Dstillery Audiences

TRAVEL, FOOD, FASHION & FITNESS

Audience Size: 326.5 Thousand Devices

Explore the Travel, Food, Fashion & Fitness Audience

Below you'll find more information about the Travel, Food, Fashion & Fitness audience, broken down in different categories based on their digital and physical behaviors. These are 326.5 thousand unique devices whose actions qualify for the Travel, Food, Fashion & Fitness audience.

Dstillery Crafted Audiences

INTERESTS

The Travel, Food, Fashion & Fitness audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Travel, Food, Fashion & Fitness audience is Hair Care Shoppers.

Interest Composition Index
Hair Care Shoppers 60.28% 29.15x
Women's Fashion Magazine Readers 57.82% 28.04x
Trendy Shoe Shoppers 52.98% 26.97x
Home Design Enthusiasts 56.32% 25.75x
Wedding Registrants 51.29% 25.54x
Women's Fitness Enthusiasts 50.92% 25.26x
Luxury Second Home Owners 47.63% 24.69x
Womens Fashion Brands Shoppers 55.26% 24.34x
Home Design and Living Publication Readers 48.09% 23.72x
Home Interior Design Enthusiasts 48.48% 23.59x
Composition Percentage: The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Interest attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Travel, Food, Fashion & Fitness audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Travel, Food, Fashion & Fitness audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 0.01% 4.08x
Calvin Klein 0.02% 3.37x
Supreme 0.03% 2.98x
Everlane 0.02% 2.58x
Bonobos 0.22% 2.46x
Madewell 0.08% 2.19x
Free People 0.05% 2.04x
Ralph Lauren 0.04% 2.01x
Saint Laurent Paris 0.02% 1.79x
Armani 0.05% 1.72x
Composition Percentage: The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Location attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
Dstillery Web Insights

WEBSITES

The Travel, Food, Fashion & Fitness audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Travel, Food, Fashion & Fitness audience is dinneralovestory.com.

Website Composition Index
dinneralovestory.com 8.44% 313.39x
cupcakesandcashmere.com 38.82% 287.15x
thesimplyluxuriouslife.com 5.80% 286.29x
gomiblog.com 12.05% 259.63x
thebudgetbabe.com 6.04% 239.12x
alreadypretty.com 3.58% 226.50x
thesmallthingsblog.com 14.85% 204.20x
draperjames.com 5.56% 188.93x
collegefashion.net 23.31% 179.33x
mcgeeandco.com 2.84% 177.90x
Composition Percentage: The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Web attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Travel, Food, Fashion & Fitness audience is DIY Decoration & Furniture.

Content Affinity Composition Index
DIY Decoration & Furniture 15.43% 58.89x
Texas Off-Roading 0.49% 44.81x
Beauty & Cosmetics 10.53% 43.86x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.55% 39.26x
Higher-End Fashion Brands 3.29% 33.14x
Hipster Clothing 1.67% 32.86x
Organic Beauty & Skincare Products 6.03% 30.76x
Fashion Cluster 22.79% 29.77x
Fashion & Cosmetics 0.08% 29.07x
Washington D.C. Hotels 0.03% 29.04x
Composition Percentage: The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Content Affinity attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Travel, Food, Fashion & Fitness audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female