Explore the University Research Audience
Below you'll find more information about the University Research audience, broken down in different categories based on their digital and physical behaviors. These are 672.1 thousand unique devices whose actions qualify for the University Research audience.
INTERESTS
The University Research audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the University Research audience is Online Grammar Tool Users.
| Interest | Composition | Index |
| Online Grammar Tool Users | 29.29% | 21.63x |
| College Students | 32.96% | 18.98x |
| Ivy League College Researchers | 22.76% | 18.68x |
| Psychiatrists | 33.18% | 17.26x |
| Tutoring Resources Researchers | 32.54% | 17.24x |
| Immigration Resource Researchers | 34.57% | 17.02x |
| Immigration Policy Researchers | 34.57% | 17.02x |
| Professional Medical Journal Readers | 24.76% | 14.95x |
| Social Workers | 28.02% | 14.42x |
| Yale University Fans | 32.16% | 14.20x |
Composition Percentage:
The overlap percentage between the University Research audience and the Interest attribute.
Index: A comparison of the University Research audience to the internet population.
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APPAREL RETAILERS
The University Research audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the University Research audience is Lululemon.
| Location | Composition | Index |
| Lululemon | 0.01% | 2.23x |
| Michael Kors | 0.02% | 1.72x |
| Talbots | 0.02% | 1.70x |
| Mens Wearhouse | 0.03% | 1.61x |
| The Childrens Place | 0.04% | 1.47x |
| Forever 21 | 0.02% | 1.47x |
| Coach | 0.01% | 1.41x |
| Express | 0.03% | 1.38x |
| Lane Bryant | 0.02% | 1.35x |
| Gymboree | 0.02% | 1.34x |
Composition Percentage:
The overlap percentage between the University Research audience and the Location attribute.
Index: A comparison of the University Research audience to the internet population.
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WEBSITES
The University Research audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the University Research audience is sagepub.com.
| Website | Composition | Index |
| sagepub.com | 17.96% | 196.53x |
| doi.org | 1.59% | 90.78x |
| spss-tutorials.com | 1.22% | 86.41x |
| cambridge.org | 74.68% | 72.64x |
| litcharts.com | 1.38% | 56.03x |
| ucla.edu | 5.59% | 53.77x |
| statisticsglobe.com | 1.87% | 48.77x |
| usingenglish.com | 2.92% | 48.32x |
| realpython.com | 1.14% | 46.14x |
| careerengine.us | 1.03% | 45.90x |
Composition Percentage:
The overlap percentage between the University Research audience and the Web attribute.
Index: A comparison of the University Research audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the University Research audience is Online Learning.
| Content Affinity | Composition | Index |
| Online Learning | 0.10% | 67.86x |
| University Press | 0.36% | 66.34x |
| English as a Second Language | 0.94% | 50.02x |
| International Development & Health | 0.13% | 48.45x |
| Canadian Universities | 0.35% | 44.80x |
| MBA Education | 0.97% | 40.68x |
| Education Cluster | 0.45% | 39.13x |
| Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) | 0.31% | 36.90x |
| California Universities | 0.47% | 35.33x |
| Assorted Topics (Children'S Activities, Outdoor Play, Viral Media) | 0.27% | 35.09x |
Composition Percentage:
The overlap percentage between the University Research audience and the Content Affinity attribute.
Index: A comparison of the University Research audience to the internet population.
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DEMOGRAPHICS
The University Research audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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