Dstillery Audiences

TRAVEL, FOOD, FASHION & FITNESS

Audience Size: 271.3 Thousand Devices

Explore the Travel, Food, Fashion & Fitness Audience

Below you'll find more information about the Travel, Food, Fashion & Fitness audience, broken down in different categories based on their digital and physical behaviors. These are 271.3 thousand unique devices whose actions qualify for the Travel, Food, Fashion & Fitness audience.

Dstillery Crafted Audiences

INTERESTS

The Travel, Food, Fashion & Fitness audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Travel, Food, Fashion & Fitness audience is Women’s Lifestyle Blogs Researchers.

Interest Composition Index
Women’s Lifestyle Blogs Researchers 66.53% 24.46x
Pantry Recipes Researchers 38.67% 21.67x
Women’s Fashion Blogs Readers 59.84% 20.90x
Home Design Enthusiasts 53.79% 19.76x
Landscape Architects 50.39% 19.16x
Hair Care Shoppers 51.31% 18.79x
Home Custom Bedroom Decorators 45.60% 18.44x
Custom Home Lighting Shoppers 45.60% 18.44x
Home Design and Living Publication Readers 49.64% 18.40x
Women's Fashion Magazine Readers 52.12% 18.34x
Composition Percentage: The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Interest attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Travel, Food, Fashion & Fitness audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Travel, Food, Fashion & Fitness audience is Madewell.

Location Composition Index
Madewell 0.01% 5.28x
REI 0.01% 4.82x
Urban Outfitters 0.01% 3.90x
Lululemon 0.01% 3.00x
Dressbarn 0.02% 2.61x
Johnston and Murphy 0.04% 2.48x
Banana Republic 0.02% 2.41x
J. Crew 0.01% 2.19x
American Eagle Outfitters 0.01% 2.14x
H&M 0.01% 2.12x
Composition Percentage: The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Location attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
Dstillery Web Insights

WEBSITES

The Travel, Food, Fashion & Fitness audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Travel, Food, Fashion & Fitness audience is thesimplyluxuriouslife.com.

Website Composition Index
thesimplyluxuriouslife.com 5.28% 216.42x
cupcakesandcashmere.com 41.44% 185.88x
thebudgetbabe.com 3.46% 179.05x
cupofjo.com 22.54% 178.74x
gomiblog.com 9.22% 160.83x
thesmallthingsblog.com 8.11% 135.68x
collegefashion.net 25.83% 126.63x
witanddelight.com 3.93% 96.05x
danielle-moss.com 2.05% 94.99x
juniperhome.com 3.38% 91.64x
Composition Percentage: The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Web attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Travel, Food, Fashion & Fitness audience is Beauty & Cosmetics.

Content Affinity Composition Index
Beauty & Cosmetics 3.99% 38.31x
DIY Decoration & Furniture 11.73% 37.02x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.61% 35.43x
Fashion & Cosmetics 0.12% 33.42x
Organic Beauty & Skincare Products 1.46% 20.60x
Teen Hair 4.80% 20.39x
Hipster Clothing 0.26% 20.22x
Female Lifestyle Content Readers 9.00% 19.72x
Environmental Conservation 0.11% 19.34x
Fashion Cluster 18.53% 19.28x
Composition Percentage: The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Content Affinity attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Travel, Food, Fashion & Fitness audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female