Dstillery Audiences

WEDDING PLANNING

Audience Size: 1.4 Million Devices

Explore the Wedding Planning Audience

Below you'll find more information about the Wedding Planning audience, broken down in different categories based on their digital and physical behaviors. These are 1.4 million unique devices whose actions qualify for the Wedding Planning audience.

Dstillery Crafted Audiences

INTERESTS

The Wedding Planning audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Wedding Planning audience is Brides & Wedding Planners.

Interest Composition Index
Brides & Wedding Planners 83.50% 32.29x
Wedding Content Readers 72.42% 31.09x
Wedding Registrants 37.86% 18.36x
Trendy Shoe Shoppers 31.94% 15.08x
Photo Memory Makers 36.02% 14.74x
Mens Business Clothes Shoppers 31.20% 14.62x
Gift Givers 32.12% 13.87x
Jewelry & Watch Shoppers 33.15% 12.74x
Home Custom Bedroom Decorators 24.04% 12.46x
Custom Home Lighting Shoppers 24.04% 12.46x
Composition Percentage: The overlap percentage between the Wedding Planning audience and the Interest attribute.
Index: A comparison of the Wedding Planning audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Wedding Planning audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Wedding Planning audience is Old Navy.

Location Composition Index
Old Navy 0.02% 1.53x
Mens Wearhouse 0.02% 1.35x
The Childrens Place 0.01% 1.28x
Carhartt 0.11% 1.03x
Composition Percentage: The overlap percentage between the Wedding Planning audience and the Location attribute.
Index: A comparison of the Wedding Planning audience to the internet population.
Dstillery Web Insights

WEBSITES

The Wedding Planning audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Wedding Planning audience is deerpearlflowers.com.

Website Composition Index
deerpearlflowers.com 3.06% 127.37x
tulleandchantilly.com 1.55% 124.62x
bellethemagazine.com 1.13% 121.56x
myweddingreceptionideas.com 1.82% 120.47x
weddingomania.com 2.69% 119.23x
weddingideasmag.com 4.99% 117.12x
modwedding.com 3.01% 116.63x
thebudgetsavvybride.com 6.14% 116.32x
womangettingmarried.com 11.09% 115.49x
elegantweddinginvites.com 4.91% 111.27x
Composition Percentage: The overlap percentage between the Wedding Planning audience and the Web attribute.
Index: A comparison of the Wedding Planning audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Wedding Planning audience is Bridal Fashion.

Content Affinity Composition Index
Bridal Fashion 3.28% 51.01x
Diamonds & Precious Metals 3.12% 22.74x
Quinceanera Planning 0.04% 20.47x
Party Suppliers 6.14% 18.02x
Tattoos & Costumes 0.24% 14.14x
Cakes & Sweets 2.88% 13.86x
Higher-End Fashion Brands 0.28% 13.34x
Teen Hair 3.16% 13.25x
Travel, Food, Fashion & Fitness 2.87% 13.08x
Female Lifestyle Content Readers 4.38% 12.31x
Composition Percentage: The overlap percentage between the Wedding Planning audience and the Content Affinity attribute.
Index: A comparison of the Wedding Planning audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Wedding Planning audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female