Explore the Tahoe & Reno Tourism Audience
Below you'll find more information about the Tahoe & Reno Tourism audience, broken down in different categories based on their digital and physical behaviors. These are 230.6 thousand unique devices whose actions qualify for the Tahoe & Reno Tourism audience.
INTERESTS
The Tahoe & Reno Tourism audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Tahoe & Reno Tourism audience is Tahoe Skiers and Snowboarders.
| Interest | Composition | Index |
| Tahoe Skiers and Snowboarders | 73.27% | 26.22x |
| Rodeo Enthusiasts | 68.87% | 21.34x |
| Las Vegas Hotel Researchers | 35.65% | 14.95x |
| San Diego Activities Researchers | 23.00% | 12.63x |
| San Francisco Activities Researchers | 23.88% | 12.04x |
| San Diego Events Researchers | 23.88% | 12.04x |
| South West State Fair Visitors | 47.72% | 11.83x |
| Los Angeles Activities Researchers | 22.12% | 11.27x |
| Oregon Ducks Fans | 22.29% | 10.98x |
| Liberal News Readers | 19.48% | 10.80x |
Composition Percentage:
The overlap percentage between the Tahoe & Reno Tourism audience and the Interest attribute.
Index: A comparison of the Tahoe & Reno Tourism audience to the internet population.
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APPAREL RETAILERS
The Tahoe & Reno Tourism audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Tahoe & Reno Tourism audience is REI.
| Location | Composition | Index |
| REI | 0.02% | 6.02x |
| Express Outlets | 0.01% | 4.59x |
| Forever 21 | 0.03% | 2.65x |
| Jos A. Bank Clothiers | 0.03% | 2.36x |
| Buckle | 0.05% | 2.29x |
| H&M | 0.02% | 2.06x |
| Zumiez | 0.03% | 2.01x |
| Victoria's Secret | 0.06% | 1.93x |
| Eddie Bauer | 0.02% | 1.86x |
| Express | 0.03% | 1.80x |
Composition Percentage:
The overlap percentage between the Tahoe & Reno Tourism audience and the Location attribute.
Index: A comparison of the Tahoe & Reno Tourism audience to the internet population.
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WEBSITES
The Tahoe & Reno Tourism audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Tahoe & Reno Tourism audience is mynews4.com.
| Website | Composition | Index |
| mynews4.com | 49.53% | 411.94x |
| kolotv.com | 63.11% | 408.17x |
| ktvn.com | 53.85% | 375.20x |
| tahoedailytribune.com | 19.49% | 321.17x |
| rgj.com | 73.85% | 147.94x |
| pvtimes.com | 3.12% | 136.67x |
| lasvegassun.com | 8.86% | 89.03x |
| elkodaily.com | 7.12% | 81.91x |
| theunion.com | 2.00% | 72.14x |
| activenorcal.com | 2.06% | 70.24x |
Composition Percentage:
The overlap percentage between the Tahoe & Reno Tourism audience and the Web attribute.
Index: A comparison of the Tahoe & Reno Tourism audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Tahoe & Reno Tourism audience is Las Vegas Hotels.
| Content Affinity | Composition | Index |
| Las Vegas Hotels | 42.24% | 34.52x |
| Northern California Cluster | 26.02% | 33.98x |
| Southern California Tourism | 0.44% | 23.54x |
| Central California Cluster | 4.80% | 23.00x |
| Winter Sports & Gear | 0.47% | 18.43x |
| Cuba & Mexico Media | 0.11% | 17.60x |
| San Francisco Bay Area Cluster | 21.06% | 16.75x |
| Action Sports | 0.45% | 16.62x |
| Assorted Topics (Coupons, Stain Removal, Seafood) | 0.07% | 16.03x |
| San Diego Cluster | 8.80% | 14.45x |
Composition Percentage:
The overlap percentage between the Tahoe & Reno Tourism audience and the Content Affinity attribute.
Index: A comparison of the Tahoe & Reno Tourism audience to the internet population.
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DEMOGRAPHICS
The Tahoe & Reno Tourism audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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