Dstillery Audiences

TRUCKING

Audience Size: 552.4 Thousand Devices

Explore the Trucking Audience

Below you'll find more information about the Trucking audience, broken down in different categories based on their digital and physical behaviors. These are 552.4 thousand unique devices whose actions qualify for the Trucking audience.

Dstillery Crafted Audiences

INTERESTS

The Trucking audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Trucking audience is Jeep Vehicle Shoppers.

Interest Composition Index
Jeep Vehicle Shoppers 86.75% 31.93x
Quads and ATV Enthusiasts 90.29% 30.33x
Truck Shoppers 85.73% 29.67x
Diesel Vehicle Shoppers 80.65% 27.13x
Corvette Enthusiasts 70.18% 26.16x
Car Buyers 63.01% 25.95x
Auto Repair Researchers 68.68% 25.78x
Ford Mustang Enthusiasts 67.45% 25.41x
Truck Drivers 71.72% 25.40x
Tire Shoppers 73.31% 25.00x
Composition Percentage: The overlap percentage between the Trucking audience and the Interest attribute.
Index: A comparison of the Trucking audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Trucking audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Trucking audience is Aeropostale.

Location Composition Index
Aeropostale 0.01% 1.66x
Carhartt 0.27% 1.49x
Mens Wearhouse 0.02% 1.40x
Maurices 0.02% 1.40x
Buckle 0.01% 1.36x
Old Navy 0.02% 1.06x
Journeys 0.01% 0.98x
Composition Percentage: The overlap percentage between the Trucking audience and the Location attribute.
Index: A comparison of the Trucking audience to the internet population.
Dstillery Web Insights

WEBSITES

The Trucking audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Trucking audience is polyperformance.com.

Website Composition Index
polyperformance.com 3.76% 337.94x
riffraffdiesel.com 3.21% 336.53x
ktperformance.net 6.86% 303.35x
dieselpowerproducts.com 11.81% 301.80x
rigidindustries.com 2.76% 290.91x
gorecon.com 2.41% 263.84x
dieselworldmag.com 6.33% 261.39x
bestop.com 4.03% 253.58x
cumminshub.com 3.64% 249.19x
duramaxhub.com 8.60% 243.84x
Composition Percentage: The overlap percentage between the Trucking audience and the Web attribute.
Index: A comparison of the Trucking audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Trucking audience is Auto Body Upkeep & Repair Researchers.

Content Affinity Composition Index
Auto Body Upkeep & Repair Researchers 9.44% 71.21x
Car Keys, Locks & Remotes 15.18% 68.53x
Trucks 8.53% 61.07x
Auto Tires & Parts Repair Researchers 5.14% 58.98x
Texas Off-Roading 0.21% 57.79x
Power Tools 10.44% 52.31x
Hobby Drones & Remote-Controlled Cars 2.03% 51.45x
Rural Living 0.10% 50.90x
General Interest 0.35% 49.84x
Auctions & Repossessions 1.96% 49.10x
Composition Percentage: The overlap percentage between the Trucking audience and the Content Affinity attribute.
Index: A comparison of the Trucking audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Trucking audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male