Explore the Travel, Food, Fashion & Fitness Audience
Below you'll find more information about the Travel, Food, Fashion & Fitness audience, broken down in different categories based on their digital and physical behaviors. These are 285.5 thousand unique devices whose actions qualify for the Travel, Food, Fashion & Fitness audience.
INTERESTS
The Travel, Food, Fashion & Fitness audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Travel, Food, Fashion & Fitness audience is Home Design Enthusiasts.
| Interest | Composition | Index |
| Home Design Enthusiasts | 63.12% | 28.30x |
| Hair Care Shoppers | 64.31% | 28.22x |
| Women's Fashion Magazine Readers | 62.53% | 27.55x |
| Trendy Shoe Shoppers | 59.95% | 27.31x |
| Wedding Registrants | 58.57% | 26.28x |
| Women's Fitness Enthusiasts | 57.53% | 26.09x |
| Home Custom Bedroom Decorators | 50.45% | 25.52x |
| Custom Home Lighting Shoppers | 50.46% | 25.50x |
| Luxury Second Home Owners | 54.44% | 25.47x |
| Home Design and Living Publication Readers | 54.07% | 25.12x |
Composition Percentage:
The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Interest attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
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APPAREL RETAILERS
The Travel, Food, Fashion & Fitness audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Travel, Food, Fashion & Fitness audience is Calvin Klein.
| Location | Composition | Index |
| Calvin Klein | 0.01% | 4.91x |
| Uniqlo | 0.03% | 2.92x |
| Patagonia | 0.01% | 2.79x |
| Free People | 0.04% | 2.53x |
| Columbia | 0.01% | 2.51x |
| Johnston and Murphy | 0.04% | 2.48x |
| Madewell | 0.03% | 2.38x |
| Bonobos | 0.02% | 2.16x |
| Brooks Brothers | 0.04% | 2.14x |
| Kate Spade | 0.03% | 2.11x |
Composition Percentage:
The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Location attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
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WEBSITES
The Travel, Food, Fashion & Fitness audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Travel, Food, Fashion & Fitness audience is thesmallthingsblog.com.
| Website | Composition | Index |
| thesmallthingsblog.com | 9.72% | 367.76x |
| cupcakesandcashmere.com | 44.14% | 357.78x |
| gomiblog.com | 12.91% | 303.82x |
| collegefashion.net | 23.42% | 234.29x |
| styleatacertainage.com | 6.11% | 184.59x |
| classyyettrendy.com | 4.28% | 180.45x |
| thegoldengirlblog.com | 3.85% | 178.63x |
| theeverygirl.com | 68.29% | 176.55x |
| honeywerehome.com | 5.12% | 167.67x |
| cyndispivey.com | 4.28% | 158.95x |
Composition Percentage:
The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Web attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Travel, Food, Fashion & Fitness audience is DIY Decoration & Furniture.
| Content Affinity | Composition | Index |
| DIY Decoration & Furniture | 14.42% | 79.12x |
| Beauty & Cosmetics | 7.99% | 51.04x |
| Assorted Topics (Car Rental, Travel, Fashion, Blogs) | 0.43% | 41.51x |
| Fashion Cluster | 21.03% | 35.68x |
| Mysticism | 0.54% | 34.35x |
| Teen Hair | 9.19% | 33.10x |
| Organic Beauty & Skincare Products | 3.98% | 32.57x |
| Female Lifestyle Content Readers | 10.80% | 32.01x |
| Perfume, Makeup & Cosmetics | 2.41% | 31.20x |
| Higher-End Fashion Brands | 1.40% | 30.32x |
Composition Percentage:
The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Content Affinity attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
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DEMOGRAPHICS
The Travel, Food, Fashion & Fitness audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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