Dstillery Audiences

US SOCCER

Audience Size: 217.2 Thousand Devices

Explore the US Soccer Audience

Below you'll find more information about the US Soccer audience, broken down in different categories based on their digital and physical behaviors. These are 217.2 thousand unique devices whose actions qualify for the US Soccer audience.

Dstillery Crafted Audiences

INTERESTS

The US Soccer audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the US Soccer audience is World Cup Enthusiasts.

Interest Composition Index
World Cup Enthusiasts 83.27% 28.37x
World Cup Apparel Shoppers 69.32% 25.90x
High School Sports Researchers 50.45% 20.27x
Professional Lacrosse Fans 54.14% 19.20x
Olympics Fans 44.26% 18.58x
NCAA Fans 38.13% 17.26x
Volleyball Enthusiasts 44.58% 16.68x
NCAA Football Fans 36.21% 15.63x
Trampoline Shoppers 40.81% 15.60x
Soccer Fans 44.71% 15.50x
Composition Percentage: The overlap percentage between the US Soccer audience and the Interest attribute.
Index: A comparison of the US Soccer audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The US Soccer audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the US Soccer audience is Patagonia.

Location Composition Index
Patagonia 0.02% 3.04x
Saint Laurent Paris 0.01% 2.77x
Ralph Lauren 0.03% 2.59x
Bonobos 0.02% 2.35x
Madewell 0.04% 2.34x
Hugo Boss 0.05% 2.11x
Lululemon 0.06% 2.04x
Uniqlo 0.02% 1.99x
H&M 0.08% 1.84x
Armani 0.03% 1.74x
Composition Percentage: The overlap percentage between the US Soccer audience and the Location attribute.
Index: A comparison of the US Soccer audience to the internet population.
Dstillery Web Insights

WEBSITES

The US Soccer audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the US Soccer audience is usyouthsoccer.org.

Website Composition Index
usyouthsoccer.org 41.23% 675.66x
topdrawersoccer.com 27.12% 459.46x
bluesombrero.com 17.08% 430.10x
worldsoccershop.com 14.04% 402.40x
ezfacility.com 18.03% 348.67x
soccercoachweekly.net 8.15% 331.62x
ussoccer.com 12.29% 257.86x
teamsnap.com 55.63% 170.03x
the18.com 7.06% 121.66x
tourneymachine.com 5.51% 118.27x
Composition Percentage: The overlap percentage between the US Soccer audience and the Web attribute.
Index: A comparison of the US Soccer audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the US Soccer audience is Lacrosse College Athletics.

Content Affinity Composition Index
Lacrosse College Athletics 5.45% 68.35x
Virginia Athletics 2.21% 61.23x
Illinois College Sports 1.42% 59.08x
Upstate New York State Athletics 0.82% 54.20x
Pac 12 Sports 4.22% 43.79x
Southeast College Athletics 4.61% 41.07x
Florida College Athletics 12.58% 40.25x
New England & Ivy League Sports 8.56% 37.84x
College Sports 4.01% 32.52x
Alternative Streaming Services 0.43% 28.34x
Composition Percentage: The overlap percentage between the US Soccer audience and the Content Affinity attribute.
Index: A comparison of the US Soccer audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The US Soccer audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male