Dstillery Audiences

UNIQUE & PERSONALIZED FASHION

Audience Size: 61.3 Thousand Devices

Explore the Unique & Personalized Fashion Audience

Below you'll find more information about the Unique & Personalized Fashion audience, broken down in different categories based on their digital and physical behaviors. These are 61.3 thousand unique devices whose actions qualify for the Unique & Personalized Fashion audience.

Dstillery Crafted Audiences

INTERESTS

The Unique & Personalized Fashion audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Unique & Personalized Fashion audience is Apartment Furniture Shoppers.

Interest Composition Index
Apartment Furniture Shoppers 46.45% 18.71x
Womens Fashion Brands Shoppers 63.76% 17.33x
Bargain Shopping Researchers 41.12% 17.17x
Online Home Decor Shoppers 39.64% 16.94x
Trendy Shoe Shoppers 41.86% 16.36x
Budget Grocery Shoppers 43.79% 16.27x
Soap Shoppers 51.04% 15.93x
Home and Garden TV Fans 36.54% 15.49x
Work Hard, Play Hard Travelers 42.90% 15.45x
Home Decor Shoppers 43.64% 15.19x
Composition Percentage: The overlap percentage between the Unique & Personalized Fashion audience and the Interest attribute.
Index: A comparison of the Unique & Personalized Fashion audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Unique & Personalized Fashion audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Unique & Personalized Fashion audience is LOFT.

Location Composition Index
LOFT 0.03% 3.41x
Gap 0.03% 3.21x
Buckle 0.03% 3.01x
Chicos 0.03% 2.75x
The Childrens Place 0.03% 2.03x
Talbots 0.01% 1.97x
Victoria's Secret 0.03% 1.91x
H&M 0.01% 1.88x
Aeropostale 0.01% 1.76x
Banana Republic 0.01% 1.62x
Composition Percentage: The overlap percentage between the Unique & Personalized Fashion audience and the Location attribute.
Index: A comparison of the Unique & Personalized Fashion audience to the internet population.
Dstillery Web Insights

WEBSITES

The Unique & Personalized Fashion audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Unique & Personalized Fashion audience is marleylilly.com.

Website Composition Index
marleylilly.com 40.74% 383.61x
lifeisgood.com 31.11% 118.80x
tula.com 5.49% 65.06x
crocs.com 6.61% 63.58x
steinmart.com 8.05% 59.90x
nyandcompany.com 5.68% 57.64x
beachsissi.com 5.96% 57.22x
loveyourmelon.com 4.35% 52.16x
birdies.com 3.83% 46.24x
overstock.com 9.14% 45.17x
Composition Percentage: The overlap percentage between the Unique & Personalized Fashion audience and the Web attribute.
Index: A comparison of the Unique & Personalized Fashion audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Unique & Personalized Fashion audience is Networking Marketing.

Content Affinity Composition Index
Networking Marketing 1.12% 53.15x
Home Decoration - Crafts & Kids 0.79% 41.66x
Shoes & Accessories 3.84% 40.59x
Women Shoppers 9.24% 40.46x
Custom Gifts 1.94% 38.96x
Beach Vacations 2.38% 37.84x
Toys Shopping 2.17% 35.95x
Assorted Topics (Car News, Animals, Viral Media) 2.55% 32.93x
Shopping Catalogs 1.47% 31.87x
South Carolina Beach Travel 1.12% 30.32x
Composition Percentage: The overlap percentage between the Unique & Personalized Fashion audience and the Content Affinity attribute.
Index: A comparison of the Unique & Personalized Fashion audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Unique & Personalized Fashion audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female