Dstillery Audiences

WEDDING PLANNING

Audience Size: 1.7 Million Devices

Explore the Wedding Planning Audience

Below you'll find more information about the Wedding Planning audience, broken down in different categories based on their digital and physical behaviors. These are 1.7 million unique devices whose actions qualify for the Wedding Planning audience.

Dstillery Crafted Audiences

INTERESTS

The Wedding Planning audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Wedding Planning audience is Brides & Wedding Planners.

Interest Composition Index
Brides & Wedding Planners 71.94% 38.68x
Wedding Content Readers 64.09% 35.05x
Wedding Registrants 31.65% 22.19x
Trendy Shoe Shoppers 27.13% 17.49x
Photo Memory Makers 34.31% 17.29x
Sunglasses Shoppers 31.57% 17.16x
Mens Business Clothes Shoppers 26.05% 15.78x
Womens Fashion Brands Shoppers 29.46% 14.89x
Jewelry & Watch Shoppers 25.16% 14.75x
Gift Givers 26.97% 14.55x
Composition Percentage: The overlap percentage between the Wedding Planning audience and the Interest attribute.
Index: A comparison of the Wedding Planning audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Wedding Planning audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Wedding Planning audience is Levi Strauss.

Location Composition Index
Levi Strauss 0.02% 2.12x
Everlane 0.01% 2.02x
Ralph Lauren 0.02% 1.78x
Kate Spade 0.02% 1.71x
Supreme 0.02% 1.71x
Topshop 0.01% 1.70x
Club Monaco 0.01% 1.70x
American Apparel 0.05% 1.68x
The North Face 0.02% 1.66x
Bonobos 0.05% 1.66x
Composition Percentage: The overlap percentage between the Wedding Planning audience and the Location attribute.
Index: A comparison of the Wedding Planning audience to the internet population.
Dstillery Web Insights

WEBSITES

The Wedding Planning audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Wedding Planning audience is bellethemagazine.com.

Website Composition Index
bellethemagazine.com 1.22% 140.14x
happywedd.com 4.41% 136.19x
weddinginclude.com 2.84% 133.96x
thebudgetsavvybride.com 4.68% 132.21x
modwedding.com 6.28% 128.73x
theweddingoutlet.com 2.03% 128.23x
weddingomania.com 2.94% 126.87x
elegantweddinginvites.com 9.58% 126.52x
deerpearlflowers.com 8.06% 125.36x
womangettingmarried.com 13.64% 123.51x
Composition Percentage: The overlap percentage between the Wedding Planning audience and the Web attribute.
Index: A comparison of the Wedding Planning audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Wedding Planning audience is Bridal Fashion.

Content Affinity Composition Index
Bridal Fashion 7.22% 44.67x
Washington D.C. Hotels 0.03% 25.20x
Quinceanera Planning 0.10% 19.35x
Diamonds & Precious Metals 4.81% 18.46x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.20% 17.30x
Party Suppliers 13.31% 16.90x
Travel, Food, Fashion & Fitness 3.51% 16.67x
Tattoos & Costumes 0.35% 16.66x
Higher-End Fashion Brands 1.92% 16.58x
Decoration & Fabric 0.05% 15.83x
Composition Percentage: The overlap percentage between the Wedding Planning audience and the Content Affinity attribute.
Index: A comparison of the Wedding Planning audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Wedding Planning audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female