Dstillery Audiences

VEGETARIAN DIET

Audience Size: 957.2 Thousand Devices

Explore the Vegetarian Diet Audience

Below you'll find more information about the Vegetarian Diet audience, broken down in different categories based on their digital and physical behaviors. These are 957.2 thousand unique devices whose actions qualify for the Vegetarian Diet audience.

Dstillery Crafted Audiences

INTERESTS

The Vegetarian Diet audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Vegetarian Diet audience is Healthy Eaters.

Interest Composition Index
Healthy Eaters 47.29% 17.92x
Gluten-Free Recipe Researchers 48.87% 17.21x
Vegetarians 43.10% 17.19x
Vegans 62.85% 17.07x
Home Kitchen Chefs 46.12% 17.04x
Cooking Show Fans 40.61% 16.67x
Luxury Athletic Footwear Shoppers 42.14% 16.62x
Luxury Fitness Shoppers 42.14% 16.62x
Supermarket Shoppers 46.76% 16.57x
Healthy Snacks Shoppers 45.26% 16.27x
Composition Percentage: The overlap percentage between the Vegetarian Diet audience and the Interest attribute.
Index: A comparison of the Vegetarian Diet audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Vegetarian Diet audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Vegetarian Diet audience is Talbots.

Location Composition Index
Talbots 0.01% 2.02x
Old Navy 0.02% 1.49x
Maurices 0.02% 1.22x
Mens Wearhouse 0.01% 1.13x
Carhartt 0.12% 1.01x
Composition Percentage: The overlap percentage between the Vegetarian Diet audience and the Location attribute.
Index: A comparison of the Vegetarian Diet audience to the internet population.
Dstillery Web Insights

WEBSITES

The Vegetarian Diet audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Vegetarian Diet audience is veganbaking.net.

Website Composition Index
veganbaking.net 1.34% 77.39x
thefullhelping.com 5.76% 73.06x
ohsheglows.com 13.09% 71.61x
simpleveganblog.com 19.84% 68.57x
vegkitchen.com 2.29% 62.70x
alittleinsanity.com 3.82% 62.52x
wellandfull.com 1.95% 61.80x
theglowingfridge.com 2.05% 61.56x
ohmyveggies.com 12.36% 61.29x
forkandbeans.com 3.69% 61.06x
Composition Percentage: The overlap percentage between the Vegetarian Diet audience and the Web attribute.
Index: A comparison of the Vegetarian Diet audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Vegetarian Diet audience is Vegans & Animal Welfare.

Content Affinity Composition Index
Vegans & Animal Welfare 5.02% 34.06x
Low Carb Diets 14.95% 20.14x
Holistic Medicine 0.32% 19.73x
Organic Beauty & Skincare Products 1.31% 17.97x
Paleo & Keto Diet Enthusiasts 3.89% 17.72x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.29% 16.97x
Female Lifestyle Content Readers 7.64% 16.56x
Food Cluster 0.77% 15.94x
Natural Diet & Supplement Researchers 1.66% 15.15x
Cakes & Sweets 2.76% 15.00x
Composition Percentage: The overlap percentage between the Vegetarian Diet audience and the Content Affinity attribute.
Index: A comparison of the Vegetarian Diet audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Vegetarian Diet audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female