Explore the Vegans & Animal Welfare Audience
Below you'll find more information about the Vegans & Animal Welfare audience, broken down in different categories based on their digital and physical behaviors. These are 27.8 thousand unique devices whose actions qualify for the Vegans & Animal Welfare audience.
INTERESTS
The Vegans & Animal Welfare audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Vegans & Animal Welfare audience is Plant Based & Vegan Food Recipe Shoppers.
| Interest | Composition | Index |
| Plant Based & Vegan Food Recipe Shoppers | 81.94% | 44.30x |
| Healthy Eaters | 64.21% | 39.00x |
| Vegetarians | 65.22% | 29.89x |
| Nutrition Conscious Eaters | 46.82% | 28.76x |
| Home Kitchen Chefs | 51.84% | 28.32x |
| Supermarket Shoppers | 60.20% | 28.09x |
| Wellness Enthusiasts | 44.48% | 27.67x |
| Weight Loss Researchers | 45.48% | 27.26x |
| Luxury Athletic Footwear Shoppers | 44.48% | 27.15x |
| Luxury Fitness Shoppers | 44.48% | 27.15x |
Composition Percentage:
The overlap percentage between the Vegans & Animal Welfare audience and the Interest attribute.
Index: A comparison of the Vegans & Animal Welfare audience to the internet population.
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APPAREL RETAILERS
The Vegans & Animal Welfare audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Vegans & Animal Welfare audience is Old Navy.
| Location | Composition | Index |
| Old Navy | 0.07% | 3.57x |
| Forever 21 | 0.02% | 3.53x |
| Lane Bryant | 0.03% | 2.00x |
| Carhartt | 0.24% | 1.96x |
| Maurices | 0.03% | 1.63x |
| Victoria's Secret | 0.03% | 1.44x |
| American Eagle Outfitters | 0.02% | 1.26x |
| Mens Wearhouse | 0.01% | 0.68x |
Composition Percentage:
The overlap percentage between the Vegans & Animal Welfare audience and the Location attribute.
Index: A comparison of the Vegans & Animal Welfare audience to the internet population.
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WEBSITES
The Vegans & Animal Welfare audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Vegans & Animal Welfare audience is lovingitvegan.com.
| Website | Composition | Index |
| lovingitvegan.com | 42.21% | 207.90x |
| simple-veganista.com | 40.48% | 174.89x |
| noracooks.com | 49.15% | 166.19x |
| godairyfree.org | 21.99% | 118.15x |
| detoxinista.com | 33.46% | 98.64x |
| onegreenplanet.org | 47.93% | 94.00x |
| chocolatecoveredkatie.com | 34.79% | 80.40x |
| liveeatlearn.com | 19.30% | 69.30x |
| thewanderlustkitchen.com | 13.68% | 65.31x |
| peasandcrayons.com | 11.30% | 61.65x |
Composition Percentage:
The overlap percentage between the Vegans & Animal Welfare audience and the Web attribute.
Index: A comparison of the Vegans & Animal Welfare audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Vegans & Animal Welfare audience is Vegetarian Diet.
| Content Affinity | Composition | Index |
| Vegetarian Diet | 56.22% | 99.38x |
| Paleo & Keto Diet Enthusiasts | 3.62% | 79.58x |
| Canada Consumer Product Cluster | 8.96% | 58.16x |
| Low Carb Diets | 13.43% | 56.20x |
| Female Lifestyle Content Readers | 5.90% | 35.13x |
| Romanian News | 0.63% | 29.71x |
| Canadian Lifestyle | 5.97% | 28.30x |
| Assorted Topics (Television, Origami, Men's Health) | 1.92% | 28.27x |
| Cakes & Sweets | 1.14% | 26.63x |
| Italy Cluster | 0.56% | 25.96x |
Composition Percentage:
The overlap percentage between the Vegans & Animal Welfare audience and the Content Affinity attribute.
Index: A comparison of the Vegans & Animal Welfare audience to the internet population.
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DEMOGRAPHICS
The Vegans & Animal Welfare audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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