Explore the Travel, Food, Fashion & Fitness Audience
Below you'll find more information about the Travel, Food, Fashion & Fitness audience, broken down in different categories based on their digital and physical behaviors. These are 398.7 thousand unique devices whose actions qualify for the Travel, Food, Fashion & Fitness audience.
INTERESTS
The Travel, Food, Fashion & Fitness audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Travel, Food, Fashion & Fitness audience is Women’s Lifestyle Blogs Researchers.
| Interest | Composition | Index |
| Women’s Lifestyle Blogs Researchers | 62.85% | 33.31x |
| Women’s Fashion Blogs Readers | 55.58% | 28.30x |
| Home Design Enthusiasts | 48.55% | 25.04x |
| Hair Care Shoppers | 48.08% | 24.74x |
| Home Design and Living Publication Readers | 45.16% | 24.30x |
| Women's Fashion Magazine Readers | 48.82% | 24.25x |
| Women's Fitness Enthusiasts | 44.47% | 23.36x |
| Landscape Architects | 45.92% | 23.10x |
| Home Custom Bedroom Decorators | 41.36% | 22.81x |
| Custom Home Lighting Shoppers | 41.36% | 22.81x |
Composition Percentage:
The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Interest attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
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APPAREL RETAILERS
The Travel, Food, Fashion & Fitness audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Travel, Food, Fashion & Fitness audience is Victoria's Secret.
| Location | Composition | Index |
| Victoria's Secret | 0.03% | 3.35x |
| Aeropostale | 0.01% | 3.05x |
| White House Black Market | 0.01% | 2.56x |
| Johnston and Murphy | 0.04% | 2.48x |
| Dressbarn | 0.01% | 2.34x |
| Lululemon | 0.01% | 2.02x |
| Buckle | 0.01% | 2.00x |
| The Childrens Place | 0.01% | 1.84x |
| Maurices | 0.02% | 1.52x |
| Mens Wearhouse | 0.01% | 1.24x |
Composition Percentage:
The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Location attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
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WEBSITES
The Travel, Food, Fashion & Fitness audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Travel, Food, Fashion & Fitness audience is lovetaza.com.
| Website | Composition | Index |
| lovetaza.com | 3.46% | 228.75x |
| thesimplyluxuriouslife.com | 5.17% | 213.10x |
| lilly-style.com | 2.61% | 187.02x |
| thebudgetbabe.com | 3.45% | 182.71x |
| cupcakesandcashmere.com | 40.14% | 179.37x |
| cupofjo.com | 17.30% | 175.58x |
| gomiblog.com | 9.58% | 162.91x |
| thesmallthingsblog.com | 8.45% | 155.21x |
| seeannajane.com | 1.79% | 123.66x |
| collegefashion.net | 28.05% | 121.85x |
Composition Percentage:
The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Web attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Travel, Food, Fashion & Fitness audience is DIY Decoration & Furniture.
| Content Affinity | Composition | Index |
| DIY Decoration & Furniture | 11.51% | 44.16x |
| Beauty & Cosmetics | 4.39% | 43.03x |
| Assorted Topics (Car Rental, Travel, Fashion, Blogs) | 0.55% | 38.80x |
| Fashion & Cosmetics | 0.11% | 32.56x |
| Fashion Cluster | 18.44% | 24.61x |
| Organic Beauty & Skincare Products | 1.77% | 24.07x |
| Teen Hair | 5.12% | 23.70x |
| Higher-End Fashion Brands | 0.32% | 23.01x |
| Dermatology | 1.65% | 22.95x |
| Female Lifestyle Content Readers | 8.41% | 22.46x |
Composition Percentage:
The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Content Affinity attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
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DEMOGRAPHICS
The Travel, Food, Fashion & Fitness audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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