Dstillery Audiences

UNIVERSITY PRESS

Audience Size: 341.3 Thousand Devices

Explore the University Press Audience

Below you'll find more information about the University Press audience, broken down in different categories based on their digital and physical behaviors. These are 341.3 thousand unique devices whose actions qualify for the University Press audience.

Dstillery Crafted Audiences

INTERESTS

The University Press audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the University Press audience is College Students.

Interest Composition Index
College Students 72.71% 31.91x
Harvard University Fans 69.66% 29.01x
Yale University Fans 70.77% 28.08x
College Professors 64.00% 26.90x
Occupy Movement Supporters 61.69% 26.58x
Liberal Think Tank Readers 57.14% 25.84x
United Nations Donors 57.97% 24.97x
Immigration Resource Researchers 60.03% 24.90x
Immigration Policy Researchers 60.03% 24.90x
Avid Readers 52.71% 24.19x
Composition Percentage: The overlap percentage between the University Press audience and the Interest attribute.
Index: A comparison of the University Press audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The University Press audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the University Press audience is Old Navy.

Location Composition Index
Old Navy 0.02% 2.46x
Mens Wearhouse 0.01% 1.27x
Victoria's Secret 0.02% 1.24x
Carhartt 0.03% 0.48x
Composition Percentage: The overlap percentage between the University Press audience and the Location attribute.
Index: A comparison of the University Press audience to the internet population.
Dstillery Web Insights

WEBSITES

The University Press audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the University Press audience is oxfordscholarship.com.

Website Composition Index
oxfordscholarship.com 15.41% 402.72x
ucpress.edu 7.78% 400.74x
oxfordhandbooks.com 11.64% 395.86x
brill.com 13.50% 391.61x
oxfordbibliographies.com 14.19% 348.78x
oxfordre.com 14.51% 322.08x
dukeupress.edu 9.24% 310.01x
historians.org 5.47% 284.04x
princeton.edu 10.57% 279.41x
oxfordreference.com 14.53% 263.12x
Composition Percentage: The overlap percentage between the University Press audience and the Web attribute.
Index: A comparison of the University Press audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the University Press audience is Social & Demographic Trends.

Content Affinity Composition Index
Social & Demographic Trends 3.90% 90.24x
Discount Books 2.07% 80.36x
London Tourism 0.43% 76.46x
Writing & Publishing 10.14% 74.67x
Law School Research Cluster 1.07% 66.45x
Online Learning 0.34% 63.28x
International Development & Health 4.15% 61.68x
Art News & Products 3.90% 58.01x
Education Cluster 18.05% 57.50x
Aid Groups 5.22% 56.89x
Composition Percentage: The overlap percentage between the University Press audience and the Content Affinity attribute.
Index: A comparison of the University Press audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The University Press audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female