Dstillery Audiences

UNIVERSITY RESEARCH

Audience Size: 4.7 Million Devices

Explore the University Research Audience

Below you'll find more information about the University Research audience, broken down in different categories based on their digital and physical behaviors. These are 4.7 million unique devices whose actions qualify for the University Research audience.

Dstillery Crafted Audiences

INTERESTS

The University Research audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the University Research audience is Internal Medicine Journal Researchers.

Interest Composition Index
Internal Medicine Journal Researchers 44.66% 13.89x
Healthcare Thought Leaders 46.54% 13.26x
Psychiatrists 45.20% 13.22x
College Students 37.89% 12.52x
Harvard University Fans 38.55% 12.42x
Medical Science Researchers 31.98% 11.69x
Yale University Fans 35.21% 10.90x
College Professors 32.53% 10.62x
United Nations Donors 30.27% 10.45x
Tutoring Resources Researchers 32.09% 10.40x
Composition Percentage: The overlap percentage between the University Research audience and the Interest attribute.
Index: A comparison of the University Research audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The University Research audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the University Research audience is Uniqlo.

Location Composition Index
Uniqlo 0.02% 1.75x
Urban Outfitters 0.04% 1.64x
Armani 0.03% 1.62x
Club Monaco 0.01% 1.57x
Bonobos 0.01% 1.51x
Zara 0.03% 1.50x
Madewell 0.03% 1.48x
American Apparel 0.03% 1.47x
Free People 0.03% 1.44x
Ann Taylor 0.02% 1.41x
Composition Percentage: The overlap percentage between the University Research audience and the Location attribute.
Index: A comparison of the University Research audience to the internet population.
Dstillery Web Insights

WEBSITES

The University Research audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the University Research audience is mitpressjournals.org.

Website Composition Index
mitpressjournals.org 1.05% 49.88x
tandfonline.com 1.54% 48.85x
scirp.org 2.33% 48.77x
worldscientific.com 1.33% 46.85x
emeraldinsight.com 2.07% 46.48x
elsevier.com 5.99% 45.71x
crcpress.com 1.48% 45.07x
nrcresearchpress.com 1.22% 44.66x
informs.org 1.15% 44.17x
jci.org 1.41% 42.86x
Composition Percentage: The overlap percentage between the University Research audience and the Web attribute.
Index: A comparison of the University Research audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the University Research audience is Medical Supplies and Information.

Content Affinity Composition Index
Medical Supplies and Information 6.61% 22.59x
University Press 8.69% 22.01x
Online Learning 0.18% 20.14x
International Development & Health 2.02% 18.92x
Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) 3.08% 16.07x
Medical & Pharmaceutical Scholarship 16.50% 16.01x
Social & Demographic Trends 1.36% 15.79x
MBA Education 6.55% 15.69x
Healthcare - Doctors & Diagnosis 5.28% 15.56x
Assorted Topics (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science) 2.37% 15.42x
Composition Percentage: The overlap percentage between the University Research audience and the Content Affinity attribute.
Index: A comparison of the University Research audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The University Research audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female