Explore the Unique & Personalized Fashion Audience
Below you'll find more information about the Unique & Personalized Fashion audience, broken down in different categories based on their digital and physical behaviors. These are 305.9 thousand unique devices whose actions qualify for the Unique & Personalized Fashion audience.
INTERESTS
The Unique & Personalized Fashion audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Unique & Personalized Fashion audience is Womens Fashion Brands Shoppers.
| Interest | Composition | Index |
| Womens Fashion Brands Shoppers | 50.23% | 18.65x |
| Soap Shoppers | 40.06% | 16.03x |
| Shapewear & Leggings Shoppers | 39.88% | 15.30x |
| Photo Memory Makers | 40.27% | 14.80x |
| Trendy Shoe Shoppers | 31.99% | 14.57x |
| Apartment Furniture Shoppers | 33.33% | 14.57x |
| Bargain Shopping Researchers | 30.38% | 14.23x |
| Beauty & Skincare Buyers | 39.88% | 14.22x |
| Coupon Researchers | 33.42% | 14.12x |
| Womens Subscription Box Shoppers | 35.55% | 13.96x |
Composition Percentage:
The overlap percentage between the Unique & Personalized Fashion audience and the Interest attribute.
Index: A comparison of the Unique & Personalized Fashion audience to the internet population.
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APPAREL RETAILERS
The Unique & Personalized Fashion audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Unique & Personalized Fashion audience is Belk.
| Location | Composition | Index |
| Belk | 0.03% | 3.11x |
| American Eagle Outfitters | 0.09% | 2.26x |
| Carhartt | 0.38% | 1.49x |
| Chicos | 0.05% | 1.40x |
| Lane Bryant | 0.04% | 1.40x |
| Mens Wearhouse | 0.06% | 1.34x |
| Jos A. Bank Clothiers | 0.04% | 1.26x |
| Aeropostale | 0.05% | 1.21x |
| Buckle | 0.04% | 1.21x |
| Hollister | 0.04% | 1.18x |
Composition Percentage:
The overlap percentage between the Unique & Personalized Fashion audience and the Location attribute.
Index: A comparison of the Unique & Personalized Fashion audience to the internet population.
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WEBSITES
The Unique & Personalized Fashion audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Unique & Personalized Fashion audience is indiefashionboutique.com.
| Website | Composition | Index |
| indiefashionboutique.com | 9.99% | 400.27x |
| inspiranzadesigns.com | 9.34% | 389.27x |
| tees2urdoor.com | 7.32% | 296.52x |
| marleylilly.com | 21.13% | 269.90x |
| southernfriedchics.com | 14.00% | 251.98x |
| lizzyjames.com | 15.05% | 245.35x |
| silpada.com | 12.21% | 202.50x |
| tieks.com | 9.40% | 156.13x |
| limelush.com | 7.46% | 151.29x |
| tervis.com | 14.14% | 134.11x |
Composition Percentage:
The overlap percentage between the Unique & Personalized Fashion audience and the Web attribute.
Index: A comparison of the Unique & Personalized Fashion audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Unique & Personalized Fashion audience is Cheerleading.
| Content Affinity | Composition | Index |
| Cheerleading | 3.93% | 52.67x |
| Higher-End Fashion Brands | 1.47% | 31.71x |
| Networking Marketing | 3.11% | 28.07x |
| Decoration & Fabric | 0.05% | 26.87x |
| Bridal Fashion | 2.03% | 25.32x |
| Assorted Topics (Car Rental, Travel, Fashion, Blogs) | 0.26% | 25.06x |
| Assorted Topics (Car News, Animals, Viral Media) | 6.99% | 24.32x |
| Beach & Intimate Wear | 0.83% | 23.83x |
| Shoes & Accessories | 8.58% | 23.69x |
| Parenting Blogs | 3.47% | 23.53x |
Composition Percentage:
The overlap percentage between the Unique & Personalized Fashion audience and the Content Affinity attribute.
Index: A comparison of the Unique & Personalized Fashion audience to the internet population.
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DEMOGRAPHICS
The Unique & Personalized Fashion audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female
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