Dstillery Audiences

US SOCCER

Audience Size: 61.4 Thousand Devices

Explore the US Soccer Audience

Below you'll find more information about the US Soccer audience, broken down in different categories based on their digital and physical behaviors. These are 61.4 thousand unique devices whose actions qualify for the US Soccer audience.

Dstillery Crafted Audiences

INTERESTS

The US Soccer audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the US Soccer audience is College Athletic Scholarships Researchers.

Interest Composition Index
College Athletic Scholarships Researchers 70.98% 25.45x
World Cup Enthusiasts 77.83% 22.42x
High School Sports Researchers 62.50% 20.40x
World Cup Apparel Shoppers 66.22% 18.90x
Olympics Fans 50.60% 17.91x
NCAA Fans 43.90% 17.01x
Volleyball Enthusiasts 57.59% 16.93x
Professional Lacrosse Fans 57.29% 16.29x
NCAA Football Fans 46.28% 16.26x
Sporting Goods Shoppers 42.11% 16.03x
Composition Percentage: The overlap percentage between the US Soccer audience and the Interest attribute.
Index: A comparison of the US Soccer audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The US Soccer audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the US Soccer audience is Express.

Location Composition Index
Express 0.05% 5.05x
Chicos 0.05% 4.90x
American Eagle Outfitters 0.02% 3.94x
White House Black Market 0.03% 3.58x
Lane Bryant 0.03% 3.43x
Journeys 0.03% 2.45x
Banana Republic 0.02% 1.93x
Old Navy 0.03% 1.93x
Buckle 0.02% 1.78x
Jos A. Bank Clothiers 0.01% 1.76x
Composition Percentage: The overlap percentage between the US Soccer audience and the Location attribute.
Index: A comparison of the US Soccer audience to the internet population.
Dstillery Web Insights

WEBSITES

The US Soccer audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the US Soccer audience is teamsnap.com.

Website Composition Index
teamsnap.com 69.22% 188.20x
ncsasports.org 17.41% 118.85x
ncaa.org 8.49% 85.14x
transfermarkt.us 7.42% 58.84x
livesoccertv.com 8.82% 57.40x
usatodayhss.com 12.71% 55.15x
activekids.com 6.59% 49.41x
teamusa.org 7.74% 45.00x
football365.com 3.81% 42.75x
teamtalk.com 4.01% 39.69x
Composition Percentage: The overlap percentage between the US Soccer audience and the Web attribute.
Index: A comparison of the US Soccer audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the US Soccer audience is Virginia Athletics.

Content Affinity Composition Index
Virginia Athletics 2.33% 119.81x
Lacrosse College Athletics 4.45% 99.67x
Illinois College Sports 1.49% 97.86x
New England & Ivy League Sports 8.12% 72.56x
Pac 12 Sports 2.78% 71.59x
Florida College Athletics 11.35% 68.80x
Southeast College Athletics 4.00% 64.31x
College Sports 3.64% 60.94x
Sports News & Apparel 25.15% 30.49x
Local & Travel England - Northern England 0.51% 24.29x
Composition Percentage: The overlap percentage between the US Soccer audience and the Content Affinity attribute.
Index: A comparison of the US Soccer audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The US Soccer audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male