Dstillery Audiences

UNIQUE & PERSONALIZED FASHION

Audience Size: 212.5 Thousand Devices

Explore the Unique & Personalized Fashion Audience

Below you'll find more information about the Unique & Personalized Fashion audience, broken down in different categories based on their digital and physical behaviors. These are 212.5 thousand unique devices whose actions qualify for the Unique & Personalized Fashion audience.

Dstillery Crafted Audiences

INTERESTS

The Unique & Personalized Fashion audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Unique & Personalized Fashion audience is Womens Fashion Brands Shoppers.

Interest Composition Index
Womens Fashion Brands Shoppers 58.20% 17.43x
Soap Shoppers 50.02% 15.72x
Shapewear & Leggings Shoppers 43.28% 14.70x
Bargain Shopping Researchers 40.36% 14.15x
Womens Subscription Box Shoppers 42.66% 14.08x
Apartment Furniture Shoppers 47.49% 13.89x
Trendy Shoe Shoppers 43.31% 13.85x
Home and Garden TV Fans 37.24% 13.79x
Photo Memory Makers 49.00% 13.71x
Pandora Jewelry Shoppers 42.20% 13.58x
Composition Percentage: The overlap percentage between the Unique & Personalized Fashion audience and the Interest attribute.
Index: A comparison of the Unique & Personalized Fashion audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Unique & Personalized Fashion audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Unique & Personalized Fashion audience is Lane Bryant.

Location Composition Index
Lane Bryant 0.07% 2.70x
Dressbarn 0.05% 2.22x
Buckle 0.07% 2.09x
Forever 21 0.06% 1.89x
Gymboree 0.06% 1.68x
Ann Taylor 0.02% 1.63x
Kate Spade 0.03% 1.57x
Eddie Bauer 0.02% 1.56x
Chicos 0.05% 1.41x
Tommy Bahama 0.01% 1.39x
Composition Percentage: The overlap percentage between the Unique & Personalized Fashion audience and the Location attribute.
Index: A comparison of the Unique & Personalized Fashion audience to the internet population.
Dstillery Web Insights

WEBSITES

The Unique & Personalized Fashion audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Unique & Personalized Fashion audience is southernfriedchics.com.

Website Composition Index
southernfriedchics.com 10.76% 327.45x
lizzyjames.com 14.17% 277.44x
marleylilly.com 21.08% 269.91x
silpada.com 11.66% 232.39x
tieks.com 10.47% 183.96x
limelush.com 5.97% 180.93x
tervis.com 15.07% 160.58x
oldtimepottery.com 5.73% 122.76x
photoaffections.com 2.46% 102.69x
mud-pie.com 4.98% 90.17x
Composition Percentage: The overlap percentage between the Unique & Personalized Fashion audience and the Web attribute.
Index: A comparison of the Unique & Personalized Fashion audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Unique & Personalized Fashion audience is Cheerleading.

Content Affinity Composition Index
Cheerleading 4.04% 62.09x
Higher-End Fashion Brands 1.19% 31.45x
Networking Marketing 2.77% 30.68x
Assorted Topics (Car News, Animals, Viral Media) 6.12% 28.96x
Bridal Fashion 2.20% 28.90x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.33% 26.90x
Shoes & Accessories 8.52% 25.64x
Shopping Catalogs 2.91% 25.08x
Beach & Intimate Wear 0.76% 23.56x
Custom Gifts 4.73% 22.80x
Composition Percentage: The overlap percentage between the Unique & Personalized Fashion audience and the Content Affinity attribute.
Index: A comparison of the Unique & Personalized Fashion audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Unique & Personalized Fashion audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female