Dstillery Audiences

TORONTO TOURISM

Audience Size: 134 Thousand Devices

Explore the Toronto Tourism Audience

Below you'll find more information about the Toronto Tourism audience, broken down in different categories based on their digital and physical behaviors. These are 134 thousand unique devices whose actions qualify for the Toronto Tourism audience.

Dstillery Crafted Audiences

INTERESTS

The Toronto Tourism audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Toronto Tourism audience is Canada Trip Planners.

Interest Composition Index
Canada Trip Planners 58.66% 19.31x
Crafting Enthusiasts 50.15% 16.11x
Caribbean Trip Planners 45.52% 15.36x
Travel Guide and Review Readers 38.90% 14.53x
Beard Care Shoppers 46.90% 13.38x
Volleyball Enthusiasts 34.31% 12.40x
Italy Trip Planners 33.06% 12.22x
Las Vegas Trip Planners 48.75% 11.83x
Costa Rica Trip Planners 36.51% 11.56x
Ireland Trip Planners 30.03% 11.05x
Composition Percentage: The overlap percentage between the Toronto Tourism audience and the Interest attribute.
Index: A comparison of the Toronto Tourism audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Toronto Tourism audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Toronto Tourism audience is H&M.

Location Composition Index
H&M 0.02% 3.64x
Michael Kors 0.02% 2.42x
Bonobos 0.03% 2.41x
Hugo Boss 0.01% 1.66x
Mens Wearhouse 0.02% 1.61x
Aeropostale 0.02% 1.43x
Lane Bryant 0.01% 1.35x
Charlotte Russe 0.01% 1.30x
The Childrens Place 0.02% 1.30x
Hollister 0.01% 1.23x
Composition Percentage: The overlap percentage between the Toronto Tourism audience and the Location attribute.
Index: A comparison of the Toronto Tourism audience to the internet population.
Dstillery Web Insights

WEBSITES

The Toronto Tourism audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Toronto Tourism audience is aircanada.com.

Website Composition Index
aircanada.com 24.15% 529.36x
torontopearson.com 20.81% 491.78x
cheapoair.ca 14.01% 234.56x
toysrus.ca 6.53% 156.35x
skyscanner.ca 14.02% 140.40x
mirvish.com 7.97% 137.30x
wagjag.com 6.19% 126.62x
taxtips.ca 8.08% 124.29x
goldbook.ca 8.08% 116.56x
potterybarn.ca 5.12% 106.74x
Composition Percentage: The overlap percentage between the Toronto Tourism audience and the Web attribute.
Index: A comparison of the Toronto Tourism audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Toronto Tourism audience is Canadian Seniors Real Estate Research Cluster.

Content Affinity Composition Index
Canadian Seniors Real Estate Research Cluster 10.48% 130.87x
Texas Off-Roading 1.37% 125.34x
Canadian Real Estate Researcher Cluster 10.84% 107.72x
Canada Shopping - Kitchenware 12.15% 107.65x
Online Learning 2.12% 89.46x
Canada Tax and Finance Research Cluster 16.94% 85.24x
Canadian Universities 11.22% 76.31x
Quinceanera Planning 0.33% 68.34x
Canadian Construction & Renovation Research Cluster 1.87% 65.09x
Canada Shopping - General Commerce 16.98% 64.22x
Composition Percentage: The overlap percentage between the Toronto Tourism audience and the Content Affinity attribute.
Index: A comparison of the Toronto Tourism audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Toronto Tourism audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male