Dstillery Audiences

UPSTATE NEW YORK STATE ATHLETICS

Audience Size: 20.6 Thousand Devices

Explore the Upstate New York State Athletics Audience

Below you'll find more information about the Upstate New York State Athletics audience, broken down in different categories based on their digital and physical behaviors. These are 20.6 thousand unique devices whose actions qualify for the Upstate New York State Athletics audience.

Dstillery Crafted Audiences

INTERESTS

The Upstate New York State Athletics audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Upstate New York State Athletics audience is Competitive Wrestling Enthusiasts.

Interest Composition Index
Competitive Wrestling Enthusiasts 83.07% 28.65x
Syracuse Orange Fans 76.26% 28.29x
Lacrosse Enthusiasts 84.05% 26.93x
College Athletic Scholarships Researchers 74.67% 25.44x
Professional Lacrosse Fans 85.03% 24.90x
High School Sports Researchers 71.78% 23.74x
Duke Blue Devils Fans 62.17% 22.60x
NCAA Fans 60.17% 22.44x
NCAA Football Fans 62.08% 21.84x
Olympics Fans 61.94% 21.82x
Composition Percentage: The overlap percentage between the Upstate New York State Athletics audience and the Interest attribute.
Index: A comparison of the Upstate New York State Athletics audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Upstate New York State Athletics audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Upstate New York State Athletics audience is Free People.

Location Composition Index
Free People 0.19% 7.36x
Hollister 0.28% 5.49x
Coach 0.19% 4.47x
Zara 0.09% 3.91x
Express 0.28% 3.28x
Forever 21 0.14% 2.94x
Talbots 0.09% 2.90x
H&M 0.14% 2.37x
Lululemon 0.09% 2.34x
LOFT 0.14% 2.05x
Composition Percentage: The overlap percentage between the Upstate New York State Athletics audience and the Location attribute.
Index: A comparison of the Upstate New York State Athletics audience to the internet population.
Dstillery Web Insights

WEBSITES

The Upstate New York State Athletics audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Upstate New York State Athletics audience is cnycentral.com.

Website Composition Index
cnycentral.com 24.78% 98.86x
localsyr.com 29.02% 87.27x
ncsasports.org 30.26% 86.86x
rochesterfirst.com 20.87% 72.24x
usatodayhss.com 21.05% 61.97x
13wham.com 22.37% 60.97x
newyorkupstate.com 43.43% 60.21x
democratandchronicle.com 45.98% 55.83x
buffalonews.com 32.91% 52.86x
nationalgridus.com 14.30% 52.38x
Composition Percentage: The overlap percentage between the Upstate New York State Athletics audience and the Web attribute.
Index: A comparison of the Upstate New York State Athletics audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Upstate New York State Athletics audience is Assorted Topics (Coupons, Stain Removal, Seafood).

Content Affinity Composition Index
Assorted Topics (Coupons, Stain Removal, Seafood) 5.99% 340.72x
Virginia Athletics 7.93% 235.98x
Lacrosse College Athletics 18.00% 231.00x
New England & Ivy League Sports 40.86% 188.51x
Germany Cluster 3.15% 176.94x
France Online Music & Quiz Content Cluster 4.61% 138.34x
Illinois College Sports 3.22% 134.47x
Nepal News 3.27% 111.05x
College Sports 12.69% 110.25x
Florida College Athletics 32.09% 105.28x
Composition Percentage: The overlap percentage between the Upstate New York State Athletics audience and the Content Affinity attribute.
Index: A comparison of the Upstate New York State Athletics audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Upstate New York State Athletics audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male