Dstillery Audiences

UNIVERSITY PRESS

Audience Size: 46.1 Thousand Devices

Explore the University Press Audience

Below you'll find more information about the University Press audience, broken down in different categories based on their digital and physical behaviors. These are 46.1 thousand unique devices whose actions qualify for the University Press audience.

Dstillery Crafted Audiences

INTERESTS

The University Press audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the University Press audience is College Students.

Interest Composition Index
College Students 83.40% 41.17x
Ivy League College Researchers 71.68% 41.03x
Liberal Think Tank Readers 68.16% 35.23x
Online Grammar Tool Users 63.67% 34.87x
Professional Medical Journal Readers 63.48% 34.36x
Avid Readers 72.27% 34.14x
Psychiatrists 70.90% 33.62x
Yale University Fans 82.23% 32.76x
Tutoring Resources Researchers 72.66% 32.53x
Harvard University Fans 77.73% 32.45x
Composition Percentage: The overlap percentage between the University Press audience and the Interest attribute.
Index: A comparison of the University Press audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The University Press audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the University Press audience is Victoria's Secret.

Location Composition Index
Victoria's Secret 0.02% 2.20x
Banana Republic 0.01% 1.99x
Old Navy 0.01% 1.36x
Carhartt 0.04% 0.65x
Composition Percentage: The overlap percentage between the University Press audience and the Location attribute.
Index: A comparison of the University Press audience to the internet population.
Dstillery Web Insights

WEBSITES

The University Press audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the University Press audience is onlinelibrary.wiley.com.

Website Composition Index
onlinelibrary.wiley.com 37.48% 255.93x
sagepub.com 37.39% 236.80x
insidehighered.com 20.02% 158.53x
pbs.org 12.90% 112.86x
cornell.edu 15.45% 92.15x
vocabulary.com 12.78% 89.19x
chegg.com 9.09% 81.64x
academia.edu 59.74% 75.41x
psmag.com 12.47% 75.07x
imdb.com 13.35% 74.42x
Composition Percentage: The overlap percentage between the University Press audience and the Web attribute.
Index: A comparison of the University Press audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the University Press audience is Writing & Publishing.

Content Affinity Composition Index
Writing & Publishing 10.36% 254.29x
Art News & Products 3.90% 200.49x
Education Cluster 17.39% 198.26x
Historical Information - Museums & Libraries 12.40% 143.61x
MBA Education 13.21% 139.37x
Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) 4.60% 119.84x
Science Education & Academia 4.25% 111.54x
Book Publishers 5.56% 108.35x
California Universities 4.52% 108.35x
Foreign Language Education 2.78% 108.32x
Composition Percentage: The overlap percentage between the University Press audience and the Content Affinity attribute.
Index: A comparison of the University Press audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The University Press audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female