Dstillery Audiences

UNIVERSITY RESEARCH

Audience Size: 2.6 Million Devices

Explore the University Research Audience

Below you'll find more information about the University Research audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the University Research audience.

Dstillery Crafted Audiences

INTERESTS

The University Research audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the University Research audience is Professional Medical Journal Readers.

Interest Composition Index
Professional Medical Journal Readers 42.25% 19.26x
Psychiatrists 42.72% 18.99x
College Students 41.83% 18.81x
Internal Medicine Journal Researchers 44.41% 17.97x
Medical Science Researchers 36.77% 17.27x
Harvard University Fans 38.63% 16.73x
Healthcare Thought Leaders 40.40% 16.20x
Tutoring Resources Researchers 40.59% 16.03x
Ivy League College Researchers 33.35% 15.67x
Dermatologists 35.66% 15.51x
Composition Percentage: The overlap percentage between the University Research audience and the Interest attribute.
Index: A comparison of the University Research audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The University Research audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the University Research audience is Victoria's Secret.

Location Composition Index
Victoria's Secret 0.01% 1.91x
Carhartt 0.09% 0.94x
Composition Percentage: The overlap percentage between the University Research audience and the Location attribute.
Index: A comparison of the University Research audience to the internet population.
Dstillery Web Insights

WEBSITES

The University Research audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the University Research audience is scirp.org.

Website Composition Index
scirp.org 1.41% 77.39x
emeraldinsight.com 1.33% 72.92x
elsevier.com 4.20% 69.68x
frontiersin.org 8.59% 68.42x
degruyter.com 1.45% 67.33x
sagepub.com 25.58% 65.58x
ebscohost.com 6.41% 65.07x
oxfordscholarship.com 1.43% 64.59x
ssrn.com 5.57% 63.96x
oxfordhandbooks.com 1.11% 63.17x
Composition Percentage: The overlap percentage between the University Research audience and the Web attribute.
Index: A comparison of the University Research audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the University Research audience is University Press.

Content Affinity Composition Index
University Press 6.07% 37.97x
Medical Supplies and Information 4.97% 34.91x
International Development & Health 1.51% 31.82x
Online Learning 0.14% 31.68x
Social & Demographic Trends 0.76% 29.62x
Law School Research Cluster 0.30% 27.12x
Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) 2.42% 25.47x
MBA Education 5.49% 25.22x
Medical & Pharmaceutical Scholarship 13.25% 24.02x
Education Cluster 5.53% 23.41x
Composition Percentage: The overlap percentage between the University Research audience and the Content Affinity attribute.
Index: A comparison of the University Research audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The University Research audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female