Dstillery Audiences

VEGANS & ANIMAL WELFARE

Audience Size: 299.9 Thousand Devices

Explore the Vegans & Animal Welfare Audience

Below you'll find more information about the Vegans & Animal Welfare audience, broken down in different categories based on their digital and physical behaviors. These are 299.9 thousand unique devices whose actions qualify for the Vegans & Animal Welfare audience.

Dstillery Crafted Audiences

INTERESTS

The Vegans & Animal Welfare audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Vegans & Animal Welfare audience is Meal Kit Delivery Researchers.

Interest Composition Index
Meal Kit Delivery Researchers 68.44% 25.33x
Vegetarians 66.47% 25.07x
Vegans 76.22% 23.65x
Healthy Eaters 57.68% 23.15x
Supermarket Shoppers 60.03% 21.49x
Gluten-Free Recipe Researchers 57.50% 21.15x
Organic Food Eaters 55.56% 20.64x
Luxury Fitness Shoppers 50.15% 20.04x
Luxury Athletic Footwear Shoppers 50.13% 20.03x
Food Allergies Researchers 53.69% 19.99x
Composition Percentage: The overlap percentage between the Vegans & Animal Welfare audience and the Interest attribute.
Index: A comparison of the Vegans & Animal Welfare audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Vegans & Animal Welfare audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Vegans & Animal Welfare audience is Supreme.

Location Composition Index
Supreme 0.02% 2.22x
Zara 0.04% 1.77x
Madewell 0.03% 1.56x
Free People 0.03% 1.43x
Tommy Bahama 0.04% 1.42x
Bonobos 0.11% 1.39x
American Apparel 0.04% 1.33x
Chicos 0.07% 1.31x
Jos A. Bank Clothiers 0.34% 1.29x
Patagonia 0.01% 1.28x
Composition Percentage: The overlap percentage between the Vegans & Animal Welfare audience and the Location attribute.
Index: A comparison of the Vegans & Animal Welfare audience to the internet population.
Dstillery Web Insights

WEBSITES

The Vegans & Animal Welfare audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Vegans & Animal Welfare audience is happyherbivore.com.

Website Composition Index
happyherbivore.com 7.35% 372.92x
theflamingvegan.com 8.41% 372.07x
pcrm.org 8.94% 337.81x
ilovevegan.com 13.53% 317.41x
gardein.com 11.15% 314.05x
brandnewvegan.com 23.64% 306.46x
vegancoach.com 6.66% 300.22x
theveglife.com 5.64% 229.04x
seaworldofhurt.com 4.37% 227.49x
eatplant-based.com 4.51% 221.88x
Composition Percentage: The overlap percentage between the Vegans & Animal Welfare audience and the Web attribute.
Index: A comparison of the Vegans & Animal Welfare audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Vegans & Animal Welfare audience is Holistic Medicine.

Content Affinity Composition Index
Holistic Medicine 3.19% 61.50x
Organic Beauty & Skincare Products 7.24% 45.85x
Vegetarian Diet 48.88% 42.53x
Healthy Eating Researchers 7.64% 39.55x
Active Lifestyle Enthusiasts 0.28% 33.45x
Paleo & Keto Diet Enthusiasts 21.85% 33.08x
Natural Diet & Supplement Researchers 10.64% 31.31x
Liberal Views on Government, Finance, and Economy 8.15% 30.73x
Food Cluster 6.44% 28.76x
Yoga & Meditation 7.28% 27.03x
Composition Percentage: The overlap percentage between the Vegans & Animal Welfare audience and the Content Affinity attribute.
Index: A comparison of the Vegans & Animal Welfare audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Vegans & Animal Welfare audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female