Dstillery Audiences

TRUCKING

Audience Size: 374.1 Thousand Devices

Explore the Trucking Audience

Below you'll find more information about the Trucking audience, broken down in different categories based on their digital and physical behaviors. These are 374.1 thousand unique devices whose actions qualify for the Trucking audience.

Dstillery Crafted Audiences

INTERESTS

The Trucking audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Trucking audience is Jeep Vehicle Shoppers.

Interest Composition Index
Jeep Vehicle Shoppers 86.06% 27.18x
Quads and ATV Enthusiasts 89.29% 26.27x
Truck Shoppers 84.36% 26.22x
Corvette Enthusiasts 68.93% 23.50x
Diesel Vehicle Shoppers 79.10% 23.44x
Car Buyers 63.02% 22.97x
Auto Repair Researchers 69.77% 22.65x
Ford Mustang Enthusiasts 68.23% 21.88x
Truck Drivers 72.11% 21.87x
Tire Shoppers 72.37% 21.64x
Composition Percentage: The overlap percentage between the Trucking audience and the Interest attribute.
Index: A comparison of the Trucking audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Trucking audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Trucking audience is White House Black Market.

Location Composition Index
White House Black Market 0.03% 2.52x
Coach 0.01% 2.26x
Michael Kors 0.01% 2.10x
Maurices 0.04% 1.94x
Banana Republic 0.02% 1.88x
Mens Wearhouse 0.03% 1.62x
Carhartt 0.23% 1.32x
Zumiez 0.01% 1.30x
Aeropostale 0.01% 1.23x
Chicos 0.01% 1.12x
Composition Percentage: The overlap percentage between the Trucking audience and the Location attribute.
Index: A comparison of the Trucking audience to the internet population.
Dstillery Web Insights

WEBSITES

The Trucking audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Trucking audience is ktperformance.net.

Website Composition Index
ktperformance.net 5.31% 314.15x
dieselpowerproducts.com 10.75% 298.91x
dieselworldmag.com 5.15% 271.95x
drivingline.com 19.75% 242.93x
cumminshub.com 4.99% 237.78x
thoroughbreddiesel.com 7.57% 235.19x
duramaxhub.com 9.40% 231.38x
dieselhub.com 8.03% 224.83x
fourwheeler.com 41.29% 206.33x
monstertransmission.com 3.21% 198.98x
Composition Percentage: The overlap percentage between the Trucking audience and the Web attribute.
Index: A comparison of the Trucking audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Trucking audience is Auto Body Upkeep & Repair Researchers.

Content Affinity Composition Index
Auto Body Upkeep & Repair Researchers 8.16% 66.57x
Car Keys, Locks & Remotes 12.07% 65.35x
Texas Off-Roading 0.17% 64.86x
Trucks 7.09% 57.52x
Auto Tires & Parts Repair Researchers 4.34% 51.53x
Hobby Drones & Remote-Controlled Cars 1.68% 50.54x
General Interest 0.32% 50.23x
Power Tools 9.89% 49.86x
Auctions & Repossessions 1.47% 45.58x
Motorsport Equipment 13.82% 41.05x
Composition Percentage: The overlap percentage between the Trucking audience and the Content Affinity attribute.
Index: A comparison of the Trucking audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Trucking audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male