Dstillery Audiences

UNIVERSITY RESEARCH

Audience Size: 4.2 Million Devices

Explore the University Research Audience

Below you'll find more information about the University Research audience, broken down in different categories based on their digital and physical behaviors. These are 4.2 million unique devices whose actions qualify for the University Research audience.

Dstillery Crafted Audiences

INTERESTS

The University Research audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the University Research audience is Internal Medicine Journal Researchers.

Interest Composition Index
Internal Medicine Journal Researchers 43.62% 17.03x
Healthcare Thought Leaders 43.60% 16.91x
College Students 38.00% 15.90x
Harvard University Fans 37.35% 15.74x
Medical Science Researchers 33.04% 14.78x
Yale University Fans 33.91% 14.24x
Tutoring Resources Researchers 31.99% 13.74x
College Professors 32.51% 13.27x
United Nations Donors 30.16% 13.01x
Immigration Resource Researchers 32.50% 13.00x
Composition Percentage: The overlap percentage between the University Research audience and the Interest attribute.
Index: A comparison of the University Research audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The University Research audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the University Research audience is Urban Outfitters.

Location Composition Index
Urban Outfitters 0.03% 1.64x
American Apparel 0.02% 1.60x
The North Face 0.01% 1.51x
Zara 0.01% 1.50x
Ann Taylor 0.01% 1.47x
Lululemon 0.02% 1.42x
Coach 0.02% 1.42x
Free People 0.01% 1.37x
Forever 21 0.02% 1.36x
Kate Spade 0.01% 1.35x
Composition Percentage: The overlap percentage between the University Research audience and the Location attribute.
Index: A comparison of the University Research audience to the internet population.
Dstillery Web Insights

WEBSITES

The University Research audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the University Research audience is tandfonline.com.

Website Composition Index
tandfonline.com 1.37% 54.23x
scirp.org 2.11% 54.21x
worldscientific.com 1.20% 52.19x
emeraldinsight.com 1.98% 51.77x
elsevier.com 5.57% 50.78x
crcpress.com 1.36% 50.46x
nrcresearchpress.com 1.10% 49.78x
informs.org 1.06% 49.58x
jci.org 1.29% 47.65x
abcam.com 1.07% 47.57x
Composition Percentage: The overlap percentage between the University Research audience and the Web attribute.
Index: A comparison of the University Research audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the University Research audience is Medical Supplies and Information.

Content Affinity Composition Index
Medical Supplies and Information 6.39% 27.36x
University Press 8.21% 27.03x
Online Learning 0.19% 25.48x
International Development & Health 1.97% 23.46x
Social & Demographic Trends 1.27% 20.04x
Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) 3.06% 19.72x
Medical & Pharmaceutical Scholarship 16.12% 19.41x
MBA Education 6.51% 19.37x
Assorted Topics (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science) 2.32% 18.71x
Healthcare - Doctors & Diagnosis 5.41% 18.59x
Composition Percentage: The overlap percentage between the University Research audience and the Content Affinity attribute.
Index: A comparison of the University Research audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The University Research audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female