Explore the Unique & Personalized Fashion Audience
Below you'll find more information about the Unique & Personalized Fashion audience, broken down in different categories based on their digital and physical behaviors. These are 362.2 thousand unique devices whose actions qualify for the Unique & Personalized Fashion audience.
INTERESTS
The Unique & Personalized Fashion audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Unique & Personalized Fashion audience is Womens Fashion Brands Shoppers.
| Interest | Composition | Index |
| Womens Fashion Brands Shoppers | 50.62% | 25.47x |
| Soap Shoppers | 38.38% | 21.62x |
| Trendy Shoe Shoppers | 33.81% | 21.32x |
| Women's Swimsuit Shoppers | 39.89% | 20.30x |
| Shapewear & Leggings Shoppers | 36.42% | 19.89x |
| Home Goods Shoppers | 36.88% | 19.64x |
| Apartment Furniture Shoppers | 32.11% | 19.45x |
| Bargain Shopping Researchers | 27.80% | 19.45x |
| Womens Subscription Box Shoppers | 35.23% | 19.31x |
| Pandora Jewelry Shoppers | 41.54% | 19.23x |
Composition Percentage:
The overlap percentage between the Unique & Personalized Fashion audience and the Interest attribute.
Index: A comparison of the Unique & Personalized Fashion audience to the internet population.
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APPAREL RETAILERS
The Unique & Personalized Fashion audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Unique & Personalized Fashion audience is Chicos.
| Location | Composition | Index |
| Chicos | 0.10% | 1.93x |
| Buckle | 0.23% | 1.72x |
| Jos A. Bank Clothiers | 0.48% | 1.71x |
| Talbots | 0.07% | 1.59x |
| Brooks Brothers | 0.05% | 1.49x |
| Johnston and Murphy | 0.14% | 1.37x |
| Mens Wearhouse | 0.61% | 1.37x |
| Lane Bryant | 0.06% | 1.37x |
| White House Black Market | 0.19% | 1.31x |
| Dressbarn | 0.05% | 1.25x |
Composition Percentage:
The overlap percentage between the Unique & Personalized Fashion audience and the Location attribute.
Index: A comparison of the Unique & Personalized Fashion audience to the internet population.
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WEBSITES
The Unique & Personalized Fashion audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Unique & Personalized Fashion audience is indiefashionboutique.com.
| Website | Composition | Index |
| indiefashionboutique.com | 9.78% | 362.68x |
| marleylilly.com | 19.64% | 348.39x |
| francescas.com | 4.75% | 340.80x |
| inspiranzadesigns.com | 6.47% | 320.39x |
| southernfriedchics.com | 7.89% | 293.05x |
| zsupplyclothing.com | 6.66% | 262.08x |
| neeseesdresses.com | 4.77% | 222.39x |
| loveaudryrose.com | 3.66% | 216.01x |
| lizzyjames.com | 12.19% | 204.39x |
| silpada.com | 9.72% | 180.85x |
Composition Percentage:
The overlap percentage between the Unique & Personalized Fashion audience and the Web attribute.
Index: A comparison of the Unique & Personalized Fashion audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Unique & Personalized Fashion audience is Cheerleading.
| Content Affinity | Composition | Index |
| Cheerleading | 5.67% | 53.59x |
| Higher-End Fashion Brands | 5.03% | 43.95x |
| Hipster Clothing | 1.63% | 29.32x |
| Beach & Intimate Wear | 2.20% | 27.94x |
| Travel, Food, Fashion & Fitness | 5.80% | 27.37x |
| Bridal Fashion | 4.16% | 26.90x |
| Networking Marketing | 4.77% | 26.53x |
| South Carolina Travel | 0.55% | 26.30x |
| Parenting Blogs | 3.28% | 23.72x |
| Custom Gifts | 6.38% | 23.65x |
Composition Percentage:
The overlap percentage between the Unique & Personalized Fashion audience and the Content Affinity attribute.
Index: A comparison of the Unique & Personalized Fashion audience to the internet population.
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DEMOGRAPHICS
The Unique & Personalized Fashion audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female
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