Explore the Travel, Food, Fashion & Fitness Audience
Below you'll find more information about the Travel, Food, Fashion & Fitness audience, broken down in different categories based on their digital and physical behaviors. These are 186.7 thousand unique devices whose actions qualify for the Travel, Food, Fashion & Fitness audience.
INTERESTS
The Travel, Food, Fashion & Fitness audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Travel, Food, Fashion & Fitness audience is Women’s Lifestyle Blogs Researchers.
| Interest | Composition | Index |
| Women’s Lifestyle Blogs Researchers | 63.18% | 37.23x |
| Pantry Recipes Researchers | 38.67% | 31.18x |
| Home Design Enthusiasts | 51.29% | 30.62x |
| Women’s Fashion Blogs Readers | 58.08% | 30.19x |
| Custom Home Lighting Shoppers | 40.78% | 28.39x |
| Home Custom Bedroom Decorators | 40.73% | 28.35x |
| Home Design and Living Publication Readers | 43.98% | 28.28x |
| Landscape Architects | 51.54% | 27.48x |
| Women's Fitness Enthusiasts | 44.18% | 26.70x |
| Women's Fashion Magazine Readers | 47.58% | 26.53x |
Composition Percentage:
The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Interest attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
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APPAREL RETAILERS
The Travel, Food, Fashion & Fitness audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Travel, Food, Fashion & Fitness audience is Forever 21.
| Location | Composition | Index |
| Forever 21 | 0.01% | 3.24x |
| White House Black Market | 0.02% | 3.02x |
| Dressbarn | 0.02% | 2.77x |
| Express | 0.02% | 2.60x |
| Johnston and Murphy | 0.04% | 2.48x |
| Gap | 0.01% | 1.82x |
| Chicos | 0.01% | 1.78x |
| Banana Republic | 0.01% | 1.73x |
| Zumiez | 0.01% | 1.69x |
| The Childrens Place | 0.01% | 1.07x |
Composition Percentage:
The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Location attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
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WEBSITES
The Travel, Food, Fashion & Fitness audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Travel, Food, Fashion & Fitness audience is cupcakesandcashmere.com.
| Website | Composition | Index |
| cupcakesandcashmere.com | 42.40% | 311.23x |
| cupofjo.com | 30.10% | 310.89x |
| gomiblog.com | 8.50% | 288.49x |
| collegefashion.net | 21.09% | 199.09x |
| theeverygirl.com | 68.97% | 139.81x |
| thesmallthingsblog.com | 9.63% | 139.70x |
| witanddelight.com | 5.35% | 126.66x |
| thestripe.com | 6.39% | 114.99x |
| mcgeeandco.com | 3.95% | 110.55x |
| manrepeller.com | 17.21% | 108.75x |
Composition Percentage:
The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Web attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Travel, Food, Fashion & Fitness audience is DIY Decoration & Furniture.
| Content Affinity | Composition | Index |
| DIY Decoration & Furniture | 10.68% | 58.27x |
| Beauty & Cosmetics | 2.55% | 57.34x |
| Hair & Beauty | 0.70% | 38.35x |
| Assorted Topics (Car Rental, Travel, Fashion, Blogs) | 0.43% | 37.96x |
| Female Lifestyle Content Readers | 7.62% | 32.58x |
| Furniture & Home Improvement | 3.85% | 32.08x |
| Perfume, Makeup & Cosmetics | 1.03% | 31.73x |
| Teen Hair | 3.60% | 30.55x |
| Fashion Cluster | 16.45% | 29.94x |
| Organic Beauty & Skincare Products | 0.69% | 28.76x |
Composition Percentage:
The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Content Affinity attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
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DEMOGRAPHICS
The Travel, Food, Fashion & Fitness audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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