Dstillery Audiences

VEGETARIAN DIET

Audience Size: 2 Million Devices

Explore the Vegetarian Diet Audience

Below you'll find more information about the Vegetarian Diet audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the Vegetarian Diet audience.

Dstillery Crafted Audiences

INTERESTS

The Vegetarian Diet audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Vegetarian Diet audience is Healthy Eaters.

Interest Composition Index
Healthy Eaters 47.83% 20.74x
Vegans 65.13% 20.56x
Gluten-Free Recipe Researchers 48.52% 19.94x
Luxury Fitness Shoppers 42.74% 19.50x
Luxury Athletic Footwear Shoppers 42.74% 19.50x
Supermarket Shoppers 46.21% 19.45x
Vegetarians 47.35% 19.40x
Home Kitchen Chefs 45.95% 19.07x
Shelf-Stable Food Content Readers 0.85% 18.43x
Gourmet Food & Wine Researchers 41.24% 18.28x
Composition Percentage: The overlap percentage between the Vegetarian Diet audience and the Interest attribute.
Index: A comparison of the Vegetarian Diet audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Vegetarian Diet audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Vegetarian Diet audience is Banana Republic.

Location Composition Index
Banana Republic 0.01% 2.65x
Old Navy 0.02% 1.66x
Mens Wearhouse 0.01% 1.23x
Carhartt 0.12% 0.96x
Maurices 0.01% 0.90x
Composition Percentage: The overlap percentage between the Vegetarian Diet audience and the Location attribute.
Index: A comparison of the Vegetarian Diet audience to the internet population.
Dstillery Web Insights

WEBSITES

The Vegetarian Diet audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Vegetarian Diet audience is veganbaking.net.

Website Composition Index
veganbaking.net 1.44% 82.90x
thefullhelping.com 5.69% 79.36x
ohsheglows.com 13.42% 77.24x
simpleveganblog.com 19.76% 74.43x
wellandfull.com 1.88% 68.29x
vegkitchen.com 2.24% 67.75x
ohmyveggies.com 11.92% 66.83x
theglowingfridge.com 2.08% 65.91x
alittleinsanity.com 3.95% 65.60x
forkandbeans.com 3.83% 65.30x
Composition Percentage: The overlap percentage between the Vegetarian Diet audience and the Web attribute.
Index: A comparison of the Vegetarian Diet audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Vegetarian Diet audience is Vegans & Animal Welfare.

Content Affinity Composition Index
Vegans & Animal Welfare 5.48% 41.91x
Low Carb Diets 13.55% 24.24x
Holistic Medicine 0.44% 23.75x
Organic Beauty & Skincare Products 1.55% 21.06x
Paleo & Keto Diet Enthusiasts 4.67% 20.20x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.28% 19.38x
Female Lifestyle Content Readers 6.73% 18.21x
Food Cluster 1.07% 17.71x
Natural Diet & Supplement Researchers 2.04% 17.47x
Travel, Food, Fashion & Fitness 4.63% 17.36x
Composition Percentage: The overlap percentage between the Vegetarian Diet audience and the Content Affinity attribute.
Index: A comparison of the Vegetarian Diet audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Vegetarian Diet audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female