Dstillery Audiences

US SOCCER

Audience Size: 21.2 Thousand Devices

Explore the US Soccer Audience

Below you'll find more information about the US Soccer audience, broken down in different categories based on their digital and physical behaviors. These are 21.2 thousand unique devices whose actions qualify for the US Soccer audience.

Dstillery Crafted Audiences

INTERESTS

The US Soccer audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the US Soccer audience is College Athletic Scholarships Researchers.

Interest Composition Index
College Athletic Scholarships Researchers 68.38% 29.27x
World Cup Enthusiasts 73.50% 22.38x
High School Sports Researchers 56.41% 21.27x
Volleyball Enthusiasts 58.97% 20.14x
NCAA Fans 39.74% 18.95x
Trampoline Shoppers 52.99% 17.99x
NCAA Football Fans 44.44% 17.79x
Professional Lacrosse Fans 55.13% 17.28x
World Cup Apparel Shoppers 52.56% 16.37x
College Aspirants 39.74% 15.96x
Composition Percentage: The overlap percentage between the US Soccer audience and the Interest attribute.
Index: A comparison of the US Soccer audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The US Soccer audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the US Soccer audience is Hollister.

Location Composition Index
Hollister 0.09% 3.27x
Old Navy 0.22% 2.94x
Gymboree 0.09% 2.88x
Talbots 0.08% 2.43x
Gap 0.09% 2.39x
LOFT 0.09% 2.36x
White House Black Market 0.09% 2.17x
Lane Bryant 0.09% 2.09x
H&M 0.04% 1.77x
American Eagle Outfitters 0.07% 1.61x
Composition Percentage: The overlap percentage between the US Soccer audience and the Location attribute.
Index: A comparison of the US Soccer audience to the internet population.
Dstillery Web Insights

WEBSITES

The US Soccer audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the US Soccer audience is teamsnap.com.

Website Composition Index
teamsnap.com 88.31% 263.40x
goal.com 19.47% 36.59x
collegefactual.com 9.65% 33.77x
athletic.net 10.70% 32.01x
milesplit.com 9.52% 30.86x
epicsports.com 10.58% 30.27x
stack.com 9.64% 29.84x
sportsrec.com 6.45% 26.18x
collegeconfidential.com 7.12% 26.01x
ncaa.com 40.14% 21.59x
Composition Percentage: The overlap percentage between the US Soccer audience and the Web attribute.
Index: A comparison of the US Soccer audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the US Soccer audience is New England & Ivy League Sports.

Content Affinity Composition Index
New England & Ivy League Sports 4.32% 78.87x
Southeast College Athletics 5.08% 66.45x
Florida College Athletics 3.81% 65.38x
Pac 12 Sports 4.40% 47.86x
Comedy Content 1.50% 44.33x
Sports News & Apparel 17.02% 29.58x
College Planning 8.64% 28.08x
Spanish Lifestyle & Health 1.74% 27.51x
Party Planning & Invitations 8.55% 18.93x
Running & Marathons 12.45% 15.44x
Composition Percentage: The overlap percentage between the US Soccer audience and the Content Affinity attribute.
Index: A comparison of the US Soccer audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The US Soccer audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male