Explore the Vegans & Animal Welfare Audience
Below you'll find more information about the Vegans & Animal Welfare audience, broken down in different categories based on their digital and physical behaviors. These are 422.1 thousand unique devices whose actions qualify for the Vegans & Animal Welfare audience.
INTERESTS
The Vegans & Animal Welfare audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Vegans & Animal Welfare audience is Vegetarians.
| Interest | Composition | Index |
| Vegetarians | 59.16% | 35.90x |
| Vegans | 70.84% | 35.44x |
| Meal Kit Delivery Researchers | 60.51% | 34.77x |
| Healthy Eaters | 46.32% | 29.74x |
| Gluten-Free Recipe Researchers | 46.17% | 27.31x |
| Supermarket Shoppers | 48.62% | 26.82x |
| Organic Food Eaters | 42.44% | 26.40x |
| Luxury Athletic Footwear Shoppers | 38.68% | 25.52x |
| Luxury Fitness Shoppers | 38.50% | 25.51x |
| Food Allergies Researchers | 42.23% | 24.90x |
Composition Percentage:
The overlap percentage between the Vegans & Animal Welfare audience and the Interest attribute.
Index: A comparison of the Vegans & Animal Welfare audience to the internet population.
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APPAREL RETAILERS
The Vegans & Animal Welfare audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Vegans & Animal Welfare audience is Supreme.
| Location | Composition | Index |
| Supreme | 0.02% | 1.89x |
| Free People | 0.04% | 1.82x |
| Urban Outfitters | 0.08% | 1.68x |
| Club Monaco | 0.03% | 1.64x |
| Tommy Bahama | 0.05% | 1.61x |
| Uniqlo | 0.03% | 1.55x |
| Zara | 0.04% | 1.47x |
| Bonobos | 0.09% | 1.43x |
| Michael Kors | 0.07% | 1.38x |
| Jos A. Bank Clothiers | 0.40% | 1.31x |
Composition Percentage:
The overlap percentage between the Vegans & Animal Welfare audience and the Location attribute.
Index: A comparison of the Vegans & Animal Welfare audience to the internet population.
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WEBSITES
The Vegans & Animal Welfare audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Vegans & Animal Welfare audience is theflamingvegan.com.
| Website | Composition | Index |
| theflamingvegan.com | 8.57% | 299.91x |
| veganfoodlover.com | 4.03% | 282.61x |
| kite-hill.com | 4.35% | 275.36x |
| ilovevegan.com | 12.63% | 266.68x |
| gardein.com | 10.90% | 260.09x |
| pcrm.org | 10.36% | 260.01x |
| purplecarrot.com | 4.56% | 248.11x |
| brandnewvegan.com | 22.10% | 245.03x |
| veganbaking.net | 3.69% | 212.72x |
| cearaskitchen.com | 3.68% | 196.13x |
Composition Percentage:
The overlap percentage between the Vegans & Animal Welfare audience and the Web attribute.
Index: A comparison of the Vegans & Animal Welfare audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Vegans & Animal Welfare audience is Holistic Medicine.
| Content Affinity | Composition | Index |
| Holistic Medicine | 3.00% | 47.72x |
| Organic Beauty & Skincare Products | 7.84% | 40.49x |
| Vegetarian Diet | 48.46% | 38.09x |
| Healthy Eating Researchers | 8.48% | 33.55x |
| Active Lifestyle Enthusiasts | 0.29% | 29.65x |
| Liberal Views on Government, Finance, and Economy | 7.24% | 29.28x |
| Paleo & Keto Diet Enthusiasts | 23.93% | 28.05x |
| Natural Diet & Supplement Researchers | 11.82% | 26.52x |
| Food Cluster | 7.01% | 25.29x |
| Yoga & Meditation | 7.93% | 24.98x |
Composition Percentage:
The overlap percentage between the Vegans & Animal Welfare audience and the Content Affinity attribute.
Index: A comparison of the Vegans & Animal Welfare audience to the internet population.
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DEMOGRAPHICS
The Vegans & Animal Welfare audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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