Dstillery Audiences

UNIVERSITY PRESS

Audience Size: 671.1 Thousand Devices

Explore the University Press Audience

Below you'll find more information about the University Press audience, broken down in different categories based on their digital and physical behaviors. These are 671.1 thousand unique devices whose actions qualify for the University Press audience.

Dstillery Crafted Audiences

INTERESTS

The University Press audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the University Press audience is Harvard University Fans.

Interest Composition Index
Harvard University Fans 58.46% 26.77x
Yale University Fans 57.10% 26.57x
United Nations Donors 51.23% 24.82x
College Students 61.77% 23.85x
College Professors 51.90% 22.60x
Immigration Resource Researchers 49.11% 21.88x
Immigration Policy Researchers 49.11% 21.87x
Occupy Movement Supporters 50.99% 21.70x
Liberal Think Tank Readers 49.20% 20.70x
History Buffs 46.69% 20.04x
Composition Percentage: The overlap percentage between the University Press audience and the Interest attribute.
Index: A comparison of the University Press audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The University Press audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the University Press audience is Intermix.

Location Composition Index
Intermix 0.03% 3.25x
Levi Strauss 0.04% 2.52x
Everlane 0.01% 2.11x
REI 0.03% 2.02x
Supreme 0.02% 2.00x
Hugo Boss 0.06% 1.99x
Ann Taylor 0.05% 1.99x
American Apparel 0.07% 1.89x
Urban Outfitters 0.08% 1.81x
Bonobos 0.09% 1.69x
Composition Percentage: The overlap percentage between the University Press audience and the Location attribute.
Index: A comparison of the University Press audience to the internet population.
Dstillery Web Insights

WEBSITES

The University Press audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the University Press audience is sunypress.edu.

Website Composition Index
sunypress.edu 2.24% 256.83x
sup.org 4.66% 231.30x
cornellpress.cornell.edu 2.06% 225.12x
psupress.org 2.52% 224.42x
ucpress.edu 8.20% 222.77x
oxfordscholarship.com 15.25% 219.57x
brill.com 10.11% 218.93x
oxfordhandbooks.com 10.97% 218.50x
oxfordbibliographies.com 13.54% 193.87x
upress.umn.edu 2.71% 191.66x
Composition Percentage: The overlap percentage between the University Press audience and the Web attribute.
Index: A comparison of the University Press audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the University Press audience is Discount Books.

Content Affinity Composition Index
Discount Books 3.30% 43.22x
England Tourism 0.33% 41.69x
Philanthropy - Nonprofits 2.48% 41.60x
Online Learning 0.71% 40.44x
Aid Groups 4.87% 39.32x
Social & Demographic Trends 7.22% 38.48x
Writing & Publishing 13.36% 37.36x
International Development & Health 5.15% 36.32x
Law School Research Cluster 1.45% 36.19x
Assorted Topics (Children'S Activities, Outdoor Play, Viral Media) 1.66% 36.15x
Composition Percentage: The overlap percentage between the University Press audience and the Content Affinity attribute.
Index: A comparison of the University Press audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The University Press audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female