Explore the Toronto Tourism Audience
Below you'll find more information about the Toronto Tourism audience, broken down in different categories based on their digital and physical behaviors. These are 14.4 thousand unique devices whose actions qualify for the Toronto Tourism audience.
INTERESTS
The Toronto Tourism audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Toronto Tourism audience is Family Adventures Travelers.
| Interest | Composition | Index |
| Family Adventures Travelers | 62.41% | 31.44x |
| Work Comes First Travelers | 56.39% | 30.24x |
| Travel Guide and Review Readers | 66.17% | 26.00x |
| Canada Trip Planners | 78.95% | 25.48x |
| Italy Trip Planners | 66.92% | 25.25x |
| Infiniti Vehicle Shoppers | 63.16% | 22.85x |
| Australia Trip Planners | 54.89% | 22.48x |
| Work Visa Researchers | 66.92% | 22.31x |
| Ireland Trip Planners | 54.14% | 22.26x |
| Home Cleaning Researchers | 56.39% | 21.48x |
Composition Percentage:
The overlap percentage between the Toronto Tourism audience and the Interest attribute.
Index: A comparison of the Toronto Tourism audience to the internet population.
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APPAREL RETAILERS
The Toronto Tourism audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Toronto Tourism audience is Jos A. Bank Clothiers.
| Location | Composition | Index |
| Jos A. Bank Clothiers | 0.01% | 3.91x |
| Charlotte Russe | 0.01% | 1.30x |
| Johnston and Murphy | 0.06% | 0.72x |
| Buckle | 0.02% | 0.53x |
Composition Percentage:
The overlap percentage between the Toronto Tourism audience and the Location attribute.
Index: A comparison of the Toronto Tourism audience to the internet population.
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WEBSITES
The Toronto Tourism audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Toronto Tourism audience is autotrader.ca.
| Website | Composition | Index |
| autotrader.ca | 45.66% | 124.47x |
| macleans.ca | 45.15% | 111.25x |
| glassdoor.ca | 37.36% | 92.85x |
| tripadvisor.ca | 85.54% | 88.25x |
| ratemds.com | 37.89% | 76.58x |
| redflagdeals.com | 67.85% | 74.72x |
| huffingtonpost.ca | 61.51% | 69.84x |
| princessauto.com | 25.13% | 68.61x |
| timescolonist.com | 26.36% | 65.64x |
| dailyhive.com | 55.12% | 58.68x |
Composition Percentage:
The overlap percentage between the Toronto Tourism audience and the Web attribute.
Index: A comparison of the Toronto Tourism audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Toronto Tourism audience is Canada Tax and Finance Research Cluster.
| Content Affinity | Composition | Index |
| Canada Tax and Finance Research Cluster | 17.32% | 241.81x |
| Canadian Lifestyle | 46.51% | 162.61x |
| Canada Consumer Product Cluster | 37.43% | 161.65x |
| Texas Off-Roading | 1.37% | 125.34x |
| Canada Tourism Research Cluster | 37.01% | 109.27x |
| Canada Shopping - Lifestyle and Mommy Blogs | 21.09% | 95.15x |
| Quebec Vacations | 14.94% | 93.53x |
| Canada Business Cluster | 63.41% | 93.39x |
| Canada Culture and Tourism | 74.72% | 91.33x |
| Canadian News | 31.56% | 89.82x |
Composition Percentage:
The overlap percentage between the Toronto Tourism audience and the Content Affinity attribute.
Index: A comparison of the Toronto Tourism audience to the internet population.
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DEMOGRAPHICS
The Toronto Tourism audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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