Dstillery Audiences

TAHOE & RENO TOURISM

Audience Size: 549 Thousand Devices

Explore the Tahoe & Reno Tourism Audience

Below you'll find more information about the Tahoe & Reno Tourism audience, broken down in different categories based on their digital and physical behaviors. These are 549 thousand unique devices whose actions qualify for the Tahoe & Reno Tourism audience.

Dstillery Crafted Audiences

INTERESTS

The Tahoe & Reno Tourism audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Tahoe & Reno Tourism audience is Tahoe Skiers and Snowboarders.

Interest Composition Index
Tahoe Skiers and Snowboarders 68.54% 27.54x
California Skiers and Snowboarders 34.99% 12.74x
Montana and Idaho Trip Planners 27.23% 11.78x
California Trip Planners 31.23% 11.57x
San Francisco Trip Planners 28.58% 11.37x
Oregon Trip Planners 28.69% 10.46x
Aspen Trip Planners 16.68% 8.91x
Travel Industry 16.90% 8.85x
San Diego Trip Planners 25.10% 8.83x
Oregon Ducks Fans 16.43% 8.66x
Composition Percentage: The overlap percentage between the Tahoe & Reno Tourism audience and the Interest attribute.
Index: A comparison of the Tahoe & Reno Tourism audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Tahoe & Reno Tourism audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Tahoe & Reno Tourism audience is The North Face.

Location Composition Index
The North Face 0.03% 1.77x
Forever 21 0.05% 1.68x
Coach 0.06% 1.53x
The Childrens Place 0.05% 1.45x
Charlotte Russe 0.01% 1.26x
REI 0.01% 1.26x
Carhartt 0.19% 1.23x
Victoria's Secret 0.06% 1.16x
Hugo Boss 0.01% 0.91x
Gymboree 0.02% 0.90x
Composition Percentage: The overlap percentage between the Tahoe & Reno Tourism audience and the Location attribute.
Index: A comparison of the Tahoe & Reno Tourism audience to the internet population.
Dstillery Web Insights

WEBSITES

The Tahoe & Reno Tourism audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Tahoe & Reno Tourism audience is renown.org.

Website Composition Index
renown.org 10.97% 513.19x
mynews4.com 9.44% 486.72x
washoecounty.us 20.19% 466.66x
recordcourier.com 6.72% 437.46x
laketahoe.com 4.90% 424.12x
sierrasun.com 9.22% 424.06x
newtoreno.com 7.55% 416.12x
nevadaappeal.com 13.74% 408.16x
tmcc.edu 6.19% 394.09x
tahoedailytribune.com 16.90% 393.62x
Composition Percentage: The overlap percentage between the Tahoe & Reno Tourism audience and the Web attribute.
Index: A comparison of the Tahoe & Reno Tourism audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Tahoe & Reno Tourism audience is San Francisco Tourism.

Content Affinity Composition Index
San Francisco Tourism 5.41% 28.33x
Northern California Cluster 23.49% 28.22x
Las Vegas Hotels 17.47% 18.14x
San Francisco Bay Area Cluster 25.60% 16.83x
Southern California Cluster 2.35% 16.12x
Central California Cluster 6.49% 15.28x
Winter Sports & Gear 2.53% 13.96x
National Parks 3.38% 12.61x
Pac 12 Sports 1.89% 11.84x
Idaho Cluster 3.67% 11.35x
Composition Percentage: The overlap percentage between the Tahoe & Reno Tourism audience and the Content Affinity attribute.
Index: A comparison of the Tahoe & Reno Tourism audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Tahoe & Reno Tourism audience resonates most for the following age and income brackets.
Age
65+
Income
$100,000-$149,999