Dstillery Audiences

UNIQUE & PERSONALIZED FASHION

Audience Size: 14.3 Thousand Devices

Explore the Unique & Personalized Fashion Audience

Below you'll find more information about the Unique & Personalized Fashion audience, broken down in different categories based on their digital and physical behaviors. These are 14.3 thousand unique devices whose actions qualify for the Unique & Personalized Fashion audience.

Dstillery Crafted Audiences

INTERESTS

The Unique & Personalized Fashion audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Unique & Personalized Fashion audience is Kids Clothing Shoppers.

Interest Composition Index
Kids Clothing Shoppers 41.98% 38.14x
Misc-Deal Seekers or Coupon Shoppers 34.35% 28.64x
Apartment Furniture Shoppers 25.95% 28.42x
Big & Tall Men 29.77% 28.10x
Valentines Day With Kids 47.33% 26.22x
Sale Seekers 41.98% 24.64x
Home Goods Supercenter Shoppers 25.19% 22.99x
Personalized Gift Shoppers 58.78% 22.01x
Stay-at-Home Parents 33.59% 21.50x
Department Store Shoppers 25.95% 20.20x
Composition Percentage: The overlap percentage between the Unique & Personalized Fashion audience and the Interest attribute.
Index: A comparison of the Unique & Personalized Fashion audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Unique & Personalized Fashion audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Unique & Personalized Fashion audience is Victoria's Secret.

Location Composition Index
Victoria's Secret 0.18% 3.94x
Jos A. Bank Clothiers 0.04% 1.83x
Maurices 0.06% 1.82x
White House Black Market 0.04% 1.67x
Banana Republic 0.04% 1.63x
Michael Kors 0.04% 1.42x
Aeropostale 0.05% 1.42x
Armani 0.01% 1.09x
Journeys 0.04% 1.05x
The Childrens Place 0.04% 0.88x
Composition Percentage: The overlap percentage between the Unique & Personalized Fashion audience and the Location attribute.
Index: A comparison of the Unique & Personalized Fashion audience to the internet population.
Dstillery Web Insights

WEBSITES

The Unique & Personalized Fashion audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Unique & Personalized Fashion audience is zulily.com.

Website Composition Index
zulily.com 24.85% 39.03x
smartschoolhouse.com 13.61% 35.68x
sweetlittlebluebird.com 14.12% 35.08x
thebestblogrecipes.com 12.90% 33.65x
parential.com 17.04% 33.39x
lemontreedwelling.com 12.26% 33.27x
grownandflown.com 12.50% 33.04x
myincrediblerecipes.com 25.91% 31.94x
lovebakesgoodcakes.com 12.15% 31.92x
theslowroasteditalian.com 14.49% 31.69x
Composition Percentage: The overlap percentage between the Unique & Personalized Fashion audience and the Web attribute.
Index: A comparison of the Unique & Personalized Fashion audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Unique & Personalized Fashion audience is Parenting Blogs.

Content Affinity Composition Index
Parenting Blogs 2.59% 25.64x
Assorted Topics (Conservative News, Politics, Viral Media) 10.35% 24.60x
Conscious Living 2.45% 22.46x
Coupons & Family 6.68% 20.03x
Assorted Topics (Freebies, Gardens, Jewelry) 1.77% 15.64x
Tiny & Modular Home Researchers 2.59% 15.23x
Coupons 5.72% 13.08x
Mommy Bloggers 5.45% 12.71x
Savannah Georgia News 6.13% 11.92x
Assorted Topics (Humor, Gossip, Viral Media) 29.56% 10.75x
Composition Percentage: The overlap percentage between the Unique & Personalized Fashion audience and the Content Affinity attribute.
Index: A comparison of the Unique & Personalized Fashion audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Unique & Personalized Fashion audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female