Dstillery Audiences

VAPING

Audience Size: 23.1 Thousand Devices

Explore the Vaping Audience

Below you'll find more information about the Vaping audience, broken down in different categories based on their digital and physical behaviors. These are 23.1 thousand unique devices whose actions qualify for the Vaping audience.

Dstillery Crafted Audiences

INTERESTS

The Vaping audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Vaping audience is High End TV Shoppers.

Interest Composition Index
High End TV Shoppers 61.66% 22.23x
Android Fans 56.92% 20.97x
Hookah Shoppers 77.87% 20.95x
Beard Care Researchers 55.34% 20.04x
Mobile Phone Comparison Shoppers 54.94% 19.40x
Beer Aficionados 50.20% 19.37x
Gift Card Researchers 48.22% 19.35x
Used Compact Pickup Intenders 43.08% 19.27x
Product Manuals Researchers 54.55% 19.18x
Sale Seekers 45.45% 19.06x
Composition Percentage: The overlap percentage between the Vaping audience and the Interest attribute.
Index: A comparison of the Vaping audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Vaping audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Vaping audience is The Childrens Place.

Location Composition Index
The Childrens Place 0.05% 3.44x
American Apparel 0.02% 2.02x
Victoria's Secret 0.04% 1.99x
Gymboree 0.01% 1.96x
Talbots 0.01% 1.69x
Bonobos 0.01% 1.68x
H&M 0.02% 1.29x
Maurices 0.03% 1.27x
Carhartt 0.15% 0.86x
Johnston and Murphy 0.02% 0.82x
Composition Percentage: The overlap percentage between the Vaping audience and the Location attribute.
Index: A comparison of the Vaping audience to the internet population.
Dstillery Web Insights

WEBSITES

The Vaping audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Vaping audience is gamestop.com.

Website Composition Index
gamestop.com 25.89% 52.31x
samsung.com 13.12% 51.10x
androidpolice.com 13.25% 47.45x
geek.com 10.02% 44.64x
segmentnext.com 16.82% 43.95x
gameranx.com 14.74% 43.36x
levelskip.com 9.03% 41.62x
gamersheroes.com 13.82% 40.89x
instructables.com 28.71% 40.13x
supercheats.com 9.82% 39.24x
Composition Percentage: The overlap percentage between the Vaping audience and the Web attribute.
Index: A comparison of the Vaping audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Vaping audience is Car Keys, Locks & Remotes.

Content Affinity Composition Index
Car Keys, Locks & Remotes 4.88% 49.31x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 3.03% 38.86x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 3.55% 37.05x
Motorsport Equipment 8.73% 37.02x
Studio & Franchise Video Game Players 7.99% 33.78x
Auto Body Upkeep & Repair Researchers 2.37% 33.30x
Exotic Pets 4.22% 32.16x
Assorted Topics (Power Trains, Drones, Web Design) 2.07% 28.30x
Mobile Phone Networks 1.11% 27.82x
Police Gear 2.29% 27.32x
Composition Percentage: The overlap percentage between the Vaping audience and the Content Affinity attribute.
Index: A comparison of the Vaping audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Vaping audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male