Dstillery Audiences

VOTING INFORMATION

Audience Size: 5.2 Million Devices

Explore the Voting Information Audience

Below you'll find more information about the Voting Information audience, broken down in different categories based on their digital and physical behaviors. These are 5.2 million unique devices whose actions qualify for the Voting Information audience.

Dstillery Crafted Audiences

INTERESTS

The Voting Information audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Voting Information audience is US Judiciary System Researchers.

Interest Composition Index
US Judiciary System Researchers 28.40% 13.67x
Voters 26.94% 12.84x
Liberal Think Tank Readers 26.43% 12.49x
Immigration Resource Researchers 28.27% 12.06x
Immigration Policy Researchers 28.27% 12.06x
Ivy League College Researchers 20.41% 11.40x
Liberal News Readers 21.51% 11.34x
Marines 24.50% 11.27x
Financial Business Intelligence Researchers 21.61% 11.23x
Executive Travelers 19.97% 11.15x
Composition Percentage: The overlap percentage between the Voting Information audience and the Interest attribute.
Index: A comparison of the Voting Information audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Voting Information audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Voting Information audience is LOFT.

Location Composition Index
LOFT 0.02% 1.28x
Chicos 0.02% 1.26x
Talbots 0.01% 1.23x
J. Crew 0.01% 1.16x
Jos A. Bank Clothiers 0.02% 1.11x
Gap 0.02% 1.10x
H&M 0.01% 1.08x
White House Black Market 0.02% 1.07x
American Eagle Outfitters 0.02% 1.04x
Zumiez 0.01% 1.04x
Composition Percentage: The overlap percentage between the Voting Information audience and the Location attribute.
Index: A comparison of the Voting Information audience to the internet population.
Dstillery Web Insights

WEBSITES

The Voting Information audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Voting Information audience is fivethirtyeight.com.

Website Composition Index
fivethirtyeight.com 20.48% 28.10x
prospect.org 4.52% 27.54x
270towin.com 16.25% 27.48x
house.gov 2.82% 25.74x
allsides.com 5.51% 24.81x
politifact.com 42.52% 24.22x
epi.org 1.36% 24.09x
mavenroundtable.io 1.14% 22.11x
politicaltribune.org 1.02% 21.50x
campusreform.org 1.31% 20.70x
Composition Percentage: The overlap percentage between the Voting Information audience and the Web attribute.
Index: A comparison of the Voting Information audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Voting Information audience is Public Policy Media.

Content Affinity Composition Index
Public Policy Media 1.28% 12.86x
Concert Posters 0.01% 12.60x
Institutional Investing 0.03% 12.29x
London Tourism & Events 0.02% 12.11x
Liberal Media - Political Activism 2.68% 11.85x
Law School Research Cluster 0.02% 11.13x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.01% 10.20x
Business News & Information Readers 0.13% 10.16x
Feminism 0.31% 10.13x
Australia & New Zealand Media 1.31% 10.01x
Composition Percentage: The overlap percentage between the Voting Information audience and the Content Affinity attribute.
Index: A comparison of the Voting Information audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Voting Information audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male