Dstillery Audiences

TRUCKING

Audience Size: 311.6 Thousand Devices

Explore the Trucking Audience

Below you'll find more information about the Trucking audience, broken down in different categories based on their digital and physical behaviors. These are 311.6 thousand unique devices whose actions qualify for the Trucking audience.

Dstillery Crafted Audiences

INTERESTS

The Trucking audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Trucking audience is Jeep Vehicle Shoppers.

Interest Composition Index
Jeep Vehicle Shoppers 87.01% 31.10x
Truck Shoppers 82.05% 27.95x
Quads and ATV Enthusiasts 87.47% 27.26x
Diesel Vehicle Shoppers 76.97% 25.12x
Dodge Vehicle Shoppers 70.70% 24.67x
Auto Repair Researchers 65.97% 24.10x
Ford Mustang Enthusiasts 62.61% 23.93x
Corvette Enthusiasts 65.62% 23.90x
Car Buyers 57.45% 23.70x
Subaru Vehicle Shoppers 49.77% 22.70x
Composition Percentage: The overlap percentage between the Trucking audience and the Interest attribute.
Index: A comparison of the Trucking audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Trucking audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Trucking audience is Coach.

Location Composition Index
Coach 0.01% 1.60x
Carhartt 0.28% 1.45x
Chicos 0.02% 1.34x
Journeys 0.03% 1.18x
Michael Kors 0.01% 1.17x
Zumiez 0.02% 1.11x
Aeropostale 0.02% 1.09x
Victoria's Secret 0.03% 0.97x
Hollister 0.01% 0.95x
American Eagle Outfitters 0.02% 0.94x
Composition Percentage: The overlap percentage between the Trucking audience and the Location attribute.
Index: A comparison of the Trucking audience to the internet population.
Dstillery Web Insights

WEBSITES

The Trucking audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Trucking audience is dieselpowerproducts.com.

Website Composition Index
dieselpowerproducts.com 8.36% 382.96x
fourwheeler.com 38.41% 313.85x
cumminshub.com 5.97% 311.74x
expeditionportal.com 13.95% 296.39x
dieselhub.com 15.19% 295.85x
duramaxhub.com 8.53% 294.30x
justforjeeps.com 19.34% 253.67x
4btswaps.com 5.61% 251.42x
jk-forum.com 39.27% 231.38x
pavementsucks.com 4.57% 227.79x
Composition Percentage: The overlap percentage between the Trucking audience and the Web attribute.
Index: A comparison of the Trucking audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Trucking audience is Car Keys, Locks & Remotes.

Content Affinity Composition Index
Car Keys, Locks & Remotes 2.32% 100.51x
Auto Body Upkeep & Repair Researchers 2.28% 91.87x
Trucks 1.65% 70.88x
Hobby Drones & Remote-Controlled Cars 0.41% 65.32x
Auctions & Repossessions 0.27% 62.28x
Auto Tires & Parts Repair Researchers 1.20% 56.58x
Power Tools 7.33% 52.24x
Amateur Radios 0.60% 45.39x
Recreational Motor Sport Enthusiasts 6.32% 42.14x
Motorsport Equipment 9.69% 41.67x
Composition Percentage: The overlap percentage between the Trucking audience and the Content Affinity attribute.
Index: A comparison of the Trucking audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Trucking audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male