Dstillery Audiences

TRUCKING

Audience Size: 1.1 Million Devices

Explore the Trucking Audience

Below you'll find more information about the Trucking audience, broken down in different categories based on their digital and physical behaviors. These are 1.1 million unique devices whose actions qualify for the Trucking audience.

Dstillery Crafted Audiences

INTERESTS

The Trucking audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Trucking audience is Quads and ATV Enthusiasts.

Interest Composition Index
Quads and ATV Enthusiasts 78.67% 38.29x
Truck Shoppers 75.55% 35.81x
Jeep Vehicle Shoppers 65.10% 35.32x
Truck Drivers 55.84% 29.61x
Off Road Accessories Enthusiasts 58.71% 29.03x
Tire Shoppers 55.48% 28.96x
Dodge Vehicle Shoppers 55.50% 28.82x
Ford Mustang Enthusiasts 47.63% 28.30x
Corvette Enthusiasts 48.99% 27.96x
Model Aircraft and Rocket Hobbyists 48.67% 26.70x
Composition Percentage: The overlap percentage between the Trucking audience and the Interest attribute.
Index: A comparison of the Trucking audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Trucking audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Trucking audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.35% 1.04x
Jos A. Bank Clothiers 0.18% 0.86x
Composition Percentage: The overlap percentage between the Trucking audience and the Location attribute.
Index: A comparison of the Trucking audience to the internet population.
Dstillery Web Insights

WEBSITES

The Trucking audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Trucking audience is artecindustries.com.

Website Composition Index
artecindustries.com 2.07% 272.10x
kingshocks.com 1.65% 267.18x
metalcloak.com 3.11% 249.98x
iconvehicledynamics.com 2.93% 242.45x
littlepowershop.com 2.10% 242.05x
racelinewheels.com 1.73% 236.01x
riffraffdiesel.com 3.93% 234.56x
currieenterprises.com 2.95% 232.25x
jcroffroad.com 1.55% 230.87x
bushwacker.com 1.95% 230.57x
Composition Percentage: The overlap percentage between the Trucking audience and the Web attribute.
Index: A comparison of the Trucking audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Trucking audience is Auto Body Upkeep & Repair Researchers.

Content Affinity Composition Index
Auto Body Upkeep & Repair Researchers 12.96% 43.28x
Auto Tires & Parts Repair Researchers 9.76% 40.03x
Car Keys, Locks & Remotes 19.72% 39.12x
Motorcycles & Snowmobiles 12.53% 36.87x
Trucks 11.59% 33.78x
Power Tools 11.09% 33.46x
Recreational Motor Sport Enthusiasts 8.29% 33.41x
Classic Car Enthusiasts 37.45% 31.32x
Motorsport Equipment 12.63% 29.27x
Home Improvement Contractor 3.14% 27.49x
Composition Percentage: The overlap percentage between the Trucking audience and the Content Affinity attribute.
Index: A comparison of the Trucking audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Trucking audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male