Dstillery Audiences

VIETNAM CLUSTER

Audience Size: 116.5 Thousand Devices

Explore the Vietnam Cluster Audience

Below you'll find more information about the Vietnam Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 116.5 thousand unique devices whose actions qualify for the Vietnam Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Vietnam Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Vietnam Cluster audience is Readers of South Asian Content.

Interest Composition Index
Readers of South Asian Content 47.84% 30.10x
Readers of Chinese Content 29.21% 11.44x
Koi Pond Enthusiasts 14.60% 8.65x
United Arab Emirates Trip Planners 15.90% 7.76x
China Trip Planners 13.70% 6.84x
Mobile Phone Purchase Intenders 12.17% 6.21x
Korean Food Enthusiasts 9.20% 5.29x
Camera Shoppers 11.33% 5.27x
Mahjong Players 8.43% 5.25x
Summer Activities Researchers 12.33% 5.06x
Composition Percentage: The overlap percentage between the Vietnam Cluster audience and the Interest attribute.
Index: A comparison of the Vietnam Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Vietnam Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Vietnam Cluster audience is Forever 21.

Location Composition Index
Forever 21 0.14% 3.40x
Michael Kors 0.06% 3.03x
Gymboree 0.07% 3.01x
American Apparel 0.08% 2.71x
Hollister 0.05% 2.61x
The North Face 0.04% 2.10x
Charlotte Russe 0.03% 2.04x
Express 0.04% 1.66x
Madewell 0.02% 1.55x
REI 0.02% 1.47x
Composition Percentage: The overlap percentage between the Vietnam Cluster audience and the Location attribute.
Index: A comparison of the Vietnam Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Vietnam Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Vietnam Cluster audience is dkn.tv.

Website Composition Index
dkn.tv 7.18% 166.35x
creaders.net 3.51% 73.56x
memevideoad.com 6.58% 52.38x
livescore.com 1.95% 41.40x
bangkokpost.com 1.74% 39.88x
popjulia.com 1.62% 34.36x
wenxuecity.com 3.18% 32.97x
visajourney.com 1.79% 31.52x
flixxy.com 1.67% 28.23x
nationmultimedia.com 1.31% 27.19x
Composition Percentage: The overlap percentage between the Vietnam Cluster audience and the Web attribute.
Index: A comparison of the Vietnam Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Vietnam Cluster audience is Rural Living.

Content Affinity Composition Index
Rural Living 1.46% 102.78x
Assorted Topics (Software Integration, Scrabble, Word Games, Pbs) 1.46% 92.90x
Mid-Atlantic Beaches 1.47% 70.80x
Upstate New York State Athletics 1.24% 68.00x
Sports - Golf, Hunting, Fishing 1.46% 56.40x
Tattoos & Costumes 1.34% 41.92x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 1.46% 39.09x
Homeschooling 1.37% 33.43x
Comedy Content 1.46% 32.45x
China Cluster 5.79% 18.98x
Composition Percentage: The overlap percentage between the Vietnam Cluster audience and the Content Affinity attribute.
Index: A comparison of the Vietnam Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Vietnam Cluster audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male