Dstillery Audiences

TRUCKING

Audience Size: 57.4 Thousand Devices

Explore the Trucking Audience

Below you'll find more information about the Trucking audience, broken down in different categories based on their digital and physical behaviors. These are 57.4 thousand unique devices whose actions qualify for the Trucking audience.

Dstillery Crafted Audiences

INTERESTS

The Trucking audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Trucking audience is Jeep Vehicle Shoppers.

Interest Composition Index
Jeep Vehicle Shoppers 89.93% 38.64x
Tire Shoppers 67.24% 36.25x
Audi Vehicle Shoppers 48.46% 35.98x
Subaru Vehicle Shoppers 47.10% 34.63x
Volkswagen Vehicle Shopper 57.85% 33.94x
Auto Show Enthusiasts 65.70% 33.16x
Auto Repair Researchers 71.16% 32.18x
Contractors & Construction Professionals 63.48% 30.89x
Dodge Vehicle Shoppers 81.91% 30.50x
Aftermarket Accessories Shoppers 67.24% 28.42x
Composition Percentage: The overlap percentage between the Trucking audience and the Interest attribute.
Index: A comparison of the Trucking audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Trucking audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Trucking audience is Lululemon.

Location Composition Index
Lululemon 0.04% 3.86x
LOFT 0.04% 3.68x
Buckle 0.05% 3.54x
Urban Outfitters 0.05% 3.25x
Mens Wearhouse 0.04% 3.22x
Chicos 0.04% 2.91x
White House Black Market 0.04% 2.91x
Belk 0.02% 2.52x
American Eagle Outfitters 0.04% 2.50x
Lane Bryant 0.02% 1.87x
Composition Percentage: The overlap percentage between the Trucking audience and the Location attribute.
Index: A comparison of the Trucking audience to the internet population.
Dstillery Web Insights

WEBSITES

The Trucking audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Trucking audience is jeepgarage.org.

Website Composition Index
jeepgarage.org 50.84% 471.55x
jk-forum.com 60.99% 429.48x
wranglerforum.com 48.78% 226.87x
pirate4x4.com 26.72% 221.39x
jeepforum.com 47.05% 219.54x
dieselplace.com 23.13% 203.18x
turbodieselregister.com 17.28% 187.63x
jlwranglerforums.com 27.30% 184.88x
cumminsforum.com 30.60% 166.12x
thedieselstop.com 23.80% 165.95x
Composition Percentage: The overlap percentage between the Trucking audience and the Web attribute.
Index: A comparison of the Trucking audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Trucking audience is Power Tools.

Content Affinity Composition Index
Power Tools 4.85% 86.59x
Motorsport Equipment 8.00% 61.99x
Auto Enthusiast Information Researchers 20.43% 54.44x
Recreational Motor Sport Enthusiasts 4.78% 45.76x
Motorcycles & Snowmobiles 35.73% 45.21x
Classic Car Enthusiasts 46.40% 42.94x
All-Terrain Vehicles 19.81% 40.44x
Gun Enthusiast - Rifles & Ammo 3.01% 38.51x
Garden Power Equipment 7.31% 38.42x
Car Enthusiasts 22.13% 35.73x
Composition Percentage: The overlap percentage between the Trucking audience and the Content Affinity attribute.
Index: A comparison of the Trucking audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Trucking audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male