Dstillery Audiences

VIETNAM CLUSTER

Audience Size: 42 Thousand Devices

Explore the Vietnam Cluster Audience

Below you'll find more information about the Vietnam Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 42 thousand unique devices whose actions qualify for the Vietnam Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Vietnam Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Vietnam Cluster audience is Readers of Vietnamese Content.

Interest Composition Index
Readers of Vietnamese Content 95.61% 35.12x
Readers of South Asian Content 49.35% 26.68x
Work Visa Researchers 41.34% 14.50x
Koi Pond Enthusiasts 41.34% 14.04x
Readers of Korean Content 50.13% 13.29x
Lexus Vehicle Shoppers 38.76% 10.53x
Womens Fashion Brands Shoppers 25.84% 8.39x
United Arab Emirates Trip Planners 24.03% 7.82x
Summer Activities Researchers 22.48% 6.74x
Sightseeing Travelers 23.00% 6.60x
Composition Percentage: The overlap percentage between the Vietnam Cluster audience and the Interest attribute.
Index: A comparison of the Vietnam Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Vietnam Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Vietnam Cluster audience is Topshop.

Location Composition Index
Topshop 0.05% 4.24x
Bonobos 0.02% 3.27x
Mens Wearhouse 0.05% 2.20x
Zumiez 0.02% 1.92x
Chicos 0.02% 1.92x
Dressbarn 0.02% 1.83x
Banana Republic 0.02% 1.79x
Old Navy 0.05% 1.79x
Aeropostale 0.02% 1.79x
Gap 0.02% 1.73x
Composition Percentage: The overlap percentage between the Vietnam Cluster audience and the Location attribute.
Index: A comparison of the Vietnam Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Vietnam Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Vietnam Cluster audience is mydramalist.com.

Website Composition Index
mydramalist.com 8.53% 25.62x
nextshark.com 4.44% 24.98x
ldoceonline.com 2.05% 15.71x
channelnewsasia.com 2.56% 13.18x
straitstimes.com 4.41% 13.14x
koreaboo.com 3.99% 12.69x
cambridge.org 14.79% 12.68x
hinative.com 4.93% 12.41x
bonchon.com 1.47% 11.91x
crushthat.com 1.84% 11.85x
Composition Percentage: The overlap percentage between the Vietnam Cluster audience and the Web attribute.
Index: A comparison of the Vietnam Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Vietnam Cluster audience is Rural Living.

Content Affinity Composition Index
Rural Living 1.46% 102.78x
Custom T-Shirts 0.71% 85.18x
Canada News 0.97% 80.53x
ISPs & Local Services 0.71% 76.75x
Upstate New York State Athletics 1.24% 68.00x
Sports - Golf, Hunting, Fishing 1.46% 56.40x
English as a Second Language 0.62% 25.44x
K-Pop 2.10% 17.37x
Assorted Topics (Software Integration, Scrabble, Word Games, Pbs) 0.28% 11.22x
Watches Retail 0.48% 10.65x
Composition Percentage: The overlap percentage between the Vietnam Cluster audience and the Content Affinity attribute.
Index: A comparison of the Vietnam Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Vietnam Cluster audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male