Dstillery Audiences

TENNESSEE NEWS

Audience Size: 786.4 Thousand Devices

Explore the Tennessee News Audience

Below you'll find more information about the Tennessee News audience, broken down in different categories based on their digital and physical behaviors. These are 786.4 thousand unique devices whose actions qualify for the Tennessee News audience.

Dstillery Crafted Audiences

INTERESTS

The Tennessee News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Tennessee News audience is Nashville Trip Planners.

Interest Composition Index
Nashville Trip Planners 65.50% 37.85x
Nashville Activity Researchers 52.37% 19.23x
Tiny Home Researchers 28.74% 14.44x
South State Fair Visitors 54.53% 13.05x
Retired Government Employees 6.11% 12.18x
TV Advertising Professionals 10.85% 10.58x
Tennessee Volunteers Fans 35.75% 10.55x
Breast Cancer Fund Raisers 7.81% 10.14x
Advertising Professionals 12.26% 9.82x
Vermont Trip Planners 15.56% 9.77x
Composition Percentage: The overlap percentage between the Tennessee News audience and the Interest attribute.
Index: A comparison of the Tennessee News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Tennessee News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Tennessee News audience is Chicos.

Location Composition Index
Chicos 0.01% 2.18x
Old Navy 0.02% 1.48x
Journeys 0.01% 1.47x
Maurices 0.02% 0.84x
Composition Percentage: The overlap percentage between the Tennessee News audience and the Location attribute.
Index: A comparison of the Tennessee News audience to the internet population.
Dstillery Web Insights

WEBSITES

The Tennessee News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Tennessee News audience is wgnsradio.com.

Website Composition Index
wgnsradio.com 5.70% 141.18x
manchestertimes.com 1.23% 140.83x
lebanondemocrat.com 1.28% 137.60x
coacht.com 1.56% 133.58x
1045thezone.com 1.59% 127.54x
columbiadailyherald.com 2.77% 126.55x
theleafchronicle.com 5.39% 119.69x
clarksvillenow.com 7.89% 118.98x
mainstreetpreps.com 1.50% 118.95x
tullahomanews.com 2.83% 111.97x
Composition Percentage: The overlap percentage between the Tennessee News audience and the Web attribute.
Index: A comparison of the Tennessee News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Tennessee News audience is Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania).

Content Affinity Composition Index
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 1.01% 57.56x
Tennessee Cluster 29.88% 29.33x
Memphis News 4.79% 28.99x
Ohio Universities 1.40% 16.10x
Assorted Topics (Viral Media, Paid Traffic) 9.45% 11.47x
Mississippi News 6.72% 11.18x
Beach Vacations 0.03% 11.17x
Northern California Cluster 4.96% 11.06x
New Jersey Travel Location Cluster 1.96% 10.64x
Women Shoppers 0.02% 10.59x
Composition Percentage: The overlap percentage between the Tennessee News audience and the Content Affinity attribute.
Index: A comparison of the Tennessee News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Tennessee News audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male