Dstillery Audiences

VEGETARIAN DIET

Audience Size: 501.1 Thousand Devices

Explore the Vegetarian Diet Audience

Below you'll find more information about the Vegetarian Diet audience, broken down in different categories based on their digital and physical behaviors. These are 501.1 thousand unique devices whose actions qualify for the Vegetarian Diet audience.

Dstillery Crafted Audiences

INTERESTS

The Vegetarian Diet audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Vegetarian Diet audience is Plant Based & Vegan Food Recipe Shoppers.

Interest Composition Index
Plant Based & Vegan Food Recipe Shoppers 67.66% 44.66x
Healthy Eaters 43.19% 31.44x
Home Kitchen Chefs 43.35% 29.14x
Nutrition Conscious Eaters 34.78% 27.10x
Gluten-Free Recipe Researchers 47.80% 26.93x
Luxury Athletic Footwear Shoppers 30.65% 24.60x
Luxury Fitness Shoppers 30.65% 24.59x
Vegetarians 45.12% 23.86x
Supermarket Shoppers 45.18% 23.85x
Healthy Snacks Shoppers 41.65% 23.62x
Composition Percentage: The overlap percentage between the Vegetarian Diet audience and the Interest attribute.
Index: A comparison of the Vegetarian Diet audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Vegetarian Diet audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Vegetarian Diet audience is Kate Spade.

Location Composition Index
Kate Spade 0.01% 2.36x
J. Crew 0.02% 2.27x
Lululemon 0.01% 1.83x
Jos A. Bank Clothiers 0.02% 1.67x
Aeropostale 0.02% 1.61x
Coach 0.01% 1.57x
Zumiez 0.02% 1.56x
Forever 21 0.01% 1.54x
Chicos 0.02% 1.53x
Hollister 0.02% 1.51x
Composition Percentage: The overlap percentage between the Vegetarian Diet audience and the Location attribute.
Index: A comparison of the Vegetarian Diet audience to the internet population.
Dstillery Web Insights

WEBSITES

The Vegetarian Diet audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Vegetarian Diet audience is thefullhelping.com.

Website Composition Index
thefullhelping.com 7.45% 217.34x
ohsheglows.com 16.05% 212.20x
whereyougetyourprotein.com 2.67% 211.47x
simpleveganblog.com 22.04% 189.45x
mygluten-freekitchen.com 16.12% 188.51x
naturallyella.com 5.11% 174.47x
alittleinsanity.com 3.67% 172.43x
ohmyveggies.com 11.25% 169.13x
vegkitchen.com 3.16% 162.48x
theglowingfridge.com 1.82% 158.71x
Composition Percentage: The overlap percentage between the Vegetarian Diet audience and the Web attribute.
Index: A comparison of the Vegetarian Diet audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Vegetarian Diet audience is Vegans & Animal Welfare.

Content Affinity Composition Index
Vegans & Animal Welfare 1.99% 116.43x
Low Carb Diets 10.45% 50.57x
Natural Diet & Supplement Researchers 0.46% 40.56x
Canada Shopping - Kitchenware 0.54% 39.50x
Paleo & Keto Diet Enthusiasts 1.17% 38.53x
Canada Consumer Product Cluster 3.43% 36.85x
Yoga & Meditation 0.64% 34.78x
Organic Beauty & Skincare Products 0.07% 33.56x
Female Lifestyle Content Readers 3.67% 27.60x
Cakes & Sweets 1.03% 25.97x
Composition Percentage: The overlap percentage between the Vegetarian Diet audience and the Content Affinity attribute.
Index: A comparison of the Vegetarian Diet audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Vegetarian Diet audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female