Dstillery Audiences

UNIVERSITY PRESS

Audience Size: 966.1 Thousand Devices

Explore the University Press Audience

Below you'll find more information about the University Press audience, broken down in different categories based on their digital and physical behaviors. These are 966.1 thousand unique devices whose actions qualify for the University Press audience.

Dstillery Crafted Audiences

INTERESTS

The University Press audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the University Press audience is College Students.

Interest Composition Index
College Students 51.50% 23.57x
Harvard University Fans 54.12% 21.90x
United Nations Donors 46.91% 21.37x
Occupy Movement Supporters 41.88% 21.05x
Yale University Fans 51.97% 20.97x
Immigration Resource Researchers 42.62% 20.52x
Immigration Policy Researchers 42.62% 20.52x
Liberal Think Tank Readers 43.19% 19.58x
College Professors 46.77% 19.01x
Charitable Donors 49.79% 17.86x
Composition Percentage: The overlap percentage between the University Press audience and the Interest attribute.
Index: A comparison of the University Press audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The University Press audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the University Press audience is Uniqlo.

Location Composition Index
Uniqlo 0.03% 2.50x
American Apparel 0.08% 2.34x
Club Monaco 0.02% 2.27x
Intermix 0.02% 2.26x
Supreme 0.02% 1.97x
Urban Outfitters 0.09% 1.96x
Everlane 0.01% 1.95x
Madewell 0.03% 1.93x
Free People 0.04% 1.90x
Armani 0.04% 1.76x
Composition Percentage: The overlap percentage between the University Press audience and the Location attribute.
Index: A comparison of the University Press audience to the internet population.
Dstillery Web Insights

WEBSITES

The University Press audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the University Press audience is universitypressscholarship.com.

Website Composition Index
universitypressscholarship.com 4.42% 277.60x
sunypress.edu 2.56% 259.74x
sup.org 4.33% 250.11x
cornellpress.cornell.edu 2.04% 248.63x
iupress.indiana.edu 1.47% 248.41x
ucpress.edu 7.69% 242.64x
psupress.org 2.26% 235.80x
brill.com 8.06% 230.18x
routledge.com 1.18% 226.82x
oxfordhandbooks.com 10.66% 224.48x
Composition Percentage: The overlap percentage between the University Press audience and the Web attribute.
Index: A comparison of the University Press audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the University Press audience is Discount Books.

Content Affinity Composition Index
Discount Books 2.90% 40.24x
England Tourism 0.22% 39.39x
Social & Demographic Trends 7.62% 39.18x
Writing & Publishing 10.09% 37.61x
Aid Groups 5.59% 35.07x
International Development & Health 5.03% 33.92x
Philanthropy - Nonprofits 2.57% 32.27x
Law School Research Cluster 1.66% 32.12x
Education Cluster 18.12% 31.78x
London Tourism 0.97% 30.72x
Composition Percentage: The overlap percentage between the University Press audience and the Content Affinity attribute.
Index: A comparison of the University Press audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The University Press audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male