Dstillery Audiences

US SOCCER

Audience Size: 266.8 Thousand Devices

Explore the US Soccer Audience

Below you'll find more information about the US Soccer audience, broken down in different categories based on their digital and physical behaviors. These are 266.8 thousand unique devices whose actions qualify for the US Soccer audience.

Dstillery Crafted Audiences

INTERESTS

The US Soccer audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the US Soccer audience is World Cup Enthusiasts.

Interest Composition Index
World Cup Enthusiasts 85.60% 37.49x
World Cup Apparel Shoppers 66.48% 36.07x
High School Sports Researchers 36.49% 22.40x
Atlanta United Fans 35.16% 21.40x
Olympics Fans 37.19% 21.22x
NCAA Fans 28.77% 18.88x
Volleyball Enthusiasts 33.36% 18.38x
Trampoline Shoppers 29.67% 18.08x
Sporting Goods Shoppers 28.96% 16.85x
FC Barcelona Fans 27.54% 16.81x
Composition Percentage: The overlap percentage between the US Soccer audience and the Interest attribute.
Index: A comparison of the US Soccer audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The US Soccer audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the US Soccer audience is Johnston and Murphy.

Location Composition Index
Johnston and Murphy 0.11% 1.62x
Jos A. Bank Clothiers 0.44% 1.56x
Mens Wearhouse 0.51% 1.12x
Composition Percentage: The overlap percentage between the US Soccer audience and the Location attribute.
Index: A comparison of the US Soccer audience to the internet population.
Dstillery Web Insights

WEBSITES

The US Soccer audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the US Soccer audience is usyouthsoccer.org.

Website Composition Index
usyouthsoccer.org 37.67% 585.68x
topdrawersoccer.com 25.51% 478.82x
worldsoccershop.com 18.29% 409.08x
bluesombrero.com 16.17% 323.05x
ezfacility.com 17.64% 322.06x
soccercoachweekly.net 6.89% 319.06x
rainedout.com 4.54% 184.89x
teamsnap.com 44.83% 181.75x
ussoccer.com 19.81% 158.77x
the18.com 6.98% 137.99x
Composition Percentage: The overlap percentage between the US Soccer audience and the Web attribute.
Index: A comparison of the US Soccer audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the US Soccer audience is Lacrosse College Athletics.

Content Affinity Composition Index
Lacrosse College Athletics 6.50% 53.35x
Virginia Athletics 2.66% 48.40x
Illinois College Sports 1.57% 33.77x
Florida College Athletics 13.07% 31.81x
Pac 12 Sports 5.27% 30.50x
New England & Ivy League Sports 9.93% 30.09x
Southeast College Athletics 5.40% 29.40x
College Sports 4.36% 28.08x
Sports News & Apparel 28.20% 20.77x
Action Sports 2.27% 14.74x
Composition Percentage: The overlap percentage between the US Soccer audience and the Content Affinity attribute.
Index: A comparison of the US Soccer audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The US Soccer audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male