Dstillery Audiences

TRAVEL, FOOD, FASHION & FITNESS

Audience Size: 72.7 Thousand Devices

Explore the Travel, Food, Fashion & Fitness Audience

Below you'll find more information about the Travel, Food, Fashion & Fitness audience, broken down in different categories based on their digital and physical behaviors. These are 72.7 thousand unique devices whose actions qualify for the Travel, Food, Fashion & Fitness audience.

Dstillery Crafted Audiences

INTERESTS

The Travel, Food, Fashion & Fitness audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Travel, Food, Fashion & Fitness audience is Women’s Lifestyle Blogs Researchers.

Interest Composition Index
Women’s Lifestyle Blogs Researchers 56.35% 76.65x
Custom Home Lighting Shoppers 10.58% 50.93x
Home Custom Bedroom Decorators 10.58% 50.90x
Home Design Enthusiasts 34.66% 50.81x
Thanksgiving Turkey/Sides/Dessert Recipe Researchers 24.47% 48.84x
Women's Fitness Enthusiasts 32.14% 48.60x
Women's Health Researchers 31.48% 44.93x
Grandparents 43.39% 44.27x
Women’s Fashion Blogs Readers 51.59% 40.94x
Landscape Architects 40.08% 40.45x
Composition Percentage: The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Interest attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Travel, Food, Fashion & Fitness audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Travel, Food, Fashion & Fitness audience is Banana Republic.

Location Composition Index
Banana Republic 0.04% 3.56x
Dressbarn 0.03% 3.14x
Forever 21 0.02% 3.00x
American Eagle Outfitters 0.02% 1.83x
Maurices 0.04% 1.81x
J. Crew 0.01% 1.75x
Lane Bryant 0.01% 1.70x
Carhartt 0.12% 1.70x
Old Navy 0.03% 1.69x
LOFT 0.01% 1.67x
Composition Percentage: The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Location attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
Dstillery Web Insights

WEBSITES

The Travel, Food, Fashion & Fitness audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Travel, Food, Fashion & Fitness audience is cupofjo.com.

Website Composition Index
cupofjo.com 58.20% 430.30x
theeverygirl.com 75.13% 186.37x
stylebyemilyhenderson.com 23.86% 110.66x
gomiblog.com 11.87% 107.29x
jolynneshane.com 8.34% 105.06x
camillestyles.com 30.93% 91.54x
joythebaker.com 8.71% 89.17x
thistlewoodfarms.com 6.21% 88.59x
mychicobsession.com 6.12% 76.35x
coveteur.com 8.23% 75.51x
Composition Percentage: The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Web attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Travel, Food, Fashion & Fitness audience is Perfume, Makeup & Cosmetics.

Content Affinity Composition Index
Perfume, Makeup & Cosmetics 1.81% 100.61x
DIY Decoration & Furniture 9.35% 60.55x
Furniture & Home Improvement 1.14% 45.28x
Canada Consumer Product Cluster 1.93% 39.62x
Teen Hair 1.45% 32.14x
Home Remodeling 1.00% 31.80x
Canada Tourism Research Cluster 4.77% 26.69x
Home Decoration - Crafts & Kids 0.12% 26.65x
Vancouver British Columbia Research Cluster 2.65% 26.39x
Female Lifestyle Content Readers 2.37% 25.45x
Composition Percentage: The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Content Affinity attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Travel, Food, Fashion & Fitness audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female