Explore the Travel, Food, Fashion & Fitness Audience
Below you'll find more information about the Travel, Food, Fashion & Fitness audience, broken down in different categories based on their digital and physical behaviors. These are 168.1 thousand unique devices whose actions qualify for the Travel, Food, Fashion & Fitness audience.
INTERESTS
The Travel, Food, Fashion & Fitness audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Travel, Food, Fashion & Fitness audience is Women’s Lifestyle Blogs Researchers.
| Interest | Composition | Index |
| Women’s Lifestyle Blogs Researchers | 62.45% | 36.06x |
| Pantry Recipes Researchers | 33.73% | 31.15x |
| Women’s Fashion Blogs Readers | 58.45% | 30.16x |
| Home Design Enthusiasts | 49.62% | 29.40x |
| Landscape Architects | 49.74% | 27.79x |
| Home Custom Bedroom Decorators | 38.38% | 27.42x |
| Custom Home Lighting Shoppers | 38.38% | 27.42x |
| Home Design and Living Publication Readers | 39.14% | 25.41x |
| Women's Fashion Magazine Readers | 46.97% | 25.31x |
| Luxury Retail Researchers | 44.50% | 25.31x |
Composition Percentage:
The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Interest attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
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APPAREL RETAILERS
The Travel, Food, Fashion & Fitness audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Travel, Food, Fashion & Fitness audience is White House Black Market.
| Location | Composition | Index |
| White House Black Market | 0.02% | 5.95x |
| Old Navy | 0.01% | 2.52x |
| Johnston and Murphy | 0.04% | 2.48x |
| Banana Republic | 0.01% | 1.73x |
| The Childrens Place | 0.01% | 1.07x |
| Carhartt | 0.02% | 0.57x |
Composition Percentage:
The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Location attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
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WEBSITES
The Travel, Food, Fashion & Fitness audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Travel, Food, Fashion & Fitness audience is cupcakesandcashmere.com.
| Website | Composition | Index |
| cupcakesandcashmere.com | 43.87% | 322.04x |
| cupofjo.com | 32.91% | 319.40x |
| collegefashion.net | 18.26% | 180.02x |
| thesmallthingsblog.com | 9.11% | 148.33x |
| theeverygirl.com | 69.30% | 142.89x |
| witanddelight.com | 6.66% | 124.81x |
| manrepeller.com | 12.54% | 118.35x |
| thestripe.com | 6.12% | 110.26x |
| styleatacertainage.com | 6.65% | 103.68x |
| mixandmatchmama.com | 3.51% | 101.48x |
Composition Percentage:
The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Web attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Travel, Food, Fashion & Fitness audience is Beauty & Cosmetics.
| Content Affinity | Composition | Index |
| Beauty & Cosmetics | 2.16% | 58.12x |
| DIY Decoration & Furniture | 9.97% | 53.59x |
| Hair & Beauty | 0.39% | 47.22x |
| Furniture & Home Improvement | 3.84% | 33.21x |
| Assorted Topics (Car Rental, Travel, Fashion, Blogs) | 0.28% | 32.10x |
| Perfume, Makeup & Cosmetics | 0.60% | 30.08x |
| Dermatology | 0.33% | 30.07x |
| Female Lifestyle Content Readers | 6.22% | 29.02x |
| Teen Hair | 3.11% | 28.18x |
| Organic Beauty & Skincare Products | 0.45% | 27.49x |
Composition Percentage:
The overlap percentage between the Travel, Food, Fashion & Fitness audience and the Content Affinity attribute.
Index: A comparison of the Travel, Food, Fashion & Fitness audience to the internet population.
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DEMOGRAPHICS
The Travel, Food, Fashion & Fitness audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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