Dstillery Audiences

VEGANS & ANIMAL WELFARE

Audience Size: 64.9 Thousand Devices

Explore the Vegans & Animal Welfare Audience

Below you'll find more information about the Vegans & Animal Welfare audience, broken down in different categories based on their digital and physical behaviors. These are 64.9 thousand unique devices whose actions qualify for the Vegans & Animal Welfare audience.

Dstillery Crafted Audiences

INTERESTS

The Vegans & Animal Welfare audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Vegans & Animal Welfare audience is Plant Based & Vegan Food Recipe Shoppers.

Interest Composition Index
Plant Based & Vegan Food Recipe Shoppers 76.42% 39.09x
Healthy Eaters 61.92% 34.86x
Supermarket Shoppers 57.32% 29.20x
Vegetarians 64.77% 28.79x
Instantpot Enthusiasts 50.95% 27.11x
Meal Kit Delivery Researchers 68.02% 26.88x
Gluten-Free Recipe Researchers 55.01% 26.82x
Nutrition Conscious Eaters 46.61% 26.48x
Home Kitchen Chefs 49.19% 26.40x
Wellness Enthusiasts 44.58% 25.96x
Composition Percentage: The overlap percentage between the Vegans & Animal Welfare audience and the Interest attribute.
Index: A comparison of the Vegans & Animal Welfare audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Vegans & Animal Welfare audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Vegans & Animal Welfare audience is Forever 21.

Location Composition Index
Forever 21 0.02% 3.53x
The Childrens Place 0.03% 3.30x
Maurices 0.03% 2.96x
Victoria's Secret 0.03% 2.63x
J. Crew 0.01% 1.80x
Chicos 0.02% 1.72x
Journeys 0.01% 1.42x
Dressbarn 0.01% 1.25x
Old Navy 0.01% 1.24x
Banana Republic 0.01% 1.18x
Composition Percentage: The overlap percentage between the Vegans & Animal Welfare audience and the Location attribute.
Index: A comparison of the Vegans & Animal Welfare audience to the internet population.
Dstillery Web Insights

WEBSITES

The Vegans & Animal Welfare audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Vegans & Animal Welfare audience is ilovevegan.com.

Website Composition Index
ilovevegan.com 47.62% 486.94x
brandnewvegan.com 50.63% 441.50x
yupitsvegan.com 19.86% 194.55x
itdoesnttastelikechicken.com 31.43% 194.39x
frommybowl.com 21.36% 193.01x
connoisseurusveg.com 28.70% 190.38x
veganricha.com 27.38% 186.27x
veganhuggs.com 19.17% 176.14x
simpleveganblog.com 29.64% 170.24x
ohsheglows.com 18.67% 166.02x
Composition Percentage: The overlap percentage between the Vegans & Animal Welfare audience and the Web attribute.
Index: A comparison of the Vegans & Animal Welfare audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Vegans & Animal Welfare audience is Organic Beauty & Skincare Products.

Content Affinity Composition Index
Organic Beauty & Skincare Products 1.66% 69.04x
Vegetarian Diet 54.31% 63.21x
Paleo & Keto Diet Enthusiasts 4.88% 58.33x
Yoga & Meditation 3.94% 53.51x
Low Carb Diets 13.66% 39.42x
Natural Diet & Supplement Researchers 1.66% 39.13x
Canadian Healthcare 2.36% 34.48x
Female Lifestyle Content Readers 7.88% 33.68x
Canada Shopping - General Commerce 1.64% 32.96x
Canada Consumer Product Cluster 9.69% 30.56x
Composition Percentage: The overlap percentage between the Vegans & Animal Welfare audience and the Content Affinity attribute.
Index: A comparison of the Vegans & Animal Welfare audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Vegans & Animal Welfare audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female