Dstillery Audiences

VIRAL CONTENT

Audience Size: 14.5 Million Devices

Explore the Viral Content Audience

Below you'll find more information about the Viral Content audience, broken down in different categories based on their digital and physical behaviors. These are 14.5 million unique devices whose actions qualify for the Viral Content audience.

Dstillery Crafted Audiences

INTERESTS

The Viral Content audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Viral Content audience is Liberal News Readers.

Interest Composition Index
Liberal News Readers 10.32% 5.99x
Financial News Readers 10.06% 5.96x
Entertainment Industry Decision Makers 10.39% 5.88x
Automotive Racing Enthusiasts 13.43% 5.86x
Entertainment & Tabloid Magazine Readers 11.09% 5.82x
Cholesterol Researchers 8.88% 5.80x
Mens Fitness Publication Readers 9.59% 5.79x
TV Advertising Professionals 9.86% 5.78x
Retirees 10.75% 5.75x
Country Music Fans 11.67% 5.68x
Composition Percentage: The overlap percentage between the Viral Content audience and the Interest attribute.
Index: A comparison of the Viral Content audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Viral Content audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Viral Content audience is Carhartt.

Location Composition Index
Carhartt 0.06% 1.12x
Composition Percentage: The overlap percentage between the Viral Content audience and the Location attribute.
Index: A comparison of the Viral Content audience to the internet population.
Dstillery Web Insights

WEBSITES

The Viral Content audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Viral Content audience is blitzlift.com.

Website Composition Index
blitzlift.com 1.29% 12.40x
greeningz.com 2.16% 12.35x
sportschew.com 2.39% 12.14x
scribol.com 1.41% 11.81x
topixoffbeat.com 1.36% 11.77x
kiwireport.com 7.37% 11.48x
bobshideout.com 10.69% 11.43x
autoversed.com 1.13% 11.41x
thesportsdrop.com 1.08% 11.40x
medicaregranny.com 1.84% 11.38x
Composition Percentage: The overlap percentage between the Viral Content audience and the Web attribute.
Index: A comparison of the Viral Content audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Viral Content audience is Assorted Topics (Comics, Architecture, Fine Spirits, Sports).

Content Affinity Composition Index
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.02% 6.02x
Entertainment & Viral News 19.01% 5.91x
Right Wing Blogs - Political Activism 0.03% 5.89x
Muscle Cars 8.18% 5.77x
Natural & Healthy Living Researchers 0.08% 5.63x
Celebrity Gossip 0.25% 5.49x
Concert Posters 0.01% 5.46x
Australia & New Zealand Media 0.81% 5.38x
Ireland Cluster 2.11% 5.27x
Assorted Topics (Power Trains, Drones, Web Design) 0.17% 5.05x
Composition Percentage: The overlap percentage between the Viral Content audience and the Content Affinity attribute.
Index: A comparison of the Viral Content audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Viral Content audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male