Dstillery Audiences

TRUCKING

Audience Size: 625.7 Thousand Devices

Explore the Trucking Audience

Below you'll find more information about the Trucking audience, broken down in different categories based on their digital and physical behaviors. These are 625.7 thousand unique devices whose actions qualify for the Trucking audience.

Dstillery Crafted Audiences

INTERESTS

The Trucking audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Trucking audience is Quads and ATV Enthusiasts.

Interest Composition Index
Quads and ATV Enthusiasts 90.12% 33.26x
Truck Shoppers 84.94% 32.77x
Jeep Vehicle Shoppers 84.24% 32.60x
Diesel Vehicle Shoppers 80.11% 29.42x
Corvette Enthusiasts 68.82% 27.52x
Dodge Vehicle Shoppers 70.68% 27.41x
Ford Mustang Enthusiasts 66.54% 27.24x
Auto Repair Researchers 66.88% 26.96x
Car Buyers 61.49% 26.09x
Tire Shoppers 72.73% 25.92x
Composition Percentage: The overlap percentage between the Trucking audience and the Interest attribute.
Index: A comparison of the Trucking audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Trucking audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Trucking audience is Maurices.

Location Composition Index
Maurices 0.01% 1.64x
Carhartt 0.23% 1.61x
American Eagle Outfitters 0.01% 1.32x
Journeys 0.01% 1.11x
Old Navy 0.01% 0.99x
Composition Percentage: The overlap percentage between the Trucking audience and the Location attribute.
Index: A comparison of the Trucking audience to the internet population.
Dstillery Web Insights

WEBSITES

The Trucking audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Trucking audience is metalcloak.com.

Website Composition Index
metalcloak.com 2.69% 325.76x
iconvehicledynamics.com 2.55% 303.49x
polyperformance.com 4.81% 298.38x
riffraffdiesel.com 4.01% 294.74x
currieenterprises.com 2.65% 283.68x
accuratediesel.com 3.38% 281.82x
dieselpowerproducts.com 13.26% 280.59x
cumminshub.com 2.90% 268.49x
dieselhub.com 3.53% 267.56x
ktperformance.net 8.59% 267.39x
Composition Percentage: The overlap percentage between the Trucking audience and the Web attribute.
Index: A comparison of the Trucking audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Trucking audience is Auto Body Upkeep & Repair Researchers.

Content Affinity Composition Index
Auto Body Upkeep & Repair Researchers 10.71% 66.83x
Car Keys, Locks & Remotes 18.04% 61.18x
Auto Tires & Parts Repair Researchers 6.14% 58.77x
Trucks 10.14% 55.70x
Texas Off-Roading 0.26% 52.28x
Power Tools 11.19% 49.55x
Recreational Motor Sport Enthusiasts 7.40% 48.01x
General Interest 0.43% 47.50x
Hobby Drones & Remote-Controlled Cars 2.35% 45.87x
Rural Living 0.13% 45.66x
Composition Percentage: The overlap percentage between the Trucking audience and the Content Affinity attribute.
Index: A comparison of the Trucking audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Trucking audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male