Dstillery Audiences

UNIVERSITY RESEARCH

Audience Size: 6.8 Million Devices

Explore the University Research Audience

Below you'll find more information about the University Research audience, broken down in different categories based on their digital and physical behaviors. These are 6.8 million unique devices whose actions qualify for the University Research audience.

Dstillery Crafted Audiences

INTERESTS

The University Research audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the University Research audience is Healthcare Thought Leaders.

Interest Composition Index
Healthcare Thought Leaders 33.78% 12.77x
Internal Medicine Journal Researchers 31.17% 12.48x
Psychiatrists 30.75% 12.45x
Harvard University Fans 27.62% 11.44x
College Students 23.11% 10.83x
United Nations Donors 22.86% 10.66x
Charitable Donors 28.01% 10.29x
Medical Science Researchers 20.93% 10.20x
Immigration Policy Researchers 19.80% 9.76x
Immigration Resource Researchers 19.80% 9.76x
Composition Percentage: The overlap percentage between the University Research audience and the Interest attribute.
Index: A comparison of the University Research audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The University Research audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the University Research audience is American Apparel.

Location Composition Index
American Apparel 0.05% 1.70x
Everlane 0.00% 1.66x
Urban Outfitters 0.07% 1.60x
Uniqlo 0.02% 1.53x
Intermix 0.01% 1.51x
Madewell 0.02% 1.42x
Ann Taylor 0.03% 1.42x
Free People 0.02% 1.36x
Armani 0.03% 1.31x
Calvin Klein 0.01% 1.30x
Composition Percentage: The overlap percentage between the University Research audience and the Location attribute.
Index: A comparison of the University Research audience to the internet population.
Dstillery Web Insights

WEBSITES

The University Research audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the University Research audience is mitpressjournals.org.

Website Composition Index
mitpressjournals.org 1.28% 49.97x
humankinetics.com 1.12% 49.71x
tandfonline.com 1.98% 49.12x
worldscientific.com 1.38% 47.71x
scirp.org 3.12% 47.61x
apastyle.org 2.62% 45.74x
crcpress.com 1.61% 44.69x
emeraldinsight.com 7.31% 44.48x
elsevier.com 6.94% 44.45x
pubs.rsc.org 1.44% 44.36x
Composition Percentage: The overlap percentage between the University Research audience and the Web attribute.
Index: A comparison of the University Research audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the University Research audience is Medical Supplies and Information.

Content Affinity Composition Index
Medical Supplies and Information 7.77% 18.80x
University Press 9.94% 18.67x
International Development & Health 2.37% 16.02x
Online Learning 0.29% 14.93x
Medical & Pharmaceutical Scholarship 15.89% 13.44x
MBA Education 7.00% 13.39x
Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) 3.34% 13.32x
Assorted Topics (Children'S Activities, Outdoor Play, Viral Media) 0.92% 13.12x
Aid Groups 2.00% 12.54x
Social & Demographic Trends 2.44% 12.52x
Composition Percentage: The overlap percentage between the University Research audience and the Content Affinity attribute.
Index: A comparison of the University Research audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The University Research audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male