Dstillery Audiences

UNIVERSITY RESEARCH

Audience Size: 1.6 Million Devices

Explore the University Research Audience

Below you'll find more information about the University Research audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the University Research audience.

Dstillery Crafted Audiences

INTERESTS

The University Research audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the University Research audience is Professional Medical Journal Readers.

Interest Composition Index
Professional Medical Journal Readers 44.72% 20.63x
College Students 43.50% 20.44x
Psychiatrists 45.80% 19.51x
Ivy League College Researchers 34.80% 18.47x
Internal Medicine Journal Researchers 45.28% 18.33x
Medical Science Researchers 38.51% 18.24x
Harvard University Fans 39.02% 18.04x
Tutoring Resources Researchers 43.22% 17.85x
Yale University Fans 37.81% 17.75x
Dermatologists 38.93% 17.73x
Composition Percentage: The overlap percentage between the University Research audience and the Interest attribute.
Index: A comparison of the University Research audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The University Research audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the University Research audience is Old Navy.

Location Composition Index
Old Navy 0.01% 1.26x
Maurices 0.01% 0.99x
Carhartt 0.09% 0.88x
Composition Percentage: The overlap percentage between the University Research audience and the Location attribute.
Index: A comparison of the University Research audience to the internet population.
Dstillery Web Insights

WEBSITES

The University Research audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the University Research audience is scirp.org.

Website Composition Index
scirp.org 1.17% 83.19x
emeraldinsight.com 1.16% 78.67x
elsevier.com 3.75% 74.83x
frontiersin.org 7.66% 74.32x
degruyter.com 1.26% 72.83x
oxfordscholarship.com 1.23% 70.71x
ebscohost.com 5.32% 70.22x
sagepub.com 23.37% 70.12x
ssrn.com 5.02% 69.59x
onlinelibrary.wiley.com 31.39% 68.07x
Composition Percentage: The overlap percentage between the University Research audience and the Web attribute.
Index: A comparison of the University Research audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the University Research audience is University Press.

Content Affinity Composition Index
University Press 5.30% 46.42x
Medical Supplies and Information 4.44% 40.46x
Social & Demographic Trends 0.68% 38.61x
International Development & Health 1.32% 38.24x
Online Learning 0.11% 34.29x
Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) 2.21% 31.52x
MBA Education 5.41% 29.22x
Education Cluster 4.93% 28.02x
Medical & Pharmaceutical Scholarship 12.38% 27.64x
Law School Research Cluster 0.27% 27.62x
Composition Percentage: The overlap percentage between the University Research audience and the Content Affinity attribute.
Index: A comparison of the University Research audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The University Research audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male