Dstillery Audiences

VIETNAM CLUSTER

Audience Size: 40.5 Thousand Devices

Explore the Vietnam Cluster Audience

Below you'll find more information about the Vietnam Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 40.5 thousand unique devices whose actions qualify for the Vietnam Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Vietnam Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Vietnam Cluster audience is Readers of Vietnamese Content.

Interest Composition Index
Readers of Vietnamese Content 94.43% 35.24x
Readers of South Asian Content 48.19% 26.08x
Work Visa Researchers 41.50% 14.67x
Koi Pond Enthusiasts 41.78% 14.29x
Readers of Korean Content 46.24% 12.05x
Womens Fashion Brands Shoppers 23.12% 8.04x
United Arab Emirates Trip Planners 23.40% 7.51x
Sightseeing Travelers 22.01% 6.66x
Summer Activities Researchers 20.33% 6.15x
Lexus Vehicle Shoppers 17.55% 6.01x
Composition Percentage: The overlap percentage between the Vietnam Cluster audience and the Interest attribute.
Index: A comparison of the Vietnam Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Vietnam Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Vietnam Cluster audience is Topshop.

Location Composition Index
Topshop 0.05% 4.24x
Bonobos 0.02% 3.27x
Levi Strauss 0.01% 1.71x
Free People 0.01% 1.59x
Madewell 0.01% 1.36x
Gymboree 0.01% 1.20x
Urban Outfitters 0.01% 1.18x
Carhartt 0.03% 0.81x
Johnston and Murphy 0.02% 0.58x
Composition Percentage: The overlap percentage between the Vietnam Cluster audience and the Location attribute.
Index: A comparison of the Vietnam Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Vietnam Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Vietnam Cluster audience is glosbe.com.

Website Composition Index
glosbe.com 11.44% 82.19x
nextshark.com 5.07% 23.90x
bangkokpost.com 3.31% 22.99x
mydramalist.com 7.92% 22.26x
asiatimes.com 2.46% 18.85x
ldoceonline.com 2.44% 16.28x
koreaboo.com 4.29% 13.27x
straitstimes.com 4.65% 12.76x
hinative.com 3.82% 12.40x
channelnewsasia.com 2.37% 12.15x
Composition Percentage: The overlap percentage between the Vietnam Cluster audience and the Web attribute.
Index: A comparison of the Vietnam Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Vietnam Cluster audience is Rural Living.

Content Affinity Composition Index
Rural Living 1.46% 102.78x
Custom T-Shirts 0.71% 85.18x
Canada News 0.97% 80.53x
ISPs & Local Services 0.71% 76.75x
Upstate New York State Athletics 1.24% 68.00x
Sports - Golf, Hunting, Fishing 1.46% 56.40x
English as a Second Language 0.83% 26.91x
K-Pop 2.75% 17.71x
Beauty & Cosmetics 0.42% 12.25x
Visa & Immigration 0.31% 11.28x
Composition Percentage: The overlap percentage between the Vietnam Cluster audience and the Content Affinity attribute.
Index: A comparison of the Vietnam Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Vietnam Cluster audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male