Explore the Travel, Food, Fashion & Fitness Audience
Below you'll find more information about the Travel, Food, Fashion & Fitness audience, broken down in different categories based on their digital and physical behaviors. These are 326.5 thousand unique devices whose actions qualify for the Travel, Food, Fashion & Fitness audience.
INTERESTS
The Travel, Food, Fashion & Fitness audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Travel, Food, Fashion & Fitness audience is Hair Care Shoppers.
| Interest | Composition | Index |
| Hair Care Shoppers | 60.28% | 29.15x |
| Women's Fashion Magazine Readers | 57.82% | 28.04x |
| Trendy Shoe Shoppers | 52.98% | 26.97x |
| Home Design Enthusiasts | 56.32% | 25.75x |
| Wedding Registrants | 51.29% | 25.54x |
| Women's Fitness Enthusiasts | 50.92% | 25.26x |
| Luxury Second Home Owners | 47.63% | 24.69x |
| Womens Fashion Brands Shoppers | 55.26% | 24.34x |
| Home Design and Living Publication Readers | 48.09% | 23.72x |
| Home Interior Design Enthusiasts | 48.48% | 23.59x |
Composition Percentage:
The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Interest attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
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APPAREL RETAILERS
The Travel, Food, Fashion & Fitness audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Travel, Food, Fashion & Fitness audience is Joe's Jeans.
| Location | Composition | Index |
| Joe's Jeans | 0.01% | 4.08x |
| Calvin Klein | 0.02% | 3.37x |
| Supreme | 0.03% | 2.98x |
| Everlane | 0.02% | 2.58x |
| Bonobos | 0.22% | 2.46x |
| Madewell | 0.08% | 2.19x |
| Free People | 0.05% | 2.04x |
| Ralph Lauren | 0.04% | 2.01x |
| Saint Laurent Paris | 0.02% | 1.79x |
| Armani | 0.05% | 1.72x |
Composition Percentage:
The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Location attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
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WEBSITES
The Travel, Food, Fashion & Fitness audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Travel, Food, Fashion & Fitness audience is dinneralovestory.com.
| Website | Composition | Index |
| dinneralovestory.com | 8.44% | 313.39x |
| cupcakesandcashmere.com | 38.82% | 287.15x |
| thesimplyluxuriouslife.com | 5.80% | 286.29x |
| gomiblog.com | 12.05% | 259.63x |
| thebudgetbabe.com | 6.04% | 239.12x |
| alreadypretty.com | 3.58% | 226.50x |
| thesmallthingsblog.com | 14.85% | 204.20x |
| draperjames.com | 5.56% | 188.93x |
| collegefashion.net | 23.31% | 179.33x |
| mcgeeandco.com | 2.84% | 177.90x |
Composition Percentage:
The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Web attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Travel, Food, Fashion & Fitness audience is DIY Decoration & Furniture.
| Content Affinity | Composition | Index |
| DIY Decoration & Furniture | 15.43% | 58.89x |
| Texas Off-Roading | 0.49% | 44.81x |
| Beauty & Cosmetics | 10.53% | 43.86x |
| Assorted Topics (Car Rental, Travel, Fashion, Blogs) | 0.55% | 39.26x |
| Higher-End Fashion Brands | 3.29% | 33.14x |
| Hipster Clothing | 1.67% | 32.86x |
| Organic Beauty & Skincare Products | 6.03% | 30.76x |
| Fashion Cluster | 22.79% | 29.77x |
| Fashion & Cosmetics | 0.08% | 29.07x |
| Washington D.C. Hotels | 0.03% | 29.04x |
Composition Percentage:
The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Content Affinity attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
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DEMOGRAPHICS
The Travel, Food, Fashion & Fitness audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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