Dstillery Audiences

TRAVEL, FOOD, FASHION & FITNESS

Audience Size: 343.5 Thousand Devices

Explore the Travel, Food, Fashion & Fitness Audience

Below you'll find more information about the Travel, Food, Fashion & Fitness audience, broken down in different categories based on their digital and physical behaviors. These are 343.5 thousand unique devices whose actions qualify for the Travel, Food, Fashion & Fitness audience.

Dstillery Crafted Audiences

INTERESTS

The Travel, Food, Fashion & Fitness audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Travel, Food, Fashion & Fitness audience is Hair Care Shoppers.

Interest Composition Index
Hair Care Shoppers 53.30% 36.59x
Women's Fashion Magazine Readers 50.51% 34.74x
Women's Fitness Enthusiasts 42.64% 30.27x
Trendy Shoe Shoppers 48.29% 30.03x
Home Design Enthusiasts 48.62% 29.92x
Wedding Registrants 44.56% 29.77x
Luxury Second Home Owners 40.50% 28.77x
Home Interior Design Enthusiasts 47.18% 27.10x
Womens Fashion Brands Shoppers 54.27% 26.94x
Trendy Denim Shoppers 48.11% 26.45x
Composition Percentage: The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Interest attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Travel, Food, Fashion & Fitness audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Travel, Food, Fashion & Fitness audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.37% 1.44x
Mens Wearhouse 0.51% 1.23x
Composition Percentage: The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Location attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
Dstillery Web Insights

WEBSITES

The Travel, Food, Fashion & Fitness audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Travel, Food, Fashion & Fitness audience is dinneralovestory.com.

Website Composition Index
dinneralovestory.com 9.04% 416.05x
cupcakesandcashmere.com 35.54% 390.00x
gomiblog.com 12.67% 347.26x
thebudgetbabe.com 6.16% 314.35x
thesmallthingsblog.com 14.90% 308.92x
draperjames.com 6.82% 239.98x
collegefashion.net 22.05% 222.60x
mcgeeandco.com 3.69% 213.87x
sheaffertoldmeto.com 3.00% 197.74x
joulesusa.com 4.22% 195.98x
Composition Percentage: The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Web attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Travel, Food, Fashion & Fitness audience is DIY Decoration & Furniture.

Content Affinity Composition Index
DIY Decoration & Furniture 14.94% 63.83x
Beauty & Cosmetics 10.17% 42.63x
Higher-End Fashion Brands 4.55% 38.19x
Hipster Clothing 2.10% 35.86x
Fashion Cluster 23.21% 30.50x
Organic Beauty & Skincare Products 5.97% 30.30x
Teen Hair 11.55% 28.46x
Female Lifestyle Content Readers 8.98% 28.15x
Unique & Personalized Fashion 6.49% 27.70x
Perfume, Makeup & Cosmetics 3.07% 26.27x
Composition Percentage: The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Content Affinity attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Travel, Food, Fashion & Fitness audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female