Explore the Tennessee News Audience
Below you'll find more information about the Tennessee News audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the Tennessee News audience.
INTERESTS
The Tennessee News audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Tennessee News audience is Nashville Trip Planners.
| Interest | Composition | Index |
| Nashville Trip Planners | 50.27% | 13.25x |
| Smoky Mountains Trip Planners | 30.44% | 12.17x |
| Country Music Fans | 37.16% | 11.98x |
| South Carolina Gamecocks Fans | 24.90% | 11.25x |
| Nashville Activity Researchers | 30.36% | 11.16x |
| SEC Fans | 27.11% | 10.32x |
| Liberal News Readers | 26.81% | 10.20x |
| Atlanta United Fans | 23.81% | 10.17x |
| Tennessee Volunteers Fans | 30.82% | 9.86x |
| Tampa and St Petersburg Trip Planners | 27.58% | 9.56x |
Composition Percentage:
The overlap percentage between the Tennessee News audience and the Interest attribute.
Index: A comparison of the Tennessee News audience to the internet population.
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APPAREL RETAILERS
The Tennessee News audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Tennessee News audience is Jos A. Bank Clothiers.
| Location | Composition | Index |
| Jos A. Bank Clothiers | 0.01% | 1.53x |
| American Eagle Outfitters | 0.02% | 1.52x |
| Talbots | 0.01% | 1.50x |
| J. Crew | 0.01% | 1.50x |
| Michael Kors | 0.01% | 1.39x |
| Carhartt | 0.24% | 1.31x |
| The Childrens Place | 0.02% | 1.24x |
| Old Navy | 0.03% | 1.23x |
| Maurices | 0.03% | 1.18x |
| Chicos | 0.02% | 1.17x |
Composition Percentage:
The overlap percentage between the Tennessee News audience and the Location attribute.
Index: A comparison of the Tennessee News audience to the internet population.
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WEBSITES
The Tennessee News audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Tennessee News audience is tpac.org.
| Website | Composition | Index |
| tpac.org | 1.02% | 70.87x |
| williamsonherald.com | 1.64% | 66.67x |
| tullahomanews.com | 1.35% | 61.70x |
| hendersonvillestandard.com | 1.43% | 61.67x |
| tn.gov | 5.60% | 61.14x |
| manchestertimes.com | 1.51% | 60.16x |
| wilsonpost.com | 1.98% | 60.13x |
| coacht.com | 1.97% | 59.94x |
| gallatinnews.com | 1.47% | 58.85x |
| williamsonsource.com | 2.02% | 56.56x |
Composition Percentage:
The overlap percentage between the Tennessee News audience and the Web attribute.
Index: A comparison of the Tennessee News audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Tennessee News audience is Memphis News.
| Content Affinity | Composition | Index |
| Memphis News | 4.00% | 21.21x |
| Assorted Topics (Viral Media, Paid Traffic) | 0.03% | 18.90x |
| Tennessee Cluster | 34.65% | 17.90x |
| Online Ticket Buyers | 4.06% | 11.69x |
| Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) | 0.02% | 11.61x |
| Local & Travel England - North Midlands | 0.07% | 11.60x |
| Mississippi News | 13.51% | 11.34x |
| Right Wing Blogs - Political Activism | 0.12% | 11.00x |
| Southeast College Athletics | 0.56% | 10.11x |
| Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) | 0.07% | 10.06x |
Composition Percentage:
The overlap percentage between the Tennessee News audience and the Content Affinity attribute.
Index: A comparison of the Tennessee News audience to the internet population.
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DEMOGRAPHICS
The Tennessee News audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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