Explore the US Soccer Audience
Below you'll find more information about the US Soccer audience, broken down in different categories based on their digital and physical behaviors. These are 323.1 thousand unique devices whose actions qualify for the US Soccer audience.
INTERESTS
The US Soccer audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the US Soccer audience is World Cup Enthusiasts.
| Interest | Composition | Index |
| World Cup Enthusiasts | 88.65% | 31.71x |
| World Cup Apparel Shoppers | 72.65% | 28.19x |
| NCAA Fans | 27.20% | 16.85x |
| Olympics Fans | 37.41% | 16.55x |
| FC Barcelona Fans | 29.73% | 15.31x |
| Sporting Goods Shoppers | 28.29% | 14.62x |
| Duke Blue Devils Fans | 26.07% | 13.87x |
| Soccer Fans | 52.30% | 13.04x |
| Manchester United Fans | 32.22% | 12.69x |
| Lacrosse Enthusiasts | 30.46% | 12.58x |
Composition Percentage:
The overlap percentage between the US Soccer audience and the Interest attribute.
Index: A comparison of the US Soccer audience to the internet population.
Curious about what else the US Soccer audience is interested in?
Sign Up
APPAREL RETAILERS
The US Soccer audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the US Soccer audience is Gymboree.
| Location | Composition | Index |
| Gymboree | 0.05% | 2.05x |
| Ann Taylor | 0.03% | 1.82x |
| Armani | 0.03% | 1.61x |
| Dressbarn | 0.06% | 1.55x |
| Kate Spade | 0.03% | 1.42x |
| Charlotte Russe | 0.02% | 1.40x |
| Michael Kors | 0.02% | 1.39x |
| Zumiez | 0.03% | 1.38x |
| LOFT | 0.05% | 1.38x |
| Old Navy | 0.08% | 1.28x |
Composition Percentage:
The overlap percentage between the US Soccer audience and the Location attribute.
Index: A comparison of the US Soccer audience to the internet population.
Want to find more of the US Soccer audience in the real world?
Sign Up
WEBSITES
The US Soccer audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the US Soccer audience is soccer.com.
| Website | Composition | Index |
| soccer.com | 13.83% | 728.77x |
| usyouthsoccer.org | 35.61% | 606.83x |
| topdrawersoccer.com | 23.28% | 455.06x |
| worldsoccershop.com | 22.34% | 425.21x |
| uslsoccer.com | 6.76% | 372.04x |
| bluesombrero.com | 13.62% | 335.30x |
| soccercoachweekly.net | 6.12% | 326.17x |
| ezfacility.com | 15.48% | 307.34x |
| dashplatform.com | 5.32% | 306.74x |
| teamsnap.com | 37.73% | 201.90x |
Composition Percentage:
The overlap percentage between the US Soccer audience and the Web attribute.
Index: A comparison of the US Soccer audience to the internet population.
Want to see more of the websites the US Soccer audience visits?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the US Soccer audience is Illinois College Sports.
| Content Affinity | Composition | Index |
| Illinois College Sports | 1.10% | 50.82x |
| Lacrosse College Athletics | 6.42% | 50.15x |
| Virginia Athletics | 2.20% | 49.13x |
| Upstate New York State Athletics | 0.63% | 35.84x |
| Florida College Athletics | 11.63% | 33.95x |
| Southeast College Athletics | 4.89% | 32.82x |
| Pac 12 Sports | 4.91% | 30.72x |
| New England & Ivy League Sports | 8.77% | 30.62x |
| College Sports | 3.88% | 27.14x |
| Sports News & Apparel | 28.54% | 19.06x |
Composition Percentage:
The overlap percentage between the US Soccer audience and the Content Affinity attribute.
Index: A comparison of the US Soccer audience to the internet population.
Want to see more of the Content Affinities the US Soccer audience visits?
Sign Up
DEMOGRAPHICS
The US Soccer audience resonates most for the following age and income brackets.
Age
35-44
Income
$25,000-$49,999
Interested in seeing other demographic characteristics of the US Soccer audience?
Sign Up