decision Makers.

Interest Composition Index
Entertainment Industry Decision Makers 10.66% 9.85x
Entertainment & Tabloid Magazine Readers 11.29% 9.83x
TV Advertising Professionals 10.47% 9.75x
Celebrity Gossip Fans 11.36% 9.69x
TV Junkies 11.46% 9.68x
Country Music Fans 11.00% 9.44x
Liberal News Readers 9.94% 9.24x
Women’s Fashion Blogs Readers 11.17% 9.19x
Cholesterol Researchers 10.38% 9.14x
Mens Fitness Publication Readers 10.19% 9.09x
Composition Percentage: The overlap percentage between the TV News audience and the Interest attribute.
Index: A comparison of the TV News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The TV News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the TV News audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.01% 1.80x
Victoria's Secret 0.01% 1.73x
American Eagle Outfitters 0.01% 1.44x
Carhartt 0.07% 1.12x
Composition Percentage: The overlap percentage between the TV News audience and the Location attribute.
Index: A comparison of the TV News audience to the internet population.
Dstillery Web Insights

WEBSITES

The TV News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the TV News audience is daytimeconfidential.com.

Website Composition Index
daytimeconfidential.com 2.47% 10.41x
spoilertv.com 1.97% 10.34x
soapoperaspy.com 1.24% 10.30x
extratv.com 5.48% 10.17x
tamaratattles.com 1.50% 10.15x
soapsindepth.com 5.16% 10.09x
realitytea.com 2.78% 10.05x
celebdirtylaundry.com 2.43% 9.94x
allhiphop.com 1.08% 9.83x
theashleysrealityroundup.com 5.97% 9.81x
Composition Percentage: The overlap percentage between the TV News audience and the Web attribute.
Index: A comparison of the TV News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the TV News audience is Homeschooling.

Content Affinity Composition Index
Homeschooling 0.04% 9.07x
Mysticism 0.07% 9.01x
Celebrity Gossip 0.30% 8.83x
Local & Travel England - East Midlands 0.06% 8.81x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.03% 8.81x
Film Production 0.19% 8.69x
Video Content Sites 0.88% 8.50x
Marijuana 0.02% 8.39x
Right Wing Blogs - Political Activism 0.02% 8.39x
Professional Audio Visual 0.02% 8.39x
Composition Percentage: The overlap percentage between the TV News audience and the Content Affinity attribute.
Index: A comparison of the TV News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The TV News audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female