Dstillery Audiences

TRAVEL, FOOD, FASHION & FITNESS

Audience Size: 186.7 Thousand Devices

Explore the Travel, Food, Fashion & Fitness Audience

Below you'll find more information about the Travel, Food, Fashion & Fitness audience, broken down in different categories based on their digital and physical behaviors. These are 186.7 thousand unique devices whose actions qualify for the Travel, Food, Fashion & Fitness audience.

Dstillery Crafted Audiences

INTERESTS

The Travel, Food, Fashion & Fitness audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Travel, Food, Fashion & Fitness audience is Women’s Lifestyle Blogs Researchers.

Interest Composition Index
Women’s Lifestyle Blogs Researchers 63.18% 37.23x
Pantry Recipes Researchers 38.67% 31.18x
Home Design Enthusiasts 51.29% 30.62x
Women’s Fashion Blogs Readers 58.08% 30.19x
Custom Home Lighting Shoppers 40.78% 28.39x
Home Custom Bedroom Decorators 40.73% 28.35x
Home Design and Living Publication Readers 43.98% 28.28x
Landscape Architects 51.54% 27.48x
Women's Fitness Enthusiasts 44.18% 26.70x
Women's Fashion Magazine Readers 47.58% 26.53x
Composition Percentage: The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Interest attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Travel, Food, Fashion & Fitness audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Travel, Food, Fashion & Fitness audience is Forever 21.

Location Composition Index
Forever 21 0.01% 3.24x
White House Black Market 0.02% 3.02x
Dressbarn 0.02% 2.77x
Express 0.02% 2.60x
Johnston and Murphy 0.04% 2.48x
Gap 0.01% 1.82x
Chicos 0.01% 1.78x
Banana Republic 0.01% 1.73x
Zumiez 0.01% 1.69x
The Childrens Place 0.01% 1.07x
Composition Percentage: The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Location attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
Dstillery Web Insights

WEBSITES

The Travel, Food, Fashion & Fitness audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Travel, Food, Fashion & Fitness audience is cupcakesandcashmere.com.

Website Composition Index
cupcakesandcashmere.com 42.40% 311.23x
cupofjo.com 30.10% 310.89x
gomiblog.com 8.50% 288.49x
collegefashion.net 21.09% 199.09x
theeverygirl.com 68.97% 139.81x
thesmallthingsblog.com 9.63% 139.70x
witanddelight.com 5.35% 126.66x
thestripe.com 6.39% 114.99x
mcgeeandco.com 3.95% 110.55x
manrepeller.com 17.21% 108.75x
Composition Percentage: The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Web attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Travel, Food, Fashion & Fitness audience is DIY Decoration & Furniture.

Content Affinity Composition Index
DIY Decoration & Furniture 10.68% 58.27x
Beauty & Cosmetics 2.55% 57.34x
Hair & Beauty 0.70% 38.35x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.43% 37.96x
Female Lifestyle Content Readers 7.62% 32.58x
Furniture & Home Improvement 3.85% 32.08x
Perfume, Makeup & Cosmetics 1.03% 31.73x
Teen Hair 3.60% 30.55x
Fashion Cluster 16.45% 29.94x
Organic Beauty & Skincare Products 0.69% 28.76x
Composition Percentage: The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Content Affinity attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Travel, Food, Fashion & Fitness audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female