Dstillery Audiences

US MILITARY CLUSTER

Audience Size: 639.6 Thousand Devices

Explore the US Military Cluster Audience

Below you'll find more information about the US Military Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 639.6 thousand unique devices whose actions qualify for the US Military Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The US Military Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the US Military Cluster audience is Military Servicemembers & Veterans.

Interest Composition Index
Military Servicemembers & Veterans 87.68% 30.44x
Military Benefits Researchers 76.35% 29.79x
Marines 59.45% 27.63x
Retired Government Employees 53.37% 22.44x
Federal Employee Benefits Researchers 53.10% 22.40x
Pilots 38.82% 18.05x
Financial Business Intelligence Researchers 32.01% 16.72x
Readers of Japanese Content 32.58% 16.20x
Liberal News Readers 28.91% 15.35x
Tampa and St Petersburg Trip Planners 29.95% 15.27x
Composition Percentage: The overlap percentage between the US Military Cluster audience and the Interest attribute.
Index: A comparison of the US Military Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The US Military Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the US Military Cluster audience is Chicos.

Location Composition Index
Chicos 0.03% 1.67x
Aeropostale 0.02% 1.45x
Victoria's Secret 0.04% 1.40x
H&M 0.01% 1.27x
Forever 21 0.01% 1.26x
Lane Bryant 0.02% 1.16x
Buckle 0.02% 1.15x
LOFT 0.02% 1.15x
Maurices 0.03% 1.10x
White House Black Market 0.02% 1.06x
Composition Percentage: The overlap percentage between the US Military Cluster audience and the Location attribute.
Index: A comparison of the US Military Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The US Military Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the US Military Cluster audience is dvidshub.net.

Website Composition Index
dvidshub.net 2.32% 214.24x
ncosupport.com 2.09% 211.14x
shopmyexchange.com 5.20% 200.09x
military.com 9.05% 195.07x
militaryspot.com 2.59% 177.18x
stripes.com 53.03% 156.76x
vettix.org 4.95% 146.19x
defensenews.com 3.84% 140.37x
veteranslawblog.org 2.19% 128.51x
the-military-guide.com 3.26% 122.17x
Composition Percentage: The overlap percentage between the US Military Cluster audience and the Web attribute.
Index: A comparison of the US Military Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the US Military Cluster audience is Assorted Topics (Power Trains, Drones, Web Design).

Content Affinity Composition Index
Assorted Topics (Power Trains, Drones, Web Design) 1.15% 42.29x
Space & National Security 14.17% 38.45x
Police Gear 1.34% 36.96x
Airsoft & Paintball Equipment 0.12% 24.57x
Public Policy Media 2.71% 22.40x
Shipping & Logistics 0.31% 20.17x
Middle East News 5.23% 19.76x
Alaska Cluster 2.04% 18.39x
Australia & New Zealand Media 2.82% 17.77x
Robotics 0.08% 17.59x
Composition Percentage: The overlap percentage between the US Military Cluster audience and the Content Affinity attribute.
Index: A comparison of the US Military Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The US Military Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male