Dstillery Audiences

UPSTATE NEW YORK STATE ATHLETICS

Audience Size: 23.3 Thousand Devices

Explore the Upstate New York State Athletics Audience

Below you'll find more information about the Upstate New York State Athletics audience, broken down in different categories based on their digital and physical behaviors. These are 23.3 thousand unique devices whose actions qualify for the Upstate New York State Athletics audience.

Dstillery Crafted Audiences

INTERESTS

The Upstate New York State Athletics audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Upstate New York State Athletics audience is Lacrosse Enthusiasts.

Interest Composition Index
Lacrosse Enthusiasts 75.89% 39.39x
Syracuse Orange Fans 68.44% 35.53x
Competitive Wrestling Enthusiasts 74.22% 32.14x
High School Sports Researchers 62.56% 30.55x
NCAA Fans 55.56% 27.95x
NCAA Football Fans 53.78% 27.88x
Duke Blue Devils Fans 54.67% 27.49x
Mid-Range Grocery Shoppers 60.78% 26.53x
March Madness Enthusiasts 46.56% 25.42x
Buffalo Bills Fans 45.67% 24.83x
Composition Percentage: The overlap percentage between the Upstate New York State Athletics audience and the Interest attribute.
Index: A comparison of the Upstate New York State Athletics audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Upstate New York State Athletics audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Upstate New York State Athletics audience is Supreme.

Location Composition Index
Supreme 0.22% 15.21x
LL Bean 0.11% 13.66x
Joe's Jeans 0.04% 12.45x
The North Face 0.22% 7.36x
Patagonia 0.11% 5.95x
Talbots 0.33% 5.62x
Belk 0.04% 5.47x
Ralph Lauren 0.11% 5.39x
Saint Laurent Paris 0.04% 4.84x
Brooks Brothers 0.22% 4.76x
Composition Percentage: The overlap percentage between the Upstate New York State Athletics audience and the Location attribute.
Index: A comparison of the Upstate New York State Athletics audience to the internet population.
Dstillery Web Insights

WEBSITES

The Upstate New York State Athletics audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Upstate New York State Athletics audience is ncaa.org.

Website Composition Index
ncaa.org 31.85% 97.82x
localsyr.com 28.27% 91.57x
ncsasports.org 31.11% 82.41x
rochesterfirst.com 20.04% 80.48x
newyorkupstate.com 42.45% 65.97x
democratandchronicle.com 39.01% 62.20x
syracuse.com 58.15% 52.66x
wgrz.com 15.60% 52.14x
wegmans.com 19.30% 51.84x
buffalonews.com 27.17% 51.12x
Composition Percentage: The overlap percentage between the Upstate New York State Athletics audience and the Web attribute.
Index: A comparison of the Upstate New York State Athletics audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Upstate New York State Athletics audience is Assorted Topics (Elderly, Europe, Viral Media).

Content Affinity Composition Index
Assorted Topics (Elderly, Europe, Viral Media) 5.49% 1110.02x
Handyman Tools 3.52% 1026.54x
Washington D.C. Hotels 2.37% 885.38x
England Tourism 5.89% 795.28x
Survey Websites 5.27% 661.42x
Watches & Jewelry 1.18% 647.54x
Assorted Topics (Self Improvement, Easy Money, Digital Currency) 3.96% 615.59x
Decoration & Fabric 2.09% 542.23x
Environmentally Friendly Cars 3.52% 419.79x
Custom T-Shirts 3.27% 390.60x
Composition Percentage: The overlap percentage between the Upstate New York State Athletics audience and the Content Affinity attribute.
Index: A comparison of the Upstate New York State Athletics audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Upstate New York State Athletics audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male