Dstillery Audiences

TRUCKING

Audience Size: 914.9 Thousand Devices

Explore the Trucking Audience

Below you'll find more information about the Trucking audience, broken down in different categories based on their digital and physical behaviors. These are 914.9 thousand unique devices whose actions qualify for the Trucking audience.

Dstillery Crafted Audiences

INTERESTS

The Trucking audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Trucking audience is Quads and ATV Enthusiasts.

Interest Composition Index
Quads and ATV Enthusiasts 87.37% 28.32x
Truck Shoppers 83.41% 27.74x
Jeep Vehicle Shoppers 75.19% 25.86x
Diesel Vehicle Shoppers 77.81% 25.17x
Truck Drivers 66.26% 22.58x
Dodge Vehicle Shoppers 65.95% 22.14x
Corvette Enthusiasts 60.83% 21.93x
Tire Shoppers 66.07% 21.77x
Ford Mustang Enthusiasts 60.09% 21.69x
Model Aircraft and Rocket Hobbyists 64.91% 20.52x
Composition Percentage: The overlap percentage between the Trucking audience and the Interest attribute.
Index: A comparison of the Trucking audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Trucking audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Trucking audience is Buckle.

Location Composition Index
Buckle 0.28% 1.22x
REI 0.02% 1.16x
Mens Wearhouse 0.42% 1.04x
Journeys 0.05% 1.04x
Jos A. Bank Clothiers 0.24% 1.02x
Ralph Lauren 0.01% 1.02x
White House Black Market 0.28% 0.96x
Talbots 0.03% 0.95x
Lane Bryant 0.04% 0.88x
Johnston and Murphy 0.34% 0.84x
Composition Percentage: The overlap percentage between the Trucking audience and the Location attribute.
Index: A comparison of the Trucking audience to the internet population.
Dstillery Web Insights

WEBSITES

The Trucking audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Trucking audience is artecindustries.com.

Website Composition Index
artecindustries.com 2.15% 265.07x
metalcloak.com 3.28% 253.26x
littlepowershop.com 2.30% 240.70x
bushwacker.com 1.37% 238.13x
iconvehicledynamics.com 3.06% 237.44x
polyperformance.com 5.93% 232.00x
dieselpowerproducts.com 19.94% 229.12x
truckspring.com 1.52% 229.12x
riffraffdiesel.com 4.39% 226.35x
barnes4wd.com 1.74% 226.15x
Composition Percentage: The overlap percentage between the Trucking audience and the Web attribute.
Index: A comparison of the Trucking audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Trucking audience is Auto Body Upkeep & Repair Researchers.

Content Affinity Composition Index
Auto Body Upkeep & Repair Researchers 12.53% 45.61x
Auto Tires & Parts Repair Researchers 8.12% 43.87x
Car Keys, Locks & Remotes 20.84% 39.35x
Rural Living 0.31% 38.22x
Recreational Motor Sport Enthusiasts 8.13% 36.55x
Trucks 11.81% 35.97x
Power Tools 11.11% 34.49x
Motorcycles & Snowmobiles 18.28% 33.82x
Texas Off-Roading 0.31% 32.55x
Motorsport Equipment 13.85% 30.16x
Composition Percentage: The overlap percentage between the Trucking audience and the Content Affinity attribute.
Index: A comparison of the Trucking audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Trucking audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male