Dstillery Audiences

VEGETARIAN DIET

Audience Size: 165.9 Thousand Devices

Explore the Vegetarian Diet Audience

Below you'll find more information about the Vegetarian Diet audience, broken down in different categories based on their digital and physical behaviors. These are 165.9 thousand unique devices whose actions qualify for the Vegetarian Diet audience.

Dstillery Crafted Audiences

INTERESTS

The Vegetarian Diet audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Vegetarian Diet audience is Plant Based & Vegan Food Recipe Shoppers.

Interest Composition Index
Plant Based & Vegan Food Recipe Shoppers 60.27% 90.90x
Food Allergies Researchers 57.42% 70.68x
Wellness Enthusiasts 19.07% 53.50x
Pre-Measured Grocery Shoppers 33.50% 51.29x
Wine Lovers 27.54% 49.72x
Home Kitchen Chefs 29.84% 47.60x
Healthy Diet Recipe Researchers 29.01% 44.55x
Thanksgiving Meal Planners 46.75% 42.87x
Dessert/Sweets Bakers 37.81% 41.05x
Instantpot Enthusiasts 30.75% 37.25x
Composition Percentage: The overlap percentage between the Vegetarian Diet audience and the Interest attribute.
Index: A comparison of the Vegetarian Diet audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Vegetarian Diet audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Vegetarian Diet audience is White House Black Market.

Location Composition Index
White House Black Market 0.01% 2.19x
Composition Percentage: The overlap percentage between the Vegetarian Diet audience and the Location attribute.
Index: A comparison of the Vegetarian Diet audience to the internet population.
Dstillery Web Insights

WEBSITES

The Vegetarian Diet audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Vegetarian Diet audience is ohsheglows.com.

Website Composition Index
ohsheglows.com 15.03% 410.88x
mygluten-freekitchen.com 14.55% 375.33x
simpleveganblog.com 15.62% 362.30x
ohmyveggies.com 13.04% 278.96x
glutenfreeonashoestring.com 44.13% 246.49x
glutenfreebaking.com 6.17% 219.55x
mydarlingvegan.com 5.07% 212.19x
lazycatkitchen.com 5.08% 200.73x
thebananadiaries.com 4.77% 184.90x
sweetsimplevegan.com 5.09% 179.65x
Composition Percentage: The overlap percentage between the Vegetarian Diet audience and the Web attribute.
Index: A comparison of the Vegetarian Diet audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Vegetarian Diet audience is Vegans & Animal Welfare.

Content Affinity Composition Index
Vegans & Animal Welfare 1.17% 228.31x
Low Carb Diets 11.16% 89.32x
Parenting & Children's Activities 0.44% 59.18x
Canada Consumer Product Cluster 2.18% 53.44x
Cakes & Sweets 0.73% 51.74x
Paleo & Keto Diet Enthusiasts 0.65% 49.54x
Natural Diet & Supplement Researchers 0.20% 40.08x
Female Lifestyle Content Readers 2.58% 38.52x
Vancouver British Columbia Research Cluster 2.43% 37.87x
Canadian Universities 0.19% 34.45x
Composition Percentage: The overlap percentage between the Vegetarian Diet audience and the Content Affinity attribute.
Index: A comparison of the Vegetarian Diet audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Vegetarian Diet audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female