Dstillery Audiences

TORONTO TOURISM

Audience Size: 14.4 Thousand Devices

Explore the Toronto Tourism Audience

Below you'll find more information about the Toronto Tourism audience, broken down in different categories based on their digital and physical behaviors. These are 14.4 thousand unique devices whose actions qualify for the Toronto Tourism audience.

Dstillery Crafted Audiences

INTERESTS

The Toronto Tourism audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Toronto Tourism audience is Family Adventures Travelers.

Interest Composition Index
Family Adventures Travelers 62.41% 31.44x
Work Comes First Travelers 56.39% 30.24x
Travel Guide and Review Readers 66.17% 26.00x
Canada Trip Planners 78.95% 25.48x
Italy Trip Planners 66.92% 25.25x
Infiniti Vehicle Shoppers 63.16% 22.85x
Australia Trip Planners 54.89% 22.48x
Work Visa Researchers 66.92% 22.31x
Ireland Trip Planners 54.14% 22.26x
Home Cleaning Researchers 56.39% 21.48x
Composition Percentage: The overlap percentage between the Toronto Tourism audience and the Interest attribute.
Index: A comparison of the Toronto Tourism audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Toronto Tourism audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Toronto Tourism audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.01% 3.91x
Charlotte Russe 0.01% 1.30x
Johnston and Murphy 0.06% 0.72x
Buckle 0.02% 0.53x
Composition Percentage: The overlap percentage between the Toronto Tourism audience and the Location attribute.
Index: A comparison of the Toronto Tourism audience to the internet population.
Dstillery Web Insights

WEBSITES

The Toronto Tourism audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Toronto Tourism audience is autotrader.ca.

Website Composition Index
autotrader.ca 45.66% 124.47x
macleans.ca 45.15% 111.25x
glassdoor.ca 37.36% 92.85x
tripadvisor.ca 85.54% 88.25x
ratemds.com 37.89% 76.58x
redflagdeals.com 67.85% 74.72x
huffingtonpost.ca 61.51% 69.84x
princessauto.com 25.13% 68.61x
timescolonist.com 26.36% 65.64x
dailyhive.com 55.12% 58.68x
Composition Percentage: The overlap percentage between the Toronto Tourism audience and the Web attribute.
Index: A comparison of the Toronto Tourism audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Toronto Tourism audience is Canada Tax and Finance Research Cluster.

Content Affinity Composition Index
Canada Tax and Finance Research Cluster 17.32% 241.81x
Canadian Lifestyle 46.51% 162.61x
Canada Consumer Product Cluster 37.43% 161.65x
Texas Off-Roading 1.37% 125.34x
Canada Tourism Research Cluster 37.01% 109.27x
Canada Shopping - Lifestyle and Mommy Blogs 21.09% 95.15x
Quebec Vacations 14.94% 93.53x
Canada Business Cluster 63.41% 93.39x
Canada Culture and Tourism 74.72% 91.33x
Canadian News 31.56% 89.82x
Composition Percentage: The overlap percentage between the Toronto Tourism audience and the Content Affinity attribute.
Index: A comparison of the Toronto Tourism audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Toronto Tourism audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male