Dstillery Audiences

TRUCKING

Audience Size: 792.1 Thousand Devices

Explore the Trucking Audience

Below you'll find more information about the Trucking audience, broken down in different categories based on their digital and physical behaviors. These are 792.1 thousand unique devices whose actions qualify for the Trucking audience.

Dstillery Crafted Audiences

INTERESTS

The Trucking audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Trucking audience is Quads and ATV Enthusiasts.

Interest Composition Index
Quads and ATV Enthusiasts 89.32% 29.05x
Truck Shoppers 84.94% 27.47x
Jeep Vehicle Shoppers 81.84% 25.21x
Diesel Vehicle Shoppers 79.55% 24.72x
Dodge Vehicle Shoppers 69.12% 22.26x
Corvette Enthusiasts 67.14% 22.12x
Tire Shoppers 71.40% 21.42x
Ford Mustang Enthusiasts 66.16% 21.28x
Truck Drivers 71.73% 20.88x
Auto Repair Researchers 65.25% 20.27x
Composition Percentage: The overlap percentage between the Trucking audience and the Interest attribute.
Index: A comparison of the Trucking audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Trucking audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Trucking audience is Carhartt.

Location Composition Index
Carhartt 0.43% 1.80x
Columbia 0.01% 1.72x
Belk 0.01% 1.41x
Zumiez 0.05% 1.13x
Eddie Bauer 0.02% 1.12x
The North Face 0.01% 1.12x
Chicos 0.04% 1.09x
Zara 0.02% 1.01x
Buckle 0.04% 1.01x
Aeropostale 0.04% 1.01x
Composition Percentage: The overlap percentage between the Trucking audience and the Location attribute.
Index: A comparison of the Trucking audience to the internet population.
Dstillery Web Insights

WEBSITES

The Trucking audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Trucking audience is artecindustries.com.

Website Composition Index
artecindustries.com 2.16% 280.69x
metalcloak.com 3.21% 274.60x
littlepowershop.com 2.27% 255.99x
iconvehicledynamics.com 3.13% 254.24x
dieselpowerproducts.com 14.34% 251.51x
polyperformance.com 5.80% 249.81x
barnes4wd.com 1.80% 246.47x
riffraffdiesel.com 4.62% 245.20x
socalsupertrucks.com 2.29% 241.67x
currieenterprises.com 3.10% 240.85x
Composition Percentage: The overlap percentage between the Trucking audience and the Web attribute.
Index: A comparison of the Trucking audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Trucking audience is Auto Body Upkeep & Repair Researchers.

Content Affinity Composition Index
Auto Body Upkeep & Repair Researchers 11.79% 53.39x
Auto Tires & Parts Repair Researchers 7.01% 49.27x
Car Keys, Locks & Remotes 20.40% 47.35x
Rural Living 0.22% 45.13x
Trucks 11.45% 43.96x
Recreational Motor Sport Enthusiasts 7.64% 42.53x
Texas Off-Roading 0.27% 39.61x
Power Tools 11.50% 39.54x
Motorcycles & Snowmobiles 22.97% 37.69x
Home Improvement Contractor 1.23% 35.89x
Composition Percentage: The overlap percentage between the Trucking audience and the Content Affinity attribute.
Index: A comparison of the Trucking audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Trucking audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male