Dstillery Audiences

TATTOOS & COSTUMES

Audience Size: 37.5 Thousand Devices

Explore the Tattoos & Costumes Audience

Below you'll find more information about the Tattoos & Costumes audience, broken down in different categories based on their digital and physical behaviors. These are 37.5 thousand unique devices whose actions qualify for the Tattoos & Costumes audience.

Dstillery Crafted Audiences

INTERESTS

The Tattoos & Costumes audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Tattoos & Costumes audience is Halloween Costume Shoppers.

Interest Composition Index
Halloween Costume Shoppers 66.82% 20.93x
Teen Content Readers 56.40% 20.12x
Parents with Kids 45.26% 16.08x
Homemade Gifts Crafters 46.77% 16.01x
Coupon Researchers 41.78% 15.41x
Sleepwear Shoppers 46.95% 15.40x
Involved Parents 46.39% 15.39x
Patriotic Party Decoration Shoppers 48.61% 15.35x
Kitchen & Bathroom Remodelers 41.35% 14.85x
Home and Garden TV Fans 36.26% 14.66x
Composition Percentage: The overlap percentage between the Tattoos & Costumes audience and the Interest attribute.
Index: A comparison of the Tattoos & Costumes audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Tattoos & Costumes audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Tattoos & Costumes audience is Free People.

Location Composition Index
Free People 0.08% 3.78x
Banana Republic 0.15% 2.47x
Michael Kors 0.10% 2.47x
Kate Spade 0.05% 2.46x
Buckle 0.10% 2.25x
Journeys 0.18% 2.06x
Talbots 0.05% 1.99x
White House Black Market 0.10% 1.97x
Ann Taylor 0.03% 1.93x
Gap 0.13% 1.91x
Composition Percentage: The overlap percentage between the Tattoos & Costumes audience and the Location attribute.
Index: A comparison of the Tattoos & Costumes audience to the internet population.
Dstillery Web Insights

WEBSITES

The Tattoos & Costumes audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Tattoos & Costumes audience is frugalcouponliving.com.

Website Composition Index
frugalcouponliving.com 7.84% 58.50x
catchmyparty.com 10.61% 54.30x
chasing-fireflies.com 7.79% 53.19x
listotic.com 8.71% 50.67x
apieceofrainbow.com 7.51% 44.84x
society19.com 7.87% 44.27x
thecottagemarket.com 5.84% 43.60x
prudentpennypincher.com 14.31% 42.69x
nobiggie.net 6.44% 41.10x
onecrazyhouse.com 10.93% 40.69x
Composition Percentage: The overlap percentage between the Tattoos & Costumes audience and the Web attribute.
Index: A comparison of the Tattoos & Costumes audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Tattoos & Costumes audience is Costumes.

Content Affinity Composition Index
Costumes 2.92% 85.63x
Comedy Content 2.02% 62.16x
Scrapbooking & Home Art Projects 14.60% 41.82x
Cheerleading 2.52% 36.07x
Teen Hair 9.33% 31.38x
Mommy Bloggers 14.22% 30.48x
Female Lifestyle Content Readers 11.45% 29.65x
Assorted Topics (Coupons, Stain Removal, Seafood) 0.43% 29.40x
Cakes & Sweets 7.79% 28.94x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 17.88% 27.46x
Composition Percentage: The overlap percentage between the Tattoos & Costumes audience and the Content Affinity attribute.
Index: A comparison of the Tattoos & Costumes audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Tattoos & Costumes audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female