Dstillery Audiences

TRAVEL, FOOD, FASHION & FITNESS

Audience Size: 168.1 Thousand Devices

Explore the Travel, Food, Fashion & Fitness Audience

Below you'll find more information about the Travel, Food, Fashion & Fitness audience, broken down in different categories based on their digital and physical behaviors. These are 168.1 thousand unique devices whose actions qualify for the Travel, Food, Fashion & Fitness audience.

Dstillery Crafted Audiences

INTERESTS

The Travel, Food, Fashion & Fitness audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Travel, Food, Fashion & Fitness audience is Women’s Lifestyle Blogs Researchers.

Interest Composition Index
Women’s Lifestyle Blogs Researchers 62.45% 36.06x
Pantry Recipes Researchers 33.73% 31.15x
Women’s Fashion Blogs Readers 58.45% 30.16x
Home Design Enthusiasts 49.62% 29.40x
Landscape Architects 49.74% 27.79x
Home Custom Bedroom Decorators 38.38% 27.42x
Custom Home Lighting Shoppers 38.38% 27.42x
Home Design and Living Publication Readers 39.14% 25.41x
Women's Fashion Magazine Readers 46.97% 25.31x
Luxury Retail Researchers 44.50% 25.31x
Composition Percentage: The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Interest attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Travel, Food, Fashion & Fitness audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Travel, Food, Fashion & Fitness audience is White House Black Market.

Location Composition Index
White House Black Market 0.02% 5.95x
Old Navy 0.01% 2.52x
Johnston and Murphy 0.04% 2.48x
Banana Republic 0.01% 1.73x
The Childrens Place 0.01% 1.07x
Carhartt 0.02% 0.57x
Composition Percentage: The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Location attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
Dstillery Web Insights

WEBSITES

The Travel, Food, Fashion & Fitness audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Travel, Food, Fashion & Fitness audience is cupcakesandcashmere.com.

Website Composition Index
cupcakesandcashmere.com 43.87% 322.04x
cupofjo.com 32.91% 319.40x
collegefashion.net 18.26% 180.02x
thesmallthingsblog.com 9.11% 148.33x
theeverygirl.com 69.30% 142.89x
witanddelight.com 6.66% 124.81x
manrepeller.com 12.54% 118.35x
thestripe.com 6.12% 110.26x
styleatacertainage.com 6.65% 103.68x
mixandmatchmama.com 3.51% 101.48x
Composition Percentage: The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Web attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Travel, Food, Fashion & Fitness audience is Beauty & Cosmetics.

Content Affinity Composition Index
Beauty & Cosmetics 2.16% 58.12x
DIY Decoration & Furniture 9.97% 53.59x
Hair & Beauty 0.39% 47.22x
Furniture & Home Improvement 3.84% 33.21x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.28% 32.10x
Perfume, Makeup & Cosmetics 0.60% 30.08x
Dermatology 0.33% 30.07x
Female Lifestyle Content Readers 6.22% 29.02x
Teen Hair 3.11% 28.18x
Organic Beauty & Skincare Products 0.45% 27.49x
Composition Percentage: The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Content Affinity attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Travel, Food, Fashion & Fitness audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female