Dstillery Audiences

US SOCCER

Audience Size: 215.8 Thousand Devices

Explore the US Soccer Audience

Below you'll find more information about the US Soccer audience, broken down in different categories based on their digital and physical behaviors. These are 215.8 thousand unique devices whose actions qualify for the US Soccer audience.

Dstillery Crafted Audiences

INTERESTS

The US Soccer audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the US Soccer audience is World Cup Enthusiasts.

Interest Composition Index
World Cup Enthusiasts 84.95% 27.44x
World Cup Apparel Shoppers 70.33% 25.64x
High School Sports Researchers 49.43% 19.60x
Olympics Fans 45.59% 17.53x
NCAA Fans 37.92% 16.36x
Volleyball Enthusiasts 43.35% 16.10x
Soccer Fans 45.15% 15.85x
Trampoline Shoppers 40.89% 15.00x
NCAA Football Fans 37.03% 14.97x
Duke Blue Devils Fans 35.92% 14.39x
Composition Percentage: The overlap percentage between the US Soccer audience and the Interest attribute.
Index: A comparison of the US Soccer audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The US Soccer audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the US Soccer audience is Patagonia.

Location Composition Index
Patagonia 0.03% 2.37x
REI 0.03% 2.01x
LL Bean 0.01% 1.95x
Ann Taylor 0.05% 1.92x
White House Black Market 0.74% 1.83x
Talbots 0.07% 1.71x
Bonobos 0.17% 1.70x
J. Crew 0.03% 1.53x
Jos A. Bank Clothiers 0.47% 1.51x
Madewell 0.02% 1.50x
Composition Percentage: The overlap percentage between the US Soccer audience and the Location attribute.
Index: A comparison of the US Soccer audience to the internet population.
Dstillery Web Insights

WEBSITES

The US Soccer audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the US Soccer audience is usyouthsoccer.org.

Website Composition Index
usyouthsoccer.org 41.92% 617.44x
topdrawersoccer.com 25.55% 458.06x
worldsoccershop.com 14.62% 405.16x
bluesombrero.com 19.03% 370.30x
ezfacility.com 15.96% 338.58x
soccercoachweekly.net 8.55% 293.25x
ussoccer.com 14.71% 226.02x
rainedout.com 5.39% 219.32x
teamsnap.com 54.76% 158.49x
the18.com 7.43% 120.28x
Composition Percentage: The overlap percentage between the US Soccer audience and the Web attribute.
Index: A comparison of the US Soccer audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the US Soccer audience is Lacrosse College Athletics.

Content Affinity Composition Index
Lacrosse College Athletics 5.66% 64.05x
Virginia Athletics 2.22% 56.45x
Upstate New York State Athletics 0.75% 51.87x
Illinois College Sports 1.45% 50.95x
Pac 12 Sports 4.31% 40.74x
Southeast College Athletics 4.78% 38.15x
Florida College Athletics 12.33% 38.09x
New England & Ivy League Sports 8.45% 36.45x
College Sports 3.89% 32.00x
Alternative Streaming Services 0.44% 26.84x
Composition Percentage: The overlap percentage between the US Soccer audience and the Content Affinity attribute.
Index: A comparison of the US Soccer audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The US Soccer audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male