Dstillery Audiences

VEGETARIAN DIET

Audience Size: 707.8 Thousand Devices

Explore the Vegetarian Diet Audience

Below you'll find more information about the Vegetarian Diet audience, broken down in different categories based on their digital and physical behaviors. These are 707.8 thousand unique devices whose actions qualify for the Vegetarian Diet audience.

Dstillery Crafted Audiences

INTERESTS

The Vegetarian Diet audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Vegetarian Diet audience is Plant Based & Vegan Food Recipe Shoppers.

Interest Composition Index
Plant Based & Vegan Food Recipe Shoppers 69.30% 33.51x
Healthy Eaters 49.57% 26.52x
Home Kitchen Chefs 49.29% 24.63x
Gluten-Free Recipe Researchers 53.15% 23.61x
Nutrition Conscious Eaters 42.10% 23.28x
Healthy Snacks Shoppers 47.39% 22.22x
Luxury Fitness Shoppers 39.99% 22.16x
Luxury Athletic Footwear Shoppers 39.99% 22.15x
Supermarket Shoppers 47.05% 21.96x
Vegetarians 48.84% 21.34x
Composition Percentage: The overlap percentage between the Vegetarian Diet audience and the Interest attribute.
Index: A comparison of the Vegetarian Diet audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Vegetarian Diet audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Vegetarian Diet audience is Carhartt.

Location Composition Index
Carhartt 0.03% 0.77x
Composition Percentage: The overlap percentage between the Vegetarian Diet audience and the Location attribute.
Index: A comparison of the Vegetarian Diet audience to the internet population.
Dstillery Web Insights

WEBSITES

The Vegetarian Diet audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Vegetarian Diet audience is veganbaking.net.

Website Composition Index
veganbaking.net 1.20% 170.52x
thefullhelping.com 6.79% 160.24x
ohsheglows.com 15.96% 156.43x
wellandfull.com 1.44% 149.28x
whereyougetyourprotein.com 2.44% 145.72x
simpleveganblog.com 24.45% 143.85x
alittleinsanity.com 3.91% 136.33x
mygluten-freekitchen.com 14.84% 135.74x
naturallyella.com 6.25% 134.68x
ohmyveggies.com 12.81% 130.02x
Composition Percentage: The overlap percentage between the Vegetarian Diet audience and the Web attribute.
Index: A comparison of the Vegetarian Diet audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Vegetarian Diet audience is Vegans & Animal Welfare.

Content Affinity Composition Index
Vegans & Animal Welfare 3.20% 78.24x
Low Carb Diets 10.42% 39.34x
Holistic Medicine 0.13% 36.47x
Organic Beauty & Skincare Products 0.39% 31.76x
Canada Shopping - General Commerce 0.74% 30.00x
Canada Shopping - Kitchenware 1.16% 29.66x
Paleo & Keto Diet Enthusiasts 1.79% 28.61x
Canada Consumer Product Cluster 6.37% 26.75x
Yoga & Meditation 1.26% 26.03x
Canadian Universities 0.62% 25.82x
Composition Percentage: The overlap percentage between the Vegetarian Diet audience and the Content Affinity attribute.
Index: A comparison of the Vegetarian Diet audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Vegetarian Diet audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female